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    eMarketing For Business
    eMarketing For Business
    eMarketing For Business
    Ebook54 pages13 minutes

    eMarketing For Business

    By BALU

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    About this ebook

    First, if your business doesn't have a website or isn't set up to rope in customers, prospects or leads from the online world, it is very important that you understand the gravity of the following situation.
    It is estimated that the e-commerce market, for the U.S. market alone, is going to be around the $150 Billion mark this year. Now, don't assume that these gigantic numbers are made up by just huge corporations. Sure, huge corporations take a big chunk out of the above mentioned aggregate. However, small business owners, people maybe like you, people who own pizza places, small restaurants, bars, saloons, spas, plumbing services, cleaning services and so many other small mom and pop type of businesses also add to that huge e-commerce statistic of $150 Billion a year.

    LanguageEnglish
    PublisherBALU
    Release dateJan 20, 2013
    ISBN9781301040018
    eMarketing For Business

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      Book preview

      eMarketing For Business - BALU

      eMarketing For Business

      How to Grow Your Business and Double Your Sales with eMarketing

      By BALU

      ~~~

      Smashwords Edition

      Copyright © 2012 BALU.

      All rights reserved.

      Smashwords Edition, License Notes

      This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.

      Table of Contents

      Introduction to eMarketing

      Why Traditional Marketing No Longer Works

      eMarketing Basics

      Key Terms Explained

      Email Marketing

      Setting up a Landing Page

      Email Newsletter

      -- How to Structure Your Email Autoresponder Sequence

      -- Creating Informational Emails

      -- Creating a Sequence for Your Emails

      Free Traffic With Content Marketing

      Document Sharing Sites

      -- Reddit

      -- LinkedIn

      -- The Answer Method

      -- Press Releases

      -- Video Marketing

      Paid Traffic

      -- Pay Per Click Advertising

      -- Yahoo / Microsoft

      -- Facebook Advertising

      -- 7 Search

      -- Miva

      -- Plenty of Fish

      -- Alternatives to Pay per Click

      -- Solo Ads

      -- Banner Ads

      -- Pay Per Post

      Conclusion

      Introduction to eMarketing

      Before we begin let’s take a look at exactly what eMarketing is. Simply put eMarketing is the marketing of products and services over the internet. It is also sometimes referred to Internet Marketing (IM) or Online Marketing. While these terms are interchangeable in this guide we will be referring to these principles as eMarketing.

      eMarketing has become incredibly popular for both offline and online businesses. As you will

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