Summary of Coursera Process Mining.

Week 1 Lecture 6: Association Rule Learning (An unsupervised

learning technique)
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Quality measures
Support: The computation of the instances that follow the rule over the total number of instances
Numerator = Clients that bought diapers and beer
Denominator = all the clients
The result is a number and you want it to be a BIG one
Confidence: Rate of instances that follow the complete role over the number of instances that have
the premise of the mile but not the consequence
Numerator: clients that bought diapers and beer
Denominator = the clients that only bought diapers
The result is a number less than 1, and the greater it is, the more confidence you can have in the
rule
Lift: Rate of those who follow the rule Over those who only have the first part times those who have
the second part, all multiplied by the number of instances
Numerator: The clients that bought diapers multiplied by the total number of clients
Denominator: Number of clients that bought diapers multiplied buy the number of clients that
bought beer
If the division result is greater that one, the variables are correlated, less than one, they are
negatively correlated. The closer to 1, the more independent they are. You always want a lift > 1

Example: Stores that found the rule that buying diapers leads to buy beer
The teacher explains the calculations
Then, he explains how he uses Rapid Miner Software to compute values and generate the "best"
Rules
The program has problems: It could find too many rules
You can configure the program to set the confidence, lift, and support to a minimum
You can apply sequence mining or episode mining techniques

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Created by Ariadna73 using a beta version of EASY+ (Please click, and share the video. Thank you, Ari!)
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