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Brazil: The Troubled Rise of a Global Power
Written by Michael Reid
Narrated by Michael Healy
Rating: 4.5 out of 5 stars
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About this audiobook
Experts believe that Brazil, the world's fifth largest country and its seventh largest economy, will be one of the most important global powers by the year 2030. Yet far more attention has been paid to the other rising behemoths, Russia, India, and China. Often ignored and underappreciated, Brazil, according to renowned, award-winning journalist Michael Reid, has finally begun to live up to its potential but faces important challenges before it becomes a nation of substantial global significance.
After decades of military rule, the fourth most populous democracy enjoyed effective reformist leadership that tamed inflation, opened the country up to trade, and addressed poverty and other social issues, enabling Brazil to become more of an essential participant in global affairs. But as it prepares to host the 2016 Olympics, Brazil has been rocked by mass protest. This insightful volume considers the nation's still abundant problems-an inefficient state, widespread corruption, dysfunctional politics, and violent crime in its cities-alongside its achievements to provide a fully rounded portrait of a vibrant country about to take a commanding position on the world stage.
After decades of military rule, the fourth most populous democracy enjoyed effective reformist leadership that tamed inflation, opened the country up to trade, and addressed poverty and other social issues, enabling Brazil to become more of an essential participant in global affairs. But as it prepares to host the 2016 Olympics, Brazil has been rocked by mass protest. This insightful volume considers the nation's still abundant problems-an inefficient state, widespread corruption, dysfunctional politics, and violent crime in its cities-alongside its achievements to provide a fully rounded portrait of a vibrant country about to take a commanding position on the world stage.
Author
Michael Reid
Michael Reid is one of two principals who lead Denver-based Minter + Reid. Reid’s expertise includes design, management, and analysis of qualitative and quantitative research in telecommunications, entertainment, media, packaged goods, and utilities. He has helped several of the world’s largest cable companies develop digital and telephony products; developed a new music-testing system for major labels to dramatically increase the odds that a new single will “chart”; and uncovered specific consumer preferences that helped the New York Post and Denver Post achieve the highest circulation growth in the newspaper industry. Additionally, Reid has worked side-by-side with Minter in developing Blockbuster’s online rental strategy, DVD in-store sales, and DVD trading—programs that contributed to Blockbuster’s forty-seven-quarter record for continuous same-store sales growth. Reid also is president of Paragon Media Strategies, a Denver-based full-service marketing and research company that generates actionable information for some of the world’s largest media and entertainment companies, including News Corporation, Media News, Blockbuster, Susquehanna Communications, and Rogers Media. Paragon Media was founded in 1987, and employs more than seventy-five research and marketing professionals. Reid earned his bachelor of arts at Doane College. As a Fulbright Scholar, he attended Phillips University (Marburg an der Lahn, Germany). He lives with his wife and children in Denver, Colorado.
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