IDEA Cellular has licenses to operate in 11 circles. Custoer base o! over 1" illion. Operations in Delhi, Maharashtra, Goa, Gu#arat, &ttaranchal, &$(west, &iachal $radesh and )erala. As a leader in / alue Added Services, Innovation is central to Idea's / as 0actor%.
IDEA Cellular has licenses to operate in 11 circles. Custoer base o! over 1" illion. Operations in Delhi, Maharashtra, Goa, Gu#arat, &ttaranchal, &$(west, &iachal $radesh and )erala. As a leader in / alue Added Services, Innovation is central to Idea's / as 0actor%.
IDEA Cellular has licenses to operate in 11 circles. Custoer base o! over 1" illion. Operations in Delhi, Maharashtra, Goa, Gu#arat, &ttaranchal, &$(west, &iachal $radesh and )erala. As a leader in / alue Added Services, Innovation is central to Idea's / as 0actor%.
As India's leading GSM Mobile Services operator, IDEA Cellular has
licenses to operate in 11 circles. With a custoer base o! over 1" illion, IDEA Cellular has operations in Delhi, Maharashtra, Goa, Gu#arat, Andhra $radesh, Madh%a $radesh, Chattisgarh, &ttaranchal, 'ar%ana, &$(West, 'iachal $radesh and )erala. IDEA Cellular's !ootprint currentl% covers appro*iatel% +,- o! India's population and over ,"- o! the potential teleco(ar.et. As a leader in /alue Added Services, Innovation is central to IDEA's /AS 0actor%. It is the !irst cellular copan% to launch usic essaging 1ith 'Cellular 2oc.e%', '3ac.ground 4ones', 'Group 4al.', a voice portal 1ith 'Sa% IDEA' and a coplete suite o! Mobile Eail Services. A !rontrunner in introducing revolutionar% tari!! plans, IDEA Cellular has the distinction o! o!!ering the ost custoer !riendl% and copetitive $re $aid o!!erings, !or the !irst tie in India, 1ith 'Super $o1er', 5 Minutes 6utgoing 0ree, 7i!elong o!!er and other segented o!!erings li.e Woen's Card. '7i!etie Idea' is the !irst and onl% lo%alt% progra, !or pre paid custoers, introduced b% a Cellular brand. Custoer Service and Innovation are the drivers o! this Cellular 3rand. A brand .no1n !or their an% !irsts, Idea is onl% operator to launch G$8S and EDGE in the countr%. 4he latest !eather in Idea's cap is GSM Association Award for CAR. It is the second GSM Association a1ard that Idea has 1on, the !irst one being !or 3ill 0lash. Idea Cellular is part o! the Adit%a 3irla Group, 1hich is India's !irst trul% ultinational corporation. Global in vision, rooted in Indian values, the group is driven b% a per!orance ethic pegged on value creation !or its ultiple sta.eholders. 4he cobined holding o! the Adit%a 3irla Group copanies in Idea stands at around ,9 per cent. With abitious !uture plans, the copan% is poised !or rapid gro1th. !ur mission 6ur Circle 4he Indian telecounications ar.et !or obile services is divided into 5: ;Circles<. 4here are !our ;etropolitan< Circles, covering the cities o! Mubai, Delhi, )ol.ata and Chennai, and 1= Circles classi!ied b% the Governent as categor% ;A<, categor% ;3< or categor% ;C<, 1hich cover the rest o! India. 4hese classi!ications are based principall% on a Circle>s revenue generating potential, 1ith etropolitan and categor% A Circles having the highest revenue potential. Established Circles We operate in the etropolitan Circle o! Delhi, the categor% A Circles o! Andhra $radesh, Gu#arat and Maharashtra, and the categor% 3 Circles o! 'ar%ana, )erala, Madh%a $radesh and &ttar $radesh ?West@. 7icenses !or the Maharashtra and Gu#arat Circles 1ere a1arded to us in Deceber 1==,, 1ith net1or. rollout and coercial launch achieved in 1==9. SubseAuentl%, in 2anuar% 5""", 1e erged 1ith 4ata Cellular 7iited, the obile operator in the Andhra $radesh Circle, and integrated its operations into ours b% 2anuar% 5""1. In 0ebruar% 5""1, 1e acAuired 8$G Cellco 7iited, the obile operator in the Madh%a $radesh Circle, 1ith !ull integration o! this Circle 1ith ours achieved b% 2une 5""1. We acAuired the license !or the Delhi Circle during the !ourth obile license auction in 6ctober 5""1, 1ith net1or. rollout and coercial launch b% Boveber 5""5. Escotel Mobile Counications $rivate 7iited ?;Escotel<@, 1hich 1e acAuired in 2anuar% 5""+, 1as a1arded the original licenses in the Circles o! 'ar%ana, &ttar $radesh ?West@ and )erala. We re( branded these Circles and integrated the 1ith ours b% 2une 5""+. Be1 Circles In connection 1ith the acAuisition o! Escotel, 1e also acAuired Escorts 4elecounications 7iited ?;Escorts<@, 1hich 1as a1arded licenses !or the Be1 Circles. Due to certain e*isting license conditions 1e 1ere unable to coplete the trans!er o! shares o! Escorts until 2une 5""C. 'o1ever, 1e ensured that Escorts et the !irst phase o! net1or. reAuireents !or these Be1 Circles in 2une 5"", in accordance 1ith the relevant licenses ?as aended !ollo1ing the pa%ent o! a penalt% b% us on behal! o! Escorts@. 0ollo1ing signi!icant investent b% us in the roll(out o! the net1or. in the Be1 Circles, aounting to appro*iatel% 8s. +,C9D illion upto Septeber :", 5""C, 1e 1ere able to achieve !ull coercial launch o! obile services in the Be1 Circles bet1een Septeber and Boveber 5""C in a anner 1hich also et the net1or. roll(out reAuireents o! the licenses 1hich 1ere to be copleted b% 2une 5""9. "ey People 3oard o! Directors E Mr. )uar Mangala 3irla ?Chairan@ St. 8a#ashree 3irla Mr. M.8. $rasanna Mr. Saurabh Misra Mr. San#eev Aga ?Managing Director@ Mr. Arun 4hiagara#an Ms. 4ar#ani /a.il Mr. Mohan G%ani Mr. 3is1a#it Anna Subraanian Mr. Gian $ra.ash Gupta Manageent 4ea E Corporate 7eadership 4ea Mr. San#eev Aga, Managing Director Mr. Anil 2. 2hala, Chie! 0inancial 6!!icer Mr. Anil ). 4andan, Chie! 4echnolog% 6!!icer Mr. $ra.ash ). $aran#ape, Chie! In!oration 6!!icer Mr. $radeep Shrivastava, Chie! Mar.eting 6!!icer Mr. Aar 3abu 8 ), Chie! Service Deliver% 6!!icer Mr. /ina% ). 8aFdan, Chie! 'uan 8esource 6!!icer Mr. 8a#at ). Mu.ar#i, Chie! Corporate A!!airs 6!!icer Mr. 8a#esh ). Srivastava, Chie! Materials G $rocureent 6!!icer Mr. Abrish 2ain, Chie! 6perating 6!!icer, Corporate Mr. 'ianshu )apania, Chie! 6perating 6!!icer, Corporate Circle 'eads Mr. I%er Subbaraan S., Chie! 6perating 6!!icer, Andhra $radesh Mr. 8a#endra Chourasia, Chie! 6perating 6!!icer, Delhi G BC8 Mr. Gurura# D. )ul.arni, Chie! 6perating 6!!icer, Gu#arat Mr. Cherian $eter, /ice $resident ( 6perations, 'ar%ana G 'iachal $radesh Mr. 4. G. 3. 8aa.rishna, Chie! 6perating 6!!icer, )erala Mr. S. Sashi Shan.ar, Chie! 6perating 6!!icer, Madh%a $radesh G Chattisgarh Mr. $. 7a.shinara%ana, Chie! 6perating 6!!icer, Maharashtra G Goa Mr. /irad )aul, Chie! 6perating 6!!icer, &ttar $radesh ?West@ Mr. Subodh ). Srivastav, /ice $resident ( 6perations, &ttar $radesh ?East@ Mr. $uneet )rishnan, /ice $resident ( 6perations, 8a#asthan !ur Partners IDEA 1elcoes all businesses and individuals interested in partnering 1ith us to enhance and strengthen the IDEA products G services port!olio. 4o e*plore such potential partnerships, .indl% get in touch 1ith us b% subitting the $artners 0or. Soe o! our 4echnolog% and Content $artnersH /AS 1. 6nobile Asia $aci!ic 7td 5. Cellebru India 7td :. Siddhivina%a. Astro Services 7td. +. )odia. 7td ,. Mau# C. Bet+nuts India 7td 9. Iahoo D. 8edi!! =. Indiaties 1". Mobile51in 11. Si!% 15. BD4/ 86AMIBG 1. 8oa1are.inc 5. Starhoe :. 3harti 4eleso!t MA8)E4IBG C6MM&BICA4I6BS 1. 7o1e India $vt 7td 5. Insight Media 7td $&37IC 8E7A4I6BS 1. Clear $8 BE4W68) 1. Bo.ia 5. Ericsson :. Sieens 3I77IBG 1. Atos 6rigin Co#erage Idea Cellular 7td has seen phenoenal gro1th since its inception. Idea Cellular's !ootprint idea is to !irst achieve critical ass, then drill deep instead o! spreading thin. In .eeping 1ith this, the copan% has been providing e*cellent service to its subscribers in various states. It controls a port!olio o! India's ost attractive and contiguous teleco geographies, including the circles o! And$ra Prades$ G %el$i ?inclusive o! BC8@& Gujarat& 'aryana& 'imac$al Prades$& "erala& Mad$ya Prades$ ( C$attisgar$& Ma$aras$tra ( Goa ?e*cluding Mubai@& Rajast$an& )ttar Prades$ *+,& )ttar Prades$ *,. With a !ootprint doinating the ap o! India, Idea Cellular accesses over -./ o! India's total telephon% potential. 4he copan% is no1 poised to launch its services in ne1 circles ( nael% Mubai and 3ihar. Idea Cellular 7td, ho1ever, does not believe onl% in increasing geographic !ootprint ( it also drills deep and success!ull% attepts to provide e*cellent net1or. coverage in all its circles o! operations. 0rand Information 4he brand Idea It is alost ipossible to disintegrate brand Idea !ro the corporate Idea. 3rand values are the copan% values and vise versa. 3rand /isionH It goes 1ithout sa%ing that the brand vision o! idea irrors the copan%>s vision. 4he brand ission stateent is...... 4o be the ost custoer( !ocused obile service brand, continuousl% innovating to help liberate our custoers !ro the shac.les o! tie G space. IDEA ( 3rand /alues Innovate. Stiulate. 7iberate.... It is these brand values, 1hich have ade us a !oridable pla%er in the teleco industr%. Innovations that stiulate the custoer and liberate hi !ro the shac.les o! tie and space are the core o! our brand. 4his is 1hat 1e strive !or. Bothing ore, nothing less, nothing else. IDEA ( 3rand Mission 4he India !ootprint Idea An%1here connectivit% ( bringing India closer. 4he 4echnolog% Advantage Idea 4oorro1's technolog% to enrich toda%. 4he Custoer 0ocus Idea Ma.e a single interaction a lasting relationship. 4he Eplo%ee 0ocus Idea Burture the roots that nurture our ideas. 3rand Initiatives 6ur ai, through edia bu%ing and planning, is to create %ear round ipact. With the ob#ective o! strengthening our brand, 1e 1or. 1ith strategic counication partners on capaigns li.e sponsorship o! the Idea International Indian 0il Acade% a1ards and the television progras ;Idea 8oc.s India<, ;Idea Star Singer< and ;Idea Andhra Idol<. We see. engageent 1ith subscribers on a variet% o! levels, !ro a#or celebrit% !ashion sho1s to sall local events tied to coincide 1ith ne1 product o!!erings. Since August 5"":, 1e have coissioned a 3rand 4rac. Inde* Stud% to evaluate the health o! our brand. 4he 3rand 4rac. Inde* Stud% is a onthl% stud% conducted b% 4BS, a ar.eting consultant engaged b% us to evaluate our brand using !ace(to(!ace intervie1s on a rando saple o! obile users a 1ell as those intending to purchase obiles 1ithin the ne*t three onths. According to the stud% our brand is perceived as ;reliableJtrust1orth%< and one that ;o!!ers cheaper and good prootional o!!ers<. We have iproved our rating in the 3rand 4rac. Inde* calculated b% the stud% in the past %ear re!lecting, 1e believe, the gro1ing strength o! our brand. 4he ain counication ediu !or the Idea brand is television, 1here 1e see. strategic Idea brand coverage in various !orats. 3illboards and hoardings are used as a secondar% ediu, custoiFed !or speci!ic regional pre!erences to counicate e!!ectivel% at the local level. We also use other ass counication edia such as the press and radio to counicate price plans and other tactical and custoer in!oration. All our .e% initiatives are sub#ected to a rigorous testing and launch process to ensure accountabilit% !or all advertising spend and iprove the chances o! success o! a ne1 product. 4his process is !ollo1ed up 1ith e*tensive brie!ing o! call center agents and sales personnel and real(tie trac.ing o! the ipact o! the counication and !eedbac. !ro subscribers. !ur Values /alues We /alue H Integrit% ( 'onest% in ever% action At Adit%a 3irla Group, Integrit% is de!ined asH Acting and ta.ing decisions in a anner that is !air, honest, !ollo1ing the highest standards o! pro!essionalis and also perceived to be so. Integrit% !or us eans not onl% !inancial and intellectual integrit%, but in all other !ors as are coonl% understood. "ey words t$at connote Integrity are1 Ethical 4ruth!ul $rincipled 4ransparent &pright 8espect!ul Coitent ( deliver on the proise At Adit%a 3irla Group Coitent is de!ined asH 6n the !oundation o! integrit%, doing 1hatever it ta.es to deliver value to all sta.eholders. In the process, ta.ing o1nership o! our actions and decisions, those o! our tea and that part o! the organiFation that 1e are responsible !or. "ey words t$at connote commitment are1 Accountabilit% Discipline 8esponsibilit% 8esult Eorientation Sel!(con!idence 8eliabilit% $assion ( energiFed action At Adit%a 3irla Group $assion is de!ined asH A issionar% Feal arising out o! eotional engageent 1ith the organiFation that a.es 1or. #o%!ul and inspires each one to give his or her best. 8elentless pursuit o! goals and ob#ectives 1ith the highest level o! energ% and enthusias, that is voluntar% and spontaneous. "ey words t$at connote passion are1 Intensit% Innovation 4rans!orational 0ire(in(the(bell% Inspirational Sealessness ( boundr%less in letter and spirit At Adit%a 3irla Group, Sealessness is de!ined asH 4hin.ing and 1or.ing together across !unctional silos, hierarchies, business and geographies. 7everaging the available diversit% to garner s%nerg% bene!its and proote openness through sharing and collaborative e!!orts. "ey words t$at connote Seamlessness are1 4ea1or. Integration Involveent 6penness Global 7earning !ro the best Epo1ering. Speed ( one step ahead al1a%s At Adit%a 3irla Group, Speed is de!ined asH 8esponding to internal and e*ternal custoers 1ith a sense o! urgenc%. Continuousl% see.ing to crash tielines and choosing the right rh%th to optiiFe organiFation e!!iciencies. "ey words t$at connote Speed are1 8esponse tie Agile Accelerated 4ielines Bible $ropt $roactive Decisive !ur Promoters 4he Adit%a 3irla Group is India's !irst trul% ultinational corporation. Global in vision, rooted in Indian values, the Group is driven b% a per!orance ethic pegged on value creation !or its ultiple sta.eholders. Its CC state(o!(the(art anu!acturing units and sectoral services span India, 4hailand, Indonesia, Mala%sia, $hilippines, Eg%pt, Canada, Australia and China. A &SK C.9 billion congloerate, 1ith a ar.et capitalisation o! &SK 9 billion, it is anchored b% an e*traordinar% !orce o! 95,""" eplo%ees belonging to over 5" di!!erent nationalities. 6ver :" per cent o! its revenues !lo1 !ro its operations across the 1orld. A preiu congloerate, the Adit%a 3irla Group is a doinant pla%er in all o! the sectors in 1hich it operates. Such as viscose staple !ibre, non(!errous etals, ceent, viscose !ilaent %arn, branded apparel, carbon blac., cheicals, !ertilisers, sponge iron, insulators and !inancial services. 4he Group has also ade success!ul !ora%s into the I4 and 3$6 sectors. Currentl% around ,9 percent o! our EAuit% Shares are held b% our $rooters 1ho are copanies belonging to the Adit%a 3irla Group. 6ur $rooters are ( 1. Adit%a 3irla Buvo 7iited 5. Grasi Industries 7iited :. 'indalco Industries 7iited and +. 3irla 4M4 'oldings $rivate 7iited. I%A in media $ress 8eleases ( Be1 8eleases IDEA launches LM%Gang> card E a speciall% designed pre(paid card !or the %outh E 3ecoes the !irst(ever operator to launch a LIouth Mobile 8adio> service ?Mubai, 2ul% 1C, 5""9@ IDEA Cellular 7iited, a leading cellular operator in India launched M%Gang E a L!irst(o!(its(.ind> pre(paid card speciall% targeted to1ards the %outh. M%Gang is a po1er(pac.ed product encopassing uniAue services li.e the Closed &ser Group ?C&G@ on pre(paid and the Iouth Mobile 8adio. M%Gang o!!ers local group calls 1ithin M%Gang subscriber groups at the rate o! a eagre 1" $aise per inute and group SMSes at the rate o! an unbelievable 6ne $aisa 1ithout the hassle o! obile nuber registration or restriction on the group siFe. 4he e*clusive value(added Iouth Mobile 8adio provides subscribers the !acilit% to not onl% listen, share and create their o1n usic #u.ebo* and special short codes but also do1nload usic at hal! price. M%Gang has been created 1ith !eatures rich in usic and c%ber content proising a !ull obile entertainent e*perience Spea.ing on the launch, Mr. $radeep Shrivastava, Chie! Mar.eting 6!!icer ?CM6@, ( (((( IDEA Cellular 7iited saidH ;India is a %oung nation 1ith over C"- o! its population belo1 the age o! :" %ears. M%Gang is a segented product designed !or toda%>s %outh 1ho have evolved needs that e*tend be%ond ere tari!!. < 4he launch o! M%Gang underlines IDEA Cellular>s strategic intent to aintain its leadership positioning b% constantl% innovating and creating enhanced value propositions !or di!!erent custoer segents. In order to integrate c%ber bene!its 1ith obile o!!erings, IDEA Cellular has launched a state(o!(the(art 1ebsite 111.idearoc.sindia.coJ%gang 1here subscribers can create their o1n M%Gang identities. 0or !urther in!oration, please contactH Rajat Mu2arji Chie! Corporate A!!airs 6!!icer IDEA Cellular 7iited 4elephoneH M=1 ?11@ 5:9: "1::. Advertiseents NStay ConnectedN is a brand proise that loo.s at the .e% purpose o! obile telephon%. It converges 1ith the tangible reAuireent o! 'net1or. depth' G at the sae tie, re!lects the eternal huan need !or bonding, .insanship, and relationship !oring. 4his ne1 brand capaign enables Idea to o1n the biggest categor% bene!it o! N.eeping people connectedN, through a siple, uniAue and li.eable e*pression o! connectivit%. And it a.es consuers a1are that Nno one connects better t$an IdeaN. Slated to run through 5""+, the capaign utiliFes all relevant ainline edia to propagate the essage to its audiences 1ith C"(second coercial and its various edits, print capaign G outdoor publicit%. Apart !ro it, various innovative edia J events has been used to !urther strengthen the essage. Idea Sa 8e Ga Ma 7ittle Chaps Idea is gearing up to launch Idea Sa 8e Ga Ma $a 7ittle Chaps aied at tapping the !resh talents and %oung voices in A$. E 4he sho1 1ill be live !ro 5Cth April and 1ill be aired ever% 4hursda% and 0rida% 51H""(55H""hrs. 7ittle Chaps 1ill provide a plat!or !or %oung participants, all in the age group o! + to 1+ %ears. 4his series 1ill have the little talents singing to a live band on the sho1. 4here 1ill also be a 1ild card entr% !or Idea subscribers at the Auarter !inal stage. 4he #udges are 8aana Gogula, )oti and Shaila#a, proinent regional personalities in A$. 4he entire progra 1ill culinate to a ground event in A$. 0inal 1inners 1ill be grati!ied 1ith priFe one% 3st winner 4 Rs. 3 lac 5nd winner 4 Rs. 67&... Idea Sa 8e Ga Ma Idea launches Idea Sa 8e Ga Ma on Oee Marathi. Idea Sa 8e Ga Ma no1 1ill have popular actors !ro Marathi !ils, stage G television actors per!oring and e%eing !or the title. 4he contestants are 1. $rasad 6a. 5. $an.a# /ishnu :. Sunil 3arve +. Sueet 8aghavan ,. $ri%a 3apat C. Meghana /aid%a 9. Seea Deshu.h D. Madhurani Go.hale 4une in to 1atch %our !avorite celebrities battle against each other onl% on Idea Sa 8e Ga Ma on Oee Marathi at 1" p. Prepaid Plans in India With Idea, SIMP8ICI9: and A;;!R%A0I8I9: 1al. hand in hand. 6ur custoer centric tari!!s allo1 %ou all the roo in the 1orld to choose the per!ect plan, one 1hich optiiFes %our usage and .eeps %our poc.et heav% too. So, 1hen %ou tal., %ou don't !orget to sile. 6nline $repaid 8echarge /ouchers 4 Andhra $radesh Delhi G BC8 Gu#arat 'ar%ana 'iachal $radesh )erala Madh%a $radesh G Chattisgarh Maharashtra G Goa 8a#asthan &ttar $radesh ?E@ &ttar $radesh ?W@ I%A C$it C$at4Registration and Acti#ation Process As per the directive !ro the Departent o! 4eleco ?D64@, !ollo1ing Docuents need to be subitted 1ith the $repaid Enrollent 0or Sel! Attested $hotograph $hoto proo! o! Identit% J Signature $roo! o! Address $roo! o! Identit% J Signature $AB Card $hoto Credit Card /oter ID Card $assport Driving 7icense Identit% Card issued b% Central J State Governent Identit% Card issued b% $ublic Sector &nderta.ings 8ation Card 1ith %our $hoto Identit% Card issued b% Governent College J &niversit% In case the $roo! o! Identit% docuent does not contain %our address, %ou ust subit one o! the !ollo1ing docuents as $roo! o! Address Electricit% 3ill ?issued in last t1o onths@ 4elephone 3ill ?M4B7 J 3SB7 J Idea ( issued in last t1o onths@ 3an. Stateent J Credit Card Stateent ?issued in last t1o onths@ Incoe 4a* 6rder ?not older than 6ne Iear@ 8C Cop% o! /ehicle 8egistered 8ent Agreeent 3an. $assboo. <ote $hotograph 1ith Custoer's signature is copulsor% 8etailers need to veri!% the originals and attest the photocopies Custoers 1ill be able a.e or receive calls J SMS onl% a!ter the above docuents are received and veri!ied at the Distributors' end Idea Cellular 7td. does not deal in handsets. Idea services are purel% restricted to the business o! SIM cards and cellular services. $repaid $lans ( Maharashtra G Goa 8egular Starter $ac. 7ocal Call Charges Idea to Idea 8s. 1J( per in. Idea to 7ocal Mobiles 8s. 1J( per in. Idea to 7andline 8s 1., per in Entr% 7evel Costs 4otal ( 8s. ==J( !or Maharashtra and Goa /alidit% $eriod " Da%s 4al.4ie " SMS $5$ 8s. 1.""J( Ss ?7ocal@ J 8s. 5.""J( Ss !or Bational J 8s. ,.""J( !or International SMS $5A 8s. :.""J( Airtie 6utgoing as entioned above Incoing 08EE Monthl% !ree call allo1ances Bil Duration o! plan 6pen till !urther notice An% ta*es, in addition to the above Bil 0inancial iplications in 8s. J onth !or usage ?ins@ 7ocal calls to ( Inter circle S4D P ,"" .s to ( 0i*ed W77?M@ Cellular Idea 0i*ed W77 ?M@ Cellular $ulse rate ?in secs@ C" C" C" C" C" C" C" $er in rate !or !ree calls BA BA BA BA BA BA BA ?a@ 1"" ins in addition to !ree calls 1," 1"" 1"" 1"" 5"" 5"" 5"" ?b@ ,"" ins in addition to !ree calls 9," ,"" ,"" ,"" 1""" 1""" 1""" E*it options in plan E*it on ApplicationJBon recharge be%ond validit% and grace period. Migration options in plan Alternate $lan on Chitchat, i! available. Where should custoers coplain about the plan Custoer Care Bo. ++++ or 15:+, ?!ro Idea obile@ or =D55"15:+, ?!ro 7andline@ S4D An%1here in India 8s 5 per in 8s 5 per in 8s 5 per in
Starter $ac. Do4 G Airtie /alue ?IB8@ " SIM M $rocessing 0ee M 15.5+- service ta* ?IB8@ == 4otal M8$ ?IB8@ ==J( !or Maharashtra and Goa Incoing Airtie 8ate ?8s. per in.@ 0ree 6utgoing Airtie 8ate ?8s. per in.@ 4o Qdea 8s. 1J( per in, 4o 7ocal Mobiles 8s 1J( in, 4o 7andline 8s.1., per in $ulse C" /alidit% ?Da%s@ " 0eatures SMS 8oaing ?Incoing onl%@ R Bational 8oaing ( Oero 8oaing 8ental R International 8oaing ( Monthl% 8ental o! 8s. 1+=J( on a rolling basis and !eature b% de!ault. Dialing Mode 8s.J Minute 7ocal 4o Qdea 1 6utgoing Cell 1 6utgoing 0i*ed 7ine 1., 6utgoing W77 1 S4D a@ 0i*ed J W77 ?"(5"" .s.@ 5 ?5""(,"" .s.@ 5 ?P ,"" .s.@ 5 b@ Cell to Cell ?S 5"" .s.@ 5 ?P5"" .s.@ across the countr% 5 ISD 8ate &SA, Canada, Europe ?0i*ed@, Singapore G 'ong)ong C.+ Gul!, Australia, SAA8C, South A!rica =.1= 86W( III +=.5 SMS 7ocal SMS 1."" Bational SMS 5."" International SMS ,."" $5A SMS :."" 8echarge /ouchers 8echarge /ouchers ?8/@ valuing ( TInclusive o! SIM M $rocessing !ee M 15.5+- service ta* in IB8MU 8/ 4al.tie ?8s.@ $rocessing 0ee ?8s.@ Service 4a* ?8s.@ /alidit% !or ph%sical vouchers ?Da%s@ Appro*. ins. o! usage 1== +9.:" 1:" 51.9 :" :5 :," 1,1.D: 1C" :D.19 :" 1"1 ,," :=" 1"" C" :" 5C" 11"" D:"."+ 1," 15" 9, ,,: 55"" 1D1"."= 1," 5+" 1D" 15"C ::"" 5D=".1: 1," :C" :C, 1DC" Call $attern Assuptions ( 4he above ins o! usage is been calculated based on the !ollo1ing call pattern. 4%pe o! Call 4o 0i*ed 4o Idea 4o Mobiles 7ocal :"- 5,- 5,- S4D 1"- ,- ,- $lease Bote ( As per the Governent o! India regulation. It is andator% !or the subscribers o! pre(paid cellular cards to !urnish copies o! their 8ation Card or $assport or Driving 7icense or Incoe 4a* $AB Card or /alid $hoto Identit% Card. 4hose purchasing and a.ing pa%ent in cash or uncrossed cheAueJdeand dra!t and 1ithout a $ABJGI8 nuber are reAuired to !ill in 0or C" or 0or C1 ?!or individuals 1ith onl% agricultural incoe@. Idea = 7i!elong /alidit% 8echarge /oucher Bo1 Get 7i!elong /alidit% in #ust 8s.+=,J( Starter $ac. M8$ 8s.+=, 4al.tie 8s.1" /alidit% 7i!e 4ie 6utgoing 8ates. 7ocal Mobiles 8e. 1J( per in 7ocal 7andline 8s 1.,J( per in S4D 8s 5 per in SMS 8e 1 !or 7ocal 8s 5 Bational 4ers and Conditions /alidit% !or li!elong is applicable as per license period in each circle and is sub#ect to change in case an% regulator% condition changes in the !uture. Connection 1ill be peranentl% deactivated i! there is no incoing or outgoing !or a period o! C onths. 4his o!!er cannot be coupled 1ith an% other prootional scheeJtari!! pac.s. 0ull /alue 8echarges. M8$ :+, 4al.ie 8s :+,. M8$ ,C9. 4al.tie 8s ,C9. M8$ 9C,. 4al.tie 8s 9C,. 0ull 4al.tie on M8$ 5,"JM8$ ,"" J M8$ 1""" onl% 8ates and conditions are sub#ect to change. $8E$AID 7I0E76BG V EMI == Introducing 7i!elong $repaid at #ust 8s.==J( Bo1 get Idea 7i!elong $repaid through 15 eas% installents o! 8s. ==J( Details o! the o!!er E 8echarge 15 ties 1ith 8s.==J( 1ithin 15 onths to get 7i!elong /alidit%. Each recharge o! 8s.==J( gives :" da%s validit% and Oero 4al.tie 0ro !irst recharge o! 8s.== on1ards, get ( W W ( " da%s validit% on all recharges. /alidit% available onl% on recharge o! 8s.== ?:" Da%s@ W W ( 7o1est 7i!elong 4ari!!s. ?7ocal Mobile Calls V 8e 1Jin. 7andline calls V 8s.1.,Jin G S4D V 8s.5Jin@ 6n the 15th 8echarge o! 8s.==, the subscriber 1ill autoaticall% get 7i!elong /alidit% and 1ill be oved to 7i!elong /alidit% $lan. In case the subscriber goes into grace during these 15 onths, he can recharge 1ith 8s.== to becoe active again. 4his recharge 1ill be counted in his EMIs. &pon recharging 1ith 8s.==, all e*isting tari!! bene!its J Add on pac.ages 1ill be 1ithdra1n. IDEA I(Card Active I E Card M8$ 8s. == 4al.tie 8s. " /alidit% " Da%s 6utgoing 8ates 7ocal Idea !ro Da to :p and ,p to 11p 8s.1 per inute 7ocal Idea !ro 11p to Da and :p to , p 1"p per inute 7ocal Mobiles 8s.1 per inute 7ocal 7andline Calls 8s.1., per inute S4D 8s. 5 per inute ISD 4o &SA,Canada,Singapore and 'ong )ong 8s. C.+"J(per in. 6ther Countries?E*cept 86W(II@ 8s. =.1=J(per in. SMS 7ocal Idea 1"p per ss 7ocal J Bational J International 8s. ".5, J ".5, J ,."" J( per ss respectivel% 0riends G 0ail% ( 8educed call rates to , Idea I(card Active Mobiles nubers onl% 1"p per inute to , 7ocal Idea Icard Active Buber 4o register %our 0riends G 0ail% obile nubers, send ICA8DSspacePBuber 1SspacePBuber 5SspacePBuber :SspacePBuber +SspacePBuber , to ++++ ?toll !ree@. 0inancial iplications in 8s.Jonth !or usage ?ins@. Mins o! use per onth E*penditure ?8s.@ ?a@ 1"" ins ?in addition to !ree ins (i! applicable@ 155 ?b@ 5"" ins ?in addition to !ree ins (i! applicable@ 5++ ?c@ ,"" ins ?in addition to !ree ins (i! applicable@ 111" ?d@ 1""" ins ?in addition to !ree ins (i! applicable@ 155" Assuption on Calling $attern 4%pe o! Call 8ate ?8sJin.@ - Distribution 7ocal ( Idea to Idea 5"- 7ocal ( Mobiles 5:- 7ocal ( 6thers 5"- S4D ( Mobiles 19- S4D ( 0i*ed 5"- Average 8ate ?8s. per in.@ 1.9+ Idea Custoer Care Bo. ++++ ?!ro Idea Mobile@ and =D55"15:+, !ro other MobileJ7andline.
Idea ( Woen>s Card < 2ust !or %ou Ma'a< Starter $ac. M8$ 8s. 5==J( 4al.tie 8s. 1,"J( /alidit% 1, Da%s 6utgoing 8ates Idea to Idea 8s. 1J( 6ther Mobile 8s. 1J( 7andline 8s.1.,J( Bational /oice Charges S4D 8s. 5J( International /oice Charges ISD
&SA, Canada, Europe ?0i*ed@, Singapore G 'ong)ong8ate 8s. C.+J( Gul!, Australia, SAA8C, South A!rica 8s. =.1=J( 86W III 8s. +=.5J( SMS Charges 7ocal J Bational J International ( 8s. ,"pJ ,"pJ , J( respectivel%. Gup Shup 4ari!!s )I44I $A84I 8A4ESH 7ocal Idea to Idea calling V onl% ,"pJin during 5p to +p. $A84I 4IME 8A4ESH 7ocal Idea to Idea calling V onl% ,"pJin during 1"p to 15a. 7oved 6nesH Calls on : 7ocal M63I7ES V onl% ,"pJin. 4o register : nubers dial :5: ?call charges 8s 1.==Jin@ and select 'E7$ to register the : obile nubers. An% change o! nos. post : nos. registered 1ill cost 8s 5, per nuber change. Eergenc% 0eatureH Even i! %ou are on " balance, %ou can a.e outgoing calls 1orth 8s 5, . 4he negative balance 1ill be deducted on %our ne*t recharge. Securit% 0eatureH Send a prede!ined SMS on the : nubers registered !or loved ones b% #ust dialing :5+ ?toll !ree@. As soon as %ou dial :5+, an SMS ?$ls call iediatel%@ !ree o! cost 1ill be sent to these : nubers as.ing the to call %ou. Dail% 4ips Get 5 dail% tips 08EE on various 1oen related categories !or 5+ onths. Iou can also select %our o1n categor% V 8s 5,JonthJcategor% b% dialing :5: and selecting 4I$S. E*pert AdviceH In case o! an% edicalJbehavioural assistance u can dial :5: ?select EX$E84 AD/ICE@ and record %our Auer% !or our panel o! e*perts 1ho 1ill give the right solution to %our probles !or a !ee o! 8s == onl%. IDEA Motorola 3undled 6!!er Motorola 6!!er. 3u% a Be1 Motorola C1+" 'andset and get Idea Chitchat Connection 0ree 1ith 5 %ears /alidit% and 8s 1=="Y 4al.tie ?Y0or 7ocal Idea calls !or 1 %ears@. 3u% a Be1 Motorola C11: 'andset and get Idea Chitchat Connection 0ree 1ith 1 %ears /alidit% and 8s 1:="Y 4al.tie ?Y0or 7ocal Idea calls !or 1 %ears@. 6utgoing 8ates Idea to Idea 8s.1 per inute 7ocal Mobiles 8s.1 per inuteY 6ther 7ocal Calls 8s.1., per inute S4D 8s. 5 per inute ISD 4o &SA,Canada,Singapore and 'ong )ong 8s. C.+"J(per in. 6ther Countries?E*cept 86W(II@ 8s. =.1=J(per in. 86W(II Countries 8s. +=.5"J(per in. SMS 7ocal J Bational J International 8s. 1."" J5."" J ,."" J( per sg respectivel% Postpaid Plans IDEA post(paid cards are an e!!ective 1a% o! .eeping in touch, no atter 1here %ou are. 4he activation procedure is siple. All %ou have to do is 0ill up the activation !or ?CSA@ Subit 5 passport siFe photographs. Subit address proo! Y ?Cop% o! the latest Electricit% 3illJ4elephone 3illJCredit Card Stateent@. Subit photo identit% proo! ?8ene1ed passport J driver's licenseJ/oter's ID Card J Govt. Dept. ID Card J $ublic 7td. Co. ID CardJ$AB CardJ3an. $assboo. 1ith $hoto@ Subit $AB Bo.J0or C". ?In case o! 7ease Agreeent J 8ation Card J $assport J Gas Connection Card J Insurance papers on subscriber>s nae, activation 1ill ta.e place onl% a!ter veri!ication 1hich ta.es 1(5 da%s. In case the address proo! is not one o! the above additional deposit o! 8s. :"""J( 1ill be charged@ Activation Charges ( 4hese are one tie, andator% charges. Activation Charge As per bill plan M 15.5+ - 4a* Securit% Deposit Securit% Deposit J $lan Enrollent 0ee ( as per bill plan <!9 4 4he securit% deposit is 1aived i! %ou issue S4ABDIBG IBS48&C4I6BS to charge %our onthl% obile bills directl% to %our Credit Card A Jc. 6ther Charges ( 4hese are optional. S4D Deposit 8s. ,""J( ?re!undable on disconnection o! !acilit%@ ISD Deposit 8s. :"""J( ?Inclusive o! S4D deposit 8s. ,""J(G re!undable on disconnection o! !acilit%@ Bational 8oaing Access 0ee 8s. +=J( I 8oa 8s. 5,J( International 8oaing Access 0ee 8s. 1,"J( International 8oaing Activation 0ee 8s. 1"""J( ?non re!undable@ Be1 SMS Charges E 4he Be1 SMS rates are 1ith e!!ect !ro ( Monda%, Dec 1, 5"": ""H"" hrs E 4he sae are applicable on all $ost(paid bill plans. Each short essage is up to 1C" characters in length G the te*t can coprise o! 1ords, nubers or an alphanueric cobination. $5$ ( $erson to $erson E Intracircle ?7ocal@ 8e 1.""J( Within Maharashtra G Goa including Airtel, 3$7 G Cellone. Intercircle ?Interstate@ 8s. 5.""J( An% essage 6utside Maharashtra. International ?7ocal@ 8s. ,.""J( An% essage 6utside India. $5$ ( $erson to $erson ?While on 8oaing@ E $lease note the 6utgoing SMS 8ates 1hile 8oaing has been revised to 8s.:.""J( per SMS !or 7ocal, Bational G International Messages e!!ective Septeber 1C 5"":. Application such as do1nloading o! 8ingtones, $icture Messages, 7ogos 1ould be charged on actual, 6utgoing SMS sent !or bro1sing J searching contents 1ill be charged at 8s. 1.""J( per ss. $5A ( $erson to Application E Charges ( 8s. :J( per sg. 'o1ever 1e have a SMS $ac.age 1hich is optional and can be subscribed to E SMS 0eature Monthl% 0ees ( 8s. 5,."" J( and SMS V ".," paise J ss ?local onl%@. 4he toll !ree helpline no. is 15:+, 1hich can be access directl% !ro an% Idea $ost $aid card and can be accessed !ro a landline b% dialing =D55"15:+, G "5"(+15:+,C. $ostpaid $lans ( 3asic 1== $ost $aid 4ari!! $ac.age ( 3asic 1== Bae o! 4ari!! $ac.age 3asic 1== Entr% 7evel Cost a. Activation Charges ( 8s. 5,"J( M 15.5+- Service 4a* b. $lan enrollent 0ees ( 8s. 5,"J( ?convertible to re!undable deposits a!ter 15 onths@ 4otal Monthl% Charges a. 8ental ( 8s. 1==J( b. Coitent 0ee ( BI7 c. $lan 0ee ( BI7 Monthl% !ree call allo1ances 8s. +=J( Duration o! plan 4ill !urther notice An% ta*es, in addition to the above 15.5+- Service 4a* Education Cess ?V5 - Service 4a*@ 6utgoing Call Charges Charges ?in 8s.@ 0i*edJ W77 ?M@ 6ther GSM Idea to Idea 7ocal Calls 5."" 1."" 1."" S4D An% Where in India 5."" 5."" 5."" ISD 0or &SA, Canada, Europe ?0@, Singapore G 'ong)ong C.+ Gul!, Australia, SAA8C, South A!rica etc =.1= 0or 86W(II Countries +=.5 SMS Charges 7ocal SMS 8s. 1J( per essage ?Mubai Included@ Bational SMS 8s. 5J( per essage International SMS 8s. ,J( per essage 6ptional Service $ac.ages Bight $ac. ?11p to Da@ Monthl% 8ental 8s. 5,J( 7ocal I5I !ree, 8est local calls V 8e1 4he activation procedure is siple. All %ou have to do is E 0ill up the activation !or ?CSA@ Subit 5 passport siFe photographs. Subit address proo! Y ?Cop% o! the latest Electricit% 3illJ4elephone 3illJCredit Card Stateent@. Subit photo identit% proo! ?8ene1ed passport J driver's licenseJ/oter's ID Card J Govt. Dept. ID Card J $ublic 7td. Co. ID CardJ$AB CardJ3an. $assboo. 1ith $hoto@ Subit $AB Bo.J0or C". Activation Charges ( 4hese are one tie, andator% charges. Activation Charge As per bill plan M 15.5+ - 4a* Securit% Deposit Securit% Deposit J $lan Enrollent 0ee ( as per bill plan <!9 4 4he securit% deposit is 1aived i! %ou issue S4ABDIBG IBS48&C4I6BS to charge %our onthl% obile bills directl% to %our Credit Card A Jc. <!9 = Service ta* V 15.5+- e*tra on all charges /oice Mail 8etrieval V 8e. 1.""J( per in In 8oaing, surcharge is applicable V 1,- plus 7ong Distance charges at actual, !or certain locations. SMS Charges 4he sae are applicable on all $ost(paid bill plans. Each short essage is up to 1C" characters in length G the te*t can coprise o! 1ords, nubers or an alphanueric cobination. $5$ ( $erson to $erson Intracircle ?7ocal@ 8e 1.""J( Within Maharashtra G Goa. Intercircle ?Interstate@ 8s. 5.""J( An% essage 6utside Maharashtra G Goa International ?7ocal @ 8s. ,.""J( An% essage 6utside India. $5A ( $erson to Application Charges ( 8s. :J( per sg. 4he toll !ree helpline no. is 15:+, 1hich can be access directl% !ro an% Idea $ost $aid card and can be accessed !ro a landline b% dialing =D55"15:+,. $ost $aid 4ari!! $ac.age ( 3asic 5+= Bae o! 4ari!! $ac.age 3asic 5+= Entr% 7evel Cost a. Activation Charges ( 8s. 5,"J( M 15.5+- Service 4a* b. $lan enrollent 0ees ( 8s. 5,"J( ?convertible to re!undable deposits a!ter 15 onths@ 4otal Monthl% Charges a. 8ental ( 8s. 5+=J( b. Coitent 0ee ( BI7 c. $lan 0ee ( BI7 Monthl% !ree call allo1ances 8s. 1+=J( Duration o! plan 4ill !urther notice An% ta*es, in addition to the above 15.5+- Service 4a* Education Cess ?V5 - Service 4a*@ 6utgoing Call Charges Charges ?in 8s.@ 0i*edJ W77 ?M@ 6ther GSM Idea to Idea 7ocal Calls 5."" 1."" ".9, S4D An% Where in India 5."" 5."" 5."" ISD 0or &SA, Canada, Europe ?0@, Singapore G 'ong)ong C.+ Gul!, Australia, SAA8C, South A!rica etc =.1= 0or 86W(II Countries +=.5 SMS Charges 7ocal SMS 8s. 1J( per essage ?Mubai Included@ Bational SMS 8s. 5J( per essage International SMS 8s. ,J( per essage 6ptional Service $ac.ages Bight $ac. ?11p to Da@ Monthl% 8ental 8s. 5,J( 7ocal I5I ( 0ree, 8est 7ocal calls V 8e1 Bight S4D $ac. ?11p to Da@ Monthl% 8ental 8s. +=J( All S4D calls V 8e1 Group $ac. ?Ma* , ebers@ Monthl% 8ental 8s. ,"J( Calls 1ithin group V :"p $ostpaid $lans ( $lus :+= Bae o! 4ari!! $ac.age 3asic :+= Entr% 7evel Cost a. Activation Charges ( 8s. 5,"J( M 15.5+- Service 4a* b. $lan enrollent 0ees ( 8s. 5,"J( ?convertible to re!undable deposits a!ter 15 onths@ 4otal Monthl% Charges a. 8ental ( 8s. :+=J( b. Coitent 0ee ( BI7 c. $lan 0ee ( BI7 Monthl% !ree call allo1ances 8s. 5+=J( Duration o! plan 4ill !urther notice An% ta*es, in addition to the above 15.5+- Service 4a* Education Cess ?V5 - Service 4a*@ 6utgoing Call Charges Charges ?in 8s.@ 0i*edJ W77 ?M@ 6ther GSM Idea to Idea 7ocal Calls 1.," 1."" ".9, S4D An% Where in India 1.," 1.," 1.," ISD 0or &SA, Canada, Europe ?0@, Singapore G 'ong)ong C.+ Gul!, Australia, SAA8C, South A!rica etc =.1= 0or 86W(II Countries +=.5 SMS Charges 7ocal SMS 8s. 1J( per essage ?Mubai Included@ Bational SMS 8s. 5J( per essage International SMS 8s. ,J( per essage 6ptional Service $ac.ages SMS $ac. Monthl% 8ental 8s. :"J( $5$ 7ocalJBational V :"p Bight $ac. ?11p to Da@ Monthl% 8ental 8s. 5,J( 7ocal I5I !ree, 8est local calls V 8e1 Bight S4D $ac. ?11p to Da@ Monthl% 8ental 8s. +=J( All S4D calls V 8e 1 Group $ac. ?Ma* , ebers@ Monthl% 8ental 8s. +"J( Calls 1ithin group V :"p $ostpaid $lans ( Super ,+= Bae o! 4ari!! $ac.age Super ,+= Entr% 7evel Cost a. Activation Charges ( 8s. 5,"J( M 15.5+- Service 4a* b. $lan enrollent 0ees ( 8s. 5,"J( ?convertible to re!undable deposits a!ter 15 onths@ 4otal Monthl% Charges a. 8ental ( 8s. ,+=J( b. Coitent 0ee ( BI7 c. $lan 0ee ( BI7 Monthl% !ree call allo1ances 8s. ++=J( Duration o! plan 4ill !urther notice An% ta*es, in addition to the above 15.5+- Service 4a* Education Cess ?V5 - Service 4a 6utgoing Call Charges Charges ?in 8s.@ 0i*edJ W77 ?M@ 6ther GSM Idea to Idea 7ocal Calls ".," ".," ".," S4D An% Where in India 1."" 1."" 1."" ISD 0or &SA, Canada, Europe ?0@, Singapore G 'ong)ong C.+ Gul!, Australia, SAA8C, South A!rica etc =.1= 0or 86W(II Countries +=.5 SMS Charges 7ocal SMS 8s. 1J( per essage ?Mubai Included@ Bational SMS 8s. 5J( per essage International SMS 8s. ,J( per essage 6ptional Service $ac.ages SMS $ac. Monthl% 8ental 8s. :"J( 1"" $5$ 7ocalJBational SMS !ree, therea!ter $5$ 7ocalJBational V :"p Group $ac. ?Ma* , ebers@ Monthl% 8ental 8s. 1,J( Calls 1ithin group V :"p $ostpaid $lans ( 6ne India Bae o! 4ari!! $ac.age 6ne India Entr% 7evel Cost a. Activation Charges ( 8s. 5,"J( M 15.5+- Service 4a* b. $lan enrollent 0ees ( 8s. 5,"J( ?convertible to re!undable deposits a!ter 15 onths@ 4otal Monthl% Charges a. 8ental ( 8s. 5==J( b. Coitent 0ee ( BI7 c. $lan 0ee ( BI7 Monthl% !ree call allo1ances Bil Duration o! plan 4ill !urther notice An% ta*es, in addition to the above 15.5+- Service 4a* Education Cess ?V5 - Service 4a*@ 6utgoing Call Charges Charges ?in 8s.@ 0i*edJ W77 ?M@ 6ther GSM Idea to Idea 7ocal Calls 1."" 1."" 1."" per 5 ins S4D An% Where in India 1."" 1."" 1."" ISD 0or &SA, Canada, Europe ?0@, Singapore G 'ong)ong C.+ Gul!, Australia, SAA8C, South A!rica etc =.1= 0or 86W(II Countries +=.5 SMS Charges 7ocal SMS 8s. 1J( per essage ?Mubai Included@ Bational SMS 8s. 1J( per essage International SMS 8s. ,J( per essage 6ptional Service $ac.ages SMS $ac. Monthl% 8ental 8s. :"J( $5$ 7ocalJBational V :"p Group $ac. ?Ma* , ebers@ Monthl% 8ental Bil Calls 1ithin group V :"p $ostpaid $lans ( 3uFF 7i!e Bae o! 4ari!! $ac.age 3uFF 7i!e Entr% 7evel Cost a. Activation Charges ( Bil b. $lan enrollent 0ees ( 8s. ==,J( ?one(tie non(re!undable@ 4otal Monthl% Charges a. 8ental ( 8s. +=J( b. Coitent 0ee ( BI7 c. $lan 0ee ( BI7 Monthl% !ree call allo1ances Bil Duration o! plan 4ill !urther notice An% ta*es, in addition to the above 15.5+- Service 4a* Education Cess ?V5 - Service 4a*@ 6utgoing Call Charges Charges ?in 8s.@ 0i*edJ W77 6ther GSM Idea( Idea 7ocal Calls ".==J :"secs ".== ".== S4D An% Where in India ".== J :"secs ".==J :"secs ".==J :"secs ISD 0or &SA, Canada, Europe ?0@, Singapore G 'ong)ong C.+ Gul!, Australia, SAA8C, South A!rica etc =.1= 0or 86W(II Countries +=.5 SMS Charges 7ocal SMS 8s. 1J( per essage ?Mubai Included@ Bational SMS 8s. 5J( per essage International SMS 8s. ,J( per essage 6ptional Service $ac.ages SMS $ac. Monthl% 8ental 8s. :"J( $5$ 7ocalJBational V :"p 'ardcop% 3ills Monthl% 8ental 8s. 5,J( Cell to Cell $ac. ? C5C $ac. @ Monthl% 8ental 8s. ,=J( Cell to Cell calls V +=paise. $ostpaid $lans ( Double /alue 5== Bae o! 4ari!! $ac.age Double /alue 5== Entr% 7evel Cost a. Activation Charges ( 8s. 5,"J( M 15.5+- Service 4a* b. $lan enrollent 0ees ( 8s. 5,"J( ?convertible to re!undable deposits a!ter 15 onths@ 4otal Monthl% Charges a. 8ental ( 8s. 5==J( b. Coitent 0ee ( BI7 c. $lan 0ee ( BI7 Monthl% !ree call allo1ances 0irst +== ins Mobile to Mobile V 1" $aise Duration o! plan 4ill !urther notice An% ta*es, in addition to the above 15.5+- Service 4a* Education Cess ?V5 - Service 4a*@ 6utgoing Call Charges Charges ?in 8s.@ 0i*edJ W77 ?M@ 6ther GSM Idea to Idea 7ocal Calls 5."" 1."" 1."" S4D An% Where in India 5."" 5."" 5."" ISD 0or &SA, Canada, Europe ?0@, Singapore G 'ong)ong C.+ Gul!, Australia, SAA8C, South A!rica etc =.1= 0or 86W(II Countries +=.5 SMS Charges 7ocal SMS 8s. 1J( per essage ?Mubai Included@ Bational SMS 8s. 5J( per essage International SMS 8s. ,J( per essage 6ptional Service $ac.ages SMS $ac. H( Monthl% 8ental 8s.:"J( 0irst 1"" SMS 0ree 7ocal J Bational ? $5$@, therea!ter :"$aise J SMS I%A SRVIC /alue Added Services 2ust 1hen %ou thought %ou had the ca.e, 1e ade it possible !or %ou to eat it too. Introducing 4'E IDEA /alue Added Services, a vibrant bouAuet o! Nlittle conveniencesN Nsall pleasuresN Nbits o! happinessN Ndollops o! in!otainentN and all those Nits% bits%N 1ants o! %ours that together a.e up 4'E 3IG SMI7IBG $IC4&8E. SMS based services to /oice based ones, the Idea range cuts across all odes o! counication to ensure the 3ES4 /A7&E !or %our one%. So be it do1nloading the latest ring tones or sharing the !reshest o! blonde #o.es, be it chec.ing the status o! %our cousin's train arrival tie or arranging a pic. up !or %our boss's dela%ed !light, Idea hands %ou the po1er to do it all. Iou could also boo. a surprise ovie tic.et or deliver those daint% dandelions !or %our date or access the latest cric.et scores or soe serious stoc. in!orationZ or a%be even pla% do1nloadable gaes or chill out 1ith soe Fan% chats 1ith buddies on(line. Idea's /alue Added Services are as innovative and e*citing as %our desires. 8oaing 8oa 7i.e 'oe ( 1ith IDEA Bo1 %ou have one ore reason to select Idea net1or. 1hile roaing in India. Iou can en#o% a L8oa 7i.e 'oe> e*perience even 1hile roaing. IDEA is the !irst teleco operator in India to o!!er this !acilit% to it>s valued roaers. +e present a $ost of #ery con#enient ( friendly features 4 [ Dial directl% !ro %our phone boo.. Iou can call nubers saved in %our phoneboo., 1ithout adding S4D or ISD codes to the entries. 4his saves %ou the bother o! reebering the concerned codes or anuall% dialling ever% nuber. E*H I! %ou are a custoer !ro &AE and %ou have saved %our hoe telephone nuber in %our phoneboo. as ,"C15:+,C. Bo1 1hen roaing 1ith Idea, %ou can call the sae nuber directl%, 1ithout pre!i*ing M=91 ?ISD dialling code !or &AE@ each tie %ou 1ant to call hoeQ [ Auto call correction o! all isdialled calls. When %ou dial a ne1 nuber, this service 1ill coplete %our call even i! a 1rong or incoplete pre!i* has been added to the nuber. [ Direct access to %our /oiceail bo*. Bo1 %ou can a.e e*tensive use o! %our /MS !eature, even 1hile roaing. Dial %our voiceail short code directl% 1ithout an% authentication codes. [ Direct dialling to %our hoe custoer care nuber. E*H I! %ou have saved the custoer care nuber o! %our obile operator as 15:+, in %our phone boo., %ou can call the at the sae nuber even 1hile %ou are roaing ?1hich 1ould not have been possible other1ise@ 8oaing into IDEA Circles Setting &p 8oaing When %ou coe into an% o! the IDEA net1or.s, s1itch o!! and restart %our phone. In case, the net1or. is not registered autoaticall%, go to the phone settings enu and select the net1or. anuall%. Bational 8oaing and $repaid 8oaing Incoing Calls Incoing Calls 8s. 1.9,Jin 6utgoing Calls 7ocal Calls 8s. 1.+"Jin S4D Calls 8s. 5.+"Jin ISD Calls &SA, Canada, Europe, &)?!i*ed@, SEA, Australia, Be1 Oealand 8s. =.+=Jin Gul!, SAA8C, A!rica, 86W 1 &)?obile@ 8s. 15.5DJin 8o1 5 YY 8s. ,5.5=Jin IBMA8SA4 8s. ,"5.5=Jin SMS 6utgoing SMS 8s. :.+, per sg Incoing SMS 0ree 8o1 5 YY ( Sa.halin, Sao 4oe G $rincipe, Soloon Islands, /anuatu, 4o.elau, 4uvalu Coo. Island, Diego Garcia, Cuba, Guinea 3issau, Bauru, Bor!ol. Island IBMA8SA4 ( It is a satellite phone. 4ers and conditions Appl%. 8oaing out o! 'oe Bet1or. ?Maharashtra G Goa@ . Idea brea.s barriers in roaing b% enhancing coverage and giving %ou the best roaing advantage ever 1ith unbelievable bene!its at a!!ordable ratesQ IBC6MIBG 08EE 1hen %ou 8oa in M&M3AI E As an Idea $repaid and $ostpaid Custoer %ou no longer pa% incoing charges 1hen %ou roa in Mubai. Iou can en#o% this bene!it 1hen %ou roa 1ith 3$7 or 'utch in Mubai. When roaing 1ith 3$7 or 'utch in Mubai, Idea $ostpaid G $repaid Custoers pa% 8s. 1.+"J( per in !or 6utgoing Calls ade to an% obile phone or landline in Mubai and all obile phones G 7andline $hones in Maharashtra G Goa and 8s. 5.+" !or an% other national calls. Bational 8oaing As an Idea $ostpaid Custoer %ou 1ill sta% connected 1hile roaing an%1here in the countr%. With over ,, roaing net1or.s across the countr% IDEA o!!ers %ou sealess connectivit% 1hile %ou roa. Idea o!!ers %ou this service at no deposit or rental charges. 4o activate SMS AC4 B8 to ,,,. International 8oaing En#o% IDEA's 1idest roaing coverage in all prie international destinations. Sta% connected around the globe, all the tie through %our single IDEA nuber. 3ills and $a%ents Iour bill is a coplete record o! all activities !ro %our cellular account during the past onth. It coes to %ou in t1o parts. 4he saller portion at the botto is the pa%ent coupon, 1hich %ou enclose 1ith %our pa%ent. Ite Date 4ie Buber called Direction Duration ?inute@ Airtie Charge ?8s@ Do4 Charge s ?8s@ 4otal Charge s ?8s@ Y1 1JDJ"5 1:H5+ =D55"1:,: : 6utgoing ""H"D +.," " +.," 5 :JDJ"5 1:H,D "5" ,+:5""1 6utgoing "5H:" 1:.," 1.5" 1+.9" : ,JDJ"5 51H,D "5" ,+:5""1 Incoing "1H+" :.5" " :.5" 3ill E*planation Airtie Charges 4his includes the airtie charges !or the current onth in inutes and seconds. 4his also includes the inutes used in call divert. Do4 Charges 4his is given in pulses and each pulse is charged at the applicable Do4 rate. 6ther Charges and Credits 4his indicates the discount given on an% plan and is indicated b% a '(ve' sign a!ter the aount. 4his discount is usuall% a percentage o! the airtie aount 8oaing Charges 4his sho1s the aount o! airtie and Do4 charges incurred 1hile using Bational 8oa and International 8oaing !acilit%. 4a*es 4his is a 15.5+- service ta* levied on the entire bill aount. It is applicable on ever%thing e*cept deposits. In the !irst bill it is applicable on the SIM activation !ee Iteised Call Detail 4his sho1s tie, destination, duration and total charge !or each call ade or received. 4his is !urther divided into local, S4D and ISD call details, S4D and ISD Call Charges. 4his segregates the ISD and S4D calls ade during the billing period. 4o avoid possible errors, .indl% bring the entire page 1 o! the bill 1ith %ou i! %ou pa% in person, or ail the botto portion, 1hile dropping it in the drop bo*. $AIMEB4S 4o send %our pa%ents to us, %ou can either ail %our cheAue J dra!t to an% o! our o!!ices or drop it in the collection bo*es that are installed at various places. I<VS9!RS. EAuit% Shares 3oba% Stoc. E*change 7iited $hiroFe 2ee#eebho% 4o1ers Dalal Street, Mubai +"" ""1 Bational Stoc. E*change o! India 7td E*change $laFa, 3andra()urla Cople* 3andra ?East@, Mubai +"" ",1 Stoc. code 3SE SC8I$ ID 3SE SC8I$ C6DE BSE S%bol 8euters 3oba% Stoc. E*change 7iited IDEA ,:5D55 ( IDEA.36 Bational Stoc. E*change o! India 7iited ( ( IDEA IDEA.BS Code of Conduct for 0oard Members and Senior Management Introduction 4his Code o! Conduct ?hereina!ter re!erred to as Nthe CodeN@ has been !raed and adopted b% Idea Cellular 7iited ?hereina!ter re!erred to as Nthe Copan%N@ in copliance 1ith the provisions o! Clause += o! the 7isting Agreeents entered into b% the Copan% 1ith the Stoc. E*changes. Code o! conduct 4he 3oard Mebers and Senior Managers shall observe the highest standards o! ethical conduct and integrit% and shall 1or. to the best o! their abilit% and #udgent. 4he 3oard Mebers and the Senior Managers o! the Copan%H Shall aintain and help the Copan% in aintaining highest degree o! Corporate Governance practices. Shall act in utost good !aith and e*ercise due care, diligence and integrit% in per!oring their o!!ice duties. Shall ensure that the% use the Copan%'s assets, properties, in!oration and intellectual rights !or o!!icial purpose onl% or as per the ters o! their appointent Shall not see., accept or receive, directl% or indirectl%, an% gi!t, pa%ents or !avour in 1hatsoever !or !ro Copan%'s business associates, 1hich can be perceived as being given to gain !avour or dealing 1ith the Copan% and shall ensure that the Copan%'s interests are never coproised Shall aintain con!identialit% o! in!oration entrusted b% the Copan% or acAuired during per!orance o! their duties and shall not use it !or personal gain or advantage. Shall not coit an% o!!ences involving orale turpitude or an% act contrar% to la1 or opposed to the public polic%. Shall not counicate 1ith an% eber o! press or publicit% edia or an% other outside agenc% on atters concerning the Copan%, e*cept through the designated spo.espersons or authoriFed other1ise. Shall not, 1ithout the prior approval o! the 3oard or Senior Manageent, as the case a% be, accepts eplo%ent or a position o! responsibilit% 1ith an% other organiFation !or reuneration or other1ise that are pre#udicial to the interests o! the Copan% and shall not allo1 personal interest to con!lict 1ith the interest o! the Copan%. Shall in con!orit% 1ith applicable legal provisions disclose personal andJ or !inancial interest in an% business dealings concerning the Copan% and shall declare in!oration about their relatives ?spouse, dependent children and dependent parents@ including transactions, i! an%, entered into 1ith the. Shall ensure copliance o! the prescribed sa!et% G environent related nors and other applicable codes, la1s, rules, regulations and statutes, 1hich i! not coplied 1ith a%, other1ise, disAuali!% hiJ her !ro hisJ her association 1ith the Copan% Shall ensure copliance 1ith SE3I ?$rohibition o! Insider 4rading@ 8egulations, 1==5 as also other regulations as a% becoe applicable to the !ro tie to tie. C!<C8)SI!< +$y I%A NAttracting and nurturing talent has becoe the single ost doinant !orce in business.N Idea cellular recogniFes huan resources as a bac.bone !or its long(ter success. We ai to be the best eplo%er, attracting and retaining the best eplo%ees. 6ur people are our greatest resource as the% are our biggest di!!erentiator. We there!ore hire the best pro!essionals briing 1ith ideas and develop the !or !uture leadership positions. Qdea is all about participation and involveent ( see. opportunities, give opinions and al1a%s spea. %our ind. And !inall% a.e a di!!erence 1ithin the copan%. We have !ocussed on conserving the best aspects o! our uniAue culture and on perpetuating 1hat attracts people to #oin, and reain, at Idea.