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More Bucks Annually: Insider's Guide to Getting Your Mba, Dba, and Phd Online

More Bucks Annually: Insider's Guide to Getting Your Mba, Dba, and Phd Online

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More Bucks Annually: Insider's Guide to Getting Your Mba, Dba, and Phd Online

138 página
1 hora
Lançado em:
Feb 25, 2011


Thinking of doing an online MBA, DBA, or PhD? Written in Dr. Wongs vivid and interesting style, this book gives you an insiders view of the online education market and helps you pick the right programme. Topics covered include:

6 Types of Online Pedagogy
40 Essential Questions to Ask Your School
Diploma and Accreditation Mills
List of 100% Online DBA and PhD

Advance Praise for More Bucks Annually

Dr. Wongs book is needed after such a long time of confusion in the world of graduate and doctoral education worldwide. Providing the readers with real examples of Universities, programs and modalities of study, Ken sheds finally light in the intricate maze of offerings that populate the choices of education nowadays. A useful resource for all of those who want to navigate with ease while contemplating their best available future educational options, this book is a must-read.
Dr. Mark Esposito, Associate Professor of Social Responsibility at Grenoble School of Management in France and U21Global in Singapore

Lançado em:
Feb 25, 2011

Sobre o autor

Dr. Ken K. Wong is a Marketing Professor and Subject Area Coordinator at U21Global where his success in teaching was recognized with Faculty Excellence Awards in 2008, 2009, and 2010. Dr. Wong is also affiliated with the University of Toronto’s School of Continuing Studies since 2003. He is the author of Avoiding Plagiarism, Approved Marketing Plans for New Products and Services, CRM in Action, Putting a Stake in the Ground, and Discovering Marketing in 38 Hours.

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More Bucks Annually - Ken K. Wong


Copyright © 2011 by Ken K. Wong

All rights reserved. No part of this book may be used or reproduced by any means, graphic, electronic, or mechanical, including photocopying, recording, taping or by any information storage retrieval system without the written permission of the publisher except in the case of brief quotations embodied in critical articles and reviews.


1663 Liberty Drive

Bloomington, IN47403


1-800-Authors (1-800-288-4677)

Because of the dynamic nature of the Internet, any web addresses or links contained in this book may have changed since publication and may no longer be valid. The views expressed in this work are solely those of the author and do not necessarily reflect the views of the publisher, and the publisher hereby disclaims any responsibility for them.

ISBN: 978-1-4620-0022-7 (pbk)

ISBN: 978-1-4620-0023-4 (ebk)

iUniverse rev. date: 2/22/11

Table of Contents




Chapter 1 - Introduction

Pursue Your Educational Dreams

Online Education Is Eco-friendly

Resistance to Online Education

The Difference between Online and On-campus Study

People from All Walks of Life

How This Book Is Organized

Chapter 2 - Why a Graduate Business Degree?

The M.B.A. Letters in Your Business Card

Requirement for Job Promotion

High-paying Job for Fresh Graduates?

A Stepping Stone for Another Field

Instant Networking Opportunity

Chapter 3 - Fitting Your Learning Style with the University’s Pedagogy

Six Types of Pedagogy

Textbook-based Programme

Discussion Board-based Programme

Research Paper-based Programme

Proctored Examination-based Programme

Facebook-based Programme

Content-enhanced Programme

Learning Management System

Chapter 4 - 40 Essential Questions To Ask Your School

Knowing More about the Programme

Degree-Granting Authority

Reputation of the University

Quality of the Programme

Tuition Fee Matters

Other Money Matters

Admission Matters

Textbook Matters

Student Support Matters

Study Matters

Chapter 5 - The Diploma Mill Scam

What are Diploma Mills?

Characteristics of Diploma Mills

The Infamous Diploma Mill Lists

The Oregon List

The Maine List

The Michigan List

Chapter 6 - List of Legitimate Universities

Is Your University Recognized by the Canadian Government?

The CICIC Directory

Departments of Education Across Canada

Is Your University Recognized by the American Government?

The USDOE and CHEA Accreditation Databases

Unaccredited Universities vs. Diploma Mills in the USA

Is Your University Recognized by the British Government?

Is Your University Recognized by the Australian Government?

Chapter 7 - All About Accreditation

Importance of Accreditation

Triple Crown - World’s Top Accreditations for Business Universities




Accreditation in Canada

Accreditation in the United States

Regional Accrediting Agencies

National Accrediting Agencies

Accreditation in the United Kingdom

Accreditation in Australia

Accreditation Period

Accreditation Mill Scam

Chapter 8 - DBA and PhD

Life After MBA



5 Myths About DBAs

List of 100% Online DBA and PhD Programmes

List of DBA and PhD Programmes With Short Residency Requirement

Chapter 9 - The Ideal Place to Study

My Cubicle?

Coffee Shop with Free Internet Access

Study Anywhere with Mobile Broadband Service



To my wife Winnie, and my family members

Hello Ma, Hello Dad, and Hello Chiu

Thank you for your love, understanding, patience, and confidence.

About the Author

Dr. Ken Kwong-Kay Wong

Dr. Ken K. Wong is a U21Global Marketing Professor and Subject Area Coordinator, training corporate executives and MBA students from over 70 countries. In 2008 and 2009, he received the Faculty Excellence Award, and was honoured in all three award categories, including: Outstanding Professor, Most Innovative Professor and Excellence in Online Education. Since 2003, Dr. Wong has been developing and lecturing marketing courses at the University of Toronto’s School of Continuing Studies and also at various institutions of higher education in North America.

Dr. Wong’s research interests include marketing for luxury brands, customer relationship management and online education. His articles have appeared in peer-reviewed international journals such as Telecommunications Policy, Service Industries Journal, and Journal of Database Marketing and Customer Strategy Management. Dr. Wong is also the author of the SCS lecture series in the areas of International Marketing, Advertising, PR & Publicity, E-Business, and Retail Merchandising. His latest work includes Approved Marketing Plans for New Products and Services, Avoiding Plagiarism, Discovering Marketing in 38 Hours, Putting a Stake in the (Ground, and CRM in Action.

Prior to entering the academic field, Dr. Wong was the Vice President of Marketing at TeraGo Networks (TSX: TGO) and had previously served as Director of eProduct Marketing at the e-commerce division of PSINet (NASDAQ: PSIX). He had also carried progressive product marketing roles at Sprint Canada and TELUS Mobility.

Certified by the American Marketing Association as a Professional Certified Marketer, Dr. Wong completed his Bachelor of Science degree at the University of Toronto and holds the International MBA degree from Nyenrode Business Universiteit in the Netherlands. He earned his Doctor of Business Administration degree from the University of Newcastle, Australia and has completed executive education programmes at both Kellogg and Queen’s.


More Bucks Annually by Dr. Ken K. Wong is a wonderful new book that frankly addresses issues of business school learners around the globe. Dr. Wong has had an illustrious career as a professor, scholar, consultant in the areas of business, more specifically, in marketing; however, I know Dr. Wong as a colleague and outstanding professor to students around the globe. A major component of the life of academe is the transferrable knowledge imparted by professors to others; this book is just such a text.

More Bucks Annually provides invaluable information to any learner choosing to pursue a higher education degree beyond the Bachelors in the area of business; however, any learner choosing to consider higher degrees would do well to explore the content of the text. The information provided on professors and their credentials, the accreditation process, the value of an online education and especially the personal assessment of who one is, their preferred learning styles, and essential questions to ask — go far beyond just a degree in business. There is a wisdom that emerges as one peruses the text. From the structure to the conclusion of the book, one feels that Dr. Wong is sharing a narrative about exploring who one is in

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