48-Hour Start-up: From idea to launch in 1 weekend
Written by Fraser Doherty MBE
Narrated by Fraser Doherty MBE
4.5/5
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About this audiobook
READ BY THE AUTHOR
Fraser Doherty’s 48-Hour Start-Up is your handy and essential cheat sheet to starting your own business giving the key steps for developing an idea and getting it to market quickly.
Almost everyone dreams of starting their own business but very few do. But what if it only had to be a decision of a weekend and it didn’t cost a fortune?
In 48-Hour Start-Up, Fraser Doherty uses his experience building a multi-million-dollar company to attempt an experiment; starting with a blank piece of paper, he sets out to start a profitable new business over a weekend, without relying on any technical ability whatsoever. He succeeds and you can, too.
By following his journey, in which Fraser shares all of his lessons and mistakes, he will explain all of the shortcuts and online tools that make it possible to:
- Come up with a business idea without the guesswork
- Create a kick-ass brand, website and on-line marketing campaign
- Promote your product
48-Hour Start-Up pioneers the idea of a microbusiness, a creative outlet, income stream and business you can run in your spare time at the weekends without having to quit the day job. This book is perfect for
- Young entrepreneurs
- Students learning about start-ups
- Established entrepreneurs looking for shortcuts
- Teams within corporates who want to create a more innovative and competitive environment
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Reviews for 48-Hour Start-up
201 ratings10 reviews
- Rating: 5 out of 5 stars5/548 Hour Startup gives great real-world examples about starting your own business, with many examples of resources that can be used to help in creating a start up.
4 people found this helpful
- Rating: 5 out of 5 stars5/5Solid advice, great voice to listen to if you like Scottish accents. I'm doing the ClickFunnels One Funnel Away Challenge this month and the training has an interestingly similar path to getting launched quickly. don't get lost is the specifics, follow the ideas behind the steps and stop giving yourself excuses because you're not trying to sell a food product like this book. A lot of great actionable information and some theory-great mix. I'd recommend this short read.
3 people found this helpful
- Rating: 5 out of 5 stars5/5I loved it. very inspiring. I really liked how he actually talks about actionable steps you can do to start a business
2 people found this helpful
- Rating: 1 out of 5 stars1/5This book is not for me. If you're serious about startups this is just a guy telling about some fun things he did. Definitely not worth your time.
2 people found this helpful
- Rating: 5 out of 5 stars5/5One of best book written and narrated. Real inspiring. Keep it up!
1 person found this helpful
- Rating: 4 out of 5 stars4/5Great listen. Does get a little cumbersome at parts but overall has great advice and really pushes you to get started!
1 person found this helpful
- Rating: 4 out of 5 stars4/5A step by step guide for anyone to get started on any idea.
1 person found this helpful
- Rating: 2 out of 5 stars2/5Nothing new here except a shorter time period so that people think they’ll actually build a successful business in two days. Even Dan Norris’s 7 Day Startup is impractical but has a lot better advice than this book. This book basically says the basics of every of business startup book and tries to smash it into two days. Just another catchy title to sell a book.
- Rating: 5 out of 5 stars5/5">
">">">">">">">">">">">">">"> - Rating: 5 out of 5 stars5/5Very practical with real life experience. Good read. .