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ID NO: 77154428
My contribution to the marketing report involved doing SWOT analysis which is a part of
internal analysis and the external environment consisting of the PESTEL Analysis of. This
included proper in text and bibliography referencing in report .For this I did extensive
research , studied Asda profile, read newspapers articles, journal articles and reports
and analyzing the company ,market, its competitors and its analysis. On the part of
presentation, I prepared the slides of my part of the presentation (external analysis) and
report. On group work my input consisted of going through and checking my teammates
work and any confusions and queries regarding the report.
I have tried to give my best to the parts that were assigned to me. Doing this project
was a knowledgeable experience and has surely added to our information and skills.
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