Annalise Dewhurst

SKILLS

PHONE
EMAIL
TWITTER

909.267.8896
amdewhurst@gmail.com
@ADewieee

Crafts engaging social media content specific to clients' needs and target audiences
Analyzes social media performance through Google Analytics, Pulsar and Raventools
Consistently manages social media through Buffer and HootSuite
Produces unique web design through Weebly, Wix and WordPress with knowledge of HTML
Creates multimedia including infographics using Canva and Photoshop

EXPERIENCE

i.d.e.a.
Social Media Intern
January 2016 - PRESENT

The Daily Aztec

Digital Content Editor
May 2015 - PRESENT

Creates monthly social media reports for clients based on their

Twitter, Facebook and Instagram accounts
Works with the public relations team to craft social media strategy
and copy specific to the clients' needs
Annotates YouTube videos for a politically-driven client, resulting in a
23 percent increase in reach compared to videos without closed
captions

Publishes daily content on the papers social media accounts,

including Twitter, Facebook and Instagram and conducts digital
analytic reports to monitor follower engagement

+44 percent
total reach

+78 percent

+95 percent

page visits

people engaged

AFFILIATIONS AND ACKNOWLEDGEMENTS

Public Relations Student Society

of America
Media Editor
February 2015 - PRESENT

Regularly updates the SDSU chapters website to

keep current and future members informed about
organizational goals and upcoming meetings

EDUCATION

San Diego State University

B.A. in journalism emphasis in public relations
Communication minor
Expected Graduation May 2016

The Museum of Public

Relations
September 2015

Crafted a Facebook post with selected classmates

for The Museum of Public Relations, resulting in a
230 percent increase in engagement compared to
typical Museum of PR posts

REFERENCES
Kaye Sweetser, Ph.D., APR+M
San Diego State University
Associate Professor
(352) 222-4440