Escolar Documentos
Profissional Documentos
Cultura Documentos
Genre Analysis
Genre?
Romeo and Juliet Harry Potter Yuan Liang Dibiao Wode Xin Yat But Ao Siu (The Weakest Link) Facebook Page Moshing
Genres
Movie Genres
Genre
Genre Analysis:
Genre Analysis is an approach that attempts to explain regularities in texts in terms of shared communicative purposes within discourse communities. It is usually associated with John Swales's analysis of the move structure of article introductions by North American and British academics. But since 1990, it has taken on other forms of analysis (rhetorical structure, analysis of variation, Systemic Functional Linguistics), other discourses (popular genres and legal genres as well as academic texts), different cultures (the academic writing of Finland, Czechoslavakia, or Germany), and different modes (in studies of pictures, electronic texts, and activities).
Genre
Communicative Events
Communicative Purposes
Discourse Communities
Discourse Community
A group of people who join together to pursue common goals Intercommuinication among members Owns a set of genres Membership depends of adherence to generic conventions Membership=literacy
The four moves of academic introductions: 1. Establishes the field in which the writer of the study is working. 2. Summarizes the related research or interpretations on one aspect of the field. 3. Creates a research space or interpretive space (a "niche") for the present study by indicating a gap in current knowledge or by raising questions. 4. Introduces the study by indicating what the investigation being reported will accomplish for the field.
Adapted from: John Swales. Genre Analysis: English in Academic and Research Settings. Cambridge University Press, 1990.
Genre
Communicative event Set of clear communicative purposes Discourse community Structured and conventionalized Constraints on allowable contributions
Intent Positioning Form Function
Expert members
Analyzing Stories
Labovs Narrative Analysis Abstract Orientation Complication Evaluation Result Coda
Genre
Tactical aspects of genre
Discriminative strategies
Genres are not static, but rather dynamic social processes Genres define, organize and structure social reality Genre is a type of social action Genres signal Membership
Mixing Genres
Relationship with intertextuality Fairclough
Intertextuality Interdiscursivity
Want Ad 1 Want Ad 2
Mixing Genres
Mixing Genres
Mixing Genres
Task
Text Analysis Job Application
Context (where will the text be encountered and how does context affect interpretation?) What generic label/s would you give to this text? What kinds of expectations do you have about this genre? Does the text meet or not meet those expectations? What purposes does this genre serve? What discourse communities is it associated with? What ideological assumptions are embedded in the text? How does this genre construct the reader? How does this genre construct the writer? How is the reader meant to respond to this text? How open to negotiation is your response? What relationship does the text have with other texts/genres?
Expectations
Repertories of expectations Genres are never clearly defined New texts may require new genre categories