DO

ANYTHING
The
PrintArchitectural Publishing
On Demand

Culture
Of
Architecture Architect/ Designer/ Writer
Editor/ Publisher/ Distributor
 Architecture Today there
is lower and is such an
slower than any enormous need
other field; we for production
are the least that occasionally
technological, but what architecture
we talk about it is best at may
the most. be forgotten.
Mark Wigley Bernard Tschumi
 Architecture
offer many things;
ideas, manifestoes,
jokes, gossips,
frustrations,
drawings, attitude,
enquiries, beauty,
agendas, knowledge,
crap-tech, etc.
 What happens when the
designer/ architect
assumes the role of writer,
editor, publisher
and distributor?
Zak Kyes

1963 1964 1965 1966

 Publish on Demand
Integrating the production of
printed materials on generating
content, editing and design
of architectural ideas
and such.
1967
 DIY Ethic = Self Publishing
The publishing of books,
micropublishing on-line works
and other media by the authors
rather than by established,
third-party publishers.
1968 1969
 DIY Architecture Press
The book as a work
of art and skill rather
than simply a vehicle
for imparting information
and communication.
1970
 Traditional Offset Print Machine Lightweight Press Machine

1971 1972
 New modes of production;
‘print-on-demand’ tools,
laser printers, digital offsets,
In-Design, Adobe Acrobat, etc.
bypass the division of work flow
to publishing system.
1973 1974
 Productivity

AA Publication, London

1975 1976
Architecture = Punk Rock

Bedford Press, London

1977 1978 1979

Why Self-Publish?
 Avoiding Publishing
Bureaucracies:
Author cannot get published by traditional publishers,
author is unknown, topic is obscure, topic is
controversial, topic is only of interest to a small group of
people, writing, style, or genre rejected, etc.

AArchitecture, Students’ Self Publication

 Full Control and Artistic
Freedom:
Author staying non-conform to editorial changes a
publisher would make, complete control over books
outcome, database, sales and customers, overall low
publishing cost, publish content independently, control
of total design and concept, etc.

Jong Arsitek, Collaborative Self Publication

 Total Design:
Self-publishing allow books to be designed and
experimented within the total control of the self-publisher.

CODA, Collaborative Self Publication

Is There Any Point in
Printed Publications?

Online Publishing and Blogs

Printed media has The web is
some inherent great for news,
advantages - interactive
it is portable, information, video,
tactile… but lacks the
photographs sophistication
usually look very of prints - its’
good in print. still early days.
Peter Bilak
Pamphlet Architecture:
Small books with BIG ideas

Pamphlet Architecture
 The book is an
old medium. And
it is an old medium
that you can
innovate in. I don’t
know how many
times I said
that I wanted to
make a book
people would read
and not just look at.
Greg Lynn
www.hafizamirrol.blogspot.com