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    Attention!: Get it, keep it.
    Attention!: Get it, keep it.
    Attention!: Get it, keep it.
    Ebook46 pages36 minutes

    Attention!: Get it, keep it.

    By Erik van der Luijt

    ()

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    About this ebook

    Trouble drawing attention to your product or message? Trouble keeping the audience's attention when lecturing? Can't seem to find attention for your art? Wouldn't it be great to have some kind of magic wand that could do that without anyone being able to resist? Look no further! 'Attention! Get it, keep it' explains how to get and keep attention when and where you want it, guaranteed. Awarded 5 stars by Reader's Favorite!
    LanguageEnglish
    PublisherBookBaby
    Release dateJun 10, 2014
    ISBN9781483530666
    Attention!: Get it, keep it.

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      Book preview

      Attention! - Erik van der Luijt

      Luijt

      1. WARNING!

      Getting and keeping attention has become increasingly difficult. There is an overload of information reaching us from every direction. Suppose there was a way of doing this that could not be resisted: wouldn't that be a priceless tool? This book provides this tool: two principles that are always active, whether you are consciously applying them or not. Being aware of them enables you to use their powers to your benefit.

      The most effective tool for marketing your product, delivering your message or optimizing your art for example isn’t magical at all: it’s logical.

      The two principles that combine to form your magic wand are really easy to understand and apply. Being unaware of these principles can unknowingly sabotage every effort to get or keep attention though. That’s something you won’t have to worry about, since you’re about to become familiar with these principles.

      1.1 Surprise!

      Strange way to start a book.

      Very odd layout.\

      Did you think the \ was a typo?

      Predictable.

      UNPREDICTABLE:)

      Does this make you feel uncomfortable?

      I bet it does. I’ll tell you why.

      Not yet THOUGH.

      You are probably getting used

      to this odd layout

      and its effect is decreasing.

      BAD

      SMELL

      See what I had to do to make some impact. Notice how much impact words can have?

      What more

      can I do?

      I’m limited by the e-book format

      but

      by now I might be irritating you, so I’d better

      stop

      while you’re still here.

      These kind of things make us feel really uncomfortable. We like what we know; things that have become familiar through regular exposure, in other words: through repetition. We’re expecting a

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