Top Secrets for Launching a Successful Party Plan Selling Business
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About this ebook
Discover how to start a party plan business, whether you’re seeking part-time income or a full-time career. Learn what this business is all about and how to set your goals and pick your program, including choosing the right party plan, product line, and company for you. Also learn the keys to being a good salesperson and assessing the company’s products, marketing plan and sales team.
Gini Graham Scott
Gini Graham Scott, Ph.D., CEO of Changemakers Publishing and Writing, is an internationally known writer, speaker, and workshop leader. She has published over 50 books with major publishers on various topics and has written over 3 dozen children's books. Her published children's books include Katy's Bow, Scratches, The Crazy Critters First Visit, and Where's the Avocado? published by Black Rose Writing. She has published 8 children's books through her company Changemakers Kids and is a member of the Society of Children's Book Writers and Illustrators. She does workshops on self-publishing and creativity. She also helps clients write books as a ghostwriter and self-publish or find publishers and agents. Her websites are www.changemakerspublishgandwriting.com and www.ginigrahamscott.com.
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Top Secrets for Launching a Successful Party Plan Selling Business - Gini Graham Scott
Top Secrets for Launching
a Successful Party Plan Selling Business
by Gini Graham Scott, Ph.D.
Author of a Dozen Books on Work and Professional Development, including Want It, See It, Get It! and Enjoy! 101 Little Ways to Add Fun to Your Work Everyday
www.ginigrahamscott.com
Smashwords Edition
Copyright 2009 Gini Graham Scott, Ph.D.
Smashwords Edition, License Notes
This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each person you share it with. If you're reading this book and did not purchase it, or it was not purchased for your use only, then you should return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.
Credit: Cover Photo by... Hurra, Fotolia
TABLE OF CONTENTS
Introduction
Part 1: Join the Party
Chapter 1: What’s the Party Plan Business All About?
Chapter Highlights
What's a Party Plan?
Some Basic Terms to Know
The $10 Billion Party Business
How Big?
Who’s Involved?
How and Where?
What Type of Products?
The Benefits of Party Plan Selling
How It All Began
From the Dawn of History
The Beginning of Direct Sales in America
The Beginning of Sales Parties and MLM
From Party Plans to MLM
The Ease of Getting Started
A Chance for a Ground Floor Opportunity
Recent Trends Today
Summing Up
Chapter 2: But Is It Multi-Level Marketing? What’s the Difference?
Chapter Highlights
Where MLM, Direct Sales, and PPS Meet
Some Basic Terms to Know
Making Sense of Marketing Plans
Your Relationship with a Party Plan/MLM Company
Variations in Time, Place, and Title
The Many Varieties of Party Plan and MLM Companies
How and Why Multi-Level Marketing Works
The Multiplier Effect of MLM
The Power of Networking in MLM
How Much Can You Expect to Earn in MLM
How Your Income and Organization Grows in MLM
When MLM Goes Bad: Pyramid Schemes and Scams
Why an MLM Scheme Won’t Work
Knowing the Difference: Questions to Ask and Warning Signs
Comparing a Legitimate MLM and a Scam
The Ethics and the Law
Summing Up
Part 2: Picking Your Goals and Your Program
Chapter 3: Assessing Your Party Plan Abilities
Chapter Highlights
The Keys to Being a Good Salesperson
Recognizing the Value of Selling
Some Basic Terms to Know
The Difference Between Selling and Sharing
The Principles of Successful Selling
Some Basic Terms to Know
Directing Your Message to Your Prospect's Wants and Needs
Recognizing Your Strengths and Weaknesses
Identifying Your Strengths
Overcoming or Compensating for Your Weaknesses
Are You in It for the Interest or the Income?
Determining Your Time and Money Goals
Keeping It Real and Realistic
Planning Your Party Plan Selling Plan!!!
Summing Up
Chapter 4: Choosing the Right Party Plan for You
Chapter Highlights
Finding a Good Fit for You
How Jumping In Quickly Can Work Well
Taking Time to Weigh Your Options
The Danger of Taking the Plunge Too Soon
Considering the Big Five to Make Your Choice
Considering Your Own Needs, Wants, and Interests
Picking Your Product
Picking Your Company
Understanding Your Market
From Part-Time to Full-Time Commitment
Going It Alone
Joining the Team
Shooting for the Stars
Summing Up
Chapter 5: Choosing the Right Company
Chapter Highlights
What You Need to Know About the Company
Assessing the Company’s Literature
Assessing the Company’s Marketing Plan
Keeping It Real
Some Basic Terms to Know
Visiting the Company for First-Hand Knowledge
Considering the People You’ll Be Working With
Scoping Out the Lay of the Land
Matching Your Party Plan Selling Style
Learning from Friends and Associates
Asking for References
Sorting Out Fact from Fiction
What the Company May Want to Know About You
Putting It All Together -- Deciding the Company for You
Summing Up
Appendix: Glossary
About the Author
Other Books by the Author
Author Contact Information
Introduction
If you want to have a business that is fun and one you can easily adapt to your lifestyle -- whether you want to do it on the side or full time -- you’ve come to the right place. Party plan selling is all that and more.
Party plan selling provides an opportunity to meet lots of people and make money by making sales in a friendly, personal way -- through a party. Plus you can choose from a wide range of products and services and party plan companies to work with.
You have plenty of choices in how to sell, too, because you can set up your own marketing company or become a distributor or rep for a particular company. You additionally have the option of choosing a single-level company where you only sell direct for that company; or you can find a company with a multi-level sales program, where you build a sales team and get overrides from recruits.
As you’ll discover, party plan selling is a major growth industry, in part because it is so flexible and easily adaptable into anyone’s lifestyle. Plus it’s a good antidote to recent workplace trends, such as downsizing and outsourcing, because you create your own job. It also has great appeal to working moms and homemakers, because it’s a business you can run out of your home. And now you can use the Internet to help you sell.
This book will teach you what you need to know to get started in this business and choose the company or products you want to sell.
So now, come join the party. Put your party hat and thinking cap – maybe put one on top of the other -- and dig in and have fun. Here’s to a lot of profitable party plan selling. Have fun. Make money. And enjoy!
Part 1: Join the Party
If you're thinking about starting a new part-time business and you like putting on parties, then the party plan selling business may be ideal for you. You’ll find it takes many forms from simply setting up your own business featuring a line of products you want to sell to joining a company as a distributor. Another distinction is between a company where you just sell and a multi-level company -- about 80% of the party plan biz -- where you additionally recruit other distributors and create a team of sales people that work with you, and then you get commissions on their sales. Want to know more? This part will give you the inside scoop about how the party plan business works.
Chapter 1: What’s the Party Plan Business All About?
Chapter Highlights
- What a party plan is
- Why to get involved in party plan selling
- How party plan selling got started
- How to get started at the ground floor
So you’ve heard about party plan selling and are thinking about joining the business. Well, welcome to the party. This chapter provides you with a brief overview of what party plan selling is all about including the great potential for both income and fun. You learn about the size of this vast industry and how it started. You also find out about how to get started and how easy it is. And finally, you learn about some of the latest trends in the industry today. As you’ll discover, this is a rapidly growing industry -- so get ready to join the party and plunge in.
What's a Party Plan?
Party plan selling is a type of direct selling in which you put on a party to sell a product