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    Writing A Marketing Plan: A Solid Roadmap Makes Any Marketing Effort More Successful
    Writing A Marketing Plan: A Solid Roadmap Makes Any Marketing Effort More Successful
    Writing A Marketing Plan: A Solid Roadmap Makes Any Marketing Effort More Successful
    Ebook34 pages29 minutes

    Writing A Marketing Plan: A Solid Roadmap Makes Any Marketing Effort More Successful

    By Mark Nelson

    3.5/5

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    About this ebook

    A solid roadmap makes any marketing effort more successful. This course will help business professionals write and leverage great marketing plans. Learn how to assemble a team to create the plan, analyze an existing market, and break down the plan's components into focused sections.

    LanguageEnglish
    PublisherMark Nelson
    Release dateDec 24, 2016
    ISBN9781370741588
    Writing A Marketing Plan: A Solid Roadmap Makes Any Marketing Effort More Successful
    Author

    Mark Nelson

    Dr. Mark Nelson is a founding director of the Institute of Ecotechnics and has worked for several decades in closed ecological system research, ecological engineering, the restoration of damaged ecosystems, desert agriculture and orchardry, and wastewater recycling. He is Chairman and CEO of the Institute of Ecotechnics, a U.K. and U.S. non-profit organization, which consults to several demonstration projects working in challenging biomes around the world as well as Vice Chairman of Global Ecotechnics Corp. and head of Wastewater Gardens International.

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    3.5/5

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    • 2/5
      Its a good book especially when you are new to marketing ,it really lays the foundation to understanding marketing plan

    Book preview

    Writing A Marketing Plan - Mark Nelson

    Writing a Marketing Plan

    A solid roadmap makes any marketing effort more successful

    By: Mark Nelson

    Copyright

    Copyright © 2016 by [buysoak]. All Rights Reserved

    No part of this book may be used or reproduced in any manner whatsoever without written permission, except in the case of brief quotations embodied in critical articles or reviews.

    buysoak@gmail.com

    www.buysoak.co.uk

    Disclaimer

    This eBook has been written for information purposes only. Every effort has been made to make this eBook as complete and accurate as possible. However, there may be mistakes in typography or content. Also, this eBook provides information only up to the publishing date. Therefore, this eBook should be used as a guide - not as the ultimate source.

    The purpose of this eBook is to educate. The author and the publisher do not warrant that the information contained in this eBook is fully complete and shall not be responsible for any errors or omissions. The author and publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by this eBook.

    Contents

    Writing a Marketing Plan

    Disclaimer

    Introduction

    Welcome

    1.Prepping for Your Marketing plan

    Understanding why a marketing plan is important

    Understanding the planning process

    Assembling a team

    2.Writing Your Marketing Plan

    Writing the situation analysis

    Writing the strategy section

    Writing the tactical section

    Writing the implementation section

    Writing the budget and forecast sections

    3.Using Your Marketing Plan

    Understanding different formats for marketing plans

    Leveraging your plan

    Next Steps

    Introduction

    Welcome

    - Whether you're marketing a new product, a new service or even marketing yourself, you'll be more successful if you take the time to write an effective marketing plan. After all, there's a lot at stake

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