0HUFDGRWHFQLDD(GLFLyQ

&DStWXOR(VWUDWHJLDGHSXEOLFLGDG
*UDFLDVSRUFRQWHVWDUQXHVWURFXHVWLRQDULR
8VWHGKDFRQWHVWDGRSUHJXQWDVFRUUHFWDVGHXQWRWDOGHUHDFWLYRV
6XFDOLILFDFLyQHV
([FHOHQWHPX\ELHQ(UHVWRGRXQPDHVWUR



4XpHVOD3XEOLFLGDG"
(VXQDFRPXQLFDFLyQSDJDGDSRUODRUJDQL]DFLyQSDWURFLQDGRUD\TXHXVDQORVPHGLRVPDVLYRV
)XHQWHPHQVDMH\UHFHSWRU
8QDIXVLyQLQIRUPDWLYD\SHUVXDGHDODYH]
/RVSDWURFLQDGRUHV
0HQVDMH



8QSURJUDPDGHSXEOLFLGDGUHTXLHUHDQWHVTXHQDGD
3UHVXSXHVWR\DXWRUL]DFLyQ
&RQVXPLGRUHV
7UDEDMDGRUHV
'LVHxDGRUHVFRPSHWHQWHV
(VWDGtVWLFDVFODUDV



&XDOHVVRQORVHOHPHQWRVFUtWLFRVGHOPRGHORHFRPXQLFDFLyQ"
3DWURFLQDGRU\ODIXHQWH
(OPHQVDMHIXHQWH\UHFHSWRU
3DWURFLQDGRU\PHQVDMH
5HFHSWRU
3DWURFLQDGRUPHQVDMH\IXHQWH



&XiOHVODSXEOLFLGDGGRQGHVHFRPSDUWHQORVFRVWRVDOPLVPRQLYHOHQHOFDQDOGH
GLVWULEXFLyQ"
3XEOLFLGDGHQFRRSHUDWLYDYHUWLFDO
3XEOLFLGDGHQFRRSHUDWLYDKRUL]RQWDO
3XEOLFLGDGVHOHFWLYD
3XEOLFLGDGQRVHOHFWLYD
2WUR

ILOH&8VHUV3F'HVNWRS'2&80(17268PHUFDGHRHVWUDWHJLFRFGUHDFWLYRVFDSUHDFWLYRVKWPOWRS





0HUFDGRWHFQLDD(GLFLyQ



4XpKDFHODSXEOLFLGDGLQVWLWXFLRQDO"
2ULHQWDODPDUFDGHXQSURGXFWRLQGLYLGXDO
(VWLPXODODFRPSUDLQPHGLDWD
(QYLDUPHQVDMH
'HVDUUROODODEXHQDLPDJHQGHUHODFLRQHVS~EOLFDVGHOFRPHUFLDQWH
2ULHQWDDOUHFHSWRU



&XiOHVVRQORVREMHWLYRVGHODSXEOLFLGDG"
,QFOXLUHQORVPHGLRVGHFRPXQLFDFLyQPDVLYD
,QFOXLUWH[WRV\IXHQWHV
'HVDUUROODUPHQVDMHV
2EMHWLYRYHQWDVREMHWLYRGHLPDJHQREMHWLYRGHD\XGDGHYHQWDV\REMHWLYRFRPSHWHQFLD
5HFHSWRU\PHQVDMH



4XpLQFOX\HHOWH[WRRFRS\"
)RWRJUDItDVJUiILFDVGLDJUDPDV\UHSURGXFWRUHV
7RGRVORVHOHPHQWRVHVFULWRVRKDEODGRVGHOPHQVDMHFRPSUHQGLHQGRHQFDEH]DGRV
(VWUXFWXUDFRPSOHWD
&RPSUHQGHJUDQGHVFDUWHOHUDV
/DVIXHQWH



4XpXWLOL]DODSXEOLFLGDGSDUDHOGHVDUUROORGHOPHQVDMH"
7H[WRVLOXVWUDFLRQHV\GLVHxRJHQHUDO
3DWURFLQDGRUHV
)XHQWHV
0HQVDMHV
5HFHSWRUHV



4XpHVODSXEOLFLGDGGHH[WHULRU"
(VODTXHFRPSUHQGHJUDQGHVFDUWHOHUDV\SUHVWDFLRQHVFRQPHGLRVGHSXEOLFLGDG
(VXQPHGLRGHPD\RUGHVDUUROOR
(VODTXHWLHQHLPSDFWRYLVXDO
(VODTXHSUHVWDVHUYLFLRVORFDOHV
(VODTXHSUHVWDVHUYLFLRVORFDOHVGHPD\RUGHVDUUROOR



/DFRPXQLFDFLyQTXHRIUHFHHVVREUHODLGHQWLILFDFLyQGHODUWtFXORODPDUFD\VXV
FDUDFWHUtVWLFDV
(OSURGXFWR
(OFOLHQWH
/DPDUFD
/DHWLTXHWD
/DFDOLGDG



(VXQDDFWLYLGDGTXHVHLQFOX\HQRUPDOPHQWHGHQWURGHODIXQFLyQGHUHODFLRQHVS~EOLFDV\VH
SURGXFHFXDQGRXQDRUJDQL]DFLyQGLIXQGHLQIRUPDFLyQVREUHVtPLVPDDWUDYpVGHPHGLR
PDVLYRSHURVLQSDJDUSRUHOOR

ILOH&8VHUV3F'HVNWRS'2&80(17268PHUFDGHRHVWUDWHJLFRFGUHDFWLYRVFDSUHDFWLYRVKWPOWRS





0HUFDGRWHFQLDD(GLFLyQ
0HPRULD
0HGLRDPELHQWH
*UXSRVGHUHIHUHQFLD
'HVDUUROORVGHQXHYRVSURGXFWRV
3XEOLFLGDGJUDWXLWD



6RQODVHPSUHVDVGHSURSLHGDGSDUWLFXODUTXHVHHVSHFLDOL]DQHQHOGHVHPSHxRODVWDUHDVGHOD
SXEOLFLGDG
&RPSDxtDVSHTXHxDV
*UDQGHVFRPSDxtDV
&RPSDxtDVGHPHUFDGRWHFQLD
'LYLVLyQGHYHQWDV
$JHQFLDVGHSXEOLFLGDG



$OJXQDVDFWLYLGDGHVUHDOL]DGDVSRUODVDJHQFLDVGHSXEOLFLGDGVRQ
,QYHVWLJDFLyQGHPHUFDGR
6DWLVIDFHU\FXPSOLUGHVHRV
6RQGHVHRVGHPHUFDGR
3ODQHDUFDPSDxDHMHFXWDUOD\HYDOXDUOD
(YDOXDFLRQHV\DQiOLVLVGHOPHUFDGR



6HHQFDUJDGHVHOHFFLRQDUORTXHVHXWLOL]DUiSDUDGLIXQGLUORVDQXQFLRVFRPSDUDODV
FDUDFWHUtVWLFDVGHORVGLYHUVRVDXGLWRULRVGHORVPHGLRVFRQORVGHOPHUFDGR
'HSDUWDPHQWRGHSURGXFFLyQ
'HSDUWDPHQWRFUHDWLYR
'HSDUWDPHQWRGHLQYHVWLJDFLyQ
'HSDUWDPHQWRGHPHUFDGRWHFQLD
'HSDUWDPHQWRGHPHGLRV



6LUYHGHHQODFHHQWUHODDJHQFLD\ORVFOLHQWHVDQXQFLDQWHVFRRUGLQDODLQYHVWLJDFLyQ\ODV
DFWLYLGDGHVGHORVPHGLRV
$JHQWH
,QYHVWLJDGRU
'HSDUWDPHQWRGHPHGLRV
'HSDUWDPHQWRFUHDWLYR
(MHFXWLYRGHFXHQWD



4XpVHGLFHHQFRQWUDGHODSXEOLFLGDG"
4XHHVDEUHYLDGDHLUULWDQWH
4XHVLUYHPiVSDUDSHUVXDGLUTXHSDUDSXEOLFDULQIRUPDFLyQ
4XHWLHQHLQIOXHQFLDXQSRFRPiVVDOXGDEOH
4XHHVIDOVD
7RGDVODVDQWHULRUHV



&XiOHVODPHMRUIRUPDSDUDFRQWUDUUHVWDUODVFUtWLFDV"
1RGHFLUQDGD

ILOH&8VHUV3F'HVNWRS'2&80(17268PHUFDGHRHVWUDWHJLFRFGUHDFWLYRVFDSUHDFWLYRVKWPOWRS





0HUFDGRWHFQLDD(GLFLyQ
$FWXDUUHVSRQVDEOHPHQWHIUHQWHDORVDXGLWRULRV
+DFHUSXEOLFLGDGPiVLQWHQVD
0HMRUDUHOSURGXFWRRVHUYLFLR
1LQJXQDGHODVDQWHULRUHV

&DOLILFDUHOFXHVWLRQDULR

ILOH&8VHUV3F'HVNWRS'2&80(17268PHUFDGHRHVWUDWHJLFRFGUHDFWLYRVFDSUHDFWLYRVKWPOWRS