More from NZ Marketing

NZ Marketing5 min read
2024: The Year For Transformation At Speed
In 2024, Federation is an agency that’s leading transformation and defying downturn trends. One of New Zealand’s most wellestablished independent advertising agencies, it’s a company that’s built a reputation for continually zigging in a zagging indu
NZ Marketing4 min read
Gravy On The Side
Caring too much about my clients’ businesses was the bane of my bigagency life. I’d been on the end of too many internal conversations about ‘over-servicing’ clients, but I’m sorry, I think that’s simply BS. I don’t believe you can get the best for y
NZ Marketing3 min read
Marketing Association Celebrates 50 Years Of Helping Marketers Be Brilliant
It was 1974 – the year ABBA released Waterloo, President Nixon resigned and Muhammad Ali won the Rumble in the Jungle. In New Zealand, 18-yearolds won the right to vote, a Committee for Women was established and we were all singing along to Cheryl Mo

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