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Caitlin Hancock

5967 Harrison-Center Rd. Van Wert, OH 45891



Professional Summary
Dedicated and driven communications expert who specializes in public relations, writing, marketing, business,
intercultural and strategic communication. Areas of expertise include event planning, promotions, media relations,
advertising, social media and management.

Bachelor of Science in Public Relations
Indiana Wesleyan University; Marion, IN

December 2014

Relevant Experience
Marketing & Business Development Intern August-December 2014
Grant County Economic Growth Council; Marion, IN
Managed and guided 30 high school students in a 10-week competitive entrepreneur program where students
produced a business plan for the Grant County community
Prepared each weekly session for the program and assisted in the development of new coursework and
improvements to be implemented for the following year
Marketed and facilitated local events such as the Connect Series and LEO Dinners by creating promotional material
and coordinating various event details
Assisted in the planning and execution of other Growth Council community events such as manufacturing

lunches and various meetings
Promotions Director August-December 2014
WIWU FM 94.3 The Fortress at Indiana Wesleyan University; Marion, IN

Publicized giveaways, live remotes and special events to listeners by coordinating both on-air spots and social
media posts
Increased community involvement by making connections with local non-profit organizations and churches

through live remotes and featured events
Increased social media interaction with listeners and made significant design changes to the website to grow and
develop online traffic
Created and broadcasted a show, Fortress Throwback, that showcased hit Christian music from the 70s and 80s
Marketing Intern June-August 2014
Niswonger Performing Arts Center; Van Wert, OH
Assisted in the creation and implementation of a publicity campaign, On the Road, which travelled to businesses
around the area to promote our 2014-2015 season
Partnered with a local radio station to provide on-air remote broadcasts from each business
Designed promotional flyers and invitations for our market public and organization volunteers
Increased the email blast list throughout the summer by 249 recipients due to a strong personal presence at
community events and businesses
Facilitated and enhanced interaction on social media such as Facebook, Twitter and Instagram and gained over 100
new likes on Facebook over the course of 3 months