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26
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DESIGN AND BRAND

YOUR OWN PRODUCT
FROM CONCEPT TO
FINAL BUSINESS PITCH!
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The School of Business has designed a series of workshops and

lectures to encourage and help you towards developing your
communication and presentation skills, your creative side, and help
you explore all you need to know about the everyday products and
brands we use.

What will the summer school cover?

During the week you will design a prototype of your own product and present ideas
on how the product will be packaged, branded, priced, distributed and promoted.
You will also be encouraged to link your product and the promotional campaign to a
significant event due to take place in the summer, for example, Wimbledon. Each product
concept will be presented at the end of the summer school.
On the first day there will be a trip to the Museum of Brands where you will gain inspiration
and ideas for your product.
This project is perfect for any Year 12 or Level 3 student who is considering studying Business
related courses.

How do I apply?
Please remember that you must be available for all three days
of course in order to take part.
If you are in year 12, or studying at Level 3, and interested in taking
part, please ask your teacher OR contact the Summer School
Coordinator for an application form on the contact details below:

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Summer School Coordinator (School of Business)

year12summerschool@lsbu.ac.uk
020 7815 6727
436-1415-SCH-BUS
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