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Top Secrets for Getting Started in MLM and Networking Marketing Sales
Top Secrets for Getting Started in MLM and Networking Marketing Sales
Top Secrets for Getting Started in MLM and Networking Marketing Sales
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Top Secrets for Getting Started in MLM and Networking Marketing Sales

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This book describes the basic principles of multi-level and network selling. It features techniques for applying the five steps of successful selling, answering objections, and finding prospects. It includes ways to target your market, develop leads, get referrals, and talk about your product or service wherever you are. It discusses how to find distributors and begin building your downline.

LanguageEnglish
Release dateNov 10, 2009
ISBN9781452368245
Top Secrets for Getting Started in MLM and Networking Marketing Sales
Author

Gini Graham Scott

Gini Graham Scott, Ph.D., CEO of Changemakers Publishing and Writing, is an internationally known writer, speaker, and workshop leader. She has published over 50 books with major publishers on various topics and has written over 3 dozen children's books. Her published children's books include Katy's Bow, Scratches, The Crazy Critters First Visit, and Where's the Avocado? published by Black Rose Writing. She has published 8 children's books through her company Changemakers Kids and is a member of the Society of Children's Book Writers and Illustrators. She does workshops on self-publishing and creativity. She also helps clients write books as a ghostwriter and self-publish or find publishers and agents. Her websites are www.changemakerspublishgandwriting.com and www.ginigrahamscott.com.

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    Book preview

    Top Secrets for Getting Started in MLM and Networking Marketing Sales - Gini Graham Scott

    From the Success in MLM, Network Marketing, and Personal Selling Series...

    Getting Started the Right Way

    in MLM, Network Marketing,

    and Personal Selling:

    Top Secrets for Getting Started

    in MLM and Networking Marketing Sales

    by Gini Graham Scott, Ph.D.

    www.ginigrahamscott.com

    Smashwords Edition

    Copyright 2009 Gini Graham Scott, Ph.D.

    Smashwords Edition, License Notes

    This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each person you share it with. If you're reading this book and did not purchase it, or it was not purchased for your use only, then you should return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.

    TABLE OF CONTENTS

    INTRODUCTION

    CHAPTER 1: BASIC PRINCIPLES OF MULTI-LEVEL AND NETWORK MARKETING SELLING

    FIVE BASIC STEPS OF SELLING

    DIRECTING YOUR MESSAGE TO YOUR PROSPECT'S WANTS AND NEEDS

    THE BASIC PROCEDURES FOR MAKING A SALE

    HOW TO MAKE THE FIVE KEYS TO SUCCESSFUL SALES WORK FOR YOU

    Gaining Attention

    Building Interest

    Developing Conviction

    Encouraging Desire

    Making a Close

    Using Your Prospect's Way of Taking in Information in Your Sales Presentation

    OTHER WAYS OF INCREASING YOUR SALES

    Chapter 2: ANSWERING OBJECTIONS

    HOW TO RESPOND TO OBJECTIONS

    RESPONDING TO PROSPECTS' CONCERNS

    Concerns About Selling

    Concerns About Having Enough Time

    Concerns About the Amount of Investment Involved

    Concerns About Using or Marketing the Product

    Concerns About Being Successful

    General Feelings of Uncertainty

    Concerns About the Legitimacy of the Company or MLM

    Concerns About Conflicts Because of Other Marketing Commitments

    AND IF YOU GET A NO . . . HOW TO HANDLE REJECTION

    Chapter 3: HOW TO START PROSPECTING

    DIFFERENT APPROACHES FOR DIFFERENT PROGRAMS

    PUTTING YOUR EMPHASIS IN THE RIGHT PLACE—ON PRODUCT SALES

    LOOKING FOR LEAD DISTRIBUTORS

    GETTING YOUR FIRST FRONTLINE DISTRIBUTORS

    LOCATING LEADS AND MAKING YOUR FIRST CONTACTS

    Targeting Your Market

    Sources for Leads

    Instructions for Using Leads Contact Sheet and Card

    Getting Referrals

    Some Easy Ways to Get Started

    Start Talking About Your Program Wherever You Are

    Learn How to Market to Your Target Audience

    ABOUT THE AUTHOR

    OTHER BOOKS BY THE AUTHOR

    AUTHOR CONTACT INFORMATION

    INTRODUCTION

    Welcome to Book II in THE SUCCESS IN MLM, NETWORK MARKETING, AND PERSONAL SELLING SERIES. The focus here will be on better understanding the basic principles of multi-level of MLM or network marketing selling, answering objections, and how to start prospecting for leads.

    The book assumes that you have already selected your company, product, or service – or want more understanding about how the process works before you make your selection.

    Here’s a complete list of all of the books and chapters in the series, so you can refer to others as needed to help you make your program a great success.

    BOOK I: CREATING THE RIGHT ATTITUDE FOR SUCCESS

    Chapter 1 How to Use MLM in Your Direct Sales Program

    Chapter 2 Getting Prepared: Tips on Thoroughly Understanding Your Product and Company

    Chapter 3 Staying on the Path to Success: The Importance of Persistence

    Chapter 4 Setting Your Goals for Success

    BOOK II: GETTING STARTED IN MLM AND NETWORK MARKETING SALES

    Chapter 1 Basic Principles of Multi-Level and Network Marketing Selling

    Chapter 2 Answering Objections

    Chapter 3 How to Start Prospecting

    BOOK III: ACQUIRING CUSTOMERS AND SPONSORING DISTRIBUTORS

    Chapter 1 Taking Your Prospect to an Opportunity Meeting

    Chapter 2 Putting on a Productive One-On-One Presentation

    Chapter 3 Developing Customers and Turning Them into Distributors

    Chapter 4 Hosting Meetings or Sales Parties at Home

    Chapter 5 Five Tips for Selling Health Products Successfully

    Chapter 6 Other Creative Ways to Present Your Program

    BOOK IV: BUILDING A SALES ORGANIZATION

    Chapter 1 How to Start Building an Organization

    Chapter 2 Helping Your New Distributors Get Started

    Chapter 3 Working with Your Distributors

    BOOK V: PROMOTING YOUR PROGRAM WITH ADS, WRITTEN MATERIALS, AND THE PHONE

    Chapter 1 Advertising Your Program Effectively

    Chapter 2 Creating Professional Brochures, Filers, and Posters

    Chapter 3 How to Write Impressive Letters

    Chapter 4 Proven Telephone Techniques

    BOOK VI: OTHER POWERFUL WAYS TO PROMOTE YOUR PROGRAM

    Chapter 1 Participating in a Trade Show

    Chapter 2 Becoming a Speaker to Promote Your Product

    Chapter 3 Doing

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