Consultant's Companion: Improve your consultancy 30 minutes a week
By Cindy Tonkin
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About this ebook
We're all busy consultants. While we work on other people's businesses and other people's problems we don' t always have the time to work on our own.
This handy companion acts as your weekly coach, so that you can focus on your business and improve your consultancy 30 minutes a week.
Begin with an audit of where you are with your marketing and client-finding. Then look at how you are running financially (it's so much more than just numbers!). Finally look at your "assets": you and your lifestyle. The audit alone will give you a million ideas for improving. So working with companion narrow it down to something you can sink your teeth into.
Set some goals, with the aim of closing the gap between what you have and what you want.
Work on them.
Every now and then you must stop to review progress (we're often too focused on the next challenge to notice the last one has been achieved!). The Companion will take you through that step-by-step.Includes a bonus section on how to market your services, things to take into account when setting up, ways to achieve goals and how to care for clients.
Each step is scoped out week-by-week. And there is an accompanying workbook so you can use it over and over.
Perfect to work on alone, or with an accountability buddy. The Consultant's Companion will bring you many times its cover price in returns.
Consultant's Companion is number 8 in the Consultant's Guide Series.
Includes a sample chapter of Consulting Mastery - Book 11 in the Consultant's Guide Series.
Cindy Tonkin
Cindy Tonkin is the consultants’ consultant – specialising in working with people whose consultative skills differentiate their product and service. Managers, sales people and consultants. A qualified NLP-trained trainer she combines an extroverted, energetic presentation style with a strong understanding of what makes people tick. The results are fun, dynamic ways to make your sales force, your management team or your cultural change program work.Her solid background in consulting and training means she can design a change program with whatever change elements you need – coaching, training, workshops, action learning projects, whatever suits your organisation’s culture and outcomes!With more than 20 years experience in reengineering and productivity improvement, she has the project management skills to deliver your requirements on time, on budget and in the way you need them to work long term with your organisational culture and market. As a comedic improviser, Cindy can link anything to anything, and surprises often result.Her first book, The Australian Consultant’s Guide, was an Australian Institute of Management bestseller. She has written more than a dozen other books for consultants and managers since then
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Book preview
Consultant's Companion - Cindy Tonkin
The Consultants’ Companion:
Improve your consulting business
30 minutes a week
Book 8 in the
Consultants’ Guide Series:
Setting up and running your consultancy
business profitably and painlessly
by Cindy Tonkin
~~~
Smashwords Edition
Text copyright © 2014 Cindy Tonkin
All Rights Reserved
Discover other titles by Cindy Tonkin
Visit my web site at www.consultantsconsultant.com.au
Smashwords Edition, License Notes
This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to your favorite ebook retailer and purchase your own copy. Thank you for respecting the hard work of this author.
Warning, Take at own risk!
This is generic advice based on my reading, research and learning about what does and doesn’t work in business. I am not a lawyer. I am not an accountant.
Please consider your own special circumstances, and weigh the risks and opportunities with this advice.
Consult an accountant, a legal advisor, and only do what works for you and your business
And download the workbook
This book has an accompanying workbook, so that you can do the exercises on paper if you want to. Download the PDF at consultantsconsultant.com.au/companion. The password is 'delight'.
Table of Contents
Warning, Take at own risk!
Improving business 30 minutes per week
Section 1: Improving your consultancy
Phase one - Review and Strategise
Phase two: Set and get targets
Phase 3: Action and adjust
Section 2: Consultancy gems
2.1 Starting up your consultancy
2.2 Marketing without cold calling
2.3 Celebrating and appreciating clients
2.4 Appreciating your assets
2.5 Setting and getting goals
2.6 Approaching a new project
2.7 Outcome setting template
Sample chapter Eight (more) ways to promote your consulting business
Warning, take at own risk
Why you need to promote your business
Eight ways in brief
1. Survey People
2. Promote a charity
About the Author
Take the next steps!
Improving business 30 minutes per week
You are busy.
These exercises are designed to take around 30 minutes each week. That's not a lot of time. If you consistently put 30 minutes per week towards improving your business, you will reap the rewards.
As a consultant myself, I know that I often have good intentions to do more work on my business, rather than in it. Break it down into chunks small enough to do easily, one step at a time. This companion helps you do that. Sometimes the challenge is to know where to start.
Consistently working with this companion on improving your business, dealing with the biggest issues first over 3 months, you will notice significant benefits.
And then you can work through the companion again. The companion is a system set up so you can customise it to your business, and use it over and over.
N.B: download all the forms used in this book at consultantsconsultant.com.au/companion the password is 'delight'
Two useful sections
The book has two useful sections:
1. 20 weekly assignments which take you through the steps to improve your consultancy
2. Consulting tips
Each section has its own