Carri e Tuti no

carrietutino@gmail.com | (661) 877-7896

Skills Overview:
Market Research
Lead Generation &
Management
Campaign
Management
Graphic/Content
Creation
Project Management
Data Analysis &
Collection
Event Planning and
Management
Innovative Thinker
Actionable
Diverse Industry
Background
Education:
Northern Illinois
University
DeKalb, IL
Bachelors in
Psychology, 2007

California Lutheran
University
Thousand Oaks, CA
Masters in
Psychology, 2012
with Academic
Research Thesis


VALUE STATEMENT
My childhood fascination with books and complex puzzles fostered a passion for
deep thinking, objectivity and problem solving. I am convinced that with the power of
knowledge and an understanding of consumer behavior, companies can find a better
way to procure, excite, serve and retain clients. I am seeking a position that will
emphasize effectively growing a client base, increasing brand/product awareness,
and encourage teamwork and creative thinking.
SELECTED ACHIEVEMENTS
Blog content creation that achieved top 5 monthly page views 4 times.
Managed automation and technical efforts to execute a demonstration webinar
series that resulted in at least a dozen SQLs.
Conducted A/B testing with outbound campaign materials that increased click
rate by 50%.
Increased results for 90% of clients and gained additional client retention by
researching and deploying a more effective service delivery method.
Implemented a unique employee / client matching system based on consumer
user experience increasing service confidence; saving $7,700.00 in costs.
QUALIFICATION SNAPSHOT:
Marketing Diverse Responsible for lead, campaign, event, and creative duties
Graphic Design Experience with Adobe Suite & Infographic creation
Communication Written and verbal dissemination and presentation skills
Marketing Tools Working knowledge SF.com, Marketo, Hubspot, SugarCRM
CAREER PROGRESSION

Marketing Coordinator: Shango; November 2013 August 2014
Generated and managed leads through both in and outbound marketing efforts using
Hubspot automation software and SugarCRM for startup Software company.
Corporate blog ownership and responsible for creating industry relevant content to drive
traffic. Worked with distribution channels such as Austin Business Journal and Globe
Newswire.
Used existing social media platforms in unique and innovative ways to improve industry
relevance and create personalized interactions with partners and customers.
In charge of analytics to improve outbound campaign success, resulting in increased click
rates.
Coordinated company summit attendance including sponsorship details and booth
execution.
Manage automated and technical aspects of demonstration webinars with sales team to
generate qualified leads.
Marketing Intern: Accruent Software; June 2013 November 2013
Managed and coordinated internal and external events, including company summits.
Conducted customer webinar series using Marketo for associated campaigns,
including CRM synchronization. Maintained logo and brand integrity using Adobe
products. Market analysis, presentation building and other special projects as needed.
Market Research Intern Accruent, Austin, TX; Feb 2013 June 2013
Lead generation by contacting current/former customers and prospects, gathering
company specific information, and passing qualified leads on to sales.
Social Media Freelance Consultant; Dec 2012 June 2013
Assoc Clinical Supervisor - California Psychcare, Valencia, CA; Nov 2009-Jan 2011
Prior employment information available upon request
Available for Full Time Opportunities