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  • Unit Test 6 Vocabulary and Advertising Methods

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    Janek Samuel Kaczyński
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    Small businesses had never considered using the internet and other advertising tools to promote their brands. A company discovered this gap in the market after initially targeting larger companies, whose advertising budgets were already significant. The document is a vocabulary and language review quiz covering common advertising media, methods, and articles, as well as the order of starting presentation steps.

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    Key for test Unit 6

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    Key For Test Unit 6

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    Small businesses had never considered using the internet and other advertising tools to promote their brands. A company discovered this gap in the market after initially targeting larger companies, whose advertising budgets were already significant. The document is a vocabulary and language review quiz covering common advertising media, methods, and articles, as well as the order of starting presentation steps.

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    © All Rights Reserved
    Baixe no formato DOC, PDF, TXT ou leia online no Scribd
    Sinalizar o conteúdo como inadequado
    6K visualizações1 página

    Unit Test 6 Vocabulary and Advertising Methods

    Enviado por

    Janek Samuel Kaczyński
    Small businesses had never considered using the internet and other advertising tools to promote their brands. A company discovered this gap in the market after initially targeting larger companies, whose advertising budgets were already significant. The document is a vocabulary and language review quiz covering common advertising media, methods, and articles, as well as the order of starting presentation steps.

    Direitos autorais:

    © All Rights Reserved
    Baixe no formato DOC, PDF, TXT ou leia online no Scribd
    Sinalizar o conteúdo como inadequado
    de 1

    Unit Test 6 Answer Key

    Vocabulary: Advertising media and methods


    1 sponsorship / 2 Word of mouth / 3 free samples / 4 leaflets / 5 endorsement(s) / 6
    billboard / 7 slogan / 8 commercials / 9 exhibition / 10 poster
    11 eye / 12 mouth / 13 brain
    Language Review: Articles
    14 when companies were spending a fortune on publicity
    15 campaigns and when the/an advertising budget might equal
    16 twenty per cent of even the smallest companys annual turnover.
    17 We began by targeting some of the larger companies but discovered
    18 that this market was saturated. Instead there were a lot of
    19 small businesses which had never considered the benefits
    20 of using the Internet, for example, as an advertising tool.
    Skills: Starting presentations
    21 d / 22 b / 23 f / 24 h / 25 g / 26 a / 27 e / 28 i / 29 j / 30 c

    PHOTOCOPIABLE 2006 Pearson Longman ELT

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