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Agenda
Situation Analysis
• SWOT Analysis
Problem Identification
Alternative Approaches
Criterion of Evaluation
Best Alternative
Contingency Plan
Summary
Situation Analysis
Brief History
First year of Revolt: built a large body of men with grievances; made a disciplined
fighting force; housed in Sherwood Forest
Robin ruled supreme; had lieutenants to whom he delegated functions
Fame spread; the band grew
Band’s organization:
Robin Hood - Made all important decisions
Will Scarlett – Intelligence and scouting
Little John – Discipline within band
Scarlock – Finances
Much (Miller’s son) – Food provisioning
As the band grew, discipline slackened and food was scarce.
Revenues were running short as the rich were avoiding the forest
Barons want to overthrow Prince John, bring King Richard back, and want Robin
Hood to help them in exchange for amnesty
Something had to change, but what?
SWOT Analysis
Strengths
Strong leadership
Large band of well-trained fighting men
Support from stockholders (the peasants and farmers that hate the
Sheriff)
Weaknesses
Unable to sustain growth (limited resources)
Lack of familiarity with all org members
Opportunities
Expand into other forests, spreading the revenue base
Threats
The sheriff is getting stronger, increased competition
Prince John is paranoid, could act irrationally
Barons could undermine Robin’s efforts
Problem Identification
Alternative Approaches
Evaluation
It is not easy to kill the Sheriff. Even if Robin Hood manages to do it, his personal thirst
for revenge might be met but the situation won’t improve. But if he manages to do so, he
will finish off the problem, and will gain strength.
• Forging a small but a strong group might equip them to fight the Sheriff’s army
better
• Gives them a better chance to loot the merchants who take the alternative route
Robin Hood’s objective will not be met if he dissolves the campaign. He cannot take
the Sheriff all alone, considering the fact that the Sheriff has an organized army.
Recommendations
Join the barons
Take a chance on getting King Richard back and getting rid of John and
the Sheriff in one fell swoop
Get capital to grow the business and feed the troops