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    The future of creativity

    Oct 07, 2019 6 minutes
    WORDS BY PAIGE MURPHY

    For many Sydney-siders and Melbournians, perceptions around Brisbane are categorised around sunshine, low-cost living and a smaller market with little opportunity to grow. What doesn’t spring to mind, is Brisbane’s innate ability to innovate and produce world-class creative minus the stress of all the hustle and bustle. This bright city proves the lifestyle helps creativity flourish.

    The Brisbane Advertising and Design Club (BADC) – formerly known as the Brisbane Art Directors Club – has known this since 1974 though. The club was founded by Kevin Fielding, who was Creative Director at Masius at the time, freelance illustrator Ted Poulter, freelance designer Stewart Powell and David Laidley who was Creative Director of Peter Rodger Advertising.

    Initially a social club for local creatives, the BADC focuses on encouraging and rewarding creativity across the state. The club is supported by 250 regular financial members but works with more than 2000 members of Queensland’s broader advertising and design community.

    The BADC’s mission is to present the message: “you can live in Brisbane and

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