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Steps to Freedom
A Blueprint for Achieving Wealth, Health, and Happiness
by Noel Swanson
This book is copyright (c) 2004 by Noel Swanson. All rights reserved. However, you are encouraged to pass this on to your friends - in fact you can even make money by doing so (click here to find out how) - provided you do not change the text in any way (apart from your affiliate links, of course).
Published by Allegretto ltd. 8 Westborn Road, Fareham, PO16 7DH, UK www.7stepstofreedom..com
Table of Contents
Intro - Just 7 Steps to Your Dreams Step 1 - What do you Want? Step 2 - What is Important? Step 3 - Passion, and Maths Step 4 - Stop the Bleeding Step 5 - Your Plan for Security Step 5 cont - Live for Success! Step 6 - Your Plan for Comfort Step 7 - Your Plan for Prosperity Step 7cont - More Paths to Wealth Step 8 - The End and the Beginning How to Make Money from this Book 3 6 11 15 21 37 44 47 61 73 79 83
Intro - Just 7 Steps to Your Dreams
his is a book about Freedom. How to get it, and how to keep it.
If you stick with me and work through this book deliberately and diligently, you will be well on your way to achieving everything you ever wanted from life. So what do I mean by "Freedom"?
freedom is having the time, ability, and opportunity to do the things that I want to do in life It is about enjoying life to the full. About extracting every second's worth of life out of every minute lived. About being able, on one's death bed, to be pleased with a race well run, a life well led with no regrets. Is it about money? Yes, money is a part of it. It is hard to be free if you are broke. But money is not everything - there are plenty of rich men and women who are as miserable as sin. They are hardly free. In my book, freedom includes having enough money to do the things you love to do - yet without letting money become your master. Is it about love? Yes, because life is about passion, and about emotions. Without both of these we are as un-free as a robot. But love can also be a prison, and so Freedom is about learning how to enjoy your emotions, your passions and, yes, your loves in a way that brings liberty and life to all parties - whether they be your lovers, your children, your family or your friends. Is it about time? Of course! Every one of us has only 24 hours in a day, 7 days in a week, 52 weeks in a year, and maybe 80 or 90 years in a lifetime. How will you spend those precious moments? Because, once spent, they can never be regained. For 95% of the worlds population their time is effectively controlled by other people and other demands - every moment of the day is soaked up by the ever-present need to earn enough to pay the bills, to clean the house, to look after the children, to satisfy the partner or spouse, and to keep the in-laws at bay. That is not freedom!
7 Steps to Freedom by Noel Swanson
For me, freedom is about being in charge of my own time: choosing if and when I will work, when and where I will go kayaking, skiing, scuba diving, or oil-painting. Having time to sit and drink wine with my friends, take walks through the beautiful countryside of England and Canada, or sit on the beach and watch the Caribbean sunset. Is it about pure, simple, care-free hedonism, with no concern for the needs or wants of others? No! Simply seeking after the pleasure of the moment, like taking drugs, leads inevitably to an empty and shallow life. Yes, it is fun for the moment - but the regrets will surely follow as night follows day. Is it about manipulating and controlling others? I hope not! You know, what you will learn through this book, and through the recommended reading is so powerful that you could, if you chose, use it to do just that. But then that is the danger of powerful tools a sharp knife can both slice the ropes and knots that bind you - and slay your best friend, your lover, or your enemy. In my mind, true freedom comes when you honor and respect others, not when you control them. I hope that you will use what you learn in that spirit. But, in the end, that must be your own choice - for that is what freedom grants you: the ability to make your own choices about your own life. The Keys to the Dungeon My Friend, you are about to embark on a most amazing adventure. Your life will never ever be the same again. Why not? Because, today, you have been handed the keys to your dungeon. You may choose never to use them. In that case, your life will continue as it always has done - with one difference: You will always know that it was your own choice to stay in that dungeon. Perhaps you have good reasons, so you thin, for why you wish to remain there. Perhaps you just don't believe it could be any different. Either way, if you never put the keys in the lock, if you never turn them, you will always wonder what it might have been like... Your other choice is, of course, to open the doors and walk through them, a free man or woman. Now, at this point I do have to issue a warning! This book is your key. But it is not a magic wand! You will learn that there are immutable laws at work in the universe. You will learn to use these laws to your advantage, and you will be amazed at the changes in your life that they bring.
lets get started. or your disabilities that keep you enslaved. Go on. Do them! This book is not light bedtime reading: it is a workbook.e. And I will use the term "retiring" as meaning the same as "financially free" . the blueprint for a better life. Why not start with a simple little project that will sow the seeds of your financial freedom down the road.) So I will use wealth as our prime goal. for most people. But above all. you will learn how to think! Because. and will cost you not one penny. do it this is your first task! Then punch some holes in it and put it into a ring binder so that you don't lose any pages. one more thing. Oh. (Just click here and you will be taken right there. The lock on your dungeon is rusty and difficult to turn. the first is usually the most obvious (although probably not as important as the second.7 Steps to Freedom by Noel Swanson Step 1 But it won't happen overnight. it is not your boss. You will have to work at them if you are to successfully open them I will show you what to do. But you are the one that has to do it! And so. as you shall discover. Here is what I want you to do: Go over to the chapter on "How to Make Money from this Book" and follow the instructions. you will find tasks set for you. So where do we start? Well. and much more. The door is stiff and heavy. I will talk much about "retiring" and "building wealth". as you work through this book. And of these. your spouse. your poverty. Did you do that? No? How are you going to progress if you don't even take the first simple step? Print it out now. the two biggest hurdles they face are about becoming financially free. In the following chapters. For that reason I strongly suggest that you print out this entire book now.i. It will take you about 10 minutes to complete. It is your own mind. Okay. How to maximise your use of time How to remove the clutter from your life All this. I'll tell you what. and emotionally free. Why? Because. Here is what will you learn through the coming weeks and months: How to set yourself free financially How to eradicate guilt and dependency from your personal relationships. that you have sufficient financial resources that you can -5- .) Then go to the Table of Contents and start on Step One.
But perhaps you have different priorities and goals in life? No matter. Great! As long as that is your choice and not a necessity.you may like your career and want to continue in it. The principles will apply in exactly the same way.7 Steps to Freedom by Noel Swanson Step 1 choose whether and how to work. See you on the other side! Noel Swanson -6- . "Retiring" does not have to mean you never work again . Just follow the instructions and you will get there.
perhaps ill. In contrast. And at the end of it. would you still work at the same job for the same number of hours? I am willing to bet that the day you could afford to.What do you want? W hy is it that most New Year’s resolutions barely make it through to the end of January? The reason is quite simple . no? So there is a lesson to be learnt here: Fear is sufficient motivation to keep you doing something you would rather not do year after year after year. Of what? ‚ ‚ ‚ ‚ ‚ ‚ Of not having enough money to pay the rent or mortgage. Of not having clothes to wear. go in to work. So now you are old. If that is not true. Of being ridiculed and pitied by your friends.except you have no money. you would cut your hours. only to repeat the same exercise day after day. get up in the morning. neighbours and relatives. and 95% of the adult population.most of them are based on either a “wish” or an “ought”: “I wish I could lose some weight” “ I wish I could stop smoking” “I really ought to get more exercise” “I really ought to eat more healthily” And so on. doing a job that causes you stress and worry. with free time to do what you want . expenses and luxuries. then why do you do it? Because you love the job? Let me ask you again: if you had enough money to pay all your bills. Of not being able to feed yourself and your family. On the other -7- . You are afraid.40 hours a week for 40 years. let me ask you why it is that you. So why do you do it? Let me tell you why: FEAR . for forty years? This is often known as the 40/40 plan . and then come home worn out. trade eight or more of the best hours of your day for a pathetic amount of money. Of being destitute and dependent on a state pension when you are old and frail. That’s right. you get what? A so-called pension that pays you even less than you have been living on for all those hard working years. Of having your house repossessed.Step 1 .
Instead of “I can’t”. These need to be so powerful. If you are starting a part-time business alongside your full time employment you will probably have to give up some of your free time in the evenings. the wrong education. Those just won’t cut it when the going gets tough.8 years. too thin. too old. and 2) A reason why. you too need that passion. or 5-times Olympic gold medalist Steven Redgrave. too stupid. You will have to make some sacrifices.just like when you don’t feel like going to the gym. Henry Ford but it best when he said “Whether you say you can. At times you won’t feel like doing it . Once you know what it is you really. If you are serious about becoming free in the next 2 . And that passion drives them on when others would give up. It is a deep seated passion . There is another aspect to this. or over the excuses. since money is such a big issue for most people. and you set out to get it. making serious money takes commitment and perseverence. and so on. Once your focus is clear. day in and day out? It certainly isn’t the money. all the excuses start to fall away. and so entrenched in your very being. There will be set backs on the way. and also for winning. really want. in your soul. safe to say.7 Steps to Freedom by Noel Swanson hand. Step 1 So. can we agree that becoming financially free is a worthwhile goal? In a later Step we will talk in detail about how you are going to make your money. the wrong sex. come what may”. Things don’t always go as planned. What makes them train and practice so hard. “If only I didn’t have to go to work every day”. if you like. that they start to shape the way you see the world. you start to find the reasons why you can. or you say you can’t. a wish or an ought is not enough to keep you going for even a month. then your mind starts to look for ways around. too fat. or staying on your diet. -8- . So if you are to stick to your wealth building plan you are going to need something more than just a vague wish like “I wish I had some more money”. They must win. Take a world class athlete like golfer Tiger Woods. Most likely you are going to have to start some kind of new venture.both for their chosen sport. Now. To start with your mind will come up with all sorts of reasons why you can’t do it you’re too young. once there is an iron-fast conviction in your soul that says “that’s where I am headed. it is extremely unlikely that it will be through your current job or employment. too clever. you are correct”. But once you have decided. So what do you need? You need two things: 1) A clear goal. under. But.
“What’s the point?”. Whether it is losing weight. getting fit.7 Steps to Freedom by Noel Swanson Step 1 Note that all this applies to the whole of your life. and the lack of passion for that goal are the top of the list. This is of vital importance. Of all the reasons why people fail to make it in their new venture. those goals and dreams first. and it matters to you. and still interested in learning the secrets of wealth and freedom. they would say. What matters is that it is yours. here is this week’s homework: Write down your answers to the following questions (you have printed this out on paper. “Why not just get on with making the money?” So why is it that these people are broke. it probably won’t happen unless there is that passion. On the other hand. 2) Why did you pick that one priority? -9- . not just your finances. It is this step that many people will skip over. or starting any new venture or adventure. Who would you listen to? Remember I said that you would need to do some work? Well. getting married. Before you go any further in looking at various business opportunities and ventures it is crucial that you really nail down your own personal reasons why. the lack of a clear goal. meeting more friends. stopping smoking.nor how big or small your goal is. for everyone who has made a real success of life. you will find a strong and powerful passion that has driven them onwards. (however you might define success). while the millionaires stress the number 1 most crucial factor in success is getting your thinking straight. haven't you?): 1) What is your number one priority for starting a new venture? Common reasons include: Extra Income Financial Freedom Having your own business More spare time Personal development Helping others Meeting new people Retirement Leave a legacy It does not matter what your priority is . if you are still with me.
and has invaluable lessons (provided you do them. what will you own? Be as specific and detailed as you can. In fact. In fact. Spend some time thinking and dreaming about this . Avoid negatives .g.7 Steps to Freedom by Noel Swanson 3) Why is that important to you? Step 1 4) What are the consequences of not having that 5) Why would that worry you? 6) Now look ahead 5 and 10 years. Sounds crazy. this is essential if you are serious about unlocking the doors to your dungeon.where will you be.don’t look at what you won’t be doing (e. what will you be doing.and then right down your answers in as much detail as you can. What do you want for yourself then . with the mortgage fully paid off. look at what you will be doing instead (e.”) Do not miss out this exercise . “I will be in a 4-bed detached cottage in the countryside. the greater chances of success. I liked it so much I bought the rights to it! Here is the link: click here and get your copy now. that’s enough for this week . I strongly encourage you to start to do so also. As a first step. The more detailed.you will want to be doing this everyday of your life until you reach those goals. Done that? Okay. the more real your description. of course). It is only a small investment in your future. it was The Midas Method book that first launched me on the path to success! Like the Remmington shaver fellow. This is why successful people are constantly reading and listening to motivational books and tapes. but it is absolutely true! Build a Habit of Success This process of describing and refining your goals and dreams does not stop here . “I won’t be living in this dump”). go to onto the internet and get yourself The Midas Secrets package. the more vivid.it really is vital.g.you have some work to be getting on with! -10- .
Step 1 Remember. and the grit and determination to reach those goals. you’ll always get what you’ve always got.7 Steps to Freedom by Noel Swanson In Step 2 we will be looking some more at how to develop your millionaire’s mindset. Isn’t it time to do something different? -11- . if you always do what you’ve always done.
congratulations . Some of this is based on an excellent book by Stephen Covey called The 7 Habits of Highly Effective People. In this step I want to cover some tools that will help you to organise your life so that the important things do get done. That means they need to be done now -12- . You will note that some of your tasks are important (by this I mean important to you). some of these tasks are urgent. If not . You should be able to get it from your public library. Well worth getting hold of.What is Important? D id you write down your goals from Step 1? If you did .com Take a look at the grid below: Important Quadrant 1 Quadrant 3 Not Important Quadrant 2 Quadrant 4 Urgent Not Urgent All of your daily tasks can be mapped onto this grid. or else click on the link and it will take you straight to it at Amazon.you have made a crucial first step to achieving them.well. you won’t be the only one! It is so easy. isn’t it. to let other priorities and demands get in the way of what is important. but that does not mean the task is important to you .although the friendship might be) At the same time. Classed in this are things such as: < eating < paying the mortgage (or you will be repossessed) < earning money < paying bills < keeping fit and healthy < seeing your long-standing friends < having the car serviced (regular maintenance saves you money in the long run) Whereas others are not important.Step 2 . such as: < watching soap operas < reading junk mail < doing favours for someone else (it might be important to them.
But these activities are important. In other words. watching TV with a beer. things that have to be done today.but could easily be pushed to the bottom of the pile until you have time to do it. Reading this course is a Quadrant Two activity . Other things are much less urgent. Next week. For example. And. or even next month would probably do. They need to happen. being kind hearted and generous. Now. filling in the crossword. You have to do them. daydreaming. you don’t have to go to the gym today .it is important to your future .7 Steps to Freedom by Noel Swanson Step 2 and can’t wait. For example. Then. As you do these. because you never got around to replacing the oil 6 months ago. The same with the exercises from last week and from The Midas Method. but not urgent) that you know you should be doing.to you .doodling. In fact. or the tax man). and improving and developing your knowledge and skills.these things are both urgent and important. take a look at your own life. In between all the stress of dealing with Quadrant One you spend a bit of time trying to relax by indulging in Quadrant Four activities . Most of these activities are of the maintenance and improvement type . These activities probably take up most of your day. Which you would. Many of them are of the “putting out fires” variety. because you did not get around to doing them a week. In fact all those things on your mental “to-do list”. but sit quietly in the background waiting for you to get around to them. but just can’t find the time for. and yourself. Often this is because of some deadline imposed by someone else (like the boss. Tomorrow is not good enough. not yours). or painting the house. the car has broken down. or two months ago.stressed out by too much to do and too little time in which to do it . the car does not have to be serviced this week. and your help would make such a difference to them. if you could do them regularly. And the ironing can wait until there is time. Like going to the gym.tomorrow is probably just as good. if only you had the time.looking after your property.it’s their agenda. maintaining your house and car. If you are like most people . Included here are things such as getting exercise. on top of all that. and they have to be done today. month. you would find that they actually help to prevent many of the Quadrant One -13- . you are probably getting stressed by all the Quadrant Two activities (important.the chances are that most of your activities fall into either quadrant 1 or 4: Quadrant 1 activities . Likewise. a colleague. And what happens to Quadrant Two? All those tasks that are vitally important. relative or friend comes along and asks you if you wouldn’t mind helping them with X as they really are in a bind. or keeping up to date with developments in your field of work. but not important . you say “yes” to this Quadrant Three activity (Urgent.
will affect your life from then on. or do not. But in 17 years of working with families (I am a medical doctor and consultant psychiatrist. But whatever they did. ask yourself which quadrant this fits in. You don’t have to be rude or unhelpful. to summarise.and stick to it. that you do them.. and hoping that someone else will do something to improve your lot.. or. I have found this to be one of the biggest reasons for why people continue to have stress. you must learn this skill. The goal is not to get into self-pity and self-blame about all the mistakes you have made in the past. So. there is a balance in all this.say “no”! You must work on what is important to you before you work on what is important to other people. the government? If you are to achieve the success you deserve. Get some books. Now. the will of god. This opens up tremendous possibilities for you. what was crucial was what you did in response. At the beginning of each day. Life is all about the decisions you take. or change jobs. Most people find this very difficult. It is a blank slate for you to write upon. Here are some suggestions: With each task you do today. remember?). or start a business. The future is unwritten. How it turns out for you is down to the decisions you take from here on. and whatever happened. or get divorced. If it is from quadrant 3 or 4 . schedule in some time that is reserved for these activities . and problems in their lives. misery. But if you are going to reach your goals.other people. You really can reach your goals . your answer to this must be “Me!”. And whatever you do.or your could choose to move abroad. We have all made mistakes. fate. listen to some tapes. decide. Sorry if this sounds rather hard. And often one of the hardest for them to overcome. here are your tasks for the next month: -14- . Or you can sit around.if you make the right decisions. This brings me on to the second main point for Step 2: Who is in charge of your life? Is it you? Or is it something outside of you . You are where you are because of the decisions you took in the past.7 Steps to Freedom by Noel Swanson emergencies! Step 2 So how will they happen? Only if you make sure. What matters is where you go from here. You can choose to carry on as you are . complaining about the circumstances. But equally you certainly don’t have to be a doormat. in each day. Of course other people and events have played a part.
Okay . Then start with number one and persist with it until it is done. If you have not already done them. etc. the only person you are cheating is yourself. By the end of the day you will either have completed all 6 or just some of them. See you next week in Step 3! -15- .the goal setting is best done at the beginning of the day. Try and do it at the same time each day .don’t beat yourself up . But at least you worked on the most important of them. studying. Tomorrow make a new list (which might or might not include today’s items). Make every effort to avoid being sidetracked or distracted from it. 2) Make a list of the 6 most important (to you) tasks for the day. put your Midas Method goals at the top of your list as your Number 1 priority. great! If you didn’t .but make sure you don’t slip up again! After all.7 Steps to Freedom by Noel Swanson At the beginning of each day: Step 2 1) Set aside an hour for quadrant two activities .you would not have done them using any other system either.your task this week: Do both of these every day. getting some exercise. If you miss a day .use this for reviewing your goals. If you come to a point that depends on some external event (like waiting for someone else). Make sure you do it each day. as long as it happens. the rest can be at any time. then move on to task two and stick with that until it is done. doing repairs. If you did them all.
and running over will be put into your bosom. the number of people to whom you bring it. So what does this have to do with making money? Absolutely everything.” Newton. and the incident provided them with some great stories to relate to the friends and relatives. This Law is one of the most fundamental laws in the universe. tells the story of some Africans riding in the back of a truck. one of the original and greatest motivational teachers. and use it to our profit. Lets see how it works in a financial sense: Your income is and will be directly proportional to the benefit that you bring. So instead of hammering on the side of the truck to signal to the driver.Passion. and the difficulty of replacing you. whether we like it or not. and it will be given to you: good measure. and rockets are able to land on the moon. For with the same measure that you use. depending on the type of circumstance that they were describing.Step 3 . Here are some examples: A window cleaner brings a small benefit to one household at a time. It is through an understanding of this law that cars drive. and underlies just about everything that we do. As the truck was bouncing along down some dusty track. It is a relatively unskilled job. of which the poor African villagers seemed to have been surprisingly ignorant. But because of the long and arduous training she is rather more difficult to replace. it will be measured back to you. planes fly. they simply climbed out of the back .only to find themselves bouncing and rolling down the road themselves! Fortunately none were hurt. we would be wise to learn this. it will also be the means to your own financial security. And once you fully understand it. Here are some of the most famous. pressed down. So her -16- . Why did it happen? It is easy to point to their lack of experience with fast moving forms of transport. but still to only one client at a time. in many different forms. A lawyer or doctor brings greater benefit. “For every action there is an opposite and equal reaction." Jesus. But Earl Nightingale prefers to see it as a wonderful demonstration of the Law of Cause and Effect. Consequently his pay is low. and so it is easy to replace him. It has its effect every time we do anything. and Maths E arl Nightingale. This law pervades the entire universe. shaken together. It has been stated by many people. they decided that this was the point at which they wanted to get off. “"Give. Luke 6:38. Since this is the case.
not hard. If you can get it right. The reason for that is very simple . proportionate to the number of readers). and 3) is scarce. But work smart.for the simple reason that. but to millions of readers. The same also applies to star-quality actors. And there are only so many hours that you have that you can exchange. Don’t just do “grunt work” that anyone could do . and sportsmen and women. The maths is simply wrong. The trouble is. But be clear that it is in that order first you provide the benefit. It is not necessarily about working all hours of day and night . skilled writing is fairly uncommon. This is especially true in employment . -17- .” It does not work that way around.namely the business owner. the best ideas. If you are in employment and wish to rise through the ranks.the deal is that you exchange your hours of labor for money. “you provide the heat and then when you have done that.7 Steps to Freedom by Noel Swanson income is above average. here is how you do it: Become the best employee there is . To expect otherwise would be like telling an empty fireplace. Is a World Class football player really worth more than a skilled doctor? Surely the doctor provides a greater benefit to people? Yes . And yet so many people expect just that. then. as sure as the sun will shine tomorrow. 2) can be supplied to as many people as possible. Also.become so indispensable to the company that they cannot manage without you. your reward will follow. it is very hard to become financially independent as an employee . or cannot be easily provided by someone else. so his income can be quite large (in fact. Getting this combination right is the maths.find a niche in which you become the expert or the specialist. entertainers. If you can do this. then your reward will follow. Instead it is about positioning yourself so that you alone are the one that provides the unique benefit that the company depends on. before they will put in the extra work. in the end. Produce the highest output. then the rewards follow.the greater the benefit the better. I will put the logs on. the greatest number or sales or clients. how do you apply this if you want to make some serious money? Clearly you need to find something that: 1) provides benefit to people .but the problem is that it is to only one person at a time! So.they expect the pay rise or the promotion first. all your efforts are primarily going to benefit someone else .such employees simply get taken advantage of. Step 3 A best selling author brings a small benefit (a few hours entertainment).
Clearly. I believe that life is just too short to be spending it doing things that you hate. You love skiing . is to find a way to multiply your efforts. than if it is a total bore. Yet if you asked them. By its very nature it is -18- . you will probably find that most millionaires have worked very hard to build their fortunes. training tapes and videos. So get the maths right. Why do it when there are so many enjoyable things to do. and/or large conferences and seminars. There is. then if it is tedious. at least. as second side to all of this.g.but teaching a school class has the wrong maths. What about finding a way to extend your teaching to hundreds.whether that be a hungry crowd desperate for a burger. Network (or multi-level) marketing is wonderful tool for doing just that. to achieve this. you will also have to provide a service or product that people want. Or. or that bring great stress. have fun while you are doing it? This is what I call the passion. Most could probably be described as workaholics. Life is supposed to be fun. It is no use putting all your efforts into something and then finding out that nobody wants it. as play. And why not? You are much more likely to put in the hard work if it is fun. If you look around. to make enough money to become financially free is going to take some work. You could volunteer at the local homeless shelter and be rewarded with a warm fuzzy feeling about how much you are helping them. however. so that they benefit more and more people. But also find something that you love. most would probably tell you that they love what they do.perhaps filling a niche market for a particular type of skier (e. off-piste powder tours)? You love helping people.do what you love. Or you could develop a business in which you help other people to be successful.7 Steps to Freedom by Noel Swanson Step 3 Consequently. school/business groups) or destination (undiscovered and exotic locations. Find something about which you have a passion. handicapped. to put it the other way around .but being a ski instructor doesn’t pay. Then the maths is right. or collectors desperate for football or pokemon cards. that it is not so much work. Much better to find a niche where people are begging for your service . and see it through to the end if you are passionate about what you do. Could you set up some kind of tourist operation . or even millions? This could be done by books. and then find a way to make it pay! Passion + maths = freedom Lets look at some examples: You love teaching . You are much more likely to persevere. thousands. Whatever means you choose. So why not. the only way to make more.
or fixing cars or cooking). “My mission (or purpose) in life is to _____________________ (do something) -19- . So at this stage I don’t want you to be worrying about the maths. Life is not an end point. or joint venture with someone who does like networking or selling. But you love working on a project . of doing something. and suits your personality and unique pattern of strengths. or computer programming. or do you prefer to just be given a job to get on with? If you could do anything at all. it is a process.let your imagination take you where it will. is worthwhile. what would give you the greatest pleasure and satisfaction? Do not limit yourself . What is your purpose in life? Now. then you are on the high road to both success and happiness. You hate meeting strangers and having to talk to people you don’t know. Think also about your personal character traits.or you could develop your own product that has value to many. So why not have a personal mission statement. The second is that happiness is a by-product of doing something that is worthwhile.7 Steps to Freedom by Noel Swanson Step 3 structure so that you more you help others to build successful business themselves. So if you can find a purpose to your life that brings value to people. Your task for this week is to think about your passion. and either use the internet as a tool to make it available to the masses. here is a question that might prompt some thinking. you might just find your life’s calling! To help you. The joy is in the journey. or programming. There are two points to consider here. Note also that the notion of purpose is that of action.such as writing. The first is that wealth comes from bringing value to other people. We will be looking more at this in a later Step. or are you more artistic and intuitive? Are you good at leading others. One way to think about this is to develop your own mission statement. lets just think for a minute. the more you yourself will earn. Here is how you can do it (I am indebted to Joe Karbo's The Lazy Man's Way to Riches for this). You could be employed by a company to develop their products . All you have to do is to fill in three blanks in the following statement. You have probably noticed that many companies are developing mission statements to help them to focus on just what it is they do as a business. What is it that you really love doing? What is it that turns you on? What are you good at? Do not think only in terms of skills (like writing. Are you good at meeting strangers? Can you quickly put people at ease? Are you a strategic or analytical thinker. In a later Step we will be looking at a number of vehicle or tools that you can use to make your money.
” Step two is then to identify the recipients of your actions. leader. Even drug dealers provide a “benefit” to people . Note that this might be anything form individual people right up to large groups. What is it you love doing help referee challenge with people? Are you a natural born teacher. With the right verb you should be able to complete the first stage: “My mission is to ______________ people. I will leave that to your imagination. keep brainstorming until you find your own. able to do as a result of your actions? Table 3 lists some ideas. When you do.7 Steps to Freedom by Noel Swanson __________________ (type of people you will serve) to _______________” (towards a goal) Step 3 Now all that you have to do is to fill in the blanks.” aliens armies artists athletes audiences babies boaters boys brides burned cancer sufferers children gifted girls graduates grandparents handicapped homeless informed inmates listeners men millionaires minority groups nations parents patients poor retired scientists self-employed seniors sick singles teens toddlers viewers weavers women wounded choirs couples Finally. or even countries (if you fancy being Prime Minister!). You will say “Yes! That’s it! That’s what my life is about.they relieve their Table 1. identify the desired outcome of your work with these people. When you find the right outcome. unique. or what? Even if you prefer instruct soothe educate to hide away in your den working on a computer lead stimulate elevate liberate strengthen empower programme. In what way will this be of benefit to them? What will they have. but don’t be afraid to find guide organize assist heal prepare awaken your own verbs to use. what I love doing. But don’t be limited by these. or motorists. It might be an audience if you are an entertainer. Table 2 lists some other possibilities. entertainer. “My mission is to __________ ____________. The list in Table 1 nurse acknowledge facilitate may give you some ideas. Below I will give you some ideas. mission. and what provides me with satisfaction and excitement. there will be a “eureka” quality to it. or be Table 2. Who benefits from what you do. you will feel it resonate with your whole spirit and being. If there is minister enroll enhance no benefit of some kind. influence refine coach inform serve discover encourager. remember that the purpose of what you manage support enable massage validate encourage do is to convey some benefit to someone. many more.” Start with finding the right verb. What you do. Of course there are many. you have your completed mission statement: -20- . then guess what? You won’t mystify enlighten entertain network expand find any financial reward in it. craving for drugs (never mind that they caused the craving in the first place!) So keep searching until you find what it is that you love doing. if you are a mechanic.
Concentrate only on what it is you want to do. Life is a journey. So far we have been looking at where you want to get to. you have guessed it! Complete the blanks above. you can play around with the form of words to make the mission fit you.7 Steps to Freedom by Noel Swanson Step 3 “My mission (or purpose) in life is to __________________ __________________ to ________________” Here are some examples: “My mission in life is to mentor self-motivated people to achieve successful and joyful lives. How will they benefit? “My mission in life is to nurse children with cancer to die with dignity and without fear.” achieve wholeness act find adventure appreciate art be responsible be healthy be fit earn explore have fun happiness hear experience joy laugh learn love play golf relax rest retire succeed swim travel Table 3. At this point do not be thinking about how you will do it.” As you can see from these examples.” “My mission in life is to discover new places to which adventurous golfers can travel. Only then can you work out the quickest route to get from here to there. the destination. In the Step 4 we will be looking at how to take stock of where you are now. Hang in there! -21- . --. Next you need to know where you are now. Keep doing so until you have something that makes you feel good.oOo --Your task for this week? Yes.
as it is to know where you are going. be excited about the type of contribution that you will bring to the world. by now: know that you can achieve whatever it is you set your mind to. At this point of time. Before we do that.) You can order them through Amazon. for example. the way in which you will make a difference to people’s lives. bus. air.Step 4 . How will you get there? Will you travel by foot. this week’s task is to take full stock of your situation. Let’s look very briefly at both of these. Poor Dad”. or through your local bookstore. ship? Doesn’t that depend on where you are now? It might be a bit difficult to travel there by foot. USA. Once again. your current starting point. most of your income probably comes from a job or other kind of -22- Figure 1Figure 1 . There are two parts to a financial statement.Stop the Bleeding W < < < elcome back for the next step! If you have been doing your homework you should. goals written down as to what you want to achieve in the short. specific and detailed. and the balance sheet (which details assets and liabilities). Before we start to look at the ways in which you will do all of this. I want to talk a little bit about how to create your own personal financial statement. your goal was to “travel to York.com . You will find a much fuller explanation of this in Robert Kiyosaki’s best-selling book “Rich Dad. It is as important to know where you are now. Suppose. if you are currently in New York. train. The income and expenses report (also known as a profit and loss statement). we still have one further preparatory step. England. Income and expenses . (They are a bit wordy and repetitive at times. but the content is first class. So. I thoroughly recommend them. and the sequel “Cashflow Quadrants”. do not rush over this. have clear. coach. England”. And an aeroplane might not be so appropriate if you are just down the road in Leeds. medium and long term.
In contrast.7 Steps to Freedom by Noel Swanson Step 4 work that you do. They do this by passing their passive income through various tax efficient (legal) structures such as limited companies or family trusts. This income goes into the income section of your report (see Fig. The trouble is. but the income stops. Figure 1Figure 2 . and loan interest. In other words. What is a liability? Kiyosaki defines it thus: “A liability is anything that takes money out of my pocket. the financial statement of the rich looks like Figure 2. repairs.one is to cut down on your liabilities and expenses and the second is to build up your assets. you can see the direction of your cash flow: it flows in from the job.” From this definition.arrow B. -23- . 1 to Fig. if you owned a rental property. For example.having sufficient passive income from your accumulated assets that you can more than meet your everyday living expenses. and the rent your received was greater than all your expenses in terms of maintenance.ouch! The expenses continue. So. 2 as quickly as possible. the rich also manage to sidestep most of the taxes as well. and pretty much everything else you own is a liability in that they are costing you money every month. This is what you are trying to achieve for financial freedom . So. but from the assets they have accumulated (arrow C). Clearly there are two ways to achieve this . your sofa. Unfortunately most of this money immediately flows out again. In this you can see that the majority of their income comes not from their work. then that property would be putting money into your pocket. you are trying to get from Fig. your car. and out through expenses and liabilities.arrow A. if you ever lose your job . you can quickly see that your house. 1). Some of this goes directly out as expenses (of which tax is the biggest one) . That is not what I call freedom.” In contrast to an asset which is “anything that puts money into my pocket. The rest goes on the various liabilities you have accumulated . it is an asset. Cashflow of the rich Incidently.
.but then. complete your personal financial statement. you also need to do an inventory of the other parts of your life. In addition. and you will probably need to put it as top priority on your priority list. since success is about more than just money. isn’t it? Ready? Okay. This is your task for Step 4..7 Steps to Freedom by Noel Swanson Step 4 But first you need to know where you are now. so let's allow for two weeks to complete it. for the first week. You will find the template on the next page. It comes in two parts. or it won't get done! -24- . To do that you need to prepare your own financial statement. that is what separates the winners from the losers. Once again it will require some work on your part .
Preparing your Personal Inventory
Part 1 - Your personal financial statement
For the purpose of this, convert all your income and expenses into monthly figures, i.e. divide yearly amounts by 12, and multiply weekly amounts by 4.3 This is best done for your whole family rather than doing separate ones for you and your partner. Monthly Income
Make a list of all your current income. Include: a) earned income, such as (Where you can, put the Gross Earnings here - and put the deductions, such as tax and NI in the expenses column), Job, 2nd job Tips Self-employment
Businesses in which you are heavily involved for their day to day running
Subtotal b) passive income, such as, Benefits: child benefit & Tax credit, disability allowances, social security, etc.
Interest on savings.
Dividends from your investments.
Businesses from which you receive an income, but are only a sleeping partner, or minimally involved in terms of day to day management.
Other investment income (you can either list the net profit, or you can list the gross income here, and also the expenses - such as the maintenance on your rental property - in the expense column)
Overall TOTAL INCOME -25-
7 Steps to Freedom by Noel Swanson
This is the tough one! The challenge to honestly list all your expenses as they really are, not as you wish they were! Subdivide into the following categories: Tax, Social security, National Insurance, council rates, Daily living Groceries and other regular shopping Clothing Rent Communications Land and mobile phone charges Internet service provider Utilities - Water, sewage, electricity, gas, House maintenance Repairs, redecoration, replacing carpets, looking after the garden, replacing windows, new kitchen, etc. Insurance Buildings and contents Life, accident & sickness, disability, Private medical Professional indemnity, employer’s liability, etc. Pet Leisure activities Entertainment (pub, cinema, meals out, pizza deliveries, videos) Sports - gym and other club memberships, equipment, travel Holidays Gifts, e.g. Christmas spending (often substantial), birthdays Travel Car - petrol, servicing, MOT, insurance, road tax Bus & train passes and fares Car depreciation Smoking and other drugs Loans Mortgage Car payments Other hire purchase (sofa, boat, caravan, etc) Credit card interest (be honest!) Boats & other toys - depreciation and other running expenses Other commitments Alimony & child support fines Exceptional expenses - every month there is some expense that is unexpected, or a one-off. The strange thing is that there are so many of these unexpected expenses that you need to budget for (expect) the unexpected (e.g. the boiler/furnace breaks down, a window breaks, etc.).
Overall TOTAL EXPENSES
7 Steps to Freedom by Noel Swanson
Here you list everything that puts money into your pocket - either by providing an income, or by going up in value. In the totals column, put how much you could get for it if you sold it today. Put your own house here, but do not put your car or boat here unless they will genuinely go up in value over time, and you also put an entry for depreciation and running costs in your expenses column above. You will understand your finances better if you put your boat and car in the liabilities section.
Your house Pension Rental & investment properties
401-K, RRSP, ISA’s, Savings bonds, premium bonds etc.
Stocks & shares
Businesses you own or receive dividends from Precious metals and gemstones Other
Overall TOTAL ASSETS
7 Steps to Freedom by Noel Swanson
Totals Liabilities Here you list everything that takes money out of your pocket. Put the total amount that is owed as of today. Short term debt Outstanding amount on credit cards
Overdraft Other bank loans and financing (car, boat, sofa, etc) Long term debt Your mortgage Business loans Mortgages on investment properties Cars, Boats, Toys and trinkets (although these could be sold for money, and therefore
could be considered assets, they actually take money out of your pocket in maintenance and other expenses, so they are really liabilities. Enter them here. If they have a present day value (e.g. a boat or car worth $5,000) do two things: 1) enter a negative value in the column on the right i.e. they are a liability of -$5,000, and 2) at the same time enter a monthly value for depreciation in the expenses column above. For example if the boat or car will only be worth $3,800 next year then its depreciation is $1200 per year, or $100 per month. Put $100 in the expenses column.
Overall TOTAL LIABILITIES -28-
valid Will? Life insurance (Have you reviewed the insured amounts?) Disability and/or critical illness insurance? Have you planned for avoiding Inheritance Tax (In Britain IHT will hit you if you have assets over £250. If your net worth is greater than $250.Total Liabilities Your Retirement Quotient = Passive Income/Total Expenses = ____________ = ____________ = ____________ yes / no yes / no yes / no yes / no yes / no yes / no If your monthly savings are negative you are in serious trouble and need to do something NOW! As someone (Bernard Shaw I think. well done! Now use those to start building up your assets.Total Expenses Net worth = Total Assets . expenses $99. happiness.7 Steps to Freedom by Noel Swanson Step 4 Financial Security Do you have: A current.000 including your house!) Do you have multiple streams of income that will see you through in case of unemployment or economic depression? Now. result. misery” Most likely you need to find some way to cut your expenses. If your monthly savings are positive. what do you do with these figures? First do these sums: Monthly savings = Total Income . expenses $101.e. “Income $100. result. but I am probably wrong) said: “Income. $100.000 you probably need to be thinking about planning to avoid inheritance tax. Your Retirement Quotient tells you what percentage of the week you can take off (i. -29- .
Obviously.. theoretically. your passive income exceeds your expenses. go part time).500 and you are receiving $500 a month from your investments.7 Steps to Freedom by Noel Swanson Step 4 retire. Your Children All of these are important if you are looking for true FREEDOM.WELL DONE! It is not easy doing all that! But tell me.. once your RQ exceeds 100%.. Your Relationships. you could cut down your working week to earn just $1. For example. then you can fully retire. then 1/3 of your expenses are covered so. Until next week..covering topics such as: Your Health. -30- . After that we will start to develop Your Action Plan.e. If you have got this far .000 per month. did you learn something? Was it something of an eye-opener where all your hard-earned money is going? Next week we will do the second part of this step . if your monthly expenses are $1. i.
before you even start on your journey to riches. Over the space of 8 years he made himself £10 million. Opportunities and Threats) analysis. and neglect to build up other areas of your life. But real success is about living life to the full. It never ceases to amaze me how most people just muddle along in life with absolutely no idea of where they are going. Weaknesses. This week it is time to look at personal relationships and health. Stuart Goldsmith is an excellent example. When do you get off the gravy train so that you can do the things you really want to do.Your personal life till with me? Wow! You are definitely well ahead of almost all of your peers. about enjoying rich and rewarding relationships. Which is exactly what you are starting to do.Preparing your Personal Inventory Part 2 . you can very quickly take charge of your life. where they are now. what do I have going for me. and what is getting in the way?” In the last lesson we did this for your personal finances. Just a fancy way of asking “where am I now. So. Or seeing the world. you need to decide how much is enough. If you focus just on money. then you will end up just like Scrooge: rich and miserable. Of course. Then you can map out your own destiny. How much are they really worth? What would you pay for a piece of paper about 6" x 2"? Or a disk of metal weighing about a 1/4 of an ounce? What would the recycling plant give you for them? Nothing probably. Why personal relationships? There are two very important reasons: 1) Success is about much more than just money. and how they are going to get there. So what is he doing now? Still slaving over his business? Absolutely not! As he says in “Seven Secrets of the Millionaires”. So why are they “worth” so much? Purely and simply because people say -31- S . 2) Equally important. Or pursuing your sports or hobbies. making a difference to the people and community around you. it is just an idea. and much less known is this: Money is not real. Like spending time with your family and friends. the “law of cause and effect” being chief among them. Money is a tool towards success. Look at the coins and banknotes in your pocket. it is time to continue with what business people call an “environmental scan” and a “SWOT” (Strengths. as you will have learnt from The Midas Method the reason is that they have been deceived into thinking that is simply their lot in life! Yet once you understand some very basic principles.
And this in turn depends on the agreements that people make with each other. Wouldn’t you rather be in the Flow than out of it? Well you can. and that is what this week’s lesson is about. When you exchange your note for a bag of potatoes. it is a bit of a fire hazard. Both are about more than money. When you buy a book from me.7 Steps to Freedom by Noel Swanson Step 4 and believe they are.when it gets passed around from one person to another as a token of agreements being made and fulfilled. if you get blocked in one part of your life. then the agreement between us is soured. and it can be released again. If anything. and either I have to make it right again. Nothing goes right. or token. it will affect every other part. It is only worth something when it starts to move . It does you no good at all. What can block your flow? Pretty much anything. you will want to make sure that every aspect of your life is an open channel for this mysterious Flow. for exchanging value between people. the only reason the merchant will go along with it is because he believes that he will be able to exchange that same piece of paper for some goods that he wants. making money is. this is where it gets a bit metaphysical. It really is like some kind of spiritual force. So if you want true success. all about honouring agreements with people. Now. When it was like that. In the end. a mechanism. Everything works out. Because of this. In fact they are about every aspect of your life. Have you had times when everything just seems to be going your way? You are on a winning streak. It is very much tied in with the notion of agreements. The Flow has ceased. If I fail to do so. have you had times when the garage or the garden shed are just full of clutter and junk? So much so that you can barely get into them? I know I have. Flow can be blocked. the more you will make. The creative energy is blocked. how much lighter and freer did you feel? That clutter was literally blocking your flow. The first is when you are in the Flow. therefore. Money is merely a tool. A suitcase of banknotes under you bed is worth nothing. the second is when the Flow is blocked. you do so on trust that I will deliver value to you. and you feel confident and in control? And then there are times when you just feel stuck. For example. The money that passes between us is just a record. Wealth is therefore about FLOW. The better you are at that. Money is worth nothing unless it is moving. did you feel the weight of it on your spirit? And when you finally got around to cleaning it out. But there is still more. or you will be pretty angry and will never deal with me again. of that agreement. And -32- .
Overweight .2) .even your finances! Your task this week is to identify and then start to sort out the blocks in your life. or cola a day? Do you eat at least five portions of fruit or vegetables each day (I bet you don’t!) Do you take any “recreational” drugs? If you are over 40: Have you had your eyes screened for glaucoma in the last 5 years? -33- . be honest with yourself as this is entirely for your own benefit.including agreements you make with yourself! In fact. No. Then take your weight in Kg (e. etc) three times a week? Do you drink more than an average of 2 units of alcohol per day? (Be honest. Multiply it by itself (1. walking.5 18-5 to 25 25 to 30 30 to 40 over 40 .24 = 22.Obese .24).Underweight . This final figure is known as your Body Mass Index (BMI) and is an indication of how fat you are! So now you can compare your BMI with the following table (note this applies only to people over the age of 18): BMI Under 18.. 1.8 = 3.7 Steps to Freedom by Noel Swanson Step 4 in some mysterious way. running. do you need to do something about your weight? Do you smoke? Do you get a minimum of 25 minutes sustained aerobic exercise (e.8 x 1. we will start with your own agreements before going on to agreements with others. Now divide your weight by your height squared (72/3.80m = 5' 11).g. that would be putting a block on all areas of your life . Once again.g. I mean really honest!) Do you drink more than 4 cups of coffee.Healthy . Note that this is an ongoing process that you will need to be reviewing regularly. 72 kg = 158lb).. tea.Very Obese Yes/no Yes/no Yes/no Yes/no Yes/no Yes/no Yes/no Yes/no Based on this.g. Remember that wealth is about honouring your agreements . cycling. The questionnaire below will help you to do that. Your Health Do this sum: write down your height in metres (e.
Sorry about the language. Click on these right now: Guaranteed Way to Stop Smoking and Quit Smoking Right Now Your Relationships Integrity is the key to success. Not to mention your health and fitness. or is still going on as an active argument: Immediate family Relatives Colleagues Friends Bosses Authorities (taxman. well done! If you scored less. But in the long term it will come around to bite you in your ass.. Here are some challenges to work through: Make a list of all the people with whom you have some type of unresolved conflict whether it is from the past. but it’s true. -34- . If you scored 10 or more.don’t put it off again! Look. police etc) Unresolved conflicts are the same as broken agreements . I am serious. Cheating yourself or others may work in the short term..7 Steps to Freedom by Noel Swanson Step 4 If you are a woman: have you had a cervical screen (Pap smear) done in the last 3 years? Have you had a dental checkup in the last year? If you have know medical problems (heart disease. etc) are you following the prescribed treatment regularly and correctly? Do you eat fish at least twice a week? Yes/no Yes/no Yes/no Yes/no Give yourself one point for each correct answer (you know what they are!). but also it is cluttering up your flow and so is harming your finances much more than you can imagine. it really is time to stop! Go over to my website and check out the Guaranteed Way to Stop Smoking and Quit Smoking Right Now. If you are a smoker.so you now have no excuses left! ( Do it now . One or other of these should sort you out . Not only is your smoking costing you money everyday. set your self some Midas Method goals to deal with it.they seriously impede your flow and will prevent you from achieving true success. diabetes. high blood pressure. Resolve NOW to do whatever it takes to resolve the conflict.
investing time. Like everything in life. Truly “the sins of the fathers are visited on their children down to the third and fourth generations” as it says in the Bible. but for yours. And especially don’t make the common mistake of working long hours to buy them everything they want. What have you done recently to celebrate that friendship? Here are some suggestions: < Buy some flowers unexpectedly < Write them a short note or card to express what they mean to you < Arrange for a special evening or day out . They would much rather have you than the toys! In the clinic I always cringe when I hear parents say “He doesn’t want for anything . including making money.and not just for you. then do so . bite the bullet and tell the truth. < If you need to forgive (you probably do). But these are solid Quadrant 2 activities that will pay emotional and financial dividends for many years. then get a friend or counsellor to help you. but for generations to come. I know that if you have had some serious trauma or abuse in the past that this can be very hard. (Just as an example . do it. thought and energy into raising them right. It may cost you in the short term.7 Steps to Freedom by Noel Swanson < < Step 4 If you need to apologise. If you need to put things right.) Your Children The problem with children is they demand the most time and the most money just when you can afford both of these the least! Once again. (My best friend and I planned a special holiday to celebrate 20 years of friendship. If you cannot do it on your own.they don’t deserve to be forgiven.it is only yourself that you are harming by failing to forgive.and I am a consultant psychiatrist. < If you need to own up to something. Don’t let it be squeezed out by the “urgency” of all the other things you had to do.we get him everything he could want. This is another quadrant 2 activity. But it is absolutely the key to freedom . Not for their benefit.or even a holiday together. Yes. You cannot afford to have relational clutter messing up your life. Now think about those that you count as your loved ones and your friends.a bit of marriage maintenance now might prevent a very emotionally and financial expensive divorce in five or ten years. then pay the price and do it. go and do it. I know .) < Let them have their way for a change! None of these will immediately put pennies into your pocket.” And it is usually the poorest parents who say that. Even so. so trust me on this. but it will more than pay for itself over the long haul. you (and your kids) will reap rewards if you make some effort -35- . will save money and heartache down the road .
But you don’t want to end your days as some miserable old “git” that nobody likes. for each of these. And it might take you some time (after all. So here is a task: 1. the reality is that life is a life long project). The health visitors I have taught believe it should be compulsory reading for every parent! Your Home Alright. Now. You will not complete all these exercises in a week. Once again. are you still with me? That is quite a bit of homework I have given you. You don’t have to be perfect.g. Your home is where you spend most of your hours. do you? 2. you may need some help with this. but I would certainly agree with them that a well kept home will enhance your health.7 Steps to Freedom by Noel Swanson Step 4 to learn how to be a better parent. As you have probably realised. Then for each of these. “The GOOD CHILD Guide”. Time to take a look around you. your happiness and your prosperity. The goal is to develop habits that will last a lifetime. I am not sure I go so far as to go along with the Feng Sui practitioners. But this is an ongoing project. you lie. 3. put next to them what you want to be instead. Yourself Probably the hardest of all. Don’t know where to start? Then have a look at my book. you don’t need a mansion. For you to be successful. your procrastinate. But once again. and if you can learn and apply them. No. You get angry too easily. you increase your children’s chances for happy and successful lives a hundred-fold. and so on. this is all about developing a lifestyle of success. repair the guttering. 4. But you do need to throw out all that junk! Sort out your wardrobe. you might want to be more easy going. picture (visualise) for yourself some situations in which you would want to demonstrate your new. nor even a month or a year. So. It ‘s physical state affects your spirit. you will have to be happy with yourself. instead of being angry. Put them one at a time on your Midas goals. and do all those other little jobs that you have been meaning to get around to. character traits. and that affects your flow. Finally. put them on you Midas goals. Stuart addresses this in terms of self-belief in The Midas Method. and work at them until you achieve success. Make a list. For example. You will feel so much better when you do. there are principles that apply. positive. e. you give in and don’t say “no” enough. That is not the goal. and will pay you dividends over a -36- . your are unreliable. and sort them out. Make a list of character traits that you are not happy about. one at a time. No you don’t need to be obsessional.
Do them now. make the time for them. worry and guilt happy and successful children peace and contentment money Step 4 As I have said. and somehow. -37- . The temptation will be to put them off until you have enough time. It is called getting into the Flow. you will find you have plenty of time. these are all Quadrant 2 activities. See you then. In the next Step we start to put together your action plan. dividends including: < < < < < < greater health and longer life happier and more fulfilling relationships less stress. You will never have enough time. magically.7 Steps to Freedom by Noel Swanson lifetime. Don’t.
Let me give you an example: If I were to lay a plank of wood.Your Plan for Security O kay. Until your reason why is strong enough. How about if it were raised a foot (30cm) off the ground? No problem. It is also what you will continue to do unless you have a strong reason to do otherwise. say 9 inches wide by 30ft long (25cm x 9m). Would you walk across it then? No? What if I offered you $30 to do it? How about $150? What if your little nine-month old baby was crawling along the plank and was about to fall off? I am guessing that most of you. By now I hope that your dream is starting to dominate your thinking. That is why I spend so much time emphasising the dream and the goals. would you be able to walk along it without falling off? Sure you would. the chances are you will not do what it takes to make the money you desire. The easy thing to do in life is to drift. this week we will really start to rock and roll! But first lets just review how far you have come. Why? Because it is your dream that provides the motivation to succeed. down on the ground.Step 5 . That reason is your dream. what if it were suspended 100 feet off the ground between to tall towers? With no safety net. especially those with kids. eh? Now. That is what most of your friends and acquaintances are almost certainly doing. So what was the difference? The only difference was the motivation. -38- . the reason why. would be rushing down that plank to rescue the little one.
you will quit.see Rich Dad's Prophecy). or.7 Steps to Freedom by Noel Swanson Step 5 You have to be constantly reminding yourself of the reason why. Fortunately she is unhurt.and wasted years in the process! But back to business. With this you can have the confidence that whatever life does through at you. So. and the second stage is Step 6. pull out Step 4 and lets look at it again: We will start with the worst possible scenarios. First security. as it is only when you have this kind of confidence that you can safely embark on Step 6. although. when the going gets tough. purpose in life Step 4 . then you can attach the outboard engine to it. So far you have: Step 1 . You will survive. The first stage is this week Step 5 of the plan.Identified your starting point (where you are now) Now it is time to find a vehicle that is going to carry you to your destination. You just never know what is around the corner. In fact. In the face of all this uncertainty. Walk. or your loving partner might develop leukemia. you need: -39- . then run. This is important. unique. very shaken. Once you boat is watertight. You already know that life holds no guarantees. and then work backwards Your death What happens if you die? Will your loved ones be looked after? Will your possession go to the people you care about? To make sure. or there is another great depression like in the 30's (actually. You might do everything right. what can you do to protect yourself? That is the goal of this week . you will do okay. This is your action plan. It will be done in two stages. From Step 4 you will have already identified the holes in your security. Believe me I know it .Written down your Goals Step 3 ..I’ve been there and done it countless times myself .Developed your own. So now it is simply a question of finding the right tools to plug those holes. But the car is a write-off. If you don’t. You do not need to take excessive risks to become free. then prosperity. and then be hit by a bus as you cross the road tomorrow. I am sure. this is quite likely as we are well overdue for it . which is to develop your action plan for prosperity. even as I am writing this I have just leant that my sister has flipped her car over.to develop your plan for security.Developed your Dream Step 2 ..
If you make it to the predefined retirement age. then we will also pay you a performance bonus of Z. So how do you do that? These days you can either do it yourself or get a lawyer to do it. Often the process can take a long time. If you die sooner than expected. 25. ” So term insurance is pure insurance that protects you in case of the unexpected. Without a will your possessions will be disposed of according to the prevailing law of the land .99: It really is easy. We will invest this money (usually in the stock market or in bonds). For that peace of mind you will pay us a monthly/yearly premium of Y until either the term expires or you die.7 Steps to Freedom by Noel Swanson Step 5 1) A valid will. Unless your affairs are very complicated. 40 years (the predefined term) then we will pay out to your dependents or your estate the fixed sum of X. You can either buy a printed one from a stationers. whichever comes sooner. You will need to get a write-yourself-a will kit. 2) Life insurance. and look after your own investments for your retirement. In addition. we will then pay out to your estate the minimum sum of X. you are still a single student) or you are already financially independent then you can miss this out. -40- . or you can use a computer program that guides you through the process and then prints out your will at the end. then hopefully you will gain on the investment part. so don’t put it off another day. Whole life is a combination of insurance plus savings/investment. You also have no option for any kind of tax planning. If you have no dependents (e.normally to your nearest kin. if by then we have made enough profit on the investments. If you are in the UK.g. Everyone else needs life insurance. then we will pay you a cash settlement dependent on the value of the investments. When (not if) you die.” Whole life assurance (which comes in many different guises and names) says this: “You pay us a monthly amount of Y until your retirement. Term insurance basically says this: “If you die at any time in the next 10. These days you want to avoid it like the plague! Just get term insurance to cover the unexpected. the do-it-yourself route works perfectly well and is a lot cheaper. the insurance kicks in and they pay you the guaranteed minimum. No will is bad news write one now. If you live longer than that. it is only £9. There are basically two types. In the old days whole life insurance was very common and probably worked quite well. try this one.
Until then. Standard Life is perhaps the most solid of them all. What if you are severely incapacitated and unable to make decisions for yourself. in 20 or 30 years time.uk/main/index. You need independent advice.insure. and what your expenses will be down the road (for example will the mortgage be paid off). Obviously the longer the term.quotelinedirect. the more expensive the premiums as they have to cover not just the increased risk due to time. -41- .7 Steps to Freedom by Noel Swanson Step 5 How much cover do you need. When choosing an insurance company . horrendously high. You want that company to still be there. 3) Inheritance planning. whether your partner will go back to work. you need to review it every time your circumstance change . Your independent financial adviser can help. for the UK: http://www. Check them out first. so get a good one. That does it for death planning.000 in taxes. but also that due to your aging.his £200 fee could save your tens of thousands. How long do you need it for? You will need to consider the age of your children. you need it. eg. ready to pay out.000 (which is not a lot if your mortgage is paid off!). But with simple planning you could easily save yourself over £50. not a hard sell for one company! Or go for one of the online quote brokers. once your insurance is in place. This is not about getting the cheapest deal. and for how long? You need to work out how much your family are going to need to live on if they no longer have you to bring home the bacon. In Britain you have to pay 40% on everything over £250.asp US: http://www. You need to be thinking about setting up a power of attorney and perhaps a living will. This is particularly true for occupations that require manual work or mobility. If you have any decent Net Worth you need to take some advice on how to minimise death duties. This is about getting the safest deal.co. But what if you are just injured or sick and unable to work? How long could you survive without your regular income? The chances of you becoming incapacitated for several months.especially if you have more children! Once you are rich you can cancel the policy. How do you arrange it? See an independent financial adviser who is not tied to any one particular company. Don’t scrimp .com Then. statistically. and add in a factor for inflation.go for rock solid. If it is more complicated than that. Then multiply that figure by a factor of 10-20 to get the level of insurance cover you need. see a specialist tax adviser. if not permanently are.
in just 7 years. each month. Here is how: a) Look at all the debts that you listed in your balance sheet (Step 4). It is crucial that you still pay off. g) Eventually you will be left with just the mortgage. your monthly repayments will be less. then your first priority is to pay off the debt. However. you can probably pay off your entire debt. if you are deep in debt. Renegotiate this so that each month you are paying back the sum in b). Pay cash instead. f) Once the credit cards are paid off. e) Because you have transferred your balance to a new. no interest. then go without whatever it is you were trying to buy. If you have no cash. or you will end up in even worse debt. You will probably find that by doing so your mortgage will be gone in just a few years.7 Steps to Freedom by Noel Swanson Check out this article (US perspective. exactly as much as you wrote down in b).then you can either negotiate a special price for paying cash.com/content/Retirementandwills/Planyourestate/P34945. including mortgage. without any increase in your income. save up for it . Once you have done this. account.asp To protect yourself you need: Step 5 1) Cash in the bank. h) Of course this will only work if you STOP SPENDING money that you do not have! If you want something. b) Write down how much you are paying each month in debt servicing. By doing this your credit card balance will rapidly reduce.always working from highest interest down. then start on the next debt . d) Now tear up your new credit card. Seriously. You don’t need it. or you might even decide that you do not need it after all! You will never be free if you are a slave to instant gratification. If not. Pay the minimum on all your other debts. CLOSE the old accounts. see if you can have the entire balance transferred to a new card at 0% interest (they often offer this as a 6-month enticement to get you to switch cards). Hopefully you will have paid it all off before they start charging you interest again. Start putting some regular savings aside into a high interest savings account. and then put everything else towards the credit cards. And ALWAYS paying off at least as much as you wrote down in b). If you choose to. see if you can repeat step c). c) If there are a lot of credit card debts. This is vital.msn. Ideally you want to have enough money set aside to live on for 3 months. but applies more or less everywhere): moneycentral. if you -42- .
but less useful are various types of critical illness or accident insurances. waiting. Get the latter. We will not cover you for any illnesses or disabilities that you already have. The cost is more if you opt for a shorter waiting period (which is why you are better off with some cash in the bank). period (anything from 2 weeks to 6 months) we will pay nothing. if you are old.7 Steps to Freedom by Noel Swanson want everything NOW. If you are off work with the wrong illness.simply because they have to pay out so often. but is usually more expensive than plain ordinary term insurance. here is your shopping list this week: 1) Write a will (and think about organ donation) 2) Review your life insurance -43- . The problem with these is that they pay out only for certain pre-defined illnesses or accidents. This comes in two varieties: One pays off your mortgage if you die. or have various risk factors. This says: “Pay us a regular monthly premium. we will then pay out the following: “For the first. Cheaper. depending on how secure your job is! So. If you work for the government there is a high chance that they provide this type of coverage as part of your employment package. Step 5 2) Income protection or disability insurance (goes by different names). The other variety protects you in case of unemployment. Avoid pure accident coverage. It seems cheap. The amount we pay out may or may not be linked to inflation. Check it out. rather than to your old profession.” This type of insurance is. you will need someone who is independent to guide you through it. unfortunately. If you become ill or injured and are unable to work. There are very many different types available so. You may also be offered mortgage protection insurance. but is actually relatively expensive considering how limited the coverage is. lower paid job. We will pay this until you are back to work. very expensive . to summarise. in a high risk job. again. you get nothing. After that we will pay out X per month. Unless you pay extra premiums. Might be worth considering. This again seems cheap. provided this is not more than a certain fraction (usually about 2/3) of your normal gross monthly earnings. then we could insist that you go back to an easier. or until a certain age (normally retirement age).
7 Steps to Freedom by Noel Swanson Step 5 3) Review your disability/income protection insurance 4) Do some inheritance tax planning 5) Pay of your debts and put some regular savings aside as an income cushion.com/ukwills.html This will redirect you to will-writing software that costs only £9. advice on estate planning and insurance.msn..smartmoney.7stepstofreedom.asp Great source for UK insurance quotes Don't put this step off! It might be tomorrow that you are hit by that bus.asp Both of these offer good. We will continue Step 5 next week. -44- . They have useful worksheets to help you calculate how much insurance you need..99 http://www. free.com/estate/ http://moneycentral.co.com/planning/home. although from a US perspective.quotelinedirect. 7) Consider a living will and power of attorney Here are some useful links to help you with this: http://www. http://www.uk/main/index. 6) Put some regular savings aside as an income cushion.
due to oxidative damage.found in fresh fruit and vegetables. but if you never start. help is at hand. Modern food is desperately short of good nutrients. fortunately. I know it is difficult to stop. Indeed. Furthermore. and why.produced from pure organically grown herbs and vegetables.you will find they taste just as good as the high fat junk you are used to! Also think about adding some quality supplements to your diet. Make sure you get the best . so put it onto your Midas Method goals and get going: Here is some help: 1. This week. Click here and take a look a GUARANTEED way to quit smoking. your fitness. -45- . this week we will prepare to avoid the worst. the evidence continues to mount up about the dangers of over-processed foods and high fat diets. you will never achieve it. On there you will see some questions that you answered either “yes” or “no”.and it costs you money while it does this to you! Look. Naturally. You have probably tried a dozen times and failed. Naturally this will take some time. At the same time. Why? Because in some cases the organic vitamins and minerals are much better absorbed and utilised than the inorganic ones. your sex life . Last week we were preparing for the worst.Live for Success! L ast week you started to put into place your plan for security. Mostly we dealt with the unpleasant realities of death and incapacity. This can probably be prevented to a large degree by making sure we consume sufficient anti-oxidants . Clayton for a proper. in the herbs that so far we know nothing about. it is becoming clear that the effects of aging are. So. 2) Get a low-fat cookbook and experiment with some of the recipes . your taste buds. to a large extent. your good looks. Get it.what they do. what you need.Step 5 cont. STOP SMOKING! You know it is crazy to carry on . I strongly recommend the book Health Defence by Dr. very readable but very well researched account of nutritional supplements . not created in a laboratory. we can be a bit more up-beat. . there are probably a whole host of other vitamins etc.it ruins your health. R. Go back to “Step 4 continued”. This really is very simple. The goal is to remove all the things that are blocking your flow. Right? So now set yourself the goals of turning those “no’s” into “yes’s”. But don’t go for any old supplements. over the last 100 years the sperm count of healthy males in the USA has dropped by 95% simply because of the poor diets we eat. Furthermore. none of these are present in the artificially products.
and alcohol. tennis. ice hockey. netball. is in they way they think. archery. 5) Go and see your dentist. golf. swimming. go and do it . The difference was unbelievable. 7) Make a decision to start dressing for success. The restaurant that was “fully booked” now suddenly had a table free. If you need to apologise to someone. windsurfing. They first dressed them in rough. badminton. then take a look at Get Fit While You Sit. 90% of people are trapped by their thoughts. go and do it.it is much more fun to keep fit by doing a sport than by going to a gym. canoeing (can be done on rivers.it is only hurting you. doctor. although 1 glass of red wine a day is good for you as it contains high levels of flavanoids that protect you against various cancers etc. will open up many doors you had never before considered possible! 8) Resolve you relationships with family and friends. lakes and the sea). squash. not them! Over the years. So why not use this to your advantage? Not only that. and then go along to watch or ask questions. marathon running. 4) Cut down on caffeine. If you need to forgive. did their hair up. casual clothes and sent them out to a variety of high street stores and restaurants.7 Steps to Freedom by Noel Swanson Step 5 3) Take up a new sport . If you really (and I mean really) cannot find the time to do this. they took some volunteers. It affects their self-worth and -46- . football. martial arts. In one. How you dress does affect how people treat you. climbing. and there are so many to choose from! Ask at your local library for details of local clubs and courses. There has been some very interesting research about the effects of first impressions. None of the businesses recognised them. and many. Then they dressed them in quality. but when you start dressing smartly. They sent them out to the same places. smart clothes. hill walking and rambling. and what opportunities are open to you. 6) Clean out the garage and basement.throw it or give it away! The same with all your junk in your bedroom and wardrobes. sailing. You will meet new friends. and optometrist/opthalmologist for your screening checks. and maybe added some jewellery. If you have not used it in 2 years . it has become absolutely clear to me that the biggest difference between the rich. fencing. many more. and find a whole new dimension to life. With this programme you really have no excuses. plus the greater respect from those around you. both as a psychiatrist and as a businessman. This. you will start to feel better and more confident yourself. Nearly all off them treated them with much more respect and attention. and the rest. Here are just a few ideas: mountain biking.
hire some extra tuition. review your goals. On my website you will also find suggestions and help for other behavioural and learning difficulties. so what have you got to lose? Or are you not serious about your future? "A brilliant course. their interactions with friends. Tidworth 9) If you are having difficulties with your children’s behaviour or learning . It's a MUST if you want a life!" Kaz Lemmon. And while you are there. Poor Dad. If you have The Midas Secrets (surely you have by now????) you will have already received the first month's teaching materials and will probably have already joined the Inner Circle. The only place I have ever seen this so explicitly exposed is in Stuart Goldsmith’s Inner Circle. You have already started to change your thinking by reading my newsletter. fear. and see you next week. take a look at a few of the hundreds of testimonials the course has received.. Do not miss the opportunity to do this course. If you don't have The Midas Secrets (unbelievable! () then click here and get them both together. you are going to have to invest something in your personal development. there is the usual 100% money back guarantee. and what really traps people. bosses and colleagues.. But that only touches the surface. What are they and which are the best? Do your homework. their marriages and other romantic relationships. powerful and free. What rarely gets talked about. take some parenting classes. Don’t let your false pride prevent you from having a happy and successful family. even essential. The GOOD CHILD Guide is an excellent. To become wealthy. Next week we start Step 6. Remember. In this we will look at some of the money-making vehicles available to you. Okay. and by reading books such as The Midas Method and Rich Dad. and their bank balance. duty. One of his comments was how much more confident I myself had become since joining the Inner Circle. and so on are used by the powerful to herd the sheep in the directions they choose. Read some books. go and do so now.7 Steps to Freedom by Noel Swanson Step 5 happiness.do what it takes to get it right. stick to your priorities. If you haven't. I was talking to a friend about this just yesterday. place to start. -47- . is that way that tools such as guilt. We are done with the “boring” stuff. It certainly opened my eyes! In fact.
I should know. 1. What does our Plan for Comfort consists of? Quite simple: month after month after month we put aside a regular amount of savings. Now. The idea of this is that it is automatic.. If you are already over 45 then time is something you are running out of. By the time we have finished you will have in place three plans. although the plan requires no thought or work. But that’s what experience is all about. Too many things are out of our control. The aim is to get as high a rate of interest as we can. If that is your situation. just in case. So while I am building my business. if you have not already done so. at 5. The plan for security was no. Take a look at the table below to see why: Suppose you put aside 10% of your income each year. and requires no thought. So what would it be worth if you invested this amount..step 7 coming up soon!). then you have a big problem.Step 6 . 2.Your Plan for Comfort W elcome back! This week we really set the wheels in motion. -48- . as it may get pretty scary! I am sorry if the last few weeks have been rather hard work. isn’t it? Last week you finished off working on your Plan for Security. (as I hope will be too . 15 or 20% return? Turn over to find out. even if all our attempts to be prosperous or even rich fail. your Plan for Comfort.. That would be $3. I’ve been there and done it! If only I had known 10 and 20 years ago what I know now. Face the problem now. But make sure you are sitting down. But unless you lay the right foundations. Lets assume you are on a fairly average $30. life is uncertain. and sort it out.000 per year. year after year. That is the purpose of the Plan for Comfort. routine. what it does require is time.. 10. It is essential that you start this plan NOW. It's goal is to provide us with a comfortable standard of living.000 savings per year. this week we work on no. I am also making backup plans. You see. But don't bury your head in the sand. And make sure you teach your children to start theirs now too. the house will just collapse .
092 249.832 2.326 311.432 22.939 4.172 134.750 9.153 70.649 502.308 37.062 361.098 35.317 104.000 45.000 3.577 17.000 1.000 5.940 78.197 39816 3.849 115.325 26.152 188.548 129.256 122.747 204.575 20.000 45.316 32.105 259.192 373.911 70.623 107.067 1.686 89.426 25.518 43.334 126.290 23.616 3.000 45.623 28.418 11.066 49.752 91.227 21.261 30.588 213.782 45.475 24.322 86.436 554.647 30.221 4.221 51.169 379.655 287.532 10.920 13.321 224.363 462.554 9.177 7.057 154.861 185.338 45.600 7.734 39.555 131.397 74.748 46.923 665908 3.238 74.351 16.320 2.899 12.754 247.915 32.315 20.136 385.695 436.906 36.005 100.869 185.000 1.406 21.344 929.564 37.415 7.247 3.876 93.957 13.681 1.411 24.329.497 59.000 3747 45.954 65.468 664.554 153.736 67.300 6.000 4.817 2.000 5% 150 308 473 647 829 3.221 24.657 42.926.000 3934 4131 45.000 4.510 168.150 6.256 1.958 7.865 62.796 61.426 105.462 31.738 151.338.195 29.227 23.430 448.569 45.051 15.104 19.069 128.887 33000 2131 36.868 139.812 52.846 3.554 45.742 142.448 43.146 577.687 82.751 50.925 92.021 45.605.165 437981 15% 450 968 1.074 4.357 8.613 321.613 114.654 30000 1.315 2.774.499 174224 3. rate: 3000 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 6000 9000 12000 15.790 35.952 299.432 27.000 5536 45.955 15.539 3995447 18.701 878.781 5.000 45000 45000 5813 6103 6409 6729 -49- .739 645.621 86.011 267.272 45.723 27.741 164.930 13.056 1.139 55.090 95.020 21000 1.034 3.451 115.720 116.000 2388 39.687 13.494 1335718 20% 600 1.287 774.048 84.358 57.088 763.312.490 174.200 38.775 217.213 1.000 4.392 9.137 10.980 17.514 139.458 18.000 2940 45.7 Steps to Freedom by Noel Swanson Step 6 Year Capital profit value profit value profit value profit value Int.184 3.485 11.748 29.450 7.180 2.009.000 2.968 398.116 537.479 15.392 1.497 75.229 271.180 47.431 4.104 330.465 5.581 141310 10% 300 630 993 1.923 15.620 99.568 80.000 3237 3399 126.96.36.1993 223.525 56.972 71.000 1.000 5.559 6.644 100.080 34.886 18.620 44.738 44.147 25.533 12.458 9.448 110.147 329.980 6.594 61.056 118.930 10.563 2.575 19.371 74.995 1.
000 a year for the first 15 years). i. and out of the government (state pensions.e. 2) The effect of time . Moral: you must go for the very highest rate you can get. In fact. live of your passive earnings of $30. At that point. as every percentage point makes a huge difference over time. health care).000.take a look at your financial situation (from Step 3). The problem is that there are ever more elderly people.000 down considerably. "that's okay.5-fold increase over 25 years ($1. at under 15% interest you will never be able to retire. profit is the profit earned that year. and you can see what your position is going to be when you are too old to work. even putting aside $3.e. And if that has almost caused you a heart attack. So .6m v. with the bulk of them retiring between 2015 and 2020. At the same time the younger generation will still be putting money into those things. at 5% return.after 10 years you are almost 2. instead of putting money into savings and into taxes.it takes a long time for the profits to build up. yet a whopping 14.4 times better off if you are earning 20% compared to 5%.000 a year for 30 years. and value is the value of your portfolio at the end of the year (consisting of the previous end-of-year balance plus the new profit). consider this: The baby boomers (you are probably one of them) will start to reach retirement age (65) in 2011. Especially since inflation will have watered even that $30. a 4-fold rise in interest rates leads to a 2-fold rise in value after 10 years. the Stock Market). 3) At 15% you can retire (i.but better to face it now. map onto that your current age. As a result.7 Steps to Freedom by Noel Swanson Step 6 The column labelled Capital is how much cash you have paid into the plan (in this example. there are fewer and fewer young folk having to pay to support more and more of the old folk. what do you think will happen to the invesment markets? Yes . they are going to start to take money out out of their pensions (i.000). In other words.they will -50- . Now before you say. we are putting in $3. but if all these retirees are taking money out of the investment markets in order to live.e. or property).000+) after 18 years. my pension or the government will look after me". out of savings (probably also the Stock Market. especially at low interest rates. But don't forget safety as well. than when you have run out of both money and time at 70. $110. and they are living ever longer. I am sorry . So how does that work? Not only that. Notice three things: 1) The dramatic effect of a higher interest . it would take you 50 years to build up to a yearly profit of over $30.
your secure foundation will ensure that you don't get washed away with it. Your Plan for Comfort (this week) is the foundation you build on that rock. And it also needs as much pump-priming money as you can put into it. and your house comes tumbling down . the government will have to put taxes up. The Plan for Comfort is supposed to be a conservative. To work it needs the maximum amount of time. Your Plan for Prosperity (Step 7) will be the building you erect on that foundation.more old people. And we need to start it now. on top of all this is the rising cost of medical care. we have put in a total contribution of $45. The other main option is to invest in residential property (e. So where do you get a good consistent high rate of return? At present.000 and no further contributions. Caused not by fear or panic (although both will be there in abundance). I -51- .000. will leave to go to countries with lower taxes.7 Steps to Freedom by Noel Swanson Step 6 go down in value. It is supposed to enable us to survive. in the above chart. low risk strategy. But rising taxes means that those with wealth. Who will pay for this? To meet all these expenses. but simply by the weight of demographics . For example. you would have $330. there are still some factors that would support a futher boom period before the major crash that will result from the baby boom crisis in the years following 2010. and those that run businesses.g. even if all else fails. At year 20. Confidence is knowing what you will do if it doesn’t". leads to less taxes actually paid. Steps 5 and 6 are about building confidence. You could get the same result by starting with a lump sum of just $23. But if the wind and the storms come (as they might). the best bet is still the Stock Market. houses to let). nor am I. given all this.they will take their money out for safety. However. And when the young folk see the market going down rather than up. Why? Because time is working for you. at 15% interest. So. what will they do? You got it . Then. The result is a business depression which. Your Plan for Security (step 5) is the bedrock for your confidence.000 spaced out over 15 years. That is why we all need a Plan for Comfort. and are thus the most expensive to look after. Someone once told me that "Optimism is believing the best will happen. plus that fact that the elderly consume the most medical care. less children to support them. what do you think will happen to your pension???? Are you happy to rely on it? No. Despite the bear market we have had over the past 2 years. in turn. Net effect: Stock market crash.
and stick to it. and your profits. So take care. like glue. over the long haul. Or look to new. a system. BUT. our regular savings into the "system" . Do NOT put it off. Hungary and Czech Republic) are prime examples. sit on them. become very wealthy by investing in them. But.. you will be another year older before you get to enjoy the profits. You see. the reason you make so much money is because of leverage i. gosh. now sell them and buy these. sit on them. saying "I will start next year when I have a bit more money". Sure. indeed. If you put it off another year. And sit on them. others rather flat. Some years are way better. emerging. sit on them. The new entrants to the European Union (e. anything with a bit of spice (and risk) to it. if your business takes off and you make your millions quicker than this. No matter how boring a 10-20% return seems. Houses have gone up in value (like shares) for the past 40 years. of course. or. you need to develop your plan. 10-20% interest year after year. All I have to do is to follow the rules and do what it says. using a mortgage to multiply your investment. You could stop smoking for example (I told you I would keep nagging you!) You will -52- .the "bottomless pit" my mother calls it. If you set it up right.g. Put that regular amount of savings away month after month after month. what do we learn from this? 1) Get your comfortable plan in place. Wait until the crash and then buy as many houses as you can. Maybe more.. in real life it is never are smooth and regular as that.. you can develop a system that could pay you. But no. You will find a way. you will find yourself very rapidly bankrupt. But if property prices should go down (as they did by 80% in Japan during the 90's). But.e... Until we hit the next depression. just keep plodding away. I mean. Whichever you choose. How will you manage without the money? You will. every month. or speculate on gold or currencies. the plans for security and comfort are boring. The trouble is. or buy options on oil. on average. sit on them. the system is just that. the system says buy these. No. Start today. at least you have a back up plan. And there is no great excitement in putting aside. Get the picture? BORING! Don’t you wish you had started this 20 years ago? Now. and STICK TO IT. that is so hard!!!! I want to do it my way.7 Steps to Freedom by Noel Swanson Step 6 would caution you on this one. So. I promise. the effect is the same. Set up a standing order so it happens automatically. I want to chase the latest "Hot Stock" that is all set to double over the next six months. fine! But if not. as whatever goes in there never comes out again. TODAY. There is no excitement in paying the insurance companies their monthly dues. If they continue to go up you can. property markets to find some real bargains.
build up to your retirement fund . Do not put it off any longer. Won’t be much at first. the lower the risk of being destitute when you are old. But if adversity comes you way . of course. It really is like a hole in your -53- . your Plan for Prosperity gets you there quicker. I must emphasise that you must do this. Keep learning. Then have a look here to see how close (or not) your guess was.000 a year. run for cover before the heavens open and it all comes crashing down.the hole in your bucket The biggest hindrance to growing your wealth is tax. That is optimism speaking. if you were still living on $30. your boring.7 Steps to Freedom by Noel Swanson Step 6 be amazed at how much money literally goes up in smoke! In fact. Keep reading. and you could get an average 15% return. however.at least until your yearly profits are double what you want to comfortably live on. The more you develop your financial intelligence. How to earn up to 20% on your investments Want to know how to do it? Okay. see if you can guess how much a packet a day is worth over 10 years. lets go. 3) Teach your kids. Whatever goes in. Are you getting it yet? Put the money in. Do not delude yourself into thinking you don't need it because your plan for prosperity is so sure-fire and risk free. you could retire in year 18. When you see the storm clouds gathering. not confidence. If your plan for prosperity does work. you will be very glad that you took my advice! Tax . Now read it again. Imagine if you HAD started when you were 15? Just 10% of your income. 4) Keep your eye on the (financial) weather. regular. Read that last paragraph again. 2) Do not. it will work even if you are doing the boring plan for comfort. Using the table above.unless. and I hope it does. over time. and don't take it out. under any circumstances whatever. but start the habit and it soon will be. Once again. Even with the very best system you cannot just keep blindly putting money into it without any regard for what is happening in the real world.and it can come from all sorts of unexpected directions. Keep your eyes open. The goal this week is to put together the nuts and bolts of your plan for comfort namely. monthly savings that will. That is the only way the compounding can work. stays in. take anything out of your comfortable plan . That is why it was called the Bottomless Pit.
after-tax money into the scheme. you could inform me? Both types will have rules about how much money you can put in each year. so we use what we can at this level. People who run or control large businesses. This is the system used in Britain (ISA's) and the USA (Roth IRA). it just keeps leaking away.do not rely on my suggestions. and the rich. then you may not have to pay any! This is the system used in Canada (RRSP's) and USA (401(k)). But. Type 2 . Most countries have them and they are normally of two types: Type 1 . So you have to be smart and tax efficient in how you set up your savings plan. Of course. and a major stock market crash looks imminent. at this time I do not know which system other countries use. but remember. If you took all the money out at that time (if. I am not an accountant or tax advisor . you would likely be hit with a tax bill at the highest rate of tax.before-tax savings: You put your normal after-tax money into the scheme. Suppose the tax rate is 30%. One of the most risky situations to be in is to have no control over what you can do. Tax-efficient saving schemes First. have many more tax advantages they can use. The savings can then grow tax free. you then have to pay tax on it at the prevailing income tax rates. I am sorry. so if you have any doubts about what you are doing. So your $70 of savings has cost you only $40 out of your pocket. leaving you with $70 in your hand. check out whatever government supported tax-efficient savings schemes there are.perhaps. You put that $70 into the scheme and claim back the $30. You earn $100. But suppose the storm clouds gather. I am going to give you some suggestions to think about. Then you reclaim the tax that you had paid on that money. so you pay $30 tax. indeed. if you have decided to retire to a sunny Caribbean tax haven. But right now we are developing your safety net. Do your -54- . Once in. these suggestions apply to middle class people who are either employed or self-employed. the money can grow tax free. . anything you do is at your own risk. The big problem with the before-tax plans is that it is not easy to take your money out once you have put it in. So be careful. This means that you can put more into your savings.no matter how are you work at filling up the bucket. the drawback is that when you come to take your money out. They are suggestions only. Furthermore. you are allowed to).7 Steps to Freedom by Noel Swanson Step 6 bucket . consult a suitably qualified professional. and can be withdrawn tax-free without penalty.after-tax savings: You put your normal. It is fine if you retire on a lower income (and therefore a lower tax bracket) than when you put the money in.
you may find that it is better to leave your savings in the company than to withdraw them. Roth Ira. use them to their maximum. it is safe. This is very specialised so you must get advice. RRSP.you need to get started NOW. these schemes are a must . and then seek professional advice. This is your security blanket. from vindictive ex-spouses. it will almost certainly be more tax efficient for you to form a legal company (limited company in UK. If the savings are still owned by the same company as your business. as a subsidiary. 401(k) etc) 2) Then think about the other ideas. the holding company should still remain afloat. after all. and be safe from any personal disasters you might face. I will tell you in a minute what you are looking for from them. So this is what you need to do: 1) Open up your tax-efficient saving scheme (ISA.so it obviously works. that it is a lifeboat in case everything else goes wrong. Using Corporations If you are self-employed. If the business goes down. or running a business. 'S' or 'C' corporation in the US) and to pay yourself dividends than to be a sole trader or on a salary. and under your control. so make sure that wherever you put your money. But get professional advice. Then pass the profits up to the holding company for safe keeping. The whole point of a plan for comfort is. If you do have a company. know their limitations and. they are at risk should your business go under. you may find that you can protect your assets from the tax man. Read Robert Kiyosaki's books for more information about how this can benefit you. the company that runs your business. That is to be avoided at all costs. -55- . But be careful. or are resident in more than one country. set up your monthly standing order and standing instructions. is to get you money into a place where it can grow tax free. Using Trusts If you have a lot of money. For the average person. over all. Your goal. from inheritance tax. and forget about it (see below).7 Steps to Freedom by Noel Swanson Step 6 research. But this is what the rich do . so make it safe! Having said that . The way around this is to have a holding company that in turn owns. if appropriate.sign up for one. and from personal bankruptcy and disaster by using carefully constructed Trusts.
or bonds (gilts in UK). that is. which. so will you. It needs to meet the following criteria: Be suitable for your tax-efficient scheme (ISA. You will still get excellent returns over the long haul. That means that if they do well. the S&P 500. you will invest in an Investment Trust or Mutual Fund. The bad news is that most.000 .000 $50. 401(k)).$20.000 You do not have enough. over time. RRSP. the next question is how much do you have to invest right now? There are three bands to think about: 0 .current investment of less than $20. Dow Jones. The good news is that this allows you to participate in the stock market.in other words you will follow what the market as a whole does (as indicated by the market indices such as the FTSE (pronounced footsie). and then let you participate in what they have done. will almost certainly give you a better return than fixed interest savings like bank accounts. These are the indices that you hear quoted on the news. Many of then will run their own scheme. etc. So. monthly sum by standing order. here are the steps to take: 1) Find a good fund in which to invest. Yes. which is very convenient. you may have some phenomenal years. this is not bad. to invest in individual stocks or shares. You will not get spectacular. and if they do poorly. Allow you to automatically invest a regular. all fund managers have a follow-the-herd mentality. national savings certificate.000 $20. TSE 100. Instead. but on average you will do averagely . How much do you have? Step 6 Okay. consistent results. Until the crash.000 + Follow plan A below Follow plan B below Follow plan C below Plan A . Don't worry. These are companies that buy stocks and shares in huge quantities. so will you. certificates of deposit. no.7 Steps to Freedom by Noel Swanson You cannot afford to dilly dally. yet. You set -56- . T-bills.$50.
or that the charges go down to nil if you leave the money in for a few years. The company should have a proven. and 10 years. never. So maximise the use of the ISA. Actually. never.and some more challenges.current investment of $20.$50. and they automatically invest it into the scheme.using a company or trust. 401(k) etc. 3) Invest your initial lump sum in the scheme. Some companies charge as much as 5% for you to invest in their fund! Check the charges very carefully. Don't forget to see if you can use your children's allowances too. This is how much the company charges you each year for running and administering your account for you. you will just have to put it into an ordinary investment account and pay up the taxes when they are due. 5. When that happens. Then investigate the alternatives .however little you are earning. Don't forget to increase the amount whenever you get a pay rise! If you have a decrease in income. above average. not hot-shot flash in the pan. move onto Plan B Plan B . and make sure that they are either nil .they rarely perform well this year. Management charges should be low (less than 1%). 6) Keep going until the total amount invested is worth over $20.7 Steps to Freedom by Noel Swanson Step 6 up the order. Don't look for last year's stars . First of all. RRSP. buying the shares or units at the prevailing price at the time. Above all. there is a lot of sense in thinking about this: Many of them are not only tax -57- .000.000 At this level you have a bit more flexibility . you probably have too much to put straight into a tax-efficient scheme. track record. look for which company has been consistently at the top of the pile over 3. try to resist the temptation to lower the amount. A real pain. Set it up so that it goes right after your pay arrives in the bank. still put 10% aside. 2) Do the same for your partner. Commissions or other front or rear-end charges ("load") must be minimal. never. 5) Readjust your expenses so that you can live within your means. completely stop the monthly savings . 4) Set up your regular standing order for a minimum of 10% of your gross (pre-tax) pay to go straight from your bank to the scheme. You want solid consistency. If all else fails. Instead.000 . but the only alternative is to move to a lower tax country.
escapeartist. In Canada this is called a self-directed RRSP. There are now many. Just follow the instructions. Vanuatu. which is just what you want. or whatever if you can). In England. 4) Set up your monthly standing order to go into the second account for the rest of this financial year. I know its boring.but you don't want that anyway. Follow 0'Shaughnessy's instructions exactly . Normally you can do this by phone.. In fact.. and spread it evenly across the 10 shares that qualify.uk run a self-directed Maxi ISA. Canadian RRSP's restrict the amount the you can invest in non-Canadian shares). have a look at www. Goa (India). So for not a lot of money you can live like kings. Isle of Man. and so on. Read it. back to the plot. Philippines. If you can't . many. fax. The only thing that stops you is your fear. www. Charles Schwab. but also they have lovely climates. Scottrade. Just do it. You are also looking for low trading costs (commission on buying and selling shares). 2) Invest the maximum amount you can into the scheme. Divide up the total amount that you have to invest. Take a look at the British Virgin Islands. You now have enough to begin investing in individual shares..com for information on various expatriate havens around the world. TD are examples. Then put into practice one of the smaller (10-share) strategies such as "Dogs of the Dow".it is very little work. this is what you do: 1) Find a tax-efficient scheme that allows you to make your own choice about what shares to invest in. companies that offer on-line or telephone trading at $29 or less per trade (some as low as $8). provided you can find the information you need. and a very low cost of living.7 Steps to Freedom by Noel Swanson Step 6 free. Note: these strategies will work equally well on your own country's stock exchange. Belize. At this level you move on from investing in Unit Trusts. 5) Get hold of How to Retire Rich by James 0'Shaughnessy.. They will not give you any advice about what to buy or sell . These are known as discount brokers. Yes. looking for minimal set up and maintenance charges. All they will do is take your instructions and act on them.co. again. or online. 3) Find a non-tax efficient discount broker and set up an account for the remainder of the money (or use a company.sharepeople. You are. Don't try to second-guess the market. when you could move to one of these places and live like one right now? Anyway. trust. You will earn a higher return than Plan A. So. Next year you will be able to put this into the tax efficient scheme as you will have a new yearly allowance.then just invest in US shares (provided your scheme's rules allow it. Why struggle to become a millionaire. but it still -58- . Mutual Funds and Investment Trusts.. E*Trade.
At this stage you can go for a full-blown diversified portfolio of 25 different shares. it may well be a rocky ride for the next few years. Please note. sounds kind of like I am contradicting myself here doesn't it? I tell you to put your money in shares.000. Plan C . which defeats the object of having a mechanical plan. perhaps in 2004 or 2005). soon (i. Preferably 15 or 20. I. But this is supposed to be a mechanical. then read James 0'Shaughnessy's book and do one of the big strategies (Reasonably Runaways. But that would mean you have to get into the game of trying to predict the market. But for your boring. however.but do you have a better plan? So how come your not already rich and free? -59- . So.and don't let any fancy market analyst tell you that they have . That means that some years you may make a loss! Overall. Hmm. or the combination of the two). I would tell you to keep your money in cash until then. and you may start panicking that you are losing instead of making money. First. But you must view this as a long term strategy of at least 10 years. just because the market has gone up for 40 years doesn't mean it will go up forever. And even cash might not be safe. probably the safest bet would be gold (if you want to read more about the likelihood of a depression. you should make 18-19% return. passive. In fact probably quite the opposite. Follow steps 1 . On the other hand. Leave the thinking and predicting and speculating to your active plan-for-prosperity (next week). that Reasonable Runaways has significant volatility. read Financial Reckoning Day and Conquer the Crash). Maybe you will over the short term. In fact. Any less and you could be in for a nasty shock if luck is against you. and then tell you the market will crash? Tricky. if I knew for sure the market would crash next year. Then move on to Plan C. Particularly over the next 2 or 3 years as I personally believe that we are likely to have another serious market crash very. We are probably even going to go into a depression as serious as the 1930's. long-term plan. however.e. and maybe it won't earn 20% or even 15% or 10% over the next 15-20 years . very. But be warned. no-brain.current investment of more than $50. the crash might not happen for another 5 to 10 years as predicted by Robert Kiyosaki in Rich Dad's Prophecy. just follow the rules. mechanical plan for comfort. put the money away each month and forget about it.e. and then invest after the crash (always the best time).000 Now you are really rocking. I don't have a crystal ball . Leaders with Lustre.7 Steps to Freedom by Noel Swanson won't be 20% Step 6 6) Continue with this strategy until your total portfolio is worth $50.4 of Plan B.they don't! Second.
You are on your own and you have to figure it out yourself. Remember this is your long term back-up plan. Follow the instructions religiously. You can literally forget about them from year to year. Hopefully. as a result. So play for the long term. get to work developing your financial intelligence. if you do devote yourself to developing your financial IQ. But none of this is applicable to your plan for comfort at this stage. so stop worrying about it and go and get a life! All three of these plans require minimal work. You can probably quite easily get a higher return than these (20%+) with greater safety and less volatility. The advantage of these systems is that they are completely mechanical and require no thought. In fact. and then you just forget about them from one year to the next. this is all about getting your head straight. You can even learn to make money when the market is going down. See you next week for Step 7 . namely following the market each week according to some pre-defined rules. so can accept no responsibility for how much you win or lose by doing this): Start the plan NOW. The disadvantage is that they are completely mechanical and require no thought.7 Steps to Freedom by Noel Swanson Step 6 As you can see. That is the goal. You can literally forget about them from year to year. Follow O'Shaughnessy's instructions exactly. Especially forget about it during the rest of the year . before too long will probably start to take a more active interest in your plan. It won't make you rich. That is not the goal. After the crash they will work again. That is what this is all about. Don't wait to know more before you start . In the meantime your lifeboat is in place and you are allowing time and compound interest to do some work for you. by the time the crash comes.Your Plan for Prosperity! STOP! Before you go. you will have learnt enough to be able to protect yourself from it.you have to start pedalling the bicycle before you can start to steer it. They will take a few days to set up. Hopefully it will prevent you from being poor. Okay there it is: now you need to go out and make it happen. That might cost you big-time if.thinking about it will only make you stressed. once the plan is up and running on autopilot. but it will require more work. There are NO guarantees in life. you are asleep and oblivious when the crash comes. So. and have a backup plan. The will work excellently up until we have a major stock market crash. This is your Plan for Comfort. Then. let me ask you one thing: Are you actually going to do it? Set -60- . this is my suggestion (and it is a suggestion only. I am not your financial advisor.
Two excellent books that have been widely read . You need know nothing about the stock market to operate them successfully.yet rarely followed! Also get hold of Robert Kiyosaki's Rich Dad's Prophecy. I mean. In fact. And when then do. since you are then less likely to fiddle with them!..7 Steps to Freedom by Noel Swanson up your comfortable plan. or The Richest Man in Babylon. 15. Beside you "can’t" spare the money right now. 15 and 20 years will pass. Want to read more about this principle? Get hold of The Wealthy Barber. will you still be broke like you are now (And like 95% of everyone else)? Wishing you had started this 20 years ago? Or will you have a tidy sum in your investment account? Don’t put it off. both by Dr. In fact. Step 6 Do you know why I say that? Because it is so boring . 20 years. I bet you don’t. Alexander Elder (another psychiatrist. by the way!). Essential Stock Market Books The plans described above are completely mechanical. If you are having any thoughts at all about playing the stock market in any way.10. I think you would be stupid to try to invest in the stock market (other than by a mechanical plan as above) without first reading them. you must first read Trading for a Living and Come Into My Trading Room. And it takes so long. Who wants to wait that long to make some decent money? But you know what? 10. -61- .. it is probably better if you don't. do it now. These are the best books I have ever read on how to invest (and I have read plenty). They are absolutely essential reading.there always seem to be much better/easier ways of making money than putting 10% into savings each month.
Without the passion inspired by the dream. and stops you getting side-tracked. If the bus you are on breaks down. By now you will have (I hope) some clear dreams and goals. but hopefully they will. 2) They keep you motivated. act as a spur to find your own vehicle for success. remember?). some of which are a lot easier than others. I will start with what I believe to be the very easiest ways to make money. in themselves. or find another means of transport. Confidence? Your plans for Security and Comfort are about confidence. you would probably just sit down beside the road and hope that someone comes to rescue you. Remember we talked about Optimism v. A bicycle will get you to the nearest convenience store. here it is: your Plan for Prosperity. and then work downwards. they do fall into a number of categories.Your Plan for Prosperity A t last we are getting the meat of it! This is what you signed up for in the beginning wasn't it? I hope you realised now how important it was to cover all the other stuff first? So. If you do that. But note again. But Dreams and Goals. won’t get you there. at least. Over the last few weeks we have been planning for the worst. This week we are going to look at some different vehicles that you can use to get to your goal. This week we start to plan for the best. But you need a jet or a ship to take you to a different continent. as many ways to reach your goals as there are people. Which will suit you will depend on your dreams. However. -62- . You need a vehicle. you won’t get on the bus that goes somewhere else. There are. If you know where you want to go. Your Plan for Prosperity is about Optimism.Step 7 . and on your mission in life (Step 4. Perhaps none of these will suit you. the vehicle you choose depends a lot on the destination you have in mind. If you don’t then living your life is rather like getting on a bus without first checking on where it is going. you will do what it takes to either find a different bus. you shouldn’t complain if it takes you where you don’t want to go! Dreams and goals do two things: 1) They keep you on track. of course.
they might employ various search engine optimisation strategies. In the end there is nothing special about the internet.you just make your boss rich instead! So what business can you run? Having looked a countless numbers of businesses. and so quick to produce results. radio and TV. Almost always their goal is to attract people to visit their website where they will. But what is the truth? Well. be induced to buy. through which business can be conducted. They can only get customers by getting the word out and telling them about their products. But if you get it right. Except in very rare situations. Or they might buy their position through Google Ad-words. But there are many ways of doing the above. or Overture. work hard. here are my suggestions. however. direct mail.7 Steps to Freedom by Noel Swanson Step 7 Ultimately.and then find a way to be at the top of the list. The beauty about it. How do they get traffic? Here are some of the many ways (in no particular order): 1) Get listed on the search engines . To do this. People who are selling products or services need customers. is that it is so cheap to get started. Well I had to put this as number 1 didn't I? There is so much hype about the fortunes to be made on the internet. the more money you will make. in order of preference: 1) The internet. and the greater the number of people. To do this they need to advertise. the reality is that it is like anything else . The greater the value of that service. Both of these make it ideal for the keen and determined newbie. like newspapers.the majority of websites make no money. you will have to provide a service to people. So how do you make money on the internet? Essentially you have to do one or both of the following: a) sell a product or service b) sell advertising There is no other way. if you are to be the one that makes the money from the service you provide. in order to make money. and persevere. in turn.com -63- . you are going to have to run a business of some sort. you can become very wealthy indeed. You don’t get rich working for other people . It is just another medium.
-64- . 5) Recruit other people to sell on their behalf. you will earn 15% commission on everything they sell! A good affiliate program will provide excellent training on how to become successful after all it is in the company's best interests to make you as successful as possible. Better still. or as someone who provides services or products to assist in the above process. if you want to make money from the web. 4) Buy ads in email newsletters that go out to thousands of opt-in or paid subscribers. for example. free ebooks and other tips and tools to get you up and earning money as quickly as possible. if they then become affiliates themselves.either as a seller of a product yourself. and certainly the cheapest. With my program. But again.such as my own (click here for more details about my own. But that is only worth doing. way to start making money on the web. 6) Encourage word-of-mouth advertising by giving people some inducement to spread the word. Then. and then pay them a commission for each sale. every time someone buys something as a result. and some other excellent affiliate programs). if you don't want to waste a lot of time and really want to make the big time. 3) Send out regular email newsletters to people who have expressed an interest in their product. 7) Sell the product by auction using Ebay or similar. Here are some ideas to get you started: 1) Join an affiliate program . These sales people are called affiliates or associates. Often this is done by giving away free samples or free information (ebooks) and is termed viral marketing. you can earn commissions simply by branding this ebook and giving it away free! How hard can that be? And yet. you would be wise to invest some money on further training and education. once they have successfully sold to a customer. You can get started with absolutely no capital.7 Steps to Freedom by Noel Swanson Step 7 2) Buy banner ads on other people's web pages. if the web pages get a lot of traffic themselves. or company. Like mine. Now.50% commission. you will earn a 40%. most will provide regular emails. They will normally do this by repeated e-mailings to their client base. they will want to sell to that same customer again and again. service. Joining an affiliate program is probably the easiest. there is a host of ways in which you can get involved in the above list .
they will start to listen to.on football. "Instant Internet Income Streams for Ordinary People" gives the information you need to do this right. knitting. the CD series "How to Harvest the Gold from your Mailing List" explains it in even more detail. skiing. this is for building a contentrich site.this could be the number of visitors to your site. but clearly have pros and cons. One with a lot more content is. Why not start a newsletter about your hobby or other passion? As you develop a loyal following.you get paid for everytime someone clicks through on the ad.com for an example of a very simple site that attracts people for the free service. Yahoo. not a mini-site (more on those later). Note. This is the affiliate model. etc. But the more visitors you can get. your advice and recommendations. All of these work. At first sight this appears expensive. In fact. movies. Take a look at anonemailer. The great thing about Google's ad sense is that the adverts automatically customise -65- . However. if you are going to make some money . games. A quick word about advertising: There are three payment models that are commonly used: CPM: this means Cost per Thousand Impressions. 3) Develop your own website.7 Steps to Freedom by Noel Swanson Step 7 Frank Garon and Terry Dean's tape set "Instant Internet Income Streams for Ordinary People" explains step by step how to get started.for example. It can be about anything in the world. plus the fact that they walk you through every step of building a successful content-rich site. But the bottom line is that you need lots of people to show these ads to. 2) Develop your own mailing list of opt-in subscribers.so I can highly recommend them from personal experience! Click here for more info. or suggest products from which you will earn a commission as an affiliate. it is money well spent. And you can get everything in-between . the more money you can make by selling advertising on your website. that attracts many visitors. How do you build a content-rich site? My recommendation is to go to Site Build It. Again. and how to avoid the common mistakes people make. Commission: You get paid for each sale. by providing some kind of free service. full of content.so make your site interesting . or the number of people in a mailing list. when you work out the cost of all the services they provide. etc. You get paid for the number of times the ad is shown . This is the method used by Goodgle Ad-sense. or better still. At this point you can then sell advertising space in your newsletter. pets. of course. and trust. ice skating. PPC: Pay per Click . it was these tapes that got me started on my journey to internet profits .
a newsletter. Even better.Business to Customer . tools that help automation.g. Examples include: accounting services. services or information to other businesses to help them to succeed. yet are rarely talked about in internet marketing circles. to find a niche that has a desperate need that is currently poorly met. I will be quick to point out that I have no personal experience of either of these.7 Steps to Freedom by Noel Swanson Step 7 themselves to the theme of your web site. you need some tools. Obviously Money.lest any of the internet gurus start accusing me of libel!). 5) Not for the faint hearted. hairspray. What are they? Well. Essentially this falls into two types: B2C . each focussed on one niche product. how much would that earn you? To do this quickly. But. skips. whatever. Do I hear a shocked intake of breath? Are you astounded that I even dare to mention them? Well. and so there are huge industries trying to exploit these "niches". as a newbie. The good news (of course!) is that I have put just such a bundle together for you. One way of using this strategy is to put up hundreds of different mini-sites. a car. I am quoting silly examples. you would be far better off looking for small niche markets like teaching your parrot to sing. and Health are major needs that everyone has. or how to collect bird feathers. Be aware. pneumatic drills. The key to both of these is to find a niche.Business to Business . autoresponders. I know. e. if your morals and ethics permit you. B2B . and online gambling is a close second. etc.you sell a retail product or service that the ordinary man in the street wants for personal reasons . Sex.it might be a novel. But if you had a hundred. however. Each site might earn only $5 . graphic design. But the point is that there are countless tiny markets waiting to be filled. a boat. But. Have a read of this free ebook for more information about how to find and use niche markets. so cannot point you very far in the right direction. they might be worth your consideration. or how to be a better transvestite. Highly recommended! (See how they have been successful in promoting word-of-mouth advertising?) 4) Sell your own product or service. pornography is the biggest. There are two other businesses that earn people huge amounts of money.$10 a day. tools. Click here to see how I can save you a bundle of time and money in getting your niche mini-sties up and running in no time.you sell component parts. -66- . Why? Because most people would be too embarrassed or ashamed to admit that they are involved in them in any way (and most of them are NOT involved . search engine optimisation.
But that's all I am going to say about it! Starting your own internet business Developing an internet business is very flexible. or sets you off in the wrong direction. you can quickly find a lot of information. or you will have to spend long hours hunting for it (and remember. There is a very true maxim about information. than to try to do it on the cheap by -67- . but either it will be of poor quality. so it is ideal for starting alongside your regular day job.7 Steps to Freedom by Noel Swanson Step 7 that the tactics and methods used to promote these businesses are very. How long it takes you depends on your determination. How long will it take you until it is paying you a full time wage? Do not expect to be rich overnight.$3000. So. very. If you are really serious. you can fit it around your normal daily schedule. of course!): If it is bad advice. Oh. So be very careful about what you go for. okay then. different from mainstream marketing. do your homework before you dive in. or you will have to pay for it. That in itself is a problem as you just don’t know where to start. you will end up spending more and wasting much more time than if you had purchased quality stuff in the first place. your willingness to pay money to learn from others rather than trying to re-invet the wheel yourself. And do stay on the right side of the law. which might cost you $100 . then you are probably well advised to buy a full package of advice and tools. persistence and. In other words. I do have something that could get you started. Click here for information on starting an online casino. probably most importantly. It took Frank Garon eight months of hard work and a lot of hours before he was able to quit his full time job. Remember also that often the most expensive information is the stuff that comes free (apart from this ebook. If you want good quality information then you will either have to pay for it. especially on the web: Information can be: Free Quick Good but rarely all three. time is money). once again. There is loads and loads and loads and loads and loads and loads of information on the web about how to start and run an internet business.
g. has been there. if you make any money. so don’t be afraid to buy their expertise. The big advantage of Real Estate is the leverage you can achieve very easily through mortgages. At an auction you can easily end up paying MORE than the property is worth. Carry out your due diligence. So. So if you get it wrong it can be a slow and very painful death. that are in an area that is clearly on the way up. That means that any rise in its value is money that you are making out of thin air! It also means that if the property goes down in value. will cost you some pennies. Also go and visit Frank Garon and Lee Benson. and is able and willing to share it. So check things out. for example. These guys are the very best. again. So why not use them to make your millions? Probably more people have made there fortunes from property dealing than any other medium. 2) Investing in real estate. but once you have it. This means you can buy them below market value. you don’t need anything else to get going and to become successful) So.7 Steps to Freedom by Noel Swanson Step 7 picking up little ebooks here and there for free or $9. Get them. Then you need to either renovate and sell at a profit. The resources I have recommended above are invaluable. But be careful. McDonald’s. Obviously this eliminates most of the risk. If it pays less than this. Sooner or later. is not a hamburger business. Auctions are a good place to look. then you might have to pay out money if you want to sell it. repossessions. location. Ideally you want to find properties that are being sold in distress . for example. -68- . the same applies for every other business . If you rent out. the NET rent (after all maintenance and management costs) needs to pay more than the cost of a 100% mortgage (this is true even if you are not using a 100% mortgage). you are going to be involved in real estate deals. done it. (Actually. how do you get it right in real estate? Do the sums. then you would be better off just investing the money in the bank. It is a real estate business that uses hamburgers as its tool. It is not difficult to buy properties for no money down. or else rent out.99 or whatever. Check the location. location.e.the Golden Mailbox. where do you start? My recommendation is to go to someone who knows what he is talking about.
People say that property will always go up. The average length of a property bull market is 7 years. Ultimately. A very common mistake that people make is to neglect to include all the incidental expenses involved in an investment . You should do these calculations with your -69- . etc. Also is is probably not a good time to get on board as an investor. allowance for vacancy rates. to retire. perhaps a major one. Do not try to jump into this as an amateur. you are probably going to want to have a portfolio of income producing properties. renovations.providing you with a very comfortable passive income. By working in the field you will rapidly get first hand knowledge of it and get paid at the same time. as more sales means more commission. You have to do your research. this in itself will not be enough. taxation. This one has been going on for 10 years or more. local planning permission rules. In Japan property prices have gone down by 80%. Start with Robert Allen's book.. therefore.. legal fees. Remember luck = opportunity + preparation.the buying costs. landlord-tenant laws.e. At the moment (2004) we are in a property boom. What is more. and even the selling costs.e. not just how to sell to other people!).7 Steps to Freedom by Noel Swanson Step 7 Then you repeat the process. not now. A quick sum on the back of an envelope is fine for deciding whether an investment is worth looking at more carefully. if this takes your fancy. Stay out of a deal until you are confident (i. you have to do it accurately. one absolutely essential tool that you need for this is a Real Estate Profit Calculator. So do your research and studying now so that you are ready to go when the opportunities strike.you need to know how to recognise a good and bad deal The only way you can do this is to crunch the numbers. Look at lots of properties before committing to buy . First do the preparation. However. But it is not enough if you are about to invest thousands of hard earned dollars. here are my recommendations: Take the time to learn the business. how to survey a property for yourself. taxes. Just one point of warning. And then they wonder why their "perfect investment" is eating them alive! Clearly. That means two things . Also look here for ideas on how to buy with no-moneydown. you have a plan for if it all goes wrong). and then calculate your projected profits or losses. Don’t be reckless. At some point there will be a correction. The best way of all would be to get a job as a real estate agent. In the space of two or three years you can easily build up a portfolio of a million pounds worth of properties . That will be the time to buy. Don’t be just optimistic. A good one will prompt you for all the important figures. You also need to supplement that with learning about how to invest for yourself (i.it is a great time to be an agent. So. broker's commission. Learn about financing deals. That is not true.
Don't try to do real estate investing without it. And you will have to be prepared to work first. Only when you have done all of that. wouldn't it be lovely if the restaurant presented her with a large bouquet of flowers? So how about you approach the restaurant and flower shop and broker an arrangement between them so that the restaurant can offer this service to their clients? Naturally you would take a cut out of the deal . Who does this suit? Obviously you have to be the sort of person who can go out there and make it happen. that you will give back to me just 25c. -70- . Now. this proposition carries no risk to the company . Similarly. depending on the size of deals you area wanting to start off with.yet offers to you enormous leverage if you can get it right. for example. you do a deal with a company that goes like this: "I will give you advice and suggestions on marketing tactics and strategy. realistically you are going to need a bit of capital to get started in this. I will do all of this entirely at my own expense at no upfront cost. and only earn later. Although you can do no-money down deals. You will have to be confident of what you know. and confident at approaching people and selling your proposal to them. However. making this kind of money should be easy.) Apart from your initial learning costs. one-off fee. 3) Become a Joint Venture broker This has got to be one of the ultimate ways of making big money with no downside! Suppose. your capital requirement for this is very low. so once you know your stuff. And you also know of an excellent flower shop.g. how much you hope prices will go up each year) and also your most pessimistic figures (how bad could it get?). Clearly you will have to do some studying first. All I ask is that if I earn for you a $1 that you would not otherwise have earned. Obviously this is a very small example. can you make a sensible decision as to whether a particular investment has an attractive risk-reward profile. You will need to be an analytical and creative thinker. As you can see. I will even design specific campaigns. if you take your lady to a restaurant for a special occasion. (But then that is true of every business. most ordinary companies are absolutely dreadful at marketing.the only fee being that they give you referrals and endorsements to their own contacts so that you can build up a client base. Then you might have to do some jobs completely free of charge. and you would have to protect your interests in setting it up.7 Steps to Freedom by Noel Swanson Step 7 optimistic figures (e.and you would receive this percentage year after year. Far better than just charging an upfront. You can get your profit calculator from here. but it demonstrates the principle. you know of an excellent restaurant. if you can become an expert on marketing.
you need not have any contact with anyone if you so choose. So how do you get started? The very best way is to work through The Golden Mailbox by Ted Nicholas and Stuart Goldsmsith. it can very effectively enhance both of these . and requires no technical ability. It is not a people business. Both have made millions from the business so can. Remember that most people are NOT on the internet.but 90% of home businesses succeed! This business does have a bit higher start up costs than a pure internet business but. and do.7 Steps to Freedom by Noel Swanson Step 7 How do you get started in this? Send me an email. That means you can run it in your spare time. until it provides enough for you to retire. naturally. It does also require you to come up with some products to sell. again. (But then that applies to just about every other business I can think of!) Risk is low . unlike the first business.by that I mean you have to work out for yourself. again. In fact. alongside your day job. then you can grow it much faster (which is true for pretty well any business). It is very time efficient and. has been used by countless people to haul them out of servitude and into the ranks of the wealthy. You can create these: ink and paper. 4) Direct Mail and Mail Order My next recommendation is a home based business. and has low risk. exactly how you are going to run it.you can get started for under $1000 and build it up from there. allows you to multiply your efforts for maximum profits. information are ideal. -71- . It is a very easy business to run. Why have I put this in the number 4 slot? Because it has unlimited upside (Ted Nicholas made over $200 million off just one product!) Requires minimal time. and I will point you in the right direction. tell you exactly what to do and how to do it. if you follow them then you can achieve your dreams. as it is all done from a distance. you are pretty much on your own with this one . Click here for more details. Who does it suit? Once again. and bringing your offline local business to a much wider.bringing your online business to the huge offline market. The principles and techniques of direct mail are also invaluable for both a conventional offline business. However. more distant market.e. often in a very short time. It can be started on a shoestring. The principles are very easily learnt and. this one can work for pretty well anyone. Why? Because the statistics show that 90% of conventional businesses fail in the first 5 years . Indeed. so there is a huge market offline for the same information that is selling online. i. and for an internet business. but if you can put more money into it. Or you can buy them wholesale.
goes not just on selling products. you either love it or hate it! But if you are thinking of dragging all your friends around to your house to hear you present something on a whiteboard about how they can make money from selling soap. The internet has. but well established type of home based business Network Marketing. changed all of that. therefore. this meant that you had to compile lists of all the people you knew who might be interested in starting their own home business. except that it goes several layers deep instead of just two. In case you are not familiar with it. and done diligently. down through many levels (hence MLM). as with everything else. And you can grow your team much faster than every before. MLM) has come a long way over the past 30 years.like soap or vitamins) that it wants to sell. may live in any country around the globe. Done.and the people they recruit . the reality. right. and you can have hundreds of people out there selling stuff . Now your prospects. But still you need to be good at communicating. but also on recruiting more people to sell products as part of your team. they decide to use sales people who are paid strictly on commission.and you get a small commission on every item they sell! Works great for the company . This is identical to an affiliate program. The business model is very sound. the concept is simple: The company produces a product (ideally one that has repeat customers. or a consumable that is used daily . and your team. There is no question that done right.7 Steps to Freedom by Noel Swanson Step 7 5) Network Marketing My fifth choice is much maligned.and further on. MLM can bring you a very substantial passive income. or selling by direct mail. think again! Network marketing (also known as muli-level marketing. is that the majority of people who get into it never make a dime. Rather than opening up an expensive store. of course.they just pay on results. Now. The emphasis. and good at motivating people. Works great for the sales agents (that's you) also . And then they reward you for the sales made by the people you recruit . But they also give these sales people the authority to recruit more sales people. to be honest. You -72- . On the other hand. like a subscription. In pre-internet days.provided you can build a large team.
None of them are a free ticket on the gravy train. Be very careful which programs you join. Are there other ways of making big money? Of course there are. -73- . you will experience times of excitement and exhilaration as you see your dreams getting closer. Next week we will look at some other ways to make money. after listening. For all of them you will need commitment. are the easiest and most reliable for the ordinary person to get into. Make sure they have a strong and reliable history. Get hold of the CD set Network Marketing in the Internet Age by Frank Garon who.7 Steps to Freedom by Noel Swanson will still need to use the phone. Want to know how to get started? Whatever you do. a great product (that you would use yourself) and. and a lot of grief. And you will have to love talking to people. perhaps most importantly. that they provide a lot of training and support to help you become successful. personally. you will have saved yourself a lot of time. Different things suit different people. You will also have times of deep despair. Step 7 Of course there are hundreds of companies that now use MLM as their chief means of marketing. you may decide that MLM is not for you. when you wonder if it is ever going to work. Or. check these five out carefully. My guess is that one or other of these is just what you need. You don’t have to be a genius. Click here for more info. In the meantime. I believe. This will absolutely get you off to the very best start. frustration and disappointment. so you should know about them and consider them. Hang in there and just keep working the system. You just have to want your dreams badly enough. nor do any of them guarantee success (which is why you are still working on your plan for comfort. But these five. right?). Then all you need to add is your own enthusiasm and determination. do not waste time and money fumbling around trying to find a decent program. makes half his income from his MLM team. Either way. Some have been around for decades. Others sprang up last month. Quitters never win and winners never quit. determination and perseverance. Be wise and get the knowledge first. a lot of money. When you embark on them.
Instead. So that value -74- . otherwise they would not think of hiring you. What you do not want to do is to offer your expertise as a flat fee or a fee per hour. what about offering yourself on a profit-sharing basis? Your work must be valuable to your client. and the more you raise your financial IQ. you are still limited by the amount of work you. personally. He learns from his mistakes. These are either much harder and more risky than my top five. After that he then starts a completely different business and becomes a multi-millionaire. The only thing that stops you is your fears and your ignorance . Here is a common scenario: A young entrepreneur develops a new business and becomes a millionaire. or else they require much higher levels of start-up capital or specialist expertise. if they suit you better. provided you are willing to learn from them. Keep listening to tapes. etc. Why does all that happen? He makes his first fortune because he is able to see the opportunities. the goal is to leverage your time and expertise so that they work for you. Now. Also. Success is 75% in the brain. This week we examine some more ways of making money. nor luck . and all your friends to become fabulously wealthy. no matter how much you charge. The more you develop as a person. or senior manager. If you do that. once you stop working.it is the way they think.and both can be cured! Keep reading. He loses the fortune because he lacks the financial intelligence to safely manage his success. you may have thought of this before. The business then fails and he goes bankrupt. the more opportunities you will see. The difference between the rich and the rest is not their special skills. then you might be able to branch out as a freelance consultant.More Paths to Wealth A re you starting to get excited about the possibilities? There is more than enough money in this world for you. and only 25% in the vehicle or tool you use to achieve it. Once again. your income also stops.Step 7 cont. But still.perhaps as a senior technical advisor. But the key to making big money in this is in the way that you do it. me.? If so. Consulting. then go for them! 1). Are you an expert at what you do? Have you been working at a high level in a traditional big business . can fit into a week. Mistakes are not bad. . nor their better intelligence. or marketing director. The next time he both sees the opportunity AND has the financial intelligence to keep the fortune and even to make it grow.
remember. It is expensive. To be consistently profitable.then you receive a percentage . you need to have a very disciplined system. down. Now. I consider the number 1 most essential books to be those by Dr. -75- . or for as long as you can negotiate! To achieve this you will have to position yourself in the market correctly. and in negotiating. that is fine . The best place to start? Go down to the library and start reading everything you can find about investing and the stock market. he lost money too! Ultimately. It is very easy to get burnt. then they pay nothing. it is unlikely to be the means by which you achieve rapid wealth. The average man in the street . or else decreased expenses for them. Start to develop your investing knowledge. Either way. You will also find invaluable help from the tapes by Nightingale-Conant. as you become wealthy. year. the key to building wealth is first to not lose it! As Robert Kiyosaki says. Return of investment comes before return on investment! As I have said before. But unless you are very clever.7 Steps to Freedom by Noel Swanson Step 7 must translate in some way into either increased income for them. Then start trading with a "virtual portfolio" before you put any real money into it. don’t listen to your stock broker . However. Over the past 3 years the stock market has been going up and down like a jack-in-the-box. So how do you make money on it? Two things: knowledge. risk has to do with ignorance. The most recent boom (most of 2003) seems to have come to an end and now the market does not know what it is doing. That is so important. we have already talked about using the Stock Market for your Plan for Comfort. you will be developing an investment portfolio. There are systems that work.and indeed the average "expert" is losing money.if your consulting brings them no benefit.as long as you also continue the boring Plan for Comfort.each month. Whatever you do. But if you can improve their bollom line . Whatever you do. it can certainly be the means to maintain and even multiply your wealth. To do this you will need some training in marketing yourself. but I can’t recommend highly enough the seminars and tapes produced by Jay Abraham. you could negotiate with them for you to receive an ongoing percentage of either their increased profits or turnover. But the sophisticated investor is making money. don't stop doing that! If you choose to take up investing as your Plan for Prosperity. How? By using different tools such as options and spread betting that allow you to make money whether the market is going up. or sideways. that ordinary people can use. Remember. as you develop your wealth through other means. Once again. or of the amount your expertise is saving them. In other words you work just like the lawyers do with their contingency fees . 2) Investing. But you have to stick to them over the long term. and a system.
as all the details have already been worked out for you.because they are the ones doing the multiplying. and lawn maintenance) that you don’t just end up buying yourself a job! The goal is to become free . and still potential for losing everything (it happens . you have to pay the franchiser a start up fee in order to learn the system and get on-board. Finally. There are. Be careful with the small ones (like wheelie bin cleaning. however. But is it a good plan for the franchise buyer? Yes and No.7 Steps to Freedom by Noel Swanson Step 7 Alexander Elder.someone has already taken the risk and done the work. because it is a low risk way of getting into business . using the exact same formula.even to McDonald's) 5) Traditional Businesses. And you won’t make any money for the first 3. McDonald’s is the example everyone knows about. First you develop a business that works. which is all handled centrally. you are pretty much guaranteed to make a profit from the business. But rather than risking your own money on it. Arrrgh! Don’t even go there! 80% chance of failure and losing all your capital.not to tie yourself down to having to go out there everyday to spray lawns or clean garbage cans! So. This means that there is quite a high barrier to starting up. then you are laughing all the way to the bank. On the positive side. Then you roll out that business in multiple locations.but then the whole idea is that you are trusting them to do it right.5 years! With business no. there is a cap on how much you can earn. two problems: First. and limited upside potential (although you can still get pretty rich from some of them).they are merely -76- . A brilliant concept. It probably costs about a million to start up a new McDonald’s franchise! And even to run a wheelie bin (type of garbage can) cleaning service in England costs £7000 to get into! And how much money can you make doing that??? Also you have no control over how the marketing is being done . Obviously if you can be the originator of a successful franchise chain. But there are much smaller franchises also. If you can't afford the time to study. You cannot multiply your business . or the money for the books. Headaches with staff and government regulations. The system now works. Yes. most businesses are not making their owners rich .1 (from last week) you could already be retired by that time! Even then. as they have done so in the past. Get those first. my assessment is: high cost to get into. Almost certainly long hours. and all you have to do is copy it. High capital to get started. then you need to stay well clear of the stock market! 4) Franchises. you rent the system to other businessmen. Then you usually have to pay ongoing fees to contribute towards the consolidated advertising budget.
b) How to Promote Your Offline Business Online I know. Take a look at the owner of your local high street store (non-franchise). Then start to learn about advertising. If. That's right. guess what? Almost certainly the key is going to be the marketing. You are going to have to do something a bit different if you are going to stand out from the crowd. I am so convinced of this that I want you to order both these materials right now (click here to get them together as a bundle for a special price . Okay. not yet anyway. maybe you are already in a traditional business. or I will refund the entire cost. How do you build it up? Ah! Now there is the rub! Well. Do you think he is getting rich running that??? Think of all the overheads he is paying. Go get them now. The fact is that whether or not you end up using "pure" mail-order. and then sell it. what you will learn about marketing from these materials and their bonuses will be invaluable for your offline. and buy both of these resources instead: a) The Golden Mailbox and. What then? Well. Use what you have learned from them for a full year. traditional business. you are not running a mail-order business and you don't know anything about marketing on the internet. Well.7 Steps to Freedom by Noel Swanson Step 7 getting by. or the internet. Go see your accountant and plug all the holes through which your money is leaking out. -77- .). For that reason I would suggest you take some money out of your next advertising budget. Yes you need good customer service.and yes. how is this for a plan: Build it up as quickly as you can to a highly profitable level. you are not fully convinced that will have paid for themselves 10-times over. And I don't mean go and spend a bundle on some radio ads or newspaper displays that earn you nothing. these materials (together as a bundle) have to earn you at least 10 times their purchase price. or poor cash-flow management. In fact. I know. Yes you need good products. The good news is that both of those can be fixed! Provided you are prepared to do your homework. by the end of that time (or at anytime before then). But you can have all of those and still go broke? Why? Almost always because of either poor marketing. The first place to start is with the financial management. and turn your traditional business into your retirement cash cow. they will work whatever country you are in. of course. I will refund you your entire purchase price without any quibbles or hassle.
Learn all you can about marketing. not your time. You sell one policy. Study and learn. And then. Invest in your financial education.7 Steps to Freedom by Noel Swanson Step 7 6) Creative Arts . once again. and with luck ( dare I say that word?) and timing. sports. Choose one (or maybe more). please make sure that you also are developing your plan for comfort and maybe even another business (such as business # 1). His second became a bestseller. do your art as a hobbie until it starts to pay off! Finally. year after year you get a smaller cheque each time the client renews. You can't do them all. Right. Later on. you might be interested in learning just what strategies and tactics people like Mark Joyner use to get their books to the number 1 bestseller slot . Take John Grisham as an example. if you have already written what should be a best-seller. or that will reward you in proportion to your success. Find a brilliant agent and marketing manager. There are as many ways to make money as there are people. and get out there and strut your stuff. developing your mind and your skills will be crucial. You get a good sized commission cheque up front. then by all means exploit it. that’s about it. Some people are born salesmen. why did it not make it the first time? Or if it was that mediocre. His second could just as easily have flopped again. If that is you. music. is about leveraging your time. Work hard in the early years to develop a large client base. they re-issued the first novel.e. But remember the odds are stacked against you there are countless thousands of highly talented people who never get discovered. The classic example of this is life insurance. If you have a genius talent at something. Read all you can.writing. His first novel sold 5000 copies. but most will fall into the above categories.even if only for a day! Click here for the low down! 7) Sales. Above all. then you can use your talent to set you free. And learn about doing Joint Venture and percentage deals . This time it sold hundreds of thousands. And again. why did it make it the second time? It takes persistence to write a second one when your first one made no money. and you can continue to receive these cheques for many years to come. -78- . But once again you have to do it right. Keep working the system until it works for you. acting. The key. Much has to do with who you know.don't work for a one-off commission work for a piece of the action that will continue to pay you year after year. In this case it is about selling things that produce a long term residual income. So what was the difference? Why did it only sell 5000 the first time and yet so many the second? If it was that good. Would he then have written a third? Would that one have been discovered? If you follow this path. i. But only try it if you are a genius at selling. be focussed. And stick to it.
you can either keep working the 40-40 plan .and then be FREE. as they say. Remember . For example.probably for only a few years .7 Steps to Freedom by Noel Swanson Step 7 To start with you will probably have to continue with your day job until your plan for prosperity starts to pay more. if you want to build up a real estate portfolio . Or you can work your own plan . The choice. But even here you can be smart. -79- . is yours.40 hours a week for 40 years to make someone else rich.then why not get a job as a real estate agent? That way you earn money today. and at the same time you are increasing your knowledge about the market as well as meeting the right contacts.
After all that brainwashing it is going to take a bit of time to get your head straight. teaching you how to be a good employee. show that you have got what it takes to make it big. Dad. Poor. and Rich. At the beginning I was talking about dreams and goals. I’ve heard all this before. So the end really is the beginning.I hope that it is all making more sense to you.. I recommended them because I think they are the best. So where do you go from here? Well. the explorers. listen to the tapes. At school you had 12 years of indoctrination. mindset! Everyone who is wealthy says "Read the books. We have gone full circle. Ask the businessmen..Step 8 ."how is this going to make me rich?". it is how you think. many of them spend literally tens of thousands of dollars doing so. guess what? You need to WRITE DOWN YOUR PLAN.evidence that you are not content to stay as an ordinary Joe. Inner Circle. change the way you think.in whatever field of endeavour they are in. You see. in your daily-grind job. yeah. This is attested to by everyone who is a self-made success . So now. we have reached "the end". about daring to believe. knew better than them! Which is. about possibility thinking. After that you maybe had further education or vocational training. But what has this to do with me becoming free?" I also recommended some reading. Of course you and I know that it is just the start. you need to write down what your three plans are: your Plan for Security. At the time you probably thought "Oh. Dad." In fact. the very fact that you were suspicious of the teaching on changing your mindset was a symptom of your old. the edge that separates the best from the rest is their mindset. Remember. the artists. also teaching you how to be a good employee. why you are poor and they are rich! But you have stuck with me this far . of course.and if you have genuinely done the exercises you will have done some hard work . to keep you on track. employee. Yet you. your Plan for Comfort -80- . the athletes. We have covered an awful lot of stuff over the past few months. In every case. not the finish.The end is the beginning S o. the key to wealth is not what you do. indeed. like The Midas Method. That you have made it to here does. the inventors. and you probably did not buy any of them . They certainly transformed my thinking! Now that we have been through a bit together .
regularly read Property Auction News.7 Steps to Freedom by Noel Swanson and your Plan for Prosperity. Strand 2 . -81- .Education read 2 books a month. research shares using his system. the daily.Business Develop mail order business using strategy described in The Golden Mailbox Strand 4 . Strand 3 .g.Investment goal . or writing your will. Then the second part will be the more general strategy.like making an appointment with your independent financial advisor. attend one business training seminar. on a piece of paper that you can keep going back to. Strand 1 . or opening an investment account. weekly and monthly activities that you plan to keep doing so that in 2 to 15 years you are able to retire. Put it in the back of your ring binder. listen to 4 tapes. along with this book.long term build up of capital activity . go and look at 3 properties per week. subscribe to auction house mailing lists. You might categorise this into categories or strands: e. There will be two parts to each of the three plans . Step 8 I mean actually write down. Things that you need to do in order to set the plan up .invest $100 pm into investment account using O'Shaughnessy’s strategy to-do .open up account.first will be your to-do list.to buy one property every 4 months activities .Real Estate goal .
real estate agent) Step 8 And so on. tips. If you have some favourite books that you recommend. get yourself into a programme of regularly listening to those tapes and reading the books. If you have not enjoyed the course. No. Why will you fill it in? Well.7 Steps to Freedom by Noel Swanson Strand 5 . -82- . At then end of this email you will find a short questionnaire. encouragement and also some recommendations for further learning and training.Job look for a job that frees up more time.become the best. if you are running an internet business.some general motivational stuff to help you to keep going even when it gets tough. or that provides me with the learning opportunity I need (e. Please would you click on your "reply" button. Also. you will have an excellent opportunity for promoting that business further (see below). They are hardly uplifting! Instead. In this way we can help each other. if you know of any good resources or links.g. then I hope you will be good enough to give me your constructive suggestions on how I can improve it for others. One of the most crucial things you need to do is to build in a regular habit of feeding your brain with healthy food not junk! Garbage in ! Garbage out! You need a regular diet of positive possibility thinking. I am hoping that you have found this FREE course to be of value to you. So turn off the TV and radio and stop reading the comics (that's what I call the newspapers). and also more technical. But even if they are not. Notice Strand 4. You need a combination . Buy them.. Why do I want the info? So that I can fine tune this 7 part course and make it even better for future subscribers. please tell me. If so. then I can pass them on to others. Similarly. fill in the gaps. I will certainly try to pick the best ones that I know of.. and send it back to me. then please let me know so that I can pass that recommendation on to others. Whatever business you have chosen . educational material about the specific business you are in. then doing the questionnaire will be a way of saying thanks. you will still learn something from each and every one. I would also really like some feedback. Through my newsletter I will continue to provide you with motivation. not every one will be the best book you have ever read.
to give me some feedback. I have given you a lot of valuable free information.perhaps we can start a bit of a dialogue through the newsletter.com and tell me what you think. if you have any products that you would like to offer to others through the newsletter. cash generator. including internet marketing. Would you please take a moment. Thank you for your feedback! Keep working your plan. But I hope it is not the end of our association. Just send me an email at noel@7stepstofreedom. personal. remember what Sir Winston Churchill said: "Never give up.7 Steps to Freedom by Noel Swanson Step 8 This is the end of the 7 Steps to Freedom. the Inner Circle testimonials).. Never. links to useful sites. for example. I will be in touch from time to time with recommendations on reading materials. These may range more widely over other issues such as home life. as well as financial. if I publish it on my website (see.in all areas of your life! If you have any topics or questions you want covered. Never give up. Also. As I said. Noel Swanson P. -83- . parenting etc. and special offers on my own and other people’s products. please also include a URL to your website (a great way to promote it) and maybe even a thumbnail photo that I can attach to your testimonial. right now. Depending what it is we may be able to work out some kind of deal! .Joint venturing is always the way forward! So. What has been most useful to you? How has it made a difference to your life? Is there anything else you would like to have covered? If you are sending me compliments. in return." Okay. Remember. S. my goal is to help you to achieve success . Your friend. Never. Don't forget to turn over to the next page for the instructions on how to brand this ebook and use it as your own. then please get in touch.. Now. then please tell me . I am asking you to do one simple thing for me. Never.
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