DECISION-MAKING SPEECH

By: Nur Izzati binti Umar Nur Amalina Yasmin binti Zulkoad Fatin Syamimi binti Samsuddin

Introduction

FIRST ADVERTISEMENT
MAGAZINE ADVERTISEMENT Product : Pantene Shampoo

SECOND ADVERTISEMENT
TELEVISION ADVERTISEMENT Product : Herbal Essences Shampoo

Star power Expression and Excitement -variety of expressions and emotions Sound effect Repetition

THIRD ADVERTISEMENT

RADIO ADVERTISEMENT Product : Sunsilk Shampoo

"Say no to the ponytail and say yes to great looking hair with Sunsilk Haircare Products Apart of clean style rejuvening hair for all hair types In curl blondes , voluminous red , slippy knots Learn more at www.sunsilk.com about haircare products Get great looking hair now with Sunsilk Haircare Products"

CONCLUSION
After overall consideration, The award of The Most Effective Advertisement goes to

The advertisement of Herbal Essences Shampoo

WHY?? Why do we choose it as the most effective advertisement ?

Reasons : Television advertising enables the product to hit large number of people in short span of time. Television helps in conveying a message with visuals, sound and action. Different segments of people like children, house wives, young people are targeted through television the same time. Creative television advertisements can easily attract people and makes them to buy product.

THANK YOU!