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Ebook644 pages5 hours
What's Mine Is Yours: The Rise of Collaborative Consumption
By Rachel Botsman and Roo Rogers
Rating: 4 out of 5 stars
4/5
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About this ebook
“Amidst a thousand tirades against the excesses and waste of consumer society, What’s Mine Is Yours offers us something genuinely new and invigorating: a way out.” —Steven Johnson, author of The Invention of Air and The Ghost Map
A groundbreaking and original book, What’s Mine is Yours articulates for the first time the roots of "collaborative consumption," Rachel Botsman and Roo Roger's timely new coinage for the technology-based peer communities that are transforming the traditional landscape of business, consumerism, and the way we live. Readers captivated by Chris Anderson’s The Long Tail, Van Jones’ The Green Collar Economy or Malcolm Gladwell’s The Tipping Point will be wowed by this landmark contribution to the evolving ecology of commerce and sustainability.
A groundbreaking and original book, What’s Mine is Yours articulates for the first time the roots of "collaborative consumption," Rachel Botsman and Roo Roger's timely new coinage for the technology-based peer communities that are transforming the traditional landscape of business, consumerism, and the way we live. Readers captivated by Chris Anderson’s The Long Tail, Van Jones’ The Green Collar Economy or Malcolm Gladwell’s The Tipping Point will be wowed by this landmark contribution to the evolving ecology of commerce and sustainability.
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Reviews for What's Mine Is Yours
Rating: 3.8 out of 5 stars
4/5
10 ratings4 reviews
- Rating: 4 out of 5 stars4/5A well reasoned and researched defense of the new collaborative economy. Also a well-laid argument against traditional consumption economy models.
- Rating: 3 out of 5 stars3/5Interesting book, but probably only worth skimming. The first few chapters had some interesting data about the affects of blind consumption and explaining how we got here. I really liked those chapters. Then it evolved into an overly excited commentary about how the millennial will change the world because the "digital native" gets things that the rest of us can't. Then it went into a boring, repetitive, overly-flowery listing of all sorts of products and services that are changing the world. However, if you look up many of those products and services, they don't seem to be very successful. Great ideas though. I scanned through the last 3rd, and it looks like a continuing of that approach, but highlighting some products and services that are already well known.Overall, worth a scan at the library.
- Rating: 4 out of 5 stars4/5This is a cleverly written book about what the authors call collaborative consumption, or how the Web 2.0 has finally removed the last hurdles that prevented the humanity from sharing goods and services. The authors dissect the rise of the phenomenon, explain how it came to replace the old "buy more" productivity models, and what made the difference. The result is a convincingly optimistic view of the future, with the emergence of new economic models that promise to be both environmentally sustainable and profitable. What's more, with success stories such as Zipcars, Airbnb or Etsy, collaborative consumption models have proven to bring users together in a fun and satisfying way. Whether you're already a convinced user of these models or looking for new business opportunities, this book is made for you.
- Rating: 5 out of 5 stars5/5This is an extremely important book that I urge you to read.It’s clear to most of us that the way we live in the West is unsustainable. The amount we consume in order to satisfy our urge to own, is outstripping the Earth’s resources at an alarming rate. The extent of this excess is detailed in the opening chapters with much of the focus on the excesses of the people of the USA, but sadly we in the UK and the rest of the developed world appear intent on catching up. We’ve been trained to desire possessions and to crave the new and the latest versions. It’s the basis of our economic model and what we call success, but it’s simply unsustainable. For example the size of the average US home has more than doubled in the last 50 years whilst family size has reduced yet since the first self-storage facility opened in 1964 the US personal storage business has grown to a $22 billion business with over 53,000 facilities and a total of 2.35 billion square feet of storage. The book is littered with startling examples:- For example the average mobile phone has a life of 18 months; 30 million phones are sold in the UK annually to a population of 60 million and over 11 billion phones have been built for a world population of 6 billion. Elsewhere in the home it’s disconcerting to find that a typical domestic electric drill is used for between 6 and 13 minutes during its entire lifetime – most people want the hole, not the drill.Something has to change and the rest of the book outlines what could and what is happening to foster collaboration and sharing ranging from models similar to the traditional ‘book library’ through more radical approaches such as ‘couch surfing’ where people eschew hotels and instead sleep on the couches of locals. There are many examples of inadvertent ‘green processes’ such as ebay, where items are given a new life instead of being discarded and web sites such as Zilok, Bartervard, Zopa, Freecycle, u-exchange, SWAP etc.The final section looks at the impact of collaborative use, for example where design for longevity and sustainability become increasingly important and manufacturers become ‘lifecycle providers’ rather than product producers.In what for many is a depressing time where our actions seem woefully disconnected from the reality of their consequences, this book offers hope. It doesn’t have all the answers, but read it and maybe you can become part of them. Highly recommended.