INFORMATION PRESENTATION(communication of information) Presentation of the information is an art.

The data may be collected in the best possible manner and processed analytically, bringing lot of value in the information; however, if it is not presented properly, it may fail to communicate anything of value to the receiver. The degree of communication is affected by: the methods of transmission, the manner of information handling and the limitations and constraints of a receiver as the information processor and the organization as the information user. The methods used for improving communication are: summarization and message routing. SUMMARIZATION The concept of summarization is used to provide information which is needed in the form and content. The principle behind summarization is that too much information causes noise and distortions, i.e., confusion, misunderstanding and missing the purpose. The summarization suppresses the noise and the distortions. The information can be summarized in a number of ways as shown in KEY FOR FOCUS OF EXAMPLE SUMMARIZATION INFORMATION Management position responsibility General manager, functional manager, project manager Management functions level Performance, goals, targets Production Top, Middle, in the organization relevant to the level Operations Selective on condition Exceptions Only those products, Where sale is below the budget..

MESSAGE ROUTING The principle here is to distribute information to all those who are accountable for the subsequent actions or decisions in any manner. That is if the information is generated with a certain purpose for a primary user, then such information may have secondary purposes to some other users in the organization. This is achieved by sending the copies of the reports or documents to all the concerned people or users. The principle of the message routing achieves the spread of information to the appropriate quarters.