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    Selling Yourself Without Selling Out: A Leader's Guide to Ethical Self-Promotion
    Selling Yourself Without Selling Out: A Leader's Guide to Ethical Self-Promotion
    Selling Yourself Without Selling Out: A Leader's Guide to Ethical Self-Promotion
    Ebook41 pages22 minutes

    Selling Yourself Without Selling Out: A Leader's Guide to Ethical Self-Promotion

    By Gina Hernez-Broome, Cindy McLaughlin and Stephanie Trovas

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    About this ebook

    Even high-performing individuals and groups can be overlooked and underestimated. The antidote is self-promotion-the act of generating personal visibility in service of your work and career. In this guidebook, we discuss how you can benefit from self-promotion and maintain your integrity and authenticity. We help you reframe common beliefs that get in the way of effective self-promotion, and we provide numerous strategies and activities that can become part of your repertoire.
    LanguageEnglish
    PublisherCenter for Creative Leadership
    Release dateMar 1, 2006
    ISBN9781604917352
    Selling Yourself Without Selling Out: A Leader's Guide to Ethical Self-Promotion

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      Book preview

      Selling Yourself Without Selling Out - Gina Hernez-Broome

      AN IDEAS INTO ACTION GUIDEBOOK

      Selling Yourself Without Selling Out

      A Leader’s Guide to Ethical Self-Promotion

      IDEAS INTO ACTION GUIDEBOOKS

      Aimed at managers and executives who are concerned with their own and others’ development, each guidebook in this series gives specific advice on how to complete a developmental task or solve a leadership problem.

      Copyright © 2006 Center for Creative Leadership.

      Updated 2012.

      All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher. Printed in the United States of America.

      CCL No. 431

      978-1-882197-95-8

      CENTER FOR CREATIVE LEADERSHIP

      WWW.CCL.ORG

      AN IDEAS INTO ACTION GUIDEBOOK

      Selling Yourself Without Selling Out

      A Leader’s Guide to Ethical Self-Promotion

      Gina Hernez-Broome, Cindy McLaughlin, and Stephanie Trovas
      THE IDEAS INTO ACTION GUIDEBOOK SERIES

      This series of guidebooks draws on the practical knowledge that the Center for Creative Leadership (CCL®) has generated, since its inception in 1970, through its research and educational activity conducted in partnership with hundreds of thousands of managers and executives. Much of this knowledge is shared—in a way that is distinct from the typical university department, professional association, or consultancy. CCL is not simply a collection of individual experts, although the individual credentials of its staff are impressive; rather it is a community, with its members holding certain principles in common and working together to understand and generate practical

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