Consumer Confidential: CEOs say they care about customers and workers. Propaganda experts are unimpressed
by David Lazarus, Los Angeles Times
Aug 21, 2019
4 minutes
Kenneth Osgood studies propaganda. So he knew what he was seeing when business leaders announced this week that they don't just care about shareholders - they care about customers, workers and society.
"I raised my eyebrows really high when I saw this," Osgood, a history professor at Colorado School of Mines, told me.
He said it instantly reminded him of the we're-all-in-this-together messaging that emerged from corporate America during the Great Depression and New Deal, as a raft of regulations targeted companies' most egregious and self-serving practices.
"It seems pretty obvious that CEOs are trying to head off growing public
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