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Question 1 Quality is regarded as organization-wide approach to understanding precisely what customers need and consistently delivering accurate solutions

within budget, on time and with the minimum loss to society. In another words, it stands as total conformance towards total customer requirements in product or service industry. Thus, quality management is designed to incorporate measuring all product elements, the analysis of performance and the continual improvement of the products, services and processes that deliver them to customer. Generally, quality is difficult to define as it revolves to its fundamentals principals, i.e. meeting the customers requirements. As we do know that, each customers expectation are different in one way or another. Thus, it is being subjective and depends on individual perception about a product or services. In order to meet, every customers needs and expectation, organization have to strive to understand the target market needs and develop a product or services that are reasonably accepted by everyone without attracting bad feedback. Another reason on why quality is difficult to define is because quality designed to be a continuous improvement process whether it involves products or services. Therefore, inventors such as big giant corporations always come with ways to give value-added products and services to their customers. Inherently, this will create a scenario whereby a particular product is tuned to current market setting and not to collectively satisfy every customer. This might give different impression to different target market and thus enable people to view product or service revolution as unnecessary as they are more comfortable on earlier statusquo based product or services.

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