Marketing

People power

Background: When demand for energy is at a high it puts a lot of pressure on the grid because we can only generate so much energy for all that usage – think fourth day in a row in the high 30s, when everyone has the air-conditioning blasting. That’s when you have the potential for situations like blackouts.

Blackouts are definitely annoying for most people, but for many it can also have serious consequences – blackouts can damage stock or hurt trading if you’re a business and, even worse, put people at risk if they rely on power for their health and well-being. There are a lot of issues around blackouts that can be caused by this high pressure on the grid.

To be able to avoid

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