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    Josiah Wedgwood: A New Biography
    Unavailable
    Josiah Wedgwood: A New Biography
    Unavailable
    Josiah Wedgwood: A New Biography
    Ebook320 pages4 hours

    Josiah Wedgwood: A New Biography

    By Anthony Burton

    ()

    Currently unavailable

    Currently unavailable

    About this ebook

    The story of the innovative genius who became pottery maker to royalty—and to the world: “You don't have to know a glaze from a slip to enjoy this.” —Kirkus Reviews
     
    Born in Staffordshire, England, to a family of traditional potters in 1730, Josiah Wedgwood would grow up to revolutionize the industry, founding the company still world-renowned in the twenty-first century. When he started work, the local ware was either fairly rustic, or made to look a little more sophisticated by the addition of heavy glazes. He worked to produce a lighter colored body and to use designs made to appeal to aristocratic tastes, convinced that where they led the rapidly growing middle class would follow. The result was cream ware which, when a whole service was ordered by the royal family, was soon christened queens ware.
     
    But Wedgwood was a distinctive character for more reasons than his artistry. As a businessman, he adopted an early form of mass production, and is believed to be the inventor of many modern marketing techniques such as money-back guarantees and illustrated catalogs. He was also a passionate early abolitionist who used his company to promote the anti-slavery cause, and he pursued the study of chemistry in order to understand the science behind the potter’s art, eventually inventing a kiln thermometer. This fascinating biography brings to life a remarkable eighteenth-century figure.
    LanguageEnglish
    PublisherOpen Road Integrated Media
    Release dateNov 30, 2019
    ISBN9781526755049
    Unavailable
    Josiah Wedgwood: A New Biography
    Author

    Anthony Burton

    Anthony Burton is an author specialising in the history of technology and transport. His books for The History Press include The Anatomy of Canals, The Iron Men, Miners, Navvies, and The Workers’ War. Other books include biographies of Thomas Telford, Richard Trevithick, George and Robert Stephenson and Marc and Isambard Brunel. He has been involved in over 100 TV documentaries, half as writer/presenter and others as historical adviser, including The Past at Work for the BBC and appeared as a guest expert on Coast, Reel History and Big, Bigger, Biggest. More recently he has been Historical Adviser for six ten-part series for Discovery that have involved visiting industrial sites in both Europe and America. He lives in Stroud.

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