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The Fundraising Series, Book One, The Basics: Perceptions & Realities
The Fundraising Series, Book One, The Basics: Perceptions & Realities
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Descrição
This book is about the acquiring of donated gifts/contributions for nonprofit organizations. It is not about "fundraisers"-- ticket or product sales. The intent of this book is not to provide a “how to” for raising money, but to help you develop the mindset necessary to be successful at “legitimate” fundraising.
Sobre o autor
Henry D. (Hank) Lewis, MA, CFRM
President, Development Consultant Associates
Mr. Lewis is a Board and Leadership Development, Capital Campaign, Bequest Program and Major Gifts specialist, with expertise in analysis and structuring of development programs.
He has designed and counseled programs for educational, health care, cultural, advocacy and religion-based organizations.
Prior to creating DCA, in 1983, he directed capital campaigns for a California based counseling firm, and served as Senior Vice President for a full-service firm in New Jersey.
A selection of those institutions/organizations to which he has provided counsel is: Fordham University, The Florida Orchestra, Cheshire Home for disabled young Adults, the New Jersey Symphony Orchestra, University of St. Thomas, Virginia Military Institute, Texas A & M University, the Episcopal Diocese of New York, Essex County (NJ) Court Appointed Special Advocates, Adelphi University, the National Jewish Democratic Council, Americans for Democratic Action, Alliance for Justice and Disabled American Veterans.
Mr. Lewis has served on the national Curriculum and Diversity Committees of the Association of Fundraising Professionals (AFP); he has Chaired the AFP-DC Chapter's Certification Committee, and served on the Board of that Chapter. He was a Board Member of the AFP-NJ Chapter, chaired their Certification Program, and was Program Chair for the 1998 New Jersey Conference on Philanthropy. He also coordinated the Chapter's Mentor Program and sat on its Ethics Committee.
He has taught Fund Raising Ethics, Donor Motivation, Major Gift Fund Raising and Capital Campaigns at Kean University in New Jersey; Major Gift Fund Raising, and Motivating the Individual and Corporate Donor at the Support Center of Washington; “fundraising 101” at the University of the District of Columbia; classes in Major Gift Fundraising and Preparing for Capital Campaigns at the Center For Nonprofit Advancement (formerly the Washington Council of Agencies); and, classes for the Maryland Association of Nonprofit Organizations (MANO) and the Community Foundation of the Eastern Shore (Maryland) in Major Gifts Fundraising, Cultivating the Major Donor and Capital Campaign Preparation.
He is Past President of the Washington, DC Consultants Consortium; created and edited the weekly newsletter, the “Major Gifts Review” on Charity Channel; served on the Charity Channel Advisory Board; and, has been a Trustee for the Alumni Association of the Bronx High School of Science.
Mr. Lewis has a masters degree and a 1977 Certificate from the Adelphi University Fund Raising Management Program, and held the designation of Certified Fund Raising Executive (CFRE) for twenty years.
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Amostra do Livro
The Fundraising Series, Book One, The Basics - Henry D. (Hank) Lewis
The Fundraising Series
Book One
The Basics: Perceptions & Realities
Henry D. (Hank) Lewis, MA, CFRM
…for 30+ years,
Helping Nonprofit Organizations Ensure Their Futures
... With Effective Fundraising Programs™
Published by Henry D. Lewis at Smashwords
Copyright 2012 by Henry D. Lewis
This is about the acquiring of donated
gifts/contributions for nonprofit organizations.
It is not about fundraisers
-- ticket or product sales.
The intent of this book is not to provide a how to
for raising money, but to help you develop the mindset
necessary to be successful at legitimate
fundraising.
Smashwords Edition, License Notes
This ebook is licensed for your personal enjoyment only.
This ebook may not be re-sold or given away to other people.
If you would like to share this book with another person, please
purchase an additional copy for each recipient. If you’re reading
this book and did not purchase it, or it was not purchased for
your use only, then please return to Smashwords.com and
purchase your own copy.
Thank you for respecting the hard work of this author.
= = = = = = =
Table of Contents
Introduction
Chapter 1-- What is Fundraising
Chapter 2 -- Development
Is Not A Synonym for Fundraising
Chapter 3 -- Fundraising/Development: It’s Easy, Anyone Can Do It
Chapter 4 -- The Board’s Mythunderstood Role In Fundraising
Chapter 5 -- My Top Ten Fundraising Musts
Chapter 6 -- We’re Not In Oz, Dorothy: Why Your Donors Give
Chapter 7 -- Leadership vs. Management
Chapter 8 -- Getting The Donor To Want To Give
Chapter 9 -- What is a Development Plan ??
Chapter 10 -- Does Your Organization Need a Director of Development ??
Chapter 11 -- Who Should You Hire as Director of Development ??
Chapter 12 -- Does Your NPO have A D.O.D. Who Isn’t ??
Chapter 13 -- Who Is Responsible For Fundraising At An NPO ??
Chapter 14 -- The Annual Fund Is Obsolete
Chapter 15 -- Grants: Free Money – Not Quite !!
Chapter 16 -- What Is A Mature Organization? (From a Fundraising Perspective)
Chapter 17 -- Donor Recognition vs. Donor Privacy
Chapter 18 -- Fundraising Ethics
Final Thoughts
= = = = = = =
Introduction
This book is written and intended for nonprofit board members, staff and volunteers to help them understand what nonprofit fundraising is all about … and what it’s not.
We recognize that most people think of fundraising as having something to
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- (4/5)Very good and useful info. to know.