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3M ISSUE A

What might be the potential problems with the traditional 3M


approaches to generate innovative products?

How has the 3M Medical-Surgical Markets Division been


performing in terms of producing new innovations and
products?

What are the main concerns and problems currently


confronting the Division?

What is the new source/method of innovation introduced and


what are the major challenges facing it?

In your opinion, how would you overcome these challenges to


make this new method of innovation more effective in
generating the outcomes desired to help the Division?

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