200 Hollis Avenue, Apt. 52 ! Campbell, California 95008
keithbuchner@gmail.com ! (C) 408.691.2597
EDUCATION California State University, Chico. May 2012 Bachelors of Science in Business Administration, Marketing
EXPERIENCE Myraqa, Inc.. Redwood Shores, CA.....April 2014-Present Assistant Manager of Marketing & Business Development ! Manage and create marketing collateral and support brand awareness through multiple mediums ! Generating various targeting strategies based on Google Analytics data ! Initiating process of new corporate website building ! Implemented systematic organization of business contracts for management use
Myraqa, Inc.. Redwood Shores, CA...October 2012-April 2014 Marketing Specialist ! Built strategy document for corporate web presence ! Executed multiple successful banner ads for marketing campaigns, increasing website interest and use ! Designed and built UI for consultant timekeeping platform ! Planned and developed corporate mobile website using HTML, CSS, jQuery and Django
Myraqa, Inc.. Redwood Shores, CA.July 2012-October 2012 Marketing Intern ! Executed standard templates for consistency in business documents ! Responsible for allocation of internal brand budget ! Conducted market research to aid in ISO execution decision and SEO strategy
Work Truck Solution. Chico, CA....................2012 Marketing Intern ! Team-lead responsible for weekly communication with supervisor and co-workers ! Managed projects and group meetings to give effective presentations to upper-management ! Generated ways to reach work-truck buyers through market research
Saratoga Woods Swim Club. Saratoga, CA...2006-2010 Swim Team Coach, Private Lesson Instructor ! Coached young groups more intricate ways to improve competitive swimming techniques ! Collaborated with co-workers to produce award-winning swimmers
SKILLS & ACTIVITIES ! Proficient in Microsoft Word, Excel and PowerPoint ! Intermediate user: HTML, CSS, jQuery, Adobe Photoshop & InDesign (novice user: Python, Django) ! Self motivated and very fast learner who enjoys new challenges while broadening expertise
SCHOOL PROJECTS Marketing Plan: Chico Shopping Mall ! Researched and implemented a marketing plan for a downtown shopping mall in Chico ! Organized and executed a blood marrow drive event to successfully increase foot-traffic in the mall
Market Analysis: West Coast Hotel Chain ! Developed alternatives for a potential loyalty program for a West Coast Hotel Chain ! Arranged research of other hospitality oriented companies to create the best loyalty program ! Gathered information in a formal presentation to present to West Coast Hotel Chain