The European Business Review

The Significance of Storytelling while Sharing Leadership Education

“The difference between real life and a story is that life has significance, while a story must have meaning. The former is not always apparent, while the latter always has to be, before the end.” – Vera Nazarian

Companies are now focusing on leadership development among their employees to ensure organisational excellence and effectiveness, spending a huge amount on trainings to upgrade their skills, abilities and knowledge. This article will discuss the significance of storytelling and techniques to help educators and trainers to achieve desired teaching and training takeaways.

Leadership and Storytelling

Since time immemorial, human beings have been fascinated by stories. They enjoy listening to stories that help them relate fictional content with real life. It helps them to visualize things through pictures and connect with the content faster, thus creating an impression that lasts longer. The human brain can quickly retrieve information as and when needed when information is imparted through storytelling.

Storytelling is indeed an art. Not everyone can speak fluently with clarity. Although storytelling is a skill that can be honed by training, it basically needs a lot of passion on the part of the speaker to put an effort into telling tales. It involves various things, such as analyzing the profile and mood

You’re reading a preview, subscribe to read more.

More from The European Business Review

The European Business Review5 min read
PARTNERSHIP AND TECHNOLOGY: Solving Municipal Solid Waste Management in Developing Economies
A common comparison on walking the streets of developed versus developing economies is witnessing garbage in the streets. This is observed in the South Asian and African regions due to weak and inadequate municipal solid waste management (MSWM) pract
The European Business Review7 min read
You Did Not Fail! You Are Just Rebounding!
The hidden side of such achievement is also common to all entrepreneurs: failure. According to the Bureau of Lahor Statistics1, in the US, at least 20% of businesses will fail in their first two years, and up to almost 50% will do so by age five. The
The European Business Review8 min readIntelligence (AI) & Semantics
Cultivating Executive Trust In The Age Of AI Governance
As artificial intelligence becomes more embedded across sectors, governments respond with new regulations to manage risks while enabling innovation. However, complex and fragmented regulatory approaches could undermine trust in AI among key decision-

Related Books & Audiobooks