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    The Intermediate Authorpreneur: The What, Why, Where, When, Who & How Book Promotion Series
    The Intermediate Authorpreneur: The What, Why, Where, When, Who & How Book Promotion Series
    The Intermediate Authorpreneur: The What, Why, Where, When, Who & How Book Promotion Series
    Ebook116 pages1 hour

    The Intermediate Authorpreneur: The What, Why, Where, When, Who & How Book Promotion Series

    By Sarah Jane Butfield

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    About this ebook

    Adding to the Authorpreneur Toolkit

    Find out how to get your writing business started in easy to follow, simple steps which breaks down the fears and myths of social media and networking for aspiring and new authors. It's not rocket science and anyone can do it! Get started today and feel free to network with the author for additional support on your book marketing and promotional journey.

    The series so far in the words of reviewers:
    Book 1 The Accidental Author: Permafree
    "It's like we are having a valuable conversation with a friend who knows what she's talking about, rather than being instructed from on high."

    "I think Ms. Butfield can add mentor, inspirational speaker, cheerleader and eternal optimist to her lists of credentials. As I devoured the words of this book, I felt a kinship to the author on a personal and professional level. With a kind and open heart she shares the gold nuggets of her wisdom and experience."

    Book 2 The Amateur Authorpreneur:
    "In this guide to the What, Why, When, Where, Who and How of self publishing, Sarah Jane Butfield really gets down to the nitty gritty. She begins with a general, and very useful, outline of the needs of a new writer trying to promote their book, and then she goes on to the first few items on her list and examines each of them in detail, especially Twitter, Facebook, and blogs. I have been a published writer for several years now and have read a good many books and blog posts about promoting books, but none of them have covered so much ground so clearly as this one."

    "Sarah Jane is a very talented writer and I now have all the books that she has written so far. This book gives you a boost and makes you think outside the box. An amazing book and well worth a read."

    Book 3 The Intermediate Authorpreneur:
    ARC Readers said:
    "This guide is just what I needed to set my goals for the future"

    "I am awe of what an indie author has to know and do on a daily basis, as a reader I applaud you all."

    "A valuable guide and essential reading for all new authors or those that need to refocus their social media presence."

    "The evidence based graphs and statistics were a nice, reassuring touch. Sarah definitely keeps it real."

    LanguageEnglish
    PublisherRukia Publishing
    Release dateDec 1, 2016
    ISBN9781540176684
    The Intermediate Authorpreneur: The What, Why, Where, When, Who & How Book Promotion Series
    Author

    Sarah Jane Butfield

    Sarah Jane Butfield, born in Ipswich and raised in rural Suffolk, is a busy mother, grandmother, and international award-winning author. After combining a successful clinical nursing and nurse management career and navigating her way through three divorces and parenthood, she is an experienced modern-day mum to her 'Brady Bunch' and she loves every minute of their convoluted lives.  Known as the 'roving Florence Nightingale,' Sarah Jane has travelled across the world in the pursuit of her dreams and continues to do so now that her children are grown up, working as a travel writer/blogger. She is the author of an award-winning travel memoir series set in Australia and France.  Glass Half Full: Our Australian Adventure,  Two dogs and a suitcase: Clueless in Charente  Our Frugal Summer in Charente  These books, and the boxset, are regularly found high in the Amazon rankings, categories include ex-pat life, parenting, grief, PTSD, step-parenting, cooking, gardening, Australia and France travel.  In addition, Sarah Jane has also written the first three books in a series of self-help literature for aspiring and new self-published authors: The Accidental Author,  The Amateur Authorpreneur The Intermediate Authorpreneur,  Book one is permanently FREE to help any aspiring author get started on their writing and book promotion journey. Sarah Jane's most successful series is the aptly titled, The Nomadic Nurse Series, consisting of: Ooh Matron!   Bedpans to Boardrooms These nursing memoirs have won three book industry awards and have attracted 5-star reviews from the publishing industry and readers around the world. The eagerly awaited third book in this series is scheduled for release in September 2022! She loves to interact with her readers so feel free to connect on social media: Twitter: @SarahJanewrites  Facebook:  www.facebook.com/SarahJaneswriting www.facebook.com/AuthorSarahJaneButfield www.facebook.com/Twodogsandasuitcase  www.facebook.com/OurFrugalSummerinCharente www.facebook.com/Ooh-Matron-1646665865549530/timeline/ Instagram:  https://www.instagram.com/sarah_jane_rukia.publishing

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      Book preview

      The Intermediate Authorpreneur - Sarah Jane Butfield

      Copyright

      Copyright ©2015 Sarah Jane Butfield

      All rights reserved. This book or any portion thereof may not be reproduced, stored in a retrieval system or transmitted without the express written permission of the author and publisher.

      Author Sarah Jane Butfield

      Publisher: Rukia Publishing www.rukiapublishing.com

      Email: rukiapublishing@mail.com

      Cover design: Nigel Butfield

      Editor: Martin Papworth

      Proof-reader: S. L Parker

      First ebook edition February 2016

      The people and events in this book are portrayed as perceived and experienced by Sarah Jane Butfield. The moral right of the author has been asserted.

      Content disclaimer: Additional note:

      The information in the case studies about free submission sites was accurate at the time of writing, but please check carefully before submitting in case the site fee structure has changed.

      Dedication

      This book is dedicated to all self-published authors.

      The process of writing a book that is intended to help aspiring and new authors as they enter the world of self-publishing is a humbling experience. Authors work particularly hard on their first book with regular episodes of self-doubt and even anxiety about a number of aspects of the writing and publishing process. However, the marketing and promotion of the book often becomes overwhelming in the early stages. More experienced authors in groups and forums will say, ‘You need to do this’ or ‘You must be here’ and that’s great. The sharing of advice for growth and exposure is key to the future prospects of the author and their books, but few authors take the time to say, ‘Do you know how to open a Google + account?’ Or ‘Do you know how to analyse your tweets to increase the number of retweets?’ These are just a couple of examples and because of the pressure not to appear naive in these early weeks and months, it is easy to spot authors floundering on social media unsure of the direction or methodology they should take. By sharing my experiences and, as we move forward, those of the authors we help at Rukia Publishing, it is rewarding to receive messages such as, I picked up book one free and after reading it I knew that I could do this. I have now bought book two. Or I downloaded it by accident and then realised I needed it, thank you. There is a saying that I have heard many times in my business career and it is, There is no such thing as a stupid question. This is especially true for a new venture. As we move through book three and form our writing business, remember:

      The scariest moment is always just before you start.

      Stephen King

      Without promotion something terrible happens... Nothing!

      P.T Barnum

      A professional writer is an amateur who didn’t quit. ~

      Richard Bach

      Acknowledgements

      It still seems quite surreal and induces feelings of thankfulness that I have had the privilege, since 2013 to be able to call myself ‘an author’. Titles or labels are part of society and for the majority of my working life my titles have mainly consisted of variations on nurse or mum! I know that the work I do today as an author and mentor to self-published authors would not be possible without the help and support of not only my family and friends, but also my peer group network, which grows on a daily basis. I would therefore like to acknowledge that support with a very big, heartfelt, thank you.

      On a professional level I would like to say thank you to my editor Martin Papworth. An honest, gracious and hardworking gentleman who has enhanced my work and reputation since we joined forces.

      I also need to thank the following people and groups for either allowing me to quote them in this book or for helping on my writing journey to date.

      The Rukia Publishing Social Media Team including author and marketing associate Margaret Daly

      Rukia Publishing Tweet Team members especially Margaret Daly, Samantha Parker & Shontae Brewster.

      Christoph Fischer, a fellow Welsh resident author and indie author advocate.

      Author John Searancke, a Rukia Publishing featured author who kindly allowed his free book promotion to be used as a case study.

      We Love Memoirs Facebook Group especially Julie Haigh for her support and help with Goodreads.

      Mark Williams and Laura Taylor from Indie Authors International and Going Global.

      ASMSG members especially Grey Hoover and finally the Author Social Media Support Group – tweet teams.

      Table of contents

      Copyright

      Dedication

      Acknowledgements

      The books in this series to date:

      Introduction

      Chapter 1 Open your toolkit

      Chapter 2 Consolidate and build on your existing social media author platform Part 1

      Chapter 3 Consolidate and build on your existing social media author platform Part 2

      Chapter 4 Introducing Pinterest, Instagram and Tumblr

      Chapter 5 Getting started with Google +

      Chapter 6 Starting a mailing list

      Chapter 7 Selling books!

      Chapter 8 The anatomy of running simple price promotions

      Chapter 9 Onwards and upwards

      Appendix I

      Appendix II

      Appendix III

      About the Author

      Other books by Sarah Jane Butfield

      Note from the Author:

      What, Why, Where, When, Who & How Book Promotion Series.

      The books in this series to date:

      Book 1 The Accidental Author

      Permanently FREE  http://bit.ly/authorbks

      This is a new series of book marketing and promotion e-books, based on the experiences of travel memoir author Sarah Jane Butfield.

      The Accidental Author introduces the author and this series of self-help e-books for new or aspiring self-published authors. The introduction starts with how and why Sarah Jane came to write and self-publish Glass Half Full: Our Australian Adventure. Find out how an aspiring author aims to be discovered while learning on the job how to write, publish, and launch a new career in writing.

      Book 2 The Amateur Authorpreneur

      Normal price 99c but FREE only on this link if you haven’t read it.

      http://bit.ly/authorbks

      The Amateur Authorpreneur is a beginners’ guide for authors who intend to develop their writing into a business, addressing the important task of book promotion and marketing. We look at laying the foundations of the authorpreneur book promotion toolkit, building a fan base on social media and much more.

      You’ve written a book or you plan to - what do you need to consider?

      What does it offer readers?

      Why

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