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EXECUTIVE SUMMARY

This report provides an analysis and evaluation of the current and

previous profitability of our products. The methods of analysis include


Top Customers, Top Products, Total Sales and its respective graphs.
Results of data analyzed show that all the sales have increased. The
products that was highly in demand every year is another item that
we are able to determine with this data. The current data show the
improvements from 2007 to 2012 and from 2012 to 2013. There are
significant sales increases from 2007 to 2012, the report show the
total sales of these years. We can also determine which Country buys
more of our products and which Country we need to target and market
more our products.

2013 SALES
From 2012 to 2013 our sales
have gone significantly up at
$69,930.40. Which is 10% more
in total sales. This might not look
like much as compared from
2007, but it shows steadiness and
a positive upward trend. We will
need to determine were we can
improve our sales.

$689,726.40
$619,796.00

$44,578.04
Total

TOP 10 CUSTOMERS PER YEAR


The Top 10 customers
from each year are
different every year.
These customers are
from different countries
which includes; USA,
Brazil, Germany, Mexico,
Poland
and
many
more.
2012
Top 10
Customers
Year
2007
2007
2007
2007
2007
2007
2007
2007
2007
2007

Customer
Save-a-lot Markets
Hungry Owl AllNight Grocers
Ernst Handel
QUICK-Stop
Folk och f HB
Rattlesnake Canyon
Grocery
Frankenversand
HILARIN-Abastos
Richter Supermarkt
Bon app'

Order Total
67826.04
48340.29
43383.43
40960.7
22060.25
18933.75
18567.31
14686.55
14042.74
13264.3

2013 Top 10 Customers

2007 Top 10 Customers


Year

Customer

2012

Save-a-lot Markets

Order Total
14187.5

Year

Customer

Order Sum

2013

QUICK-Stop

$
76,522.69

Ernst Handel

$
69,853.25

2012

LINO-Delicateses

4575.2

2013

2012

HILARIN-Abastos
White Clover
Markets
Seven Seas
Imports
Richter
Supermarkt

3329.6

2013

Save-a-lot Markets

$
33,659.85

2934.75

2013

Rattlesnake Canyon
Grocery

$
32,394.60

2895.9

2013

Hanari Carnes

$
26,691.15

2451.6

2013

Queen Cozinha

$
23,948.05

1958

2013

Mre Paillarde

$
22,533.80

1858.1

2013

Kniglich Essen

$
20,756.24

1727.16

2013

Piccolo und mehr

$
18,397.45

1235

2013

White Clover Markets

$
17,920.20

2012
2012
2012

2012

Old World
Delicatessen
Split Rail Beer &
Ale
LILASupermercado

2012

Folk och f HB

2012
2012

2007 TOP 10 CUSTOMERS


2007 Top 10 Customers

We can see that Save-a-lot-

Markets is our top customer in


2007. This customer is base in
the USA according to the
analysis of the data. The
Swedish customer Folk och f
HB makes the list at number 10
and this customers main
product category is Sea Food.

Order Total

2012 TOP 10 CUSTOMERS


2012 Top 10 Customers

Save-A-Lot Markets makes

the 2012 list again from 2007


as the top customer. A total
of 4 USA customers make our
top 10 list while Folk och f
HB joins the top 5 customers.
This is significant
improvement and sales have
increased significantly.
Order Total

2013 TOP 10 CUSTOMERS


2013 Top 10 Customers

Customer Quick-Stop tops our

Order Sum

top 10 list with over $70,000


worth of purchased products.
The 2013 top 10 list is made up
of different customers who
were not in the 2012 list.

2007 TOP 10 PRODUCTS


2007 Top 10 Products

The Top 10 2007 Products sold are led by

Konbu followed by Clam Chowder. Most of


these products were purchased in the US. We
see this trend go up in the 2012 year.

2012 TOP 10 PRODUCTS


2012 Top 10 Products

In the 2012 year we see that the top 10

1263

978
903

886

871

857

827

785

763

755

products have not only increased in


quantities but countries other than the
US have made the list. This could be
because of the expansion of the
marketing and product availability.

2013 TOP 10 PRODUCTS


2013 Top 10 Products

2013 top 10 products greatly out

shadow 2007s and significantly


increase from 2012. We see a lot more
orders from various customers from
different countries. The top 10 product
list is made up of beverages,
meat/poultry, seafood and confections.

SALES DISTRIBUTED OVER THE REGIONS


The sales over the regions are

significantly out shadowed by


the USA markets. Germany is not
too far behind by only 7% less. A
total of 21 countries makes the
total sales list. This is a
significant addition from the
2007 list. We can use this data
to push more products in
countries were we see less sales.
We can see Brazil as the next
potential bigger market and
perhaps start marketing more
products and establish more
clientele.

Total Sales

Total Sales

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