DeshSureLife Performance monitoring

Performance Indicators at Regional Level

Number of DSAs
Number of SE per DSA ( average and dispersion)
Number of Telecallers
Calls per SE per day
Productivity per SE per day
Leads Generated by different source
Conversionfor each source
Sales Fulfilled
Sales in process
Rejected orders by reason
Resubmission of rejected orders
Cancellation from new orders
Productivity ( Volume and Value)
Average sales cycle days/visits
% age of sales happening beyond the sales cycle

We can track these parameters on target , on last

month performace and benchmark
What we want to track will depend on the critical
performance parameters in our category and for
our brand
Indicative format in next sheet

toring

Desh Sure L
Report for period:
Region
Number of DSAs

Number of Sales
Sales
executives under DSA LM

Other analysis points that can be added

1. Dispersion of SE,Sales and earning by DSA
2. Source for new prospects
3. Conversion by different types of sources

Sales target

Desh Sure Life MIS

Sales
MTD

Sales
LMTD

Report Date
Orders in
process
MTD

Orders in
process
LMTD

Sales from opening

prospect funnel

Prospects generated
this month

Calls per SE/day

Productivity per SE

Active Prospect Base

Churn sales
ratio

Big orders
won

Big orders
lost

Closures in Clsoures >

3 calls
3 calls