1) Artigos cientficos: European journal of Marketing: http://www.emeraldinsight.com/products/journals/journals.htm?id=ejm American Marketing Association: http://www.marketingpower.com/AboutAMA/Pages/AMA%20Publications/AMA%20Journals/AMAJournals.aspx Academy of Marketing Science: http://www.ams-web.org/displaycommon.cfm?

an=4 Revista Portuguesa de Marketing: http://www.rpm.pt/ Revista brasileira de marketing: http://www.revistabrasileiramarketing.org/ojs-2.2.4/index.php/remark http://www.journals.elsevier.com/european-management-journal/ (2) Artigos de opinio: Artigo de opinio baseado no livro KOTLER, Philip. Administrao de Marketing: Anlise, planejamento, Implementao e Controle. So Paulo: Atlas, 5 ed., 1998: http://www.administradores.com.br/artigos/marketing/satisfacao-do-cliente-sob-a-perspectiva-do-marketing/24683/ (3) Sites de referncia em produo publicitria: http://adsoftheworld.com/ http://www.brainstorm9.com.br/ http://www.updateordie.com/ http://adage.com/

(4) Agncias de publicidade em Portugal e no mundo: Young e Rubicam: https://www.yr.com/ Havas Worldwide Portugal: http://www.havasww.pt/ DM9: http://www.dm9ddb.com.br/ Cupido: http://www.cupido.pt/index.aspx Amin Eame: http://www.amineame.com/#/clients (5) Prmios nacionais e internacionais: Indstrica Criativa http://www.industriascriativas.com/ Cannes Lions: http://www.canneslions.com/