Total do Oramento para ano de 2015

TV

R$

298,143,335.00

Jornal

R$

333,884.96

Revista R$

29,858,882.62

Total

R$

328,336,102.59

Ser que ta certo todo esse valor? no muito alto sera?

Mercado N
PROGRAMA

Audincia

Audincia do target

BOM DIA BRASIL

MAIS VOCE

BEM ESTAR

CALDEIRAO DO HUCK

12

12

JORNAL HOJE

15

15

JORNAL NACIONAL

25

25

JORNAL DA BAND

BRASIL URGENTE

15

15

FALA BRASIL

PANICO NA BAND

BAND ESPORTE CLUBE

OS SIMPSONS

CQC

GLOBO ESPORTE

#
1
2
3

Alcance (%)
42
72
89

GRPs
4919
9838
14757

Mercado Nacional - Programao Naual (Oramento)

Comercial no Formato de 30" C.1% GRP

C.1%TRP

Afinidade

R$

77,000.00

R$

8,555.56

R$

8,555.56

R$

62,600.00

R$

7,825.00

R$

7,825.00

R$

62,600.00

R$

7,825.00

R$

7,825.00

R$

130,700.00

R$ 10,891.67

R$ 10,891.67

R$

176,800.00

R$ 11,786.67

R$ 11,786.67

R$

645,700.00

R$ 25,828.00

R$ 25,828.00

R$

351,845.00

R$ 87,961.25

R$ 87,961.25

R$

184,780.00

R$ 92,390.00

R$ 92,390.00

R$

182,900.00

R$ 12,193.33

R$ 12,193.33

R$

97,100.00

R$ 12,137.50

R$ 12,137.50

R$

229,745.00

R$ 57,436.25

R$ 57,436.25

R$

102,085.00

R$ 51,042.50

R$ 51,042.50

R$

121,185.00

R$ 60,592.50

R$ 60,592.50

R$

225,510.00

R$ 56,377.50

R$ 56,377.50

FM
117
137
166

ual (Oramento)
Desconto % C. Negociado

C. 1% GRP

Inseres Investimento

GRPs

0 R$

77,000.00

R$

8,555.56

155 R$

11,935,000.00

1395

0 R$

62,600.00

R$

7,825.00

154 R$

9,640,400.00

1232

0 R$

62,600.00

R$

7,825.00

154 R$

9,640,400.00

1232

0 R$ 130,700.00

R$ 10,891.67

52 R$

6,796,400.00

624

0 R$ 176,800.00

R$ 11,786.67

155 R$

27,404,000.00

2325

0 R$ 645,700.00

R$ 25,828.00

155 R$

100,083,500.00

3875

0 R$ 351,845.00

R$ 87,961.25

155 R$

54,535,975.00

620

0 R$ 184,780.00

R$ 92,390.00

52 R$

9,608,560.00

104

0 R$ 182,900.00

R$ 12,193.33

154 R$

28,166,600.00

2310

0 R$

97,100.00

R$ 12,137.50

52 R$

5,049,200.00

416

0 R$ 229,745.00

R$ 57,436.25

52 R$

11,946,740.00

208

0 R$ 102,085.00

R$ 51,042.50

52 R$

5,308,420.00

104

0 R$ 121,185.00

R$ 60,592.50

52 R$

6,301,620.00

104

0 R$ 225,510.00

R$ 56,377.50
52 R$
11,726,520.00
208
Total
1446
###
14757
Faturamento da agncia R$ 59,628,667.00

TRPs

624

208

208
14757
S
S
D

1395

2310

104

104

S
T

416
Q

104

S
S
D

1
1
1

S
T

1
1
1

S
S

1232
1
1
1
1
1
1

1232
1
1
1
1
1
1

2325
1
1
1
1
1
1

3875
1
1
1
1
1
1

620
1
1
1
1
1
1

18-jan-15

1
17-jan-15

1
16-jan-15

1
15-jan-15

1
14-jan-15

1
13-jan-15

1
12-jan-15

1
11-jan-15

1
10-jan-15

1
9-jan-15

1
8-jan-15

1
7-jan-15

6-jan-15

1
5-jan-15

4-jan-15

3-jan-15

Q
2-jan-15

1-jan-15

1
1
1

1
1

1
1

20-jan-15

S
T

1
Q

1
Q

1
S
S
D

1
1
1

S
T

1
Q

S
S
D

1
1
1

S
T

1
1

1
1
1

7-fev-15

2
6-fev-15

2
5-fev-15

2
4-fev-15

1
3-fev-15

1
2-fev-15

1
1-fev-15

1
31-jan-15

1
30-jan-15

1
29-jan-15

1
28-jan-15

1
27-jan-15

1
26-jan-15

1
25-jan-15

24-jan-15

23-jan-15

22-jan-15

21-jan-15

19-jan-15
1
2
2

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

S
S

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

S
T

1
Q

1
Q

S
S
D

1
1
1

S
T

1
Q

S
S
D

1
1
1

S
T

1
1
1

1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

27-fev-15

2
26-fev-15

2
25-fev-15

2
24-fev-15

2
23-fev-15

2
22-fev-15

2
21-fev-15

2
20-fev-15

2
19-fev-15

2
18-fev-15

2
17-fev-15

2
16-fev-15

2
15-fev-15

14-fev-15

2
13-fev-15

12-fev-15

11-fev-15

10-fev-15

D
9-fev-15

8-fev-15
2
2
2

S
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

S
T

1
Q

1
Q

1
3

S
S
D

3
3

1
1
1

10-mar-15

9-mar-15

3
8-mar-15

3
7-mar-15

3
6-mar-15

5-mar-15

4-mar-15

3-mar-15

D
2-mar-15

1-mar-15

28-fev-15
2

11-mar-15

12-mar-15

13-mar-15

14-mar-15

15-mar-15

16-mar-15

1
1
1

17-mar-15

18-mar-15

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1

1
1
1

19-mar-15

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

S
20-mar-15
3

S
21-mar-15

22-mar-15

1
S

23-mar-15

1
T

24-mar-15

1
Q

25-mar-15

1
Q

26-mar-15

27-mar-15

1
S

28-mar-15

29-mar-15

30-mar-15

1
1
1

S
S

S
T

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1

8-abr-15

4
7-abr-15

4
6-abr-15

4
5-abr-15

4-abr-15

4
3-abr-15

2-abr-15

1-abr-15

31-mar-15

3
4
4

Q
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1

1
1
1

1
S
S
D

S
T

1
Q

1
S
S
D

1
1
1

S
T

S
S
D

28-abr-15

4
27-abr-15

4
26-abr-15

4
25-abr-15

4
24-abr-15

4
23-abr-15

4
22-abr-15

4
21-abr-15

4
20-abr-15

4
19-abr-15

4
18-abr-15

4
17-abr-15

4
16-abr-15

4
15-abr-15

14-abr-15

13-abr-15

12-abr-15

11-abr-15

Q
10-abr-15

9-abr-15
4
4
4

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1

S
T

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

1
1
1

1
S
S
D

1
1

S
T

1
5

9-mai-15

5
8-mai-15

5
7-mai-15

5
6-mai-15

5
5-mai-15

4-mai-15

3-mai-15

2-mai-15

Q
1-mai-15

30-abr-15

29-abr-15
4
5
5
5

S
S
D

10-mai-15

11-mai-15

1
1
1

12-mai-15

13-mai-15

14-mai-15

15-mai-15

16-mai-15

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

17-mai-15

18-mai-15

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

1
1

1
1
1

T
19-mai-15
5

Q
20-mai-15

1
Q

21-mai-15

1
S

22-mai-15

23-mai-15

24-mai-15

1
S

25-mai-15

1
1
1

26-mai-15

1
Q

27-mai-15

28-mai-15

29-mai-15

30-mai-15

2-jun-15

1
1
1

S
T

1
1
1

6
6

S
S

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

7-jun-15

6-jun-15

6
5-jun-15

6
4-jun-15

6
3-jun-15

1-jun-15

31-mai-15

5
6
6

1
1

1
1

9-jun-15

S
T

1
Q

1
Q

1
S
S
D

1
1
1

S
T

1
Q

S
S
D

1
1
1

S
T

1
1

1
1
1

27-jun-15

6
26-jun-15

6
25-jun-15

6
24-jun-15

6
23-jun-15

6
22-jun-15

6
21-jun-15

6
20-jun-15

6
19-jun-15

6
18-jun-15

6
17-jun-15

6
16-jun-15

6
15-jun-15

6
14-jun-15

13-jun-15

12-jun-15

11-jun-15

10-jun-15

8-jun-15
6
6
6

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

S
S

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

S
T

1
Q

1
Q

S
S
D

1
1
1

S
T

1
Q

S
S
D

1
1
1

S
T

1
1
1

1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

17-jul-15

7
16-jul-15

7
15-jul-15

7
14-jul-15

7
13-jul-15

7
12-jul-15

7
11-jul-15

7
10-jul-15

7
9-jul-15

7
8-jul-15

7
7-jul-15

7
6-jul-15

7
5-jul-15

4-jul-15

7
3-jul-15

2-jul-15

1-jul-15

30-jun-15

D
29-jun-15

28-jun-15
6
7
7

S
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

S
T

1
Q

1
Q

S
S
D

1
1
1

S
T

Q
Q

S
S
D

1
1
1

S
T

1
1

1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

6-ago-15

8
5-ago-15

8
4-ago-15

7
3-ago-15

7
2-ago-15

7
1-ago-15

7
31-jul-15

7
30-jul-15

7
29-jul-15

7
28-jul-15

7
27-jul-15

7
26-jul-15

7
25-jul-15

7
24-jul-15

23-jul-15

22-jul-15

21-jul-15

D
20-jul-15

19-jul-15

18-jul-15
7
8
8

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

8-ago-15

S
S
8
8

10-ago-15

9-ago-15

7-ago-15
8

1
T

11-ago-15

1
Q

12-ago-15

13-ago-15

14-ago-15

1
S

15-ago-15

16-ago-15

1
1
1

17-ago-15

18-ago-15

1
1

19-ago-15

20-ago-15

21-ago-15

22-ago-15

23-ago-15

1
1
1

24-ago-15

25-ago-15

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1

1
1
1

26-ago-15

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

Q
27-ago-15
8

1
S
28-ago-15

29-ago-15

30-ago-15

1
S

1
T

1
Q
Q

1
S
S
D

1
1
1

S
T

1
1

Q
Q

S
S
D

15-set-15

9
14-set-15

9
13-set-15

9
12-set-15

9
11-set-15

9
10-set-15

9
9-set-15

9
8-set-15

9
7-set-15

9
6-set-15

5-set-15

9
4-set-15

9
3-set-15

2-set-15

1-set-15

31-ago-15

8
9
9

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1

S
T

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

1
1
1

1
S
S
D

1
1

S
T

1
Q

1
S
S
D

1
1
1

S
T

10

10

S
S

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

10

5-out-15

10
4-out-15

9
3-out-15

9
2-out-15

9
1-out-15

9
30-set-15

9
29-set-15

9
28-set-15

9
27-set-15

9
26-set-15

9
25-set-15

9
24-set-15

9
23-set-15

9
22-set-15

21-set-15

20-set-15

19-set-15

Q
18-set-15

17-set-15

16-set-15
9
10

S
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

1
1

1
1
1

T
Q

1
10

9-out-15

10

8-out-15

7-out-15

6-out-15

10
10

10
10
10
10
10
10
10
10
10
10
10
10
10
10
10

1
1
1

1
1

1
1

1
1

1
1
1

1
1

1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

25-out-15

24-out-15

23-out-15

22-out-15

21-out-15

20-out-15

19-out-15

18-out-15

17-out-15

16-out-15

15-out-15

14-out-15

13-out-15

12-out-15

11-out-15

10-out-15

10

1
1

1
1

10
10
10
10
10
11

S
T
Q
Q
S

1
1

3-nov-15

1
1
1

S
T

1
Q

1
1

11

S
S

11

9-nov-15

11
8-nov-15

11
7-nov-15

11
6-nov-15

11
5-nov-15

11
4-nov-15

2-nov-15

1-nov-15

31-out-15

30-out-15

29-out-15

28-out-15

27-out-15

26-out-15

10

11

1
1
1

11
11
11
11

1
1
1
1

1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

14-nov-15

13-nov-15

12-nov-15

11-nov-15

10-nov-15

11

11
11
11
11
11
11
11
11
11
11
11
11
11
11
11
12

D
S
T
Q
Q

1
1

1
1
1

1
1
1

1
1
1

1
1
1

1
1
1

12

4-dez-15

12
3-dez-15

2-dez-15

1-dez-15

30-nov-15

29-nov-15

28-nov-15

27-nov-15

26-nov-15

25-nov-15

24-nov-15

23-nov-15

22-nov-15

21-nov-15

20-nov-15

19-nov-15

18-nov-15

17-nov-15

16-nov-15

15-nov-15

11

12

S
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1
1

1
1

S
D
12

12

S
T

9-dez-15

8-dez-15

12

7-dez-15

6-dez-15

5-dez-15

12
12

1
12
12
12
12
12
12
12
12
12
12
12
12
12
12

1
1
1

1
1
1

1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1
1
1
1
1
1
1

1
1

1
1
1

24-dez-15

23-dez-15

22-dez-15

21-dez-15

20-dez-15

19-dez-15

18-dez-15

17-dez-15

16-dez-15

15-dez-15

14-dez-15

13-dez-15

12-dez-15

11-dez-15

10-dez-15

12

12
12
12
12
12
12

S
S
D
S
T

1
1
1

1
1
1
1

1
1
1

1
1
1

1
1
1

1
1

1
1
1

31-dez-15

30-dez-15

29-dez-15

28-dez-15

27-dez-15

26-dez-15

25-dez-15

12

Jornal

Circulao

cm/col - dias teis

Folha de SP

305,000 R$

1,005.00

Globo

385,000 R$

1,012.00

16,000 R$

43.00

102,000 R$

386.00

Dirio do Paran
O Estado de Minas

Cm/col - domingo

Rouba Pg. D.U.

Rouba Pg. F.S.

R$

1,250.00 R$

104,520.00 R$

130,000.00

R$

1,594.00 R$

105,248.00 R$

165,776.00

R$

57.00 R$

4,472.00 R$

5,928.00

R$

574.00 R$

40,144.00 R$

59,696.00

C.P.M. D.U.

C.P.M. F.S.

Investimento

R$

342.69 R$

426.23 R$

59,591.15

R$

273.37 R$

430.59 R$

102,777.93

R$

279.50 R$

370.50 R$

68,250.00

R$

393.57 R$
Total de investimento

585.25 R$
R$

103,265.88
333,884.96

Inseres
Q

1
1
1
1
1

### ### ### ### ### ###

155
1

292
1
1

3-jan-15
4-jan-15
5-jan-15
6-jan-15
7-jan-15
Q

210
1
1
1

211
1
1
1

1
1

1
1

1
1

11-jan-15
1

13-jan-15

12-jan-15

1
10-jan-15

1
9-jan-15

8-jan-15

2-jan-15

1-jan-15

1
1
1

### ### ### ### ###

1
1

1
1

1
1

15-jan-15

1
1

1
1
1

1
1

1
1

1
1
1

1
1
1

1
1

1
1
1

1
1

25-jan-15
1

1
1

1
1

30-jan-15

1
29-jan-15

1
28-jan-15

1
27-jan-15

1
26-jan-15

1
24-jan-15

1
23-jan-15

1
22-jan-15

1
21-jan-15

1
20-jan-15

1
19-jan-15

1
18-jan-15

14-jan-15

1
17-jan-15

16-jan-15

1
1

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
1

1
1

31-jan-15
1-fev-15

1
1

1
1

1
1

1
1

1
1

1
1
1

1
1
1

8-fev-15
1
1

1
1
1

1
1
1
1

1
1
1

1
1

2
2

1
1

15-fev-15
16-fev-15

2
14-fev-15

2
13-fev-15

2
12-fev-15

2
11-fev-15

2
10-fev-15

2
9-fev-15

2
7-fev-15

2
6-fev-15

2
5-fev-15

2
4-fev-15

2
3-fev-15

2-fev-15

1
2

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
1

1
1
1

1
1
1
1
1

1
1
1

1
1
1

1
1

1
1

1
1

1
1

1
1
1

1
1
1

1
1
1
1

1
1
1

1-mar-15

3
5-mar-15

4-mar-15

3
3-mar-15

2
2-mar-15

2
28-fev-15

2
27-fev-15

2
26-fev-15

2
25-fev-15

2
24-fev-15

2
23-fev-15

2
22-fev-15

19-fev-15

2
21-fev-15

2
20-fev-15

18-fev-15

17-fev-15
2
3
3

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###

3
3

1
6-mar-15
7-mar-15
8-mar-15

1
1

1
1

1
1
1

1
1

3
3

1
1

1
1

1
1

1
1

3
3
3

1
1

1
1

1
1
1

1
1
1

22-mar-15

21-mar-15

20-mar-15

19-mar-15

18-mar-15

17-mar-15

16-mar-15

15-mar-15

14-mar-15

13-mar-15

12-mar-15

11-mar-15

10-mar-15

9-mar-15

3
3

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
3
3

1
1

1
1

1
1
1

1
1
1

1
1
1

1
1
1
1

1
1
1

1
1

1
1

1
1

5-abr-15

1
1
1

8-abr-15

4
7-abr-15

4
6-abr-15

4
4-abr-15

4
3-abr-15

4
2-abr-15

3
1-abr-15

31-mar-15

30-mar-15

29-mar-15

28-mar-15

27-mar-15

26-mar-15

25-mar-15

24-mar-15

23-mar-15
3

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
1

1
4

1
1
1

11-abr-15
12-abr-15

1
1
1

1
1
1

1
1

1
1

1
1
1
1

1
1
1
1

1
1
1

19-abr-15
1
1
1

4
4

25-abr-15

4
24-abr-15

4
23-abr-15

4
22-abr-15

4
21-abr-15

4
20-abr-15

4
18-abr-15

4
17-abr-15

4
16-abr-15

4
15-abr-15

4
14-abr-15

4
13-abr-15

10-abr-15

9-abr-15
4

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
1

1
1
1

1
1

28-abr-15

1
1

1
1

3-mai-15
1

1
1

1
1
1

1
1
1

1
1

1
1

12-mai-15

11-mai-15

10-mai-15

5
9-mai-15

5
8-mai-15

5
7-mai-15

5
6-mai-15

5
5-mai-15

5
4-mai-15

5
2-mai-15

4
1-mai-15

4
30-abr-15

4
29-abr-15

27-abr-15

26-abr-15
4
5

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
5

1
1
1

1
1
1
1
1
1

1
1
1
1
1

5
5
5

5
5

1
1

1
1

1
1

1
1
1

1
1
1

29-mai-15

28-mai-15

27-mai-15

26-mai-15

25-mai-15

24-mai-15

23-mai-15

22-mai-15

21-mai-15

20-mai-15

19-mai-15

18-mai-15

17-mai-15

16-mai-15

15-mai-15

14-mai-15

13-mai-15
5

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
1

1
1

1
1

1
1

1
1

1
1
1
1

1
1
1
1

1
1
1

7-jun-15
1
1

6
6

1
1

1
1
1

1
1
1

14-jun-15
15-jun-15

6
13-jun-15

6
12-jun-15

6
11-jun-15

6
10-jun-15

6
9-jun-15

6
8-jun-15

6
6-jun-15

6
5-jun-15

6
4-jun-15

6
3-jun-15

6
2-jun-15

1-jun-15

31-mai-15

30-mai-15
5

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
1

1
1

1
1
1

1
1

1
1
1

1
1

1
1
1

1
1
1

1
1

28-jun-15

1
1
1

2-jul-15

1-jul-15

6
30-jun-15

6
29-jun-15

6
27-jun-15

6
26-jun-15

6
25-jun-15

6
24-jun-15

6
23-jun-15

6
22-jun-15

6
21-jun-15

18-jun-15

6
20-jun-15

6
19-jun-15

17-jun-15

16-jun-15
6
7
7

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
1
1

1
1
1

1
1

1
1
1
1

1
1
1

3-jul-15
4-jul-15
5-jul-15

1
1

1
1

1
1
1

1
1
1

12-jul-15
1
1

1
1
1

1
1
1
1
1

1
1
1

1
1

19-jul-15

18-jul-15

17-jul-15

7
16-jul-15

7
15-jul-15

7
14-jul-15

7
13-jul-15

7
11-jul-15

7
10-jul-15

7
9-jul-15

7
8-jul-15

7
7-jul-15

6-jul-15

7
7
7

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
1

1
1

20-jul-15
21-jul-15

1
1
1
1

1
1
1
1

1
1
1

26-jul-15
1
1

1
1

1
1

1
1

1
1
1

1
1

2-ago-15

5-ago-15

8
4-ago-15

8
3-ago-15

7
1-ago-15

7
31-jul-15

7
30-jul-15

7
29-jul-15

7
28-jul-15

7
27-jul-15

7
25-jul-15

7
24-jul-15

7
23-jul-15

22-jul-15

7
8

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
8
8

1
1
1

8-ago-15
9-ago-15

1
1

1
1
1

1
1
1

1
1

1
1

1
1

1
1
1

1
1
1

22-ago-15

21-ago-15

20-ago-15

19-ago-15

18-ago-15

17-ago-15

16-ago-15

15-ago-15

14-ago-15

13-ago-15

12-ago-15

11-ago-15

10-ago-15

7-ago-15

6-ago-15
8
8

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1
1

1
1

1
8

1
1

1
1

1
1

1
1

1
1
1
1

1
1
1
1
1

1
1
1

1
1

1
1

9
9

1
1

6-set-15
1

1
1

8-set-15

7-set-15

9
5-set-15

9
4-set-15

9
3-set-15

9
2-set-15

1-set-15

31-ago-15

30-ago-15

29-ago-15

28-ago-15

27-ago-15

26-ago-15

25-ago-15

24-ago-15

23-ago-15
8

9
9

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
10-set-15

1
1
1

1
1
1

1
1
1

1
1

1
1
1

1
1
1

1
1

20-set-15

1
1

1
1

1
1
1

1
1

25-set-15

9
24-set-15

9
23-set-15

9
22-set-15

9
21-set-15

9
19-set-15

9
18-set-15

9
17-set-15

9
16-set-15

9
15-set-15

9
14-set-15

9
13-set-15

9-set-15

9
12-set-15

11-set-15

9
9

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
26-set-15
27-set-15

1
1

1
1

1
1
1

1
1
1

10

1
1
1

4-out-15
1

1
1
1

1
1
1

10

1
1

1
1
1

1
1
1

1
1

10
10

10

12-out-15

11-out-15

10-out-15

9-out-15

10
8-out-15

10
7-out-15

10
6-out-15

10
5-out-15

10
3-out-15

10
2-out-15

9
1-out-15

9
30-set-15

9
29-set-15

28-set-15

9
10

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
10

10

1
1

10

10
10

1
1
1

1
1
1
1
1

1
1
1

10
10

1
1

10

10

1
1

10
10

10

1
1

1
1

10

10

1
1

28-out-15

27-out-15

26-out-15

25-out-15

24-out-15

23-out-15

22-out-15

21-out-15

20-out-15

19-out-15

18-out-15

17-out-15

16-out-15

15-out-15

14-out-15

13-out-15

10

10

1
1

1
1

29-out-15

10

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###

1
10

1
1

1
1

1
1
1

1
1

1
1
1

1
1
1

1
1

11
11

8-nov-15

11

1
1

11

1
1

11

1
1

11

1
1

11
11

1
1

1
1

15-nov-15

14-nov-15

13-nov-15

12-nov-15

11-nov-15

10-nov-15

9-nov-15

11
7-nov-15

11
6-nov-15

11
5-nov-15

11
4-nov-15

11
3-nov-15

11
2-nov-15

1-nov-15

31-out-15

30-out-15

10

11

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
11

1
1

1
1

11

11
11

1
1

1
1

11

11

11

1
1
1

1
1
1

11

11

1
1
1

1
1
1
1

1
1
1

11

11

11

11

1
1

12

1
1

2-dez-15

11
1-dez-15

30-nov-15

29-nov-15

28-nov-15

27-nov-15

26-nov-15

25-nov-15

24-nov-15

23-nov-15

22-nov-15

21-nov-15

20-nov-15

19-nov-15

18-nov-15

17-nov-15

16-nov-15

11

12

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
12

1
1
1

1
1
1
1
1

1
1
1

5-dez-15
6-dez-15

12

1
1

12

12

12

12

1
1

12

1
1

12

1
1
1

1
1
1
1

1
1
1

12

12
12

12
19-dez-15

18-dez-15

17-dez-15

16-dez-15

15-dez-15

14-dez-15

13-dez-15

12-dez-15

11-dez-15

10-dez-15

9-dez-15

12
8-dez-15

12
7-dez-15

12

4-dez-15

3-dez-15

12
12

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

12
12

1
1

1
12

1
1

1
1
1

1
1

12

12
12

12

1
1
1

12

12

30-dez-15

29-dez-15

28-dez-15

27-dez-15

26-dez-15

25-dez-15

24-dez-15

23-dez-15

22-dez-15

21-dez-15

20-dez-15

12

12

1
1

1
1

31-dez-15

12

### ### ### ### ### ### ### ### ### ### ### ###

Revista

Leitores

Preo

C.P.M.

Investimento

Veja

8,972,000.00 R$

311,000.00

R$

34.66 R$

8,553,453.24

Claudia

1,775,165.00 R$

161,500.00

R$

90.98 R$

4,443,751.88

Superinteressante

2,155,767.00 R$

130,000.00

R$

60.30 R$

8,909,130.78

257,647 R$

97,800.00

R$ 379.59 R$

7,952,546.72
29,858,882.62

Info

R$

Inseres
Q

162

1
1
1
1
1

### ### ### ### ### ###

55

55

137
1

1
1

3-jan-15
4-jan-15
5-jan-15
6-jan-15
7-jan-15
Q

1
1
1
1

1
1
1
1

11-jan-15
12-jan-15
13-jan-15
14-jan-15

1
10-jan-15

1
9-jan-15

8-jan-15

2-jan-15

1-jan-15

1
1

### ### ### ### ### ###

1

1
1

1
1
1
1

1
1

16-jan-15
17-jan-15
18-jan-15
19-jan-15
20-jan-15
21-jan-15

1
1
1
1
1
1

1
1

1
1

1
1
1

31-jan-15

30-jan-15

1
29-jan-15

15-jan-15

1
28-jan-15

1
27-jan-15

1
26-jan-15

1
25-jan-15

1
24-jan-15

1
23-jan-15

22-jan-15

1
1
1

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
1
1

3-fev-15
4-fev-15
5-fev-15
6-fev-15

2
2
2
2

1
1
1

1
1
1

1
1
1

1
1

17-fev-15

2
16-fev-15

2
15-fev-15

2
14-fev-15

2-fev-15

2
13-fev-15

1-fev-15

2
12-fev-15

2
11-fev-15

2
10-fev-15

2
9-fev-15

2
8-fev-15

7-fev-15

2
2

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
1

2
2
2

1
1

1
1
1

1
1
1

27-fev-15
28-fev-15

1
1

6-mar-15

5-mar-15

3
4-mar-15

3
3-mar-15

3
2-mar-15

2
1-mar-15

2
26-fev-15

20-fev-15

2
25-fev-15

19-fev-15

2
24-fev-15

18-fev-15

2
23-fev-15

2
22-fev-15

21-fev-15

2
3
3

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1
1
1

1
1

7-mar-15
8-mar-15

10-mar-15

9-mar-15

3
3

3
3

3
3

1
1

3
20-mar-15

19-mar-15

18-mar-15

17-mar-15

16-mar-15

15-mar-15

14-mar-15

13-mar-15

12-mar-15

11-mar-15

3
3

1
1

23-mar-15

22-mar-15

21-mar-15

3
3

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1
1

1
25-mar-15

24-mar-15
3

26-mar-15

3
3

3
3

1
1

4
4
4

1
1

1
1

1
1

1
1
1

3-abr-15
4-abr-15
5-abr-15

9-abr-15

8-abr-15

4
7-abr-15

4
6-abr-15

4
2-abr-15

3
1-abr-15

31-mar-15

30-mar-15

29-mar-15

28-mar-15

27-mar-15

3
4
4

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1
1

4
4
4

1
1

10-abr-15
11-abr-15
12-abr-15
13-abr-15

4
4
4
4
4
4

1
1

1
1
1
1

1
1

17-abr-15
18-abr-15
19-abr-15
20-abr-15
21-abr-15
22-abr-15

1
1
1

26-abr-15

25-abr-15

4
24-abr-15

4
23-abr-15

4
16-abr-15

4
15-abr-15

14-abr-15

4
4
4

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1
1

1
1

27-abr-15
28-abr-15
29-abr-15
30-abr-15

5
5
5
5

1
1

1
1

1
1

9-mai-15

10-mai-15

5
8-mai-15

5
7-mai-15

5
6-mai-15

5
5-mai-15

5
4-mai-15

4
3-mai-15

4
2-mai-15

1-mai-15

4
5

1
1
1

13-mai-15

12-mai-15

11-mai-15

5
5

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
5
5

5
5

1
1
1

5
22-mai-15

21-mai-15

20-mai-15

19-mai-15

18-mai-15

17-mai-15

16-mai-15

15-mai-15

14-mai-15
5

5
5

1
1
1

27-mai-15

26-mai-15

25-mai-15

24-mai-15

23-mai-15

5
28-mai-15

5
5

30-mai-15

29-mai-15

5
5

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1

1
1
1

1
1

5-jun-15

6
6
6

1
1

1
1

1
1
1

1
1

16-jun-15

6
15-jun-15

6
14-jun-15

6
13-jun-15

4-jun-15

6
12-jun-15

3-jun-15

6
11-jun-15

2-jun-15

6
10-jun-15

6
9-jun-15

6
8-jun-15

6
7-jun-15

6
6-jun-15

1-jun-15

31-mai-15
5

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
1

6
6
6

1
1

1
1

1
1

26-jun-15
27-jun-15

1
1

3-jul-15

6
2-jul-15

1-jul-15

30-jun-15

6
29-jun-15

6
28-jun-15

6
25-jun-15

19-jun-15

6
24-jun-15

18-jun-15

6
23-jun-15

17-jun-15

6
22-jun-15

6
21-jun-15

20-jun-15

6
7
7

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1
1

1
4-jul-15
5-jul-15

1
1

7
7
7
7
7
7

1
1

1
1
1

10-jul-15
11-jul-15
12-jul-15
13-jul-15
14-jul-15
15-jul-15

1
1
1

7
7

20-jul-15

7
19-jul-15

18-jul-15

7
17-jul-15

7
16-jul-15

7
9-jul-15

7
8-jul-15

7
7-jul-15

6-jul-15

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
1

1
1

21-jul-15
22-jul-15
23-jul-15

1
1

7
7
7
7
8
8

1
1

1
1
1

28-jul-15
29-jul-15
30-jul-15
31-jul-15
1-ago-15
2-ago-15

1
1
1

1
1

6-ago-15

5-ago-15

8
4-ago-15

7
3-ago-15

7
27-jul-15

7
26-jul-15

7
25-jul-15

24-jul-15

7
8
8

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
1

8
8

7-ago-15
8-ago-15
9-ago-15

8
8

1
1

8
8

1
1

19-ago-15

18-ago-15

17-ago-15

16-ago-15

15-ago-15

14-ago-15

13-ago-15

12-ago-15

11-ago-15

10-ago-15

8
8
8

1
1

8
23-ago-15

22-ago-15

21-ago-15

20-ago-15

8
8

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

1
1

1
25-ago-15

24-ago-15
8

26-ago-15

8
8

8
29-ago-15

28-ago-15

27-ago-15

8
8

1
1

31-ago-15

30-ago-15

8
9
9
9
9
9
9
9

1
1

1
1

1
1

1
1

2-set-15
3-set-15
4-set-15
5-set-15
6-set-15
7-set-15
8-set-15
9-set-15

1-set-15

8
9

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1
1

11-set-15
12-set-15
13-set-15
14-set-15
15-set-15
16-set-15

9
9
9
9
9
9

1
1
1

1
1

1
1

26-set-15

25-set-15

9
24-set-15

10-set-15

9
23-set-15

9
22-set-15

9
21-set-15

9
20-set-15

9
19-set-15

9
18-set-15

17-set-15

9
9
9

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1

1
1
1

1
1

1
1
1
1
1

28-set-15
29-set-15
30-set-15
1-out-15
2-out-15

10
10
10
10
10
10
9-out-15

27-set-15

10
8-out-15

10
7-out-15

10
6-out-15

9
5-out-15

9
4-out-15

3-out-15

1
1

1
1
1

10

10

1
1

13-out-15

12-out-15

11-out-15

10-out-15

10
10

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

14-out-15

10

1
10
17-out-15

16-out-15

15-out-15

10
10

1
1

1
1

10
20-out-15

19-out-15

18-out-15

10
10

10

23-out-15

22-out-15

21-out-15

10
10

10

10

1
1
1

10

10
29-out-15

28-out-15

27-out-15

26-out-15

25-out-15

24-out-15

10
10

1
1
1
1

30-out-15

10

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###

1
1

1
1

11
11
11
11
11

1
1

1
1

6-nov-15
7-nov-15
8-nov-15
9-nov-15

10-nov-15

11
5-nov-15

11
4-nov-15

11
3-nov-15

11

2-nov-15

1-nov-15

31-out-15

10

11

11

1
1

11

1
1

11

11
16-nov-15

15-nov-15

14-nov-15

13-nov-15

12-nov-15

11-nov-15

11
11

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1
1
1

17-nov-15

11

11

11
11

22-nov-15

21-nov-15

20-nov-15

19-nov-15

18-nov-15

11
11

1
1

11
11

26-nov-15

25-nov-15

24-nov-15

23-nov-15

11
11
28-nov-15

27-nov-15

11
11

1
1

11

1
1
1

1
1

12
12
3-dez-15

12
2-dez-15

1-dez-15

30-nov-15

29-nov-15

11

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###
1
1

12
12
12

1
1

4-dez-15
5-dez-15
6-dez-15
7-dez-15

12

12

12

12

12
13-dez-15

12-dez-15

11-dez-15

10-dez-15

9-dez-15

8-dez-15

12
12

14-dez-15

12
12

1
1

12

12

1
1

19-dez-15

18-dez-15

17-dez-15

16-dez-15

15-dez-15

12
12

1
1

1
1

20-dez-15

12

### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ### ###

12

23-dez-15

22-dez-15

21-dez-15

12

12
25-dez-15

24-dez-15

12
12

12

1
1

12

1
1

12

12

31-dez-15

30-dez-15

29-dez-15

28-dez-15

27-dez-15

26-dez-15

12
12

### ### ### ### ### ### ### ### ### ### ###
1
1

1
1