AdNews

Will the ad market return to growth in 2020?

The year 2019: the marketing industry trod water and had a cold hard look at itself. It would have to mark itself a C-minus at best. Growth was lackluster, ad spend was down and various parties used the ACCC Digital Platforms inquiry to push their sectoral interests.

Is 2019 a year to fade into

You’re reading a preview, subscribe to read more.

More from AdNews

AdNews3 min read
Howatson+ Company
Howatson+Company, a young agency started in 2021, with a defining value of “care fiercely”, has been named Creative Agency of the Year. The agency’s work I’m Dying Inside: A modern period drama for Modibodi, set the benchmark for how brands should sh
AdNews2 min read
This Is Flow
This Is Flow has been named Media Agency of the Year for the second year in a row. “The agency's exceptional growth, staff retention and commitment to people stood out alongside the development of strong client solutions and strategies,” said the jud
AdNews3 min read
I’m Dying Inside
I'm Dying Inside is the AdNews Social Media Campaign of the Year from Howatson+Company for Modibodi. “This campaign nailed being culturally relevant to their audience while achieving great results,” the judges said. “The judges were impressed that th

Related Books & Audiobooks