Complete Venture Capital Guide for Startups
By Sarah Taylor
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About this ebook
Business people need capital to accomplish their business goals and reach important milestones, whether they are starting a new product, acquiring key customers, or reaching a revenue goal. In this book, the author provides an overview of the best avenues to raising capital (such as crowdfunding, venture capital, angel investors and more), classifies the key stakeholders, and reveals the best methods to market your project and ask for funding and how to work with angel investors.
Topics include:
1-Estimating the capital you need
2-Sources of capital
3-Valuing your business
4-Making a business plan
5-Using your funds
6-Limiting your personal liability
7-Making crowd funding a part of your strategy
8-Borrowing from friends and family
Sarah Taylor
Sarah Taylor has a BA in History and an MSLS. She enjoys reading and writing about history, playing piano, and going on park walks with her dog. You may find her at https://beautifuldreamerdotcom.wordpress.com and Goodreads at https://www.goodreads.com/author/show/21550493.Sarah_Taylor.
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Complete Venture Capital Guide for Startups - Sarah Taylor
Introduction
In this book, I will go over the different ways you can raise capital for your business. I will talk about the process of raising capital, and go over some common elements like Valuation, and Business Plans. Then I will walk you through the pros and cons of using Crowd funding, borrowing money from friends and family, securing loans, and partnering with Angel Investors, and venture capital firms.
I hope this book helps you to see and evaluate the possibilities of raising money for your business, or project.
Why you need capital?
There are many reasons why companies look for capital. Those companies can be startups, established companies, or not even companies yet, but just business projects. They can be online or brick and mortar companies. They can be technology companies or more traditional ones. But the one thing that those companies share is the fact that they're trying to achieve something, and they need capital to achieve it. That something is usually a self-contained project or, in other words, a project that is specific in nature and that is time-bound.
For example, the development and launch of a product is a self-contained project that could require capital that the company does not have. The company, therefore, has either the choice of waiting until it has enough money to develop and launch the product or to look for capital in order to do the development and launch as soon as possible. Some projects can wait to be started when you have the money, and other projects simply need to be started as soon as possible, before the opportunity disappears.
For a business project, although it looks like it could be different, even though the company doesn't exist yet, it is pretty much the same thing. A business project is a company that has not started yet and has its founder as its one and only employee. It usually needs to develop and launch its first product, and to do that, it just needs more things, that an established company already has, such as office space or employees. In essence, a new product and a new business is pretty much the same when it comes to raising capital.
Some of the reasons companies raise capital are the development and launch of a product that requires significant funds up front. A good example would be if you decide to develop a new product, then need to produce a certain quantity of it and store it until it is sold. The cost of all those steps can add up to a significant amount and, therefore, requiring you to raise capital. Or to overcome a significant barrier to entry in a market. This can, for example, be seen in the biotech or pharmaceutical industries, where you need to do a lot of research before you get to a product that can be sold, and even then, that product needs to go through many types of approvals and certifications before it can be put on the market.
Or also the need to grow the company at a very fast pace to gain a strategic benefit from being the market leader. Let's take, for example, a company that sells a product to the banking industry. Then the company has a quite low number of customers it can sell to. Once its product is ready for launch, the company could need capital in order to put together a sales team that can take over the market as fast as possible, before the competition gets in. The benefit here would be to build a stronghold that would be very difficult to take over for