How to Figure Out Your Margins
A brief explainer on how to calculate your profit margin and what it means for your business.
by Joe Worth
Apr 01, 2015
2 minutes
Q: How do I figure out my margins?
A: For decades, maybe even centuries, business owners were taught to shoot for a profit margin of 10 percent. I don’t know where that number came from, but I can tell you it’s meaningless. As evidence, consider that Amazon
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