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Steps to Freedom
A Blueprint for Achieving Wealth, Health, and Happiness
by Noel Swanson
This book is copyright (c) 2004 by Noel Swanson. All rights reserved. However, you are encouraged to pass this on to your friends - in fact you can even make money by doing so (click here to find out how) - provided you do not change the text in any way (apart from your affiliate links, of course).
Published by Allegretto ltd. 8 Westborn Road, Fareham, PO16 7DH, UK www.7stepstofreedom..com
Table of Contents
Intro - Just 7 Steps to Your Dreams Step 1 - What do you Want? Step 2 - What is Important? Step 3 - Passion, and Maths Step 4 - Stop the Bleeding Step 5 - Your Plan for Security Step 5 cont - Live for Success! Step 6 - Your Plan for Comfort Step 7 - Your Plan for Prosperity Step 7cont - More Paths to Wealth Step 8 - The End and the Beginning How to Make Money from this Book 3 6 11 15 21 37 44 47 61 73 79 83
Intro - Just 7 Steps to Your Dreams
his is a book about Freedom. How to get it, and how to keep it.
If you stick with me and work through this book deliberately and diligently, you will be well on your way to achieving everything you ever wanted from life. So what do I mean by "Freedom"?
freedom is having the time, ability, and opportunity to do the things that I want to do in life It is about enjoying life to the full. About extracting every second's worth of life out of every minute lived. About being able, on one's death bed, to be pleased with a race well run, a life well led with no regrets. Is it about money? Yes, money is a part of it. It is hard to be free if you are broke. But money is not everything - there are plenty of rich men and women who are as miserable as sin. They are hardly free. In my book, freedom includes having enough money to do the things you love to do - yet without letting money become your master. Is it about love? Yes, because life is about passion, and about emotions. Without both of these we are as un-free as a robot. But love can also be a prison, and so Freedom is about learning how to enjoy your emotions, your passions and, yes, your loves in a way that brings liberty and life to all parties - whether they be your lovers, your children, your family or your friends. Is it about time? Of course! Every one of us has only 24 hours in a day, 7 days in a week, 52 weeks in a year, and maybe 80 or 90 years in a lifetime. How will you spend those precious moments? Because, once spent, they can never be regained. For 95% of the worlds population their time is effectively controlled by other people and other demands - every moment of the day is soaked up by the ever-present need to earn enough to pay the bills, to clean the house, to look after the children, to satisfy the partner or spouse, and to keep the in-laws at bay. That is not freedom!
7 Steps to Freedom by Noel Swanson
For me, freedom is about being in charge of my own time: choosing if and when I will work, when and where I will go kayaking, skiing, scuba diving, or oil-painting. Having time to sit and drink wine with my friends, take walks through the beautiful countryside of England and Canada, or sit on the beach and watch the Caribbean sunset. Is it about pure, simple, care-free hedonism, with no concern for the needs or wants of others? No! Simply seeking after the pleasure of the moment, like taking drugs, leads inevitably to an empty and shallow life. Yes, it is fun for the moment - but the regrets will surely follow as night follows day. Is it about manipulating and controlling others? I hope not! You know, what you will learn through this book, and through the recommended reading is so powerful that you could, if you chose, use it to do just that. But then that is the danger of powerful tools a sharp knife can both slice the ropes and knots that bind you - and slay your best friend, your lover, or your enemy. In my mind, true freedom comes when you honor and respect others, not when you control them. I hope that you will use what you learn in that spirit. But, in the end, that must be your own choice - for that is what freedom grants you: the ability to make your own choices about your own life. The Keys to the Dungeon My Friend, you are about to embark on a most amazing adventure. Your life will never ever be the same again. Why not? Because, today, you have been handed the keys to your dungeon. You may choose never to use them. In that case, your life will continue as it always has done - with one difference: You will always know that it was your own choice to stay in that dungeon. Perhaps you have good reasons, so you thin, for why you wish to remain there. Perhaps you just don't believe it could be any different. Either way, if you never put the keys in the lock, if you never turn them, you will always wonder what it might have been like... Your other choice is, of course, to open the doors and walk through them, a free man or woman. Now, at this point I do have to issue a warning! This book is your key. But it is not a magic wand! You will learn that there are immutable laws at work in the universe. You will learn to use these laws to your advantage, and you will be amazed at the changes in your life that they bring.
lets get started. the first is usually the most obvious (although probably not as important as the second. Here is what will you learn through the coming weeks and months: How to set yourself free financially How to eradicate guilt and dependency from your personal relationships. it is not your boss. one more thing. And of these. I will talk much about "retiring" and "building wealth". the blueprint for a better life.7 Steps to Freedom by Noel Swanson Step 1 But it won't happen overnight. I'll tell you what. The lock on your dungeon is rusty and difficult to turn. Why not start with a simple little project that will sow the seeds of your financial freedom down the road. (Just click here and you will be taken right there. The door is stiff and heavy. or your disabilities that keep you enslaved.e. that you have sufficient financial resources that you can -5- . you will learn how to think! Because. For that reason I strongly suggest that you print out this entire book now. Go on. In the following chapters. Here is what I want you to do: Go over to the chapter on "How to Make Money from this Book" and follow the instructions. and emotionally free. But you are the one that has to do it! And so. and much more. as you shall discover. Do them! This book is not light bedtime reading: it is a workbook. Okay. You will have to work at them if you are to successfully open them I will show you what to do. Why? Because. as you work through this book. It will take you about 10 minutes to complete. and will cost you not one penny. How to maximise your use of time How to remove the clutter from your life All this.i. do it this is your first task! Then punch some holes in it and put it into a ring binder so that you don't lose any pages. you will find tasks set for you. Did you do that? No? How are you going to progress if you don't even take the first simple step? Print it out now. Oh. It is your own mind. So where do we start? Well. for most people. the two biggest hurdles they face are about becoming financially free. But above all. your poverty. your spouse.) Then go to the Table of Contents and start on Step One. And I will use the term "retiring" as meaning the same as "financially free" .) So I will use wealth as our prime goal.
Just follow the instructions and you will get there. The principles will apply in exactly the same way.7 Steps to Freedom by Noel Swanson Step 1 choose whether and how to work. "Retiring" does not have to mean you never work again . But perhaps you have different priorities and goals in life? No matter.you may like your career and want to continue in it. See you on the other side! Noel Swanson -6- . Great! As long as that is your choice and not a necessity.
You are afraid. So why do you do it? Let me tell you why: FEAR . then why do you do it? Because you love the job? Let me ask you again: if you had enough money to pay all your bills. So now you are old. expenses and luxuries. get up in the morning. go in to work. If that is not true. doing a job that causes you stress and worry.except you have no money. And at the end of it. In contrast. neighbours and relatives. let me ask you why it is that you. That’s right. and then come home worn out.Step 1 . you would cut your hours. Of not being able to feed yourself and your family. for forty years? This is often known as the 40/40 plan . Of not having clothes to wear. Of being destitute and dependent on a state pension when you are old and frail. only to repeat the same exercise day after day. Of what? ‚ ‚ ‚ ‚ ‚ ‚ Of not having enough money to pay the rent or mortgage. and 95% of the adult population. Of having your house repossessed. perhaps ill. On the other -7- . trade eight or more of the best hours of your day for a pathetic amount of money.What do you want? W hy is it that most New Year’s resolutions barely make it through to the end of January? The reason is quite simple .40 hours a week for 40 years. with free time to do what you want .most of them are based on either a “wish” or an “ought”: “I wish I could lose some weight” “ I wish I could stop smoking” “I really ought to get more exercise” “I really ought to eat more healthily” And so on. you get what? A so-called pension that pays you even less than you have been living on for all those hard working years. Of being ridiculed and pitied by your friends. would you still work at the same job for the same number of hours? I am willing to bet that the day you could afford to. no? So there is a lesson to be learnt here: Fear is sufficient motivation to keep you doing something you would rather not do year after year after year.
You will have to make some sacrifices. that they start to shape the way you see the world. the wrong sex.8 years. and you set out to get it. If you are starting a part-time business alongside your full time employment you will probably have to give up some of your free time in the evenings. They must win. It is a deep seated passion . At times you won’t feel like doing it . There will be set backs on the way. too stupid.both for their chosen sport. too thin. can we agree that becoming financially free is a worthwhile goal? In a later Step we will talk in detail about how you are going to make your money. in your soul. So if you are to stick to your wealth building plan you are going to need something more than just a vague wish like “I wish I had some more money”. you start to find the reasons why you can. and so entrenched in your very being. making serious money takes commitment and perseverence.7 Steps to Freedom by Noel Swanson hand.just like when you don’t feel like going to the gym. Henry Ford but it best when he said “Whether you say you can. Those just won’t cut it when the going gets tough. Things don’t always go as planned. safe to say. if you like. then your mind starts to look for ways around. and so on. Take a world class athlete like golfer Tiger Woods. too clever. What makes them train and practice so hard. To start with your mind will come up with all sorts of reasons why you can’t do it you’re too young. and 2) A reason why. the wrong education. you too need that passion. So what do you need? You need two things: 1) A clear goal. -8- . “If only I didn’t have to go to work every day”. day in and day out? It certainly isn’t the money. come what may”. Once your focus is clear. or 5-times Olympic gold medalist Steven Redgrave. Instead of “I can’t”. all the excuses start to fall away. If you are serious about becoming free in the next 2 . since money is such a big issue for most people. Most likely you are going to have to start some kind of new venture. There is another aspect to this. really want. Now. a wish or an ought is not enough to keep you going for even a month. too old. But. under. you are correct”. or you say you can’t. once there is an iron-fast conviction in your soul that says “that’s where I am headed. Once you know what it is you really. it is extremely unlikely that it will be through your current job or employment. too fat. But once you have decided. or staying on your diet. Step 1 So. or over the excuses. and also for winning. And that passion drives them on when others would give up. These need to be so powerful.
or starting any new venture or adventure. “What’s the point?”. the lack of a clear goal. if you are still with me. haven't you?): 1) What is your number one priority for starting a new venture? Common reasons include: Extra Income Financial Freedom Having your own business More spare time Personal development Helping others Meeting new people Retirement Leave a legacy It does not matter what your priority is . getting fit. for everyone who has made a real success of life. you will find a strong and powerful passion that has driven them onwards. This is of vital importance. those goals and dreams first. they would say. getting married. It is this step that many people will skip over. “Why not just get on with making the money?” So why is it that these people are broke. and the lack of passion for that goal are the top of the list. here is this week’s homework: Write down your answers to the following questions (you have printed this out on paper.nor how big or small your goal is. Of all the reasons why people fail to make it in their new venture. On the other hand. stopping smoking. and it matters to you. Before you go any further in looking at various business opportunities and ventures it is crucial that you really nail down your own personal reasons why.7 Steps to Freedom by Noel Swanson Step 1 Note that all this applies to the whole of your life. Whether it is losing weight. it probably won’t happen unless there is that passion. What matters is that it is yours. Who would you listen to? Remember I said that you would need to do some work? Well. not just your finances. (however you might define success). 2) Why did you pick that one priority? -9- . and still interested in learning the secrets of wealth and freedom. while the millionaires stress the number 1 most crucial factor in success is getting your thinking straight. meeting more friends.
the more vivid. Avoid negatives .7 Steps to Freedom by Noel Swanson 3) Why is that important to you? Step 1 4) What are the consequences of not having that 5) Why would that worry you? 6) Now look ahead 5 and 10 years. but it is absolutely true! Build a Habit of Success This process of describing and refining your goals and dreams does not stop here .”) Do not miss out this exercise . that’s enough for this week . Sounds crazy. As a first step.you have some work to be getting on with! -10- . Spend some time thinking and dreaming about this . this is essential if you are serious about unlocking the doors to your dungeon. with the mortgage fully paid off. In fact. In fact. of course). The more detailed. what will you own? Be as specific and detailed as you can. what will you be doing. What do you want for yourself then . Done that? Okay. look at what you will be doing instead (e. I liked it so much I bought the rights to it! Here is the link: click here and get your copy now. “I will be in a 4-bed detached cottage in the countryside.g. the greater chances of success. the more real your description. This is why successful people are constantly reading and listening to motivational books and tapes.where will you be.and then right down your answers in as much detail as you can.it really is vital.g.don’t look at what you won’t be doing (e. It is only a small investment in your future. I strongly encourage you to start to do so also.you will want to be doing this everyday of your life until you reach those goals. and has invaluable lessons (provided you do them. it was The Midas Method book that first launched me on the path to success! Like the Remmington shaver fellow. go to onto the internet and get yourself The Midas Secrets package. “I won’t be living in this dump”).
7 Steps to Freedom by Noel Swanson In Step 2 we will be looking some more at how to develop your millionaire’s mindset. Isn’t it time to do something different? -11- . if you always do what you’ve always done. Step 1 Remember. you’ll always get what you’ve always got. and the grit and determination to reach those goals.
or else click on the link and it will take you straight to it at Amazon. some of these tasks are urgent. If not .you have made a crucial first step to achieving them.well.although the friendship might be) At the same time. isn’t it. In this step I want to cover some tools that will help you to organise your life so that the important things do get done.Step 2 .congratulations . Classed in this are things such as: < eating < paying the mortgage (or you will be repossessed) < earning money < paying bills < keeping fit and healthy < seeing your long-standing friends < having the car serviced (regular maintenance saves you money in the long run) Whereas others are not important. Well worth getting hold of. You should be able to get it from your public library.What is Important? D id you write down your goals from Step 1? If you did .com Take a look at the grid below: Important Quadrant 1 Quadrant 3 Not Important Quadrant 2 Quadrant 4 Urgent Not Urgent All of your daily tasks can be mapped onto this grid. but that does not mean the task is important to you . to let other priorities and demands get in the way of what is important. such as: < watching soap operas < reading junk mail < doing favours for someone else (it might be important to them. you won’t be the only one! It is so easy. You will note that some of your tasks are important (by this I mean important to you). Some of this is based on an excellent book by Stephen Covey called The 7 Habits of Highly Effective People. That means they need to be done now -12- .
maintaining your house and car. Then.looking after your property. not yours). but sit quietly in the background waiting for you to get around to them. But these activities are important. or two months ago. and they have to be done today. Likewise. And.stressed out by too much to do and too little time in which to do it . or the tax man).to you . These activities probably take up most of your day. being kind hearted and generous. and yourself. if only you had the time. because you never got around to replacing the oil 6 months ago. Most of these activities are of the maintenance and improvement type . Like going to the gym. and improving and developing your knowledge and skills. relative or friend comes along and asks you if you wouldn’t mind helping them with X as they really are in a bind. or keeping up to date with developments in your field of work.these things are both urgent and important. on top of all that.the chances are that most of your activities fall into either quadrant 1 or 4: Quadrant 1 activities . Included here are things such as getting exercise.tomorrow is probably just as good. but not urgent) that you know you should be doing. As you do these. a colleague. take a look at your own life. Now. because you did not get around to doing them a week. In between all the stress of dealing with Quadrant One you spend a bit of time trying to relax by indulging in Quadrant Four activities . Reading this course is a Quadrant Two activity . if you could do them regularly. but just can’t find the time for. And what happens to Quadrant Two? All those tasks that are vitally important. but not important . you would find that they actually help to prevent many of the Quadrant One -13- . month. Which you would. or even next month would probably do. The same with the exercises from last week and from The Midas Method. the car does not have to be serviced this week. For example. things that have to be done today. Tomorrow is not good enough. Often this is because of some deadline imposed by someone else (like the boss. watching TV with a beer. You have to do them. If you are like most people . And the ironing can wait until there is time. In other words.it’s their agenda. you are probably getting stressed by all the Quadrant Two activities (important. Other things are much less urgent. In fact. the car has broken down. or painting the house. filling in the crossword. you don’t have to go to the gym today .doodling. Next week.but could easily be pushed to the bottom of the pile until you have time to do it.it is important to your future . Many of them are of the “putting out fires” variety. daydreaming. They need to happen.7 Steps to Freedom by Noel Swanson Step 2 and can’t wait. you say “yes” to this Quadrant Three activity (Urgent. For example. In fact all those things on your mental “to-do list”. and your help would make such a difference to them.
And often one of the hardest for them to overcome.or your could choose to move abroad. or start a business.. You really can reach your goals . You are where you are because of the decisions you took in the past. Or you can sit around. But whatever they did. to summarise. or do not. We have all made mistakes. How it turns out for you is down to the decisions you take from here on. Of course other people and events have played a part.7 Steps to Freedom by Noel Swanson emergencies! Step 2 So how will they happen? Only if you make sure. And whatever you do.if you make the right decisions.and stick to it. It is a blank slate for you to write upon. your answer to this must be “Me!”. schedule in some time that is reserved for these activities . If it is from quadrant 3 or 4 . what was crucial was what you did in response.. This brings me on to the second main point for Step 2: Who is in charge of your life? Is it you? Or is it something outside of you . So. This opens up tremendous possibilities for you. The future is unwritten. will affect your life from then on.other people. Get some books. You don’t have to be rude or unhelpful. Sorry if this sounds rather hard. in each day. The goal is not to get into self-pity and self-blame about all the mistakes you have made in the past. ask yourself which quadrant this fits in. decide. that you do them. remember?). or. the government? If you are to achieve the success you deserve. You can choose to carry on as you are . you must learn this skill. Life is all about the decisions you take. But in 17 years of working with families (I am a medical doctor and consultant psychiatrist. the will of god. But equally you certainly don’t have to be a doormat. or get divorced.say “no”! You must work on what is important to you before you work on what is important to other people. Here are some suggestions: With each task you do today. listen to some tapes. fate. What matters is where you go from here. here are your tasks for the next month: -14- . misery. Most people find this very difficult. and hoping that someone else will do something to improve your lot. and problems in their lives. there is a balance in all this. I have found this to be one of the biggest reasons for why people continue to have stress. or change jobs. But if you are going to reach your goals. complaining about the circumstances. and whatever happened. Now. At the beginning of each day.
you would not have done them using any other system either. 2) Make a list of the 6 most important (to you) tasks for the day.the goal setting is best done at the beginning of the day. If you have not already done them. the only person you are cheating is yourself.use this for reviewing your goals. studying. then move on to task two and stick with that until it is done.don’t beat yourself up . Try and do it at the same time each day . Okay . as long as it happens. Then start with number one and persist with it until it is done. great! If you didn’t . Make every effort to avoid being sidetracked or distracted from it. But at least you worked on the most important of them.but make sure you don’t slip up again! After all. If you come to a point that depends on some external event (like waiting for someone else). put your Midas Method goals at the top of your list as your Number 1 priority.7 Steps to Freedom by Noel Swanson At the beginning of each day: Step 2 1) Set aside an hour for quadrant two activities . Tomorrow make a new list (which might or might not include today’s items). By the end of the day you will either have completed all 6 or just some of them. the rest can be at any time. doing repairs. Make sure you do it each day. See you next week in Step 3! -15- . If you miss a day . etc. If you did them all.your task this week: Do both of these every day. getting some exercise.
one of the original and greatest motivational teachers. Here are some examples: A window cleaner brings a small benefit to one household at a time. It has been stated by many people. Consequently his pay is low.only to find themselves bouncing and rolling down the road themselves! Fortunately none were hurt. It is through an understanding of this law that cars drive.” Newton. and running over will be put into your bosom. they simply climbed out of the back . shaken together. the number of people to whom you bring it. planes fly. This Law is one of the most fundamental laws in the universe. but still to only one client at a time. Lets see how it works in a financial sense: Your income is and will be directly proportional to the benefit that you bring. depending on the type of circumstance that they were describing. whether we like it or not.Passion. A lawyer or doctor brings greater benefit." Jesus. and Maths E arl Nightingale. So her -16- . of which the poor African villagers seemed to have been surprisingly ignorant. we would be wise to learn this. and rockets are able to land on the moon. pressed down. But Earl Nightingale prefers to see it as a wonderful demonstration of the Law of Cause and Effect. Luke 6:38. it will also be the means to your own financial security. “For every action there is an opposite and equal reaction. and underlies just about everything that we do. Why did it happen? It is easy to point to their lack of experience with fast moving forms of transport. “"Give. So what does this have to do with making money? Absolutely everything. and so it is easy to replace him. it will be measured back to you. It is a relatively unskilled job. This law pervades the entire universe. Since this is the case. and the incident provided them with some great stories to relate to the friends and relatives. So instead of hammering on the side of the truck to signal to the driver. and the difficulty of replacing you. It has its effect every time we do anything. But because of the long and arduous training she is rather more difficult to replace. Here are some of the most famous. As the truck was bouncing along down some dusty track. in many different forms. For with the same measure that you use. tells the story of some Africans riding in the back of a truck. And once you fully understand it. and it will be given to you: good measure. they decided that this was the point at which they wanted to get off. and use it to our profit.Step 3 .
before they will put in the extra work. proportionate to the number of readers). as sure as the sun will shine tomorrow. Produce the highest output. And there are only so many hours that you have that you can exchange. here is how you do it: Become the best employee there is . I will put the logs on. in the end.they expect the pay rise or the promotion first. And yet so many people expect just that.for the simple reason that.find a niche in which you become the expert or the specialist. Step 3 A best selling author brings a small benefit (a few hours entertainment). or cannot be easily provided by someone else.such employees simply get taken advantage of.the deal is that you exchange your hours of labor for money. then the rewards follow. It is not necessarily about working all hours of day and night . and 3) is scarce. then your reward will follow. If you can do this. The reason for that is very simple . The same also applies to star-quality actors. -17- . the greatest number or sales or clients. 2) can be supplied to as many people as possible. the best ideas. so his income can be quite large (in fact.7 Steps to Freedom by Noel Swanson income is above average. then. not hard. The trouble is. skilled writing is fairly uncommon.the greater the benefit the better.” It does not work that way around. The maths is simply wrong. To expect otherwise would be like telling an empty fireplace. all your efforts are primarily going to benefit someone else . If you are in employment and wish to rise through the ranks. But be clear that it is in that order first you provide the benefit. it is very hard to become financially independent as an employee . Don’t just do “grunt work” that anyone could do . Is a World Class football player really worth more than a skilled doctor? Surely the doctor provides a greater benefit to people? Yes . entertainers.become so indispensable to the company that they cannot manage without you. Also. Getting this combination right is the maths. Instead it is about positioning yourself so that you alone are the one that provides the unique benefit that the company depends on. your reward will follow. “you provide the heat and then when you have done that. how do you apply this if you want to make some serious money? Clearly you need to find something that: 1) provides benefit to people .namely the business owner. and sportsmen and women.but the problem is that it is to only one person at a time! So. But work smart. If you can get it right. This is especially true in employment . but to millions of readers.
You are much more likely to persevere. But also find something that you love. Network (or multi-level) marketing is wonderful tool for doing just that. Most could probably be described as workaholics. It is no use putting all your efforts into something and then finding out that nobody wants it.g. is to find a way to multiply your efforts. So why not. There is. handicapped. and/or large conferences and seminars. and see it through to the end if you are passionate about what you do. then if it is tedious.perhaps filling a niche market for a particular type of skier (e. the only way to make more. Then the maths is right. You could volunteer at the local homeless shelter and be rewarded with a warm fuzzy feeling about how much you are helping them. or even millions? This could be done by books.do what you love. at least. Find something about which you have a passion. and then find a way to make it pay! Passion + maths = freedom Lets look at some examples: You love teaching . to make enough money to become financially free is going to take some work. or that bring great stress. you will probably find that most millionaires have worked very hard to build their fortunes. Whatever means you choose. thousands. You love skiing . off-piste powder tours)? You love helping people. to achieve this. to put it the other way around .but teaching a school class has the wrong maths. If you look around. most would probably tell you that they love what they do. however. Or you could develop a business in which you help other people to be successful. Life is supposed to be fun. Or. school/business groups) or destination (undiscovered and exotic locations. Why do it when there are so many enjoyable things to do. so that they benefit more and more people. or collectors desperate for football or pokemon cards. that it is not so much work. I believe that life is just too short to be spending it doing things that you hate. than if it is a total bore. have fun while you are doing it? This is what I call the passion. By its very nature it is -18- . you will also have to provide a service or product that people want. So get the maths right. Could you set up some kind of tourist operation . What about finding a way to extend your teaching to hundreds.but being a ski instructor doesn’t pay. training tapes and videos. Yet if you asked them.whether that be a hungry crowd desperate for a burger. as second side to all of this. Much better to find a niche where people are begging for your service .7 Steps to Freedom by Noel Swanson Step 3 Consequently. Clearly. as play. And why not? You are much more likely to put in the hard work if it is fun.
or fixing cars or cooking). or computer programming. then you are on the high road to both success and happiness. or are you more artistic and intuitive? Are you good at leading others. The first is that wealth comes from bringing value to other people. Your task for this week is to think about your passion. But you love working on a project . the more you yourself will earn. The joy is in the journey. Are you good at meeting strangers? Can you quickly put people at ease? Are you a strategic or analytical thinker. or do you prefer to just be given a job to get on with? If you could do anything at all.or you could develop your own product that has value to many. All you have to do is to fill in three blanks in the following statement. it is a process. you might just find your life’s calling! To help you. You have probably noticed that many companies are developing mission statements to help them to focus on just what it is they do as a business. Think also about your personal character traits. So if you can find a purpose to your life that brings value to people. what would give you the greatest pleasure and satisfaction? Do not limit yourself .such as writing. The second is that happiness is a by-product of doing something that is worthwhile. We will be looking more at this in a later Step. You could be employed by a company to develop their products . and suits your personality and unique pattern of strengths. lets just think for a minute. is worthwhile. and either use the internet as a tool to make it available to the masses. here is a question that might prompt some thinking. What is your purpose in life? Now. “My mission (or purpose) in life is to _____________________ (do something) -19- . of doing something. So why not have a personal mission statement. You hate meeting strangers and having to talk to people you don’t know. So at this stage I don’t want you to be worrying about the maths. What is it that you really love doing? What is it that turns you on? What are you good at? Do not think only in terms of skills (like writing. Note also that the notion of purpose is that of action. One way to think about this is to develop your own mission statement. Life is not an end point. There are two points to consider here.let your imagination take you where it will. or programming. or joint venture with someone who does like networking or selling. Here is how you can do it (I am indebted to Joe Karbo's The Lazy Man's Way to Riches for this). In a later Step we will be looking at a number of vehicle or tools that you can use to make your money.7 Steps to Freedom by Noel Swanson Step 3 structure so that you more you help others to build successful business themselves.
” aliens armies artists athletes audiences babies boaters boys brides burned cancer sufferers children gifted girls graduates grandparents handicapped homeless informed inmates listeners men millionaires minority groups nations parents patients poor retired scientists self-employed seniors sick singles teens toddlers viewers weavers women wounded choirs couples Finally. What you do. keep brainstorming until you find your own.7 Steps to Freedom by Noel Swanson __________________ (type of people you will serve) to _______________” (towards a goal) Step 3 Now all that you have to do is to fill in the blanks.” Step two is then to identify the recipients of your actions. But don’t be limited by these. Below I will give you some ideas. When you find the right outcome. or motorists. influence refine coach inform serve discover encourager. but don’t be afraid to find guide organize assist heal prepare awaken your own verbs to use. With the right verb you should be able to complete the first stage: “My mission is to ______________ people. “My mission is to __________ ____________. able to do as a result of your actions? Table 3 lists some ideas. In what way will this be of benefit to them? What will they have. what I love doing. then guess what? You won’t mystify enlighten entertain network expand find any financial reward in it. many more. unique. Even drug dealers provide a “benefit” to people . if you are a mechanic. The list in Table 1 nurse acknowledge facilitate may give you some ideas. and what provides me with satisfaction and excitement. I will leave that to your imagination. or even countries (if you fancy being Prime Minister!). It might be an audience if you are an entertainer.they relieve their Table 1. Of course there are many. identify the desired outcome of your work with these people. Note that this might be anything form individual people right up to large groups.” Start with finding the right verb. you have your completed mission statement: -20- . leader. mission. Who benefits from what you do. When you do. craving for drugs (never mind that they caused the craving in the first place!) So keep searching until you find what it is that you love doing. entertainer. What is it you love doing help referee challenge with people? Are you a natural born teacher. If there is minister enroll enhance no benefit of some kind. you will feel it resonate with your whole spirit and being. or be Table 2. Table 2 lists some other possibilities. You will say “Yes! That’s it! That’s what my life is about. remember that the purpose of what you manage support enable massage validate encourage do is to convey some benefit to someone. there will be a “eureka” quality to it. or what? Even if you prefer instruct soothe educate to hide away in your den working on a computer lead stimulate elevate liberate strengthen empower programme.
the destination. So far we have been looking at where you want to get to. you can play around with the form of words to make the mission fit you. you have guessed it! Complete the blanks above.” As you can see from these examples.oOo --Your task for this week? Yes.7 Steps to Freedom by Noel Swanson Step 3 “My mission (or purpose) in life is to __________________ __________________ to ________________” Here are some examples: “My mission in life is to mentor self-motivated people to achieve successful and joyful lives. Concentrate only on what it is you want to do. At this point do not be thinking about how you will do it. How will they benefit? “My mission in life is to nurse children with cancer to die with dignity and without fear.” “My mission in life is to discover new places to which adventurous golfers can travel. Keep doing so until you have something that makes you feel good. --. Hang in there! -21- . Life is a journey. In the Step 4 we will be looking at how to take stock of where you are now.” achieve wholeness act find adventure appreciate art be responsible be healthy be fit earn explore have fun happiness hear experience joy laugh learn love play golf relax rest retire succeed swim travel Table 3. Next you need to know where you are now. Only then can you work out the quickest route to get from here to there.
but the content is first class. as it is to know where you are going. (They are a bit wordy and repetitive at times. The income and expenses report (also known as a profit and loss statement). do not rush over this. It is as important to know where you are now. Once again.Stop the Bleeding W < < < elcome back for the next step! If you have been doing your homework you should. USA. medium and long term. specific and detailed. And an aeroplane might not be so appropriate if you are just down the road in Leeds. and the sequel “Cashflow Quadrants”. or through your local bookstore. goals written down as to what you want to achieve in the short. bus. this week’s task is to take full stock of your situation. Income and expenses . There are two parts to a financial statement. if you are currently in New York. Let’s look very briefly at both of these. have clear. for example. Suppose. train. England”. England. most of your income probably comes from a job or other kind of -22- Figure 1Figure 1 . ship? Doesn’t that depend on where you are now? It might be a bit difficult to travel there by foot. So. the way in which you will make a difference to people’s lives. You will find a much fuller explanation of this in Robert Kiyosaki’s best-selling book “Rich Dad. we still have one further preparatory step. How will you get there? Will you travel by foot. I thoroughly recommend them.com . Before we start to look at the ways in which you will do all of this. your current starting point. Poor Dad”. be excited about the type of contribution that you will bring to the world. At this point of time. coach. your goal was to “travel to York. air. by now: know that you can achieve whatever it is you set your mind to. and the balance sheet (which details assets and liabilities).) You can order them through Amazon.Step 4 . I want to talk a little bit about how to create your own personal financial statement. Before we do that.
having sufficient passive income from your accumulated assets that you can more than meet your everyday living expenses. and out through expenses and liabilities. The rest goes on the various liabilities you have accumulated . Unfortunately most of this money immediately flows out again.ouch! The expenses continue. 1). Clearly there are two ways to achieve this . 2 as quickly as possible. your car.arrow A. 1 to Fig. the rich also manage to sidestep most of the taxes as well. your sofa. For example. This income goes into the income section of your report (see Fig. repairs. and pretty much everything else you own is a liability in that they are costing you money every month. This is what you are trying to achieve for financial freedom . So. you can see the direction of your cash flow: it flows in from the job. So. if you owned a rental property. if you ever lose your job . In contrast. and the rent your received was greater than all your expenses in terms of maintenance.arrow B. the financial statement of the rich looks like Figure 2. In this you can see that the majority of their income comes not from their work. you are trying to get from Fig. They do this by passing their passive income through various tax efficient (legal) structures such as limited companies or family trusts. Some of this goes directly out as expenses (of which tax is the biggest one) . The trouble is.one is to cut down on your liabilities and expenses and the second is to build up your assets. but the income stops. Cashflow of the rich Incidently.” From this definition.” In contrast to an asset which is “anything that puts money into my pocket. What is a liability? Kiyosaki defines it thus: “A liability is anything that takes money out of my pocket. -23- . Figure 1Figure 2 .7 Steps to Freedom by Noel Swanson Step 4 work that you do. but from the assets they have accumulated (arrow C). then that property would be putting money into your pocket. it is an asset. In other words. That is not what I call freedom. and loan interest. you can quickly see that your house.
for the first week.but then. You will find the template on the next page. Once again it will require some work on your part . you also need to do an inventory of the other parts of your life. To do that you need to prepare your own financial statement. complete your personal financial statement.. and you will probably need to put it as top priority on your priority list. This is your task for Step 4. isn’t it? Ready? Okay.. In addition. since success is about more than just money. that is what separates the winners from the losers. so let's allow for two weeks to complete it. It comes in two parts.7 Steps to Freedom by Noel Swanson Step 4 But first you need to know where you are now. or it won't get done! -24- .
Preparing your Personal Inventory
Part 1 - Your personal financial statement
For the purpose of this, convert all your income and expenses into monthly figures, i.e. divide yearly amounts by 12, and multiply weekly amounts by 4.3 This is best done for your whole family rather than doing separate ones for you and your partner. Monthly Income
Make a list of all your current income. Include: a) earned income, such as (Where you can, put the Gross Earnings here - and put the deductions, such as tax and NI in the expenses column), Job, 2nd job Tips Self-employment
Businesses in which you are heavily involved for their day to day running
Subtotal b) passive income, such as, Benefits: child benefit & Tax credit, disability allowances, social security, etc.
Interest on savings.
Dividends from your investments.
Businesses from which you receive an income, but are only a sleeping partner, or minimally involved in terms of day to day management.
Other investment income (you can either list the net profit, or you can list the gross income here, and also the expenses - such as the maintenance on your rental property - in the expense column)
Overall TOTAL INCOME -25-
7 Steps to Freedom by Noel Swanson
This is the tough one! The challenge to honestly list all your expenses as they really are, not as you wish they were! Subdivide into the following categories: Tax, Social security, National Insurance, council rates, Daily living Groceries and other regular shopping Clothing Rent Communications Land and mobile phone charges Internet service provider Utilities - Water, sewage, electricity, gas, House maintenance Repairs, redecoration, replacing carpets, looking after the garden, replacing windows, new kitchen, etc. Insurance Buildings and contents Life, accident & sickness, disability, Private medical Professional indemnity, employer’s liability, etc. Pet Leisure activities Entertainment (pub, cinema, meals out, pizza deliveries, videos) Sports - gym and other club memberships, equipment, travel Holidays Gifts, e.g. Christmas spending (often substantial), birthdays Travel Car - petrol, servicing, MOT, insurance, road tax Bus & train passes and fares Car depreciation Smoking and other drugs Loans Mortgage Car payments Other hire purchase (sofa, boat, caravan, etc) Credit card interest (be honest!) Boats & other toys - depreciation and other running expenses Other commitments Alimony & child support fines Exceptional expenses - every month there is some expense that is unexpected, or a one-off. The strange thing is that there are so many of these unexpected expenses that you need to budget for (expect) the unexpected (e.g. the boiler/furnace breaks down, a window breaks, etc.).
Overall TOTAL EXPENSES
7 Steps to Freedom by Noel Swanson
Here you list everything that puts money into your pocket - either by providing an income, or by going up in value. In the totals column, put how much you could get for it if you sold it today. Put your own house here, but do not put your car or boat here unless they will genuinely go up in value over time, and you also put an entry for depreciation and running costs in your expenses column above. You will understand your finances better if you put your boat and car in the liabilities section.
Your house Pension Rental & investment properties
401-K, RRSP, ISA’s, Savings bonds, premium bonds etc.
Stocks & shares
Businesses you own or receive dividends from Precious metals and gemstones Other
Overall TOTAL ASSETS
7 Steps to Freedom by Noel Swanson
Totals Liabilities Here you list everything that takes money out of your pocket. Put the total amount that is owed as of today. Short term debt Outstanding amount on credit cards
Overdraft Other bank loans and financing (car, boat, sofa, etc) Long term debt Your mortgage Business loans Mortgages on investment properties Cars, Boats, Toys and trinkets (although these could be sold for money, and therefore
could be considered assets, they actually take money out of your pocket in maintenance and other expenses, so they are really liabilities. Enter them here. If they have a present day value (e.g. a boat or car worth $5,000) do two things: 1) enter a negative value in the column on the right i.e. they are a liability of -$5,000, and 2) at the same time enter a monthly value for depreciation in the expenses column above. For example if the boat or car will only be worth $3,800 next year then its depreciation is $1200 per year, or $100 per month. Put $100 in the expenses column.
Overall TOTAL LIABILITIES -28-
misery” Most likely you need to find some way to cut your expenses. happiness. expenses $99. what do you do with these figures? First do these sums: Monthly savings = Total Income . If your net worth is greater than $250.e. -29- . “Income $100. If your monthly savings are positive.000 you probably need to be thinking about planning to avoid inheritance tax.7 Steps to Freedom by Noel Swanson Step 4 Financial Security Do you have: A current. $100. result.Total Liabilities Your Retirement Quotient = Passive Income/Total Expenses = ____________ = ____________ = ____________ yes / no yes / no yes / no yes / no yes / no yes / no If your monthly savings are negative you are in serious trouble and need to do something NOW! As someone (Bernard Shaw I think. Your Retirement Quotient tells you what percentage of the week you can take off (i. well done! Now use those to start building up your assets. valid Will? Life insurance (Have you reviewed the insured amounts?) Disability and/or critical illness insurance? Have you planned for avoiding Inheritance Tax (In Britain IHT will hit you if you have assets over £250.Total Expenses Net worth = Total Assets . expenses $101. result.000 including your house!) Do you have multiple streams of income that will see you through in case of unemployment or economic depression? Now. but I am probably wrong) said: “Income.
000 per month. For example. if your monthly expenses are $1..e.. If you have got this far . i.. Obviously. Your Relationships. then you can fully retire.covering topics such as: Your Health. Your Children All of these are important if you are looking for true FREEDOM. Until next week.7 Steps to Freedom by Noel Swanson Step 4 retire. did you learn something? Was it something of an eye-opener where all your hard-earned money is going? Next week we will do the second part of this step .. your passive income exceeds your expenses. -30- . you could cut down your working week to earn just $1. once your RQ exceeds 100%. go part time).WELL DONE! It is not easy doing all that! But tell me.500 and you are receiving $500 a month from your investments. theoretically. then 1/3 of your expenses are covered so. After that we will start to develop Your Action Plan.
How much are they really worth? What would you pay for a piece of paper about 6" x 2"? Or a disk of metal weighing about a 1/4 of an ounce? What would the recycling plant give you for them? Nothing probably. 2) Equally important. it is just an idea. So what is he doing now? Still slaving over his business? Absolutely not! As he says in “Seven Secrets of the Millionaires”. what do I have going for me. Of course. So why are they “worth” so much? Purely and simply because people say -31- S . If you focus just on money. you can very quickly take charge of your life. When do you get off the gravy train so that you can do the things you really want to do. So. But real success is about living life to the full. and neglect to build up other areas of your life. the “law of cause and effect” being chief among them. Like spending time with your family and friends. Opportunities and Threats) analysis. Or pursuing your sports or hobbies. you need to decide how much is enough. Stuart Goldsmith is an excellent example. and what is getting in the way?” In the last lesson we did this for your personal finances. and how they are going to get there. about enjoying rich and rewarding relationships. Then you can map out your own destiny. making a difference to the people and community around you. Or seeing the world. as you will have learnt from The Midas Method the reason is that they have been deceived into thinking that is simply their lot in life! Yet once you understand some very basic principles. before you even start on your journey to riches. where they are now. Why personal relationships? There are two very important reasons: 1) Success is about much more than just money. it is time to continue with what business people call an “environmental scan” and a “SWOT” (Strengths. then you will end up just like Scrooge: rich and miserable. and much less known is this: Money is not real. This week it is time to look at personal relationships and health. It never ceases to amaze me how most people just muddle along in life with absolutely no idea of where they are going. Over the space of 8 years he made himself £10 million. Look at the coins and banknotes in your pocket. Just a fancy way of asking “where am I now. Weaknesses. Money is a tool towards success.Preparing your Personal Inventory Part 2 . Which is exactly what you are starting to do.Your personal life till with me? Wow! You are definitely well ahead of almost all of your peers.
Everything works out. did you feel the weight of it on your spirit? And when you finally got around to cleaning it out. and it can be released again. making money is. In fact they are about every aspect of your life. Flow can be blocked. this is where it gets a bit metaphysical. and you feel confident and in control? And then there are times when you just feel stuck. The first is when you are in the Flow. then the agreement between us is soured. and that is what this week’s lesson is about. And -32- . It is only worth something when it starts to move . if you get blocked in one part of your life. the only reason the merchant will go along with it is because he believes that he will be able to exchange that same piece of paper for some goods that he wants. Nothing goes right. or you will be pretty angry and will never deal with me again. But there is still more. The creative energy is blocked. and either I have to make it right again. Wealth is therefore about FLOW.7 Steps to Freedom by Noel Swanson Step 4 and believe they are.when it gets passed around from one person to another as a token of agreements being made and fulfilled. Have you had times when everything just seems to be going your way? You are on a winning streak. you will want to make sure that every aspect of your life is an open channel for this mysterious Flow. how much lighter and freer did you feel? That clutter was literally blocking your flow. So if you want true success. It really is like some kind of spiritual force. Both are about more than money. The better you are at that. for exchanging value between people. And this in turn depends on the agreements that people make with each other. When it was like that. the more you will make. the second is when the Flow is blocked. Now. The money that passes between us is just a record. What can block your flow? Pretty much anything. In the end. it will affect every other part. It is very much tied in with the notion of agreements. Because of this. you do so on trust that I will deliver value to you. When you exchange your note for a bag of potatoes. Wouldn’t you rather be in the Flow than out of it? Well you can. If anything. If I fail to do so. A suitcase of banknotes under you bed is worth nothing. For example. or token. it is a bit of a fire hazard. Money is merely a tool. The Flow has ceased. therefore. a mechanism. have you had times when the garage or the garden shed are just full of clutter and junk? So much so that you can barely get into them? I know I have. Money is worth nothing unless it is moving. When you buy a book from me. all about honouring agreements with people. It does you no good at all. of that agreement.
running.even your finances! Your task this week is to identify and then start to sort out the blocks in your life. Now divide your weight by your height squared (72/3.7 Steps to Freedom by Noel Swanson Step 4 in some mysterious way. Your Health Do this sum: write down your height in metres (e. tea. walking...g.Overweight . 72 kg = 158lb). Remember that wealth is about honouring your agreements .Underweight .24 = 22.g.80m = 5' 11). we will start with your own agreements before going on to agreements with others. do you need to do something about your weight? Do you smoke? Do you get a minimum of 25 minutes sustained aerobic exercise (e.5 18-5 to 25 25 to 30 30 to 40 over 40 . 1.g.24). I mean really honest!) Do you drink more than 4 cups of coffee.Healthy .2) . The questionnaire below will help you to do that. that would be putting a block on all areas of your life . etc) three times a week? Do you drink more than an average of 2 units of alcohol per day? (Be honest. Note that this is an ongoing process that you will need to be reviewing regularly. be honest with yourself as this is entirely for your own benefit. No.Very Obese Yes/no Yes/no Yes/no Yes/no Yes/no Yes/no Yes/no Yes/no Based on this. Then take your weight in Kg (e. Multiply it by itself (1. This final figure is known as your Body Mass Index (BMI) and is an indication of how fat you are! So now you can compare your BMI with the following table (note this applies only to people over the age of 18): BMI Under 18. or cola a day? Do you eat at least five portions of fruit or vegetables each day (I bet you don’t!) Do you take any “recreational” drugs? If you are over 40: Have you had your eyes screened for glaucoma in the last 5 years? -33- . Once again.including agreements you make with yourself! In fact.8 x 1. cycling.8 = 3.Obese .
. Not to mention your health and fitness.so you now have no excuses left! ( Do it now . set your self some Midas Method goals to deal with it. or is still going on as an active argument: Immediate family Relatives Colleagues Friends Bosses Authorities (taxman. but also it is cluttering up your flow and so is harming your finances much more than you can imagine.. I am serious. But in the long term it will come around to bite you in your ass. One or other of these should sort you out . high blood pressure.don’t put it off again! Look. Cheating yourself or others may work in the short term. Click on these right now: Guaranteed Way to Stop Smoking and Quit Smoking Right Now Your Relationships Integrity is the key to success. If you scored 10 or more. Here are some challenges to work through: Make a list of all the people with whom you have some type of unresolved conflict whether it is from the past. well done! If you scored less. Sorry about the language. it really is time to stop! Go over to my website and check out the Guaranteed Way to Stop Smoking and Quit Smoking Right Now. but it’s true. If you are a smoker. -34- . Not only is your smoking costing you money everyday. etc) are you following the prescribed treatment regularly and correctly? Do you eat fish at least twice a week? Yes/no Yes/no Yes/no Yes/no Give yourself one point for each correct answer (you know what they are!). police etc) Unresolved conflicts are the same as broken agreements .7 Steps to Freedom by Noel Swanson Step 4 If you are a woman: have you had a cervical screen (Pap smear) done in the last 3 years? Have you had a dental checkup in the last year? If you have know medical problems (heart disease. Resolve NOW to do whatever it takes to resolve the conflict.they seriously impede your flow and will prevent you from achieving true success. diabetes.
Truly “the sins of the fathers are visited on their children down to the third and fourth generations” as it says in the Bible. but for yours. But it is absolutely the key to freedom . Like everything in life. Don’t let it be squeezed out by the “urgency” of all the other things you had to do. go and do it. (My best friend and I planned a special holiday to celebrate 20 years of friendship. you (and your kids) will reap rewards if you make some effort -35- .) Your Children The problem with children is they demand the most time and the most money just when you can afford both of these the least! Once again. < If you need to forgive (you probably do). investing time. Not for their benefit. If you cannot do it on your own.or even a holiday together. You cannot afford to have relational clutter messing up your life. If you need to put things right. This is another quadrant 2 activity.) < Let them have their way for a change! None of these will immediately put pennies into your pocket. bite the bullet and tell the truth.” And it is usually the poorest parents who say that.we get him everything he could want. including making money. I know that if you have had some serious trauma or abuse in the past that this can be very hard.a bit of marriage maintenance now might prevent a very emotionally and financial expensive divorce in five or ten years. But these are solid Quadrant 2 activities that will pay emotional and financial dividends for many years. They would much rather have you than the toys! In the clinic I always cringe when I hear parents say “He doesn’t want for anything . Even so.7 Steps to Freedom by Noel Swanson < < Step 4 If you need to apologise.and I am a consultant psychiatrist. thought and energy into raising them right. I know . It may cost you in the short term. then do so . will save money and heartache down the road . What have you done recently to celebrate that friendship? Here are some suggestions: < Buy some flowers unexpectedly < Write them a short note or card to express what they mean to you < Arrange for a special evening or day out . but it will more than pay for itself over the long haul. then pay the price and do it. Yes.it is only yourself that you are harming by failing to forgive. < If you need to own up to something. Now think about those that you count as your loved ones and your friends. so trust me on this. then get a friend or counsellor to help you.and not just for you. do it. And especially don’t make the common mistake of working long hours to buy them everything they want.they don’t deserve to be forgiven. but for generations to come. (Just as an example .
Don’t know where to start? Then have a look at my book. Once again. You will feel so much better when you do. you may need some help with this. But you do need to throw out all that junk! Sort out your wardrobe. character traits. picture (visualise) for yourself some situations in which you would want to demonstrate your new. But once again. you might want to be more easy going. positive. And it might take you some time (after all. Now. put next to them what you want to be instead.7 Steps to Freedom by Noel Swanson Step 4 to learn how to be a better parent. e. So here is a task: 1. Time to take a look around you. For example. That is not the goal. Make a list of character traits that you are not happy about. and that affects your flow. this is all about developing a lifestyle of success. Finally. Stuart addresses this in terms of self-belief in The Midas Method. put them on you Midas goals. and work at them until you achieve success. Put them one at a time on your Midas goals. and so on. nor even a month or a year. No you don’t need to be obsessional. your happiness and your prosperity. You will not complete all these exercises in a week. It ‘s physical state affects your spirit. 4. do you? 2. But this is an ongoing project. Make a list. one at a time. but I would certainly agree with them that a well kept home will enhance your health. you lie. You get angry too easily. and do all those other little jobs that you have been meaning to get around to. and will pay you dividends over a -36- . Then for each of these. for each of these. The goal is to develop habits that will last a lifetime.g. the reality is that life is a life long project). you give in and don’t say “no” enough. and if you can learn and apply them. You don’t have to be perfect. As you have probably realised. No. instead of being angry. your are unreliable. The health visitors I have taught believe it should be compulsory reading for every parent! Your Home Alright. I am not sure I go so far as to go along with the Feng Sui practitioners. repair the guttering. Yourself Probably the hardest of all. “The GOOD CHILD Guide”. So. there are principles that apply. Your home is where you spend most of your hours. are you still with me? That is quite a bit of homework I have given you. you don’t need a mansion. and sort them out. But you don’t want to end your days as some miserable old “git” that nobody likes. you increase your children’s chances for happy and successful lives a hundred-fold. you will have to be happy with yourself. For you to be successful. your procrastinate. 3.
magically. make the time for them. you will find you have plenty of time. these are all Quadrant 2 activities. The temptation will be to put them off until you have enough time. worry and guilt happy and successful children peace and contentment money Step 4 As I have said. Do them now. and somehow. -37- .7 Steps to Freedom by Noel Swanson lifetime. See you then. It is called getting into the Flow. dividends including: < < < < < < greater health and longer life happier and more fulfilling relationships less stress. In the next Step we start to put together your action plan. You will never have enough time. Don’t.
That is why I spend so much time emphasising the dream and the goals. eh? Now. would be rushing down that plank to rescue the little one.Step 5 . How about if it were raised a foot (30cm) off the ground? No problem.Your Plan for Security O kay. That reason is your dream. Would you walk across it then? No? What if I offered you $30 to do it? How about $150? What if your little nine-month old baby was crawling along the plank and was about to fall off? I am guessing that most of you. By now I hope that your dream is starting to dominate your thinking. the reason why. down on the ground. The easy thing to do in life is to drift. Why? Because it is your dream that provides the motivation to succeed. would you be able to walk along it without falling off? Sure you would. Let me give you an example: If I were to lay a plank of wood. Until your reason why is strong enough. the chances are you will not do what it takes to make the money you desire. That is what most of your friends and acquaintances are almost certainly doing. especially those with kids. this week we will really start to rock and roll! But first lets just review how far you have come. -38- . It is also what you will continue to do unless you have a strong reason to do otherwise. say 9 inches wide by 30ft long (25cm x 9m). what if it were suspended 100 feet off the ground between to tall towers? With no safety net. So what was the difference? The only difference was the motivation.
and then work backwards Your death What happens if you die? Will your loved ones be looked after? Will your possession go to the people you care about? To make sure.Developed your own. So now it is simply a question of finding the right tools to plug those holes. You just never know what is around the corner.. even as I am writing this I have just leant that my sister has flipped her car over. You do not need to take excessive risks to become free. Once you boat is watertight. and then be hit by a bus as you cross the road tomorrow. what can you do to protect yourself? That is the goal of this week . I am sure. or your loving partner might develop leukemia. Believe me I know it . So. Fortunately she is unhurt.Identified your starting point (where you are now) Now it is time to find a vehicle that is going to carry you to your destination. or. then run. you will do okay. You will survive. as it is only when you have this kind of confidence that you can safely embark on Step 6. In the face of all this uncertainty. then prosperity. and the second stage is Step 6.7 Steps to Freedom by Noel Swanson Step 5 You have to be constantly reminding yourself of the reason why. You already know that life holds no guarantees. You might do everything right.see Rich Dad's Prophecy). With this you can have the confidence that whatever life does through at you. unique. purpose in life Step 4 . If you don’t. although. you need: -39- . From Step 4 you will have already identified the holes in your security. So far you have: Step 1 . In fact. It will be done in two stages.Developed your Dream Step 2 .Written down your Goals Step 3 . which is to develop your action plan for prosperity. This is your action plan. very shaken. then you can attach the outboard engine to it. This is important. when the going gets tough. But the car is a write-off.to develop your plan for security.. The first stage is this week Step 5 of the plan.I’ve been there and done it countless times myself . First security. Walk. pull out Step 4 and lets look at it again: We will start with the worst possible scenarios. you will quit. or there is another great depression like in the 30's (actually. this is quite likely as we are well overdue for it .and wasted years in the process! But back to business.
Unless your affairs are very complicated. it is only £9. Whole life is a combination of insurance plus savings/investment. For that peace of mind you will pay us a monthly/yearly premium of Y until either the term expires or you die. If you live longer than that. You also have no option for any kind of tax planning. When (not if) you die. whichever comes sooner. You will need to get a write-yourself-a will kit. 2) Life insurance. then we will also pay you a performance bonus of Z. You can either buy a printed one from a stationers. There are basically two types. Everyone else needs life insurance. If you are in the UK. No will is bad news write one now. you are still a single student) or you are already financially independent then you can miss this out.g. So how do you do that? These days you can either do it yourself or get a lawyer to do it. ” So term insurance is pure insurance that protects you in case of the unexpected. -40- . We will invest this money (usually in the stock market or in bonds). In the old days whole life insurance was very common and probably worked quite well. Term insurance basically says this: “If you die at any time in the next 10. If you die sooner than expected. or you can use a computer program that guides you through the process and then prints out your will at the end. and look after your own investments for your retirement. we will then pay out to your estate the minimum sum of X. These days you want to avoid it like the plague! Just get term insurance to cover the unexpected. then we will pay you a cash settlement dependent on the value of the investments. 25. If you make it to the predefined retirement age. 40 years (the predefined term) then we will pay out to your dependents or your estate the fixed sum of X. then hopefully you will gain on the investment part. the insurance kicks in and they pay you the guaranteed minimum.” Whole life assurance (which comes in many different guises and names) says this: “You pay us a monthly amount of Y until your retirement. If you have no dependents (e. Without a will your possessions will be disposed of according to the prevailing law of the land . if by then we have made enough profit on the investments. In addition.normally to your nearest kin. the do-it-yourself route works perfectly well and is a lot cheaper.99: It really is easy. Often the process can take a long time. try this one. so don’t put it off another day.7 Steps to Freedom by Noel Swanson Step 5 1) A valid will.
How do you arrange it? See an independent financial adviser who is not tied to any one particular company.000 (which is not a lot if your mortgage is paid off!).co.uk/main/index. That does it for death planning. Until then. You need independent advice. When choosing an insurance company . -41- . whether your partner will go back to work. But with simple planning you could easily save yourself over £50. You need to be thinking about setting up a power of attorney and perhaps a living will.quotelinedirect. horrendously high. 3) Inheritance planning. in 20 or 30 years time. if not permanently are. once your insurance is in place. If it is more complicated than that.insure. Don’t scrimp . you need it. and for how long? You need to work out how much your family are going to need to live on if they no longer have you to bring home the bacon.his £200 fee could save your tens of thousands. and add in a factor for inflation. What if you are severely incapacitated and unable to make decisions for yourself. but also that due to your aging. see a specialist tax adviser. You want that company to still be there. and what your expenses will be down the road (for example will the mortgage be paid off). statistically. Then multiply that figure by a factor of 10-20 to get the level of insurance cover you need.asp US: http://www. But what if you are just injured or sick and unable to work? How long could you survive without your regular income? The chances of you becoming incapacitated for several months. This is about getting the safest deal. Your independent financial adviser can help.com Then. not a hard sell for one company! Or go for one of the online quote brokers.go for rock solid. This is particularly true for occupations that require manual work or mobility. Obviously the longer the term. If you have any decent Net Worth you need to take some advice on how to minimise death duties.especially if you have more children! Once you are rich you can cancel the policy.000 in taxes. Standard Life is perhaps the most solid of them all.7 Steps to Freedom by Noel Swanson Step 5 How much cover do you need. Check them out first. you need to review it every time your circumstance change . This is not about getting the cheapest deal. the more expensive the premiums as they have to cover not just the increased risk due to time. so get a good one. How long do you need it for? You will need to consider the age of your children. for the UK: http://www. eg. ready to pay out. In Britain you have to pay 40% on everything over £250.
if you are deep in debt. in just 7 years. Hopefully you will have paid it all off before they start charging you interest again. then start on the next debt .msn. d) Now tear up your new credit card. It is crucial that you still pay off. Pay cash instead. then your first priority is to pay off the debt. Ideally you want to have enough money set aside to live on for 3 months.then you can either negotiate a special price for paying cash. And ALWAYS paying off at least as much as you wrote down in b). Renegotiate this so that each month you are paying back the sum in b). g) Eventually you will be left with just the mortgage. b) Write down how much you are paying each month in debt servicing. Seriously. c) If there are a lot of credit card debts. or you might even decide that you do not need it after all! You will never be free if you are a slave to instant gratification. save up for it .7 Steps to Freedom by Noel Swanson Check out this article (US perspective. each month.com/content/Retirementandwills/Planyourestate/P34945. see if you can have the entire balance transferred to a new card at 0% interest (they often offer this as a 6-month enticement to get you to switch cards). exactly as much as you wrote down in b). and then put everything else towards the credit cards. Start putting some regular savings aside into a high interest savings account. By doing this your credit card balance will rapidly reduce. If not. if you -42- . including mortgage. If you have no cash. your monthly repayments will be less. without any increase in your income. or you will end up in even worse debt. but applies more or less everywhere): moneycentral.always working from highest interest down. no interest. Pay the minimum on all your other debts. You don’t need it. You will probably find that by doing so your mortgage will be gone in just a few years. f) Once the credit cards are paid off. h) Of course this will only work if you STOP SPENDING money that you do not have! If you want something. Here is how: a) Look at all the debts that you listed in your balance sheet (Step 4). This is vital.asp To protect yourself you need: Step 5 1) Cash in the bank. CLOSE the old accounts. Once you have done this. account. However. If you choose to. e) Because you have transferred your balance to a new. then go without whatever it is you were trying to buy. you can probably pay off your entire debt. see if you can repeat step c).
If you are off work with the wrong illness. This says: “Pay us a regular monthly premium. The other variety protects you in case of unemployment. then we could insist that you go back to an easier. We will not cover you for any illnesses or disabilities that you already have. very expensive . in a high risk job. you will need someone who is independent to guide you through it. This again seems cheap. provided this is not more than a certain fraction (usually about 2/3) of your normal gross monthly earnings. unfortunately.7 Steps to Freedom by Noel Swanson want everything NOW.simply because they have to pay out so often. to summarise. This comes in two varieties: One pays off your mortgage if you die. The problem with these is that they pay out only for certain pre-defined illnesses or accidents. Cheaper. Get the latter. The amount we pay out may or may not be linked to inflation. or until a certain age (normally retirement age). Check it out. but less useful are various types of critical illness or accident insurances.” This type of insurance is. Might be worth considering. depending on how secure your job is! So. rather than to your old profession. The cost is more if you opt for a shorter waiting period (which is why you are better off with some cash in the bank). Avoid pure accident coverage. but is usually more expensive than plain ordinary term insurance. waiting. again. but is actually relatively expensive considering how limited the coverage is. It seems cheap. we will then pay out the following: “For the first. or have various risk factors. You may also be offered mortgage protection insurance. period (anything from 2 weeks to 6 months) we will pay nothing. Step 5 2) Income protection or disability insurance (goes by different names). if you are old. here is your shopping list this week: 1) Write a will (and think about organ donation) 2) Review your life insurance -43- . you get nothing. lower paid job. We will pay this until you are back to work. There are very many different types available so. If you work for the government there is a high chance that they provide this type of coverage as part of your employment package. After that we will pay out X per month. If you become ill or injured and are unable to work. Unless you pay extra premiums.
uk/main/index.asp Great source for UK insurance quotes Don't put this step off! It might be tomorrow that you are hit by that bus..asp Both of these offer good.99 http://www.quotelinedirect. We will continue Step 5 next week. although from a US perspective.7stepstofreedom.com/estate/ http://moneycentral.com/ukwills. 6) Put some regular savings aside as an income cushion.co.smartmoney.msn. -44- .html This will redirect you to will-writing software that costs only £9. free.com/planning/home.7 Steps to Freedom by Noel Swanson Step 5 3) Review your disability/income protection insurance 4) Do some inheritance tax planning 5) Pay of your debts and put some regular savings aside as an income cushion. They have useful worksheets to help you calculate how much insurance you need.. http://www. advice on estate planning and insurance. 7) Consider a living will and power of attorney Here are some useful links to help you with this: http://www.
Right? So now set yourself the goals of turning those “no’s” into “yes’s”. . Indeed. Click here and take a look a GUARANTEED way to quit smoking. there are probably a whole host of other vitamins etc. Go back to “Step 4 continued”.you will find they taste just as good as the high fat junk you are used to! Also think about adding some quality supplements to your diet. Get it. Naturally this will take some time. due to oxidative damage. R.produced from pure organically grown herbs and vegetables. Last week we were preparing for the worst.Step 5 cont.Live for Success! L ast week you started to put into place your plan for security. so put it onto your Midas Method goals and get going: Here is some help: 1. Furthermore. in the herbs that so far we know nothing about. the evidence continues to mount up about the dangers of over-processed foods and high fat diets. help is at hand. Make sure you get the best . it is becoming clear that the effects of aging are. Modern food is desperately short of good nutrients. this week we will prepare to avoid the worst. STOP SMOKING! You know it is crazy to carry on . very readable but very well researched account of nutritional supplements . what you need.what they do. Clayton for a proper. none of these are present in the artificially products. fortunately. The goal is to remove all the things that are blocking your flow. 2) Get a low-fat cookbook and experiment with some of the recipes . But don’t go for any old supplements. over the last 100 years the sperm count of healthy males in the USA has dropped by 95% simply because of the poor diets we eat. Why? Because in some cases the organic vitamins and minerals are much better absorbed and utilised than the inorganic ones. not created in a laboratory. This can probably be prevented to a large degree by making sure we consume sufficient anti-oxidants . -45- . On there you will see some questions that you answered either “yes” or “no”. This week. At the same time. Mostly we dealt with the unpleasant realities of death and incapacity. You have probably tried a dozen times and failed. Furthermore. your good looks. your taste buds. and why. to a large extent. your sex life . your fitness. So.and it costs you money while it does this to you! Look. I know it is difficult to stop. but if you never start. you will never achieve it.it ruins your health. This really is very simple.found in fresh fruit and vegetables. Naturally. I strongly recommend the book Health Defence by Dr. we can be a bit more up-beat.
squash. canoeing (can be done on rivers. then take a look at Get Fit While You Sit. This. 90% of people are trapped by their thoughts. If you really (and I mean really) cannot find the time to do this. and there are so many to choose from! Ask at your local library for details of local clubs and courses. So why not use this to your advantage? Not only that. plus the greater respect from those around you. 6) Clean out the garage and basement. golf. Then they dressed them in quality. ice hockey. did their hair up. How you dress does affect how people treat you.throw it or give it away! The same with all your junk in your bedroom and wardrobes. marathon running. casual clothes and sent them out to a variety of high street stores and restaurants. It affects their self-worth and -46- . climbing. The difference was unbelievable. 5) Go and see your dentist. None of the businesses recognised them. they took some volunteers. sailing. and what opportunities are open to you. although 1 glass of red wine a day is good for you as it contains high levels of flavanoids that protect you against various cancers etc. many more. and optometrist/opthalmologist for your screening checks. windsurfing.it is much more fun to keep fit by doing a sport than by going to a gym. The restaurant that was “fully booked” now suddenly had a table free. go and do it. In one. badminton. but when you start dressing smartly.it is only hurting you. fencing. Here are just a few ideas: mountain biking. will open up many doors you had never before considered possible! 8) Resolve you relationships with family and friends. and alcohol. and find a whole new dimension to life. They sent them out to the same places. smart clothes. 7) Make a decision to start dressing for success. tennis. If you need to apologise to someone. go and do it . and then go along to watch or ask questions. They first dressed them in rough. not them! Over the years. it has become absolutely clear to me that the biggest difference between the rich. both as a psychiatrist and as a businessman. netball. Nearly all off them treated them with much more respect and attention. football. doctor. If you need to forgive. swimming. 4) Cut down on caffeine. There has been some very interesting research about the effects of first impressions. and maybe added some jewellery. is in they way they think. If you have not used it in 2 years . and the rest. you will start to feel better and more confident yourself. hill walking and rambling. lakes and the sea). You will meet new friends. archery.7 Steps to Freedom by Noel Swanson Step 5 3) Take up a new sport . and many. martial arts. With this programme you really have no excuses.
I was talking to a friend about this just yesterday. take a look at a few of the hundreds of testimonials the course has received. review your goals. One of his comments was how much more confident I myself had become since joining the Inner Circle. Do not miss the opportunity to do this course. In this we will look at some of the money-making vehicles available to you. The only place I have ever seen this so explicitly exposed is in Stuart Goldsmith’s Inner Circle. and their bank balance. you are going to have to invest something in your personal development. Poor Dad. and so on are used by the powerful to herd the sheep in the directions they choose. If you haven't. so what have you got to lose? Or are you not serious about your future? "A brilliant course. and what really traps people. place to start. You have already started to change your thinking by reading my newsletter. Tidworth 9) If you are having difficulties with your children’s behaviour or learning . and see you next week. We are done with the “boring” stuff. fear. hire some extra tuition..7 Steps to Freedom by Noel Swanson Step 5 happiness. If you don't have The Midas Secrets (unbelievable! () then click here and get them both together. It's a MUST if you want a life!" Kaz Lemmon. go and do so now. there is the usual 100% money back guarantee. -47- . even essential. powerful and free. Remember. is that way that tools such as guilt. duty. Read some books. Don’t let your false pride prevent you from having a happy and successful family. and by reading books such as The Midas Method and Rich Dad. To become wealthy. Next week we start Step 6. take some parenting classes.do what it takes to get it right. The GOOD CHILD Guide is an excellent. If you have The Midas Secrets (surely you have by now????) you will have already received the first month's teaching materials and will probably have already joined the Inner Circle. And while you are there. What are they and which are the best? Do your homework. their marriages and other romantic relationships.. Okay. But that only touches the surface. On my website you will also find suggestions and help for other behavioural and learning difficulties. stick to your priorities. bosses and colleagues. their interactions with friends. It certainly opened my eyes! In fact. What rarely gets talked about.
step 7 coming up soon!). Now. although the plan requires no thought or work. -48- . 1.000 per year. 2. 15 or 20% return? Turn over to find out. year after year. It is essential that you start this plan NOW. It's goal is to provide us with a comfortable standard of living. if you have not already done so. life is uncertain. The plan for security was no. (as I hope will be too .I should know. That is the purpose of the Plan for Comfort. the house will just collapse . The idea of this is that it is automatic. But make sure you are sitting down.Your Plan for Comfort W elcome back! This week we really set the wheels in motion. and requires no thought. Lets assume you are on a fairly average $30. So what would it be worth if you invested this amount. If you are already over 45 then time is something you are running out of. Too many things are out of our control. If that is your situation. even if all our attempts to be prosperous or even rich fail. as it may get pretty scary! I am sorry if the last few weeks have been rather hard work. your Plan for Comfort. But unless you lay the right foundations. I am also making backup plans.Step 6 . I’ve been there and done it! If only I had known 10 and 20 years ago what I know now. You see. routine. The aim is to get as high a rate of interest as we can.. By the time we have finished you will have in place three plans. So while I am building my business. And make sure you teach your children to start theirs now too.. and sort it out.. then you have a big problem. at 5. isn’t it? Last week you finished off working on your Plan for Security. Take a look at the table below to see why: Suppose you put aside 10% of your income each year. just in case. But that’s what experience is all about. this week we work on no. What does our Plan for Comfort consists of? Quite simple: month after month after month we put aside a regular amount of savings.. Face the problem now. That would be $3. 10. But don't bury your head in the sand.000 savings per year. what it does require is time.
497 75.315 20.150 6.742 142.051 15.000 3934 4131 45.177 7.322 86.247 3.774.000 3.334 126.930 10.751 50.497 59.972 71.548 129.000 3237 3399 45.448 110.104 330.098 35.221 4.555 131.532 10.647 30.021 45.623 28.876 93.620 44.681 1.995 1.116 537.514 139.620 99.954 65.623 107.649 502.165 437981 15% 450 968 1.490 174.958 7.594 61.465 5.734 39.066 49.736 67.920 13.621 86.568 80.184 3.069 128.957 13.559 6.000 45000 45000 5813 6103 6409 6729 -49- .939 4.000 5% 150 308 473 647 829 3.687 13.392 9.172 134.000 4.000 45.011 267.432 22.564 37.357 8.290 23.000 5536 45.923 15.7 Steps to Freedom by Noel Swanson Step 6 Year Capital profit value profit value profit value profit value Int.392 1.588 213.775 217.605.351 16.227 21.344 929.000 3747 45.748 29.238 74.000 4.426 105.458 9.955 15.080 34.869 185.034 3.272 45.448 43.616 3.197 39816 3.067 1.554 9.925 92.411 24.090 95.000 1.686 89.105 259.701 878.752 91.525 56.748 46.020 21000 1.657 42.000 2388 39.200 38.695 436.000 5.899 12.575 19.152 188.600 7.812 52.462 31. rate: 3000 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 6000 9000 12000 15.843 223.315 2.968 398.510 168.644 100.849 115.518 43.161.062 361.221 51.312.261 30.137 10.180 47.426 25.056 1.475 24.451 115.431 4.056 118.436 554.750 9.485 11.499 174224 3.739 645.048 84.192 373.563 2.782 45.861 185.326 311.169 379.539 3995447 18.000 45.923 665908 3.406 21.000 45.115.980 17.195 29.613 114.926.104 19.321 224.741 164.000 1.418 11.074 4.088 763.213 1.009.738 151.796 61.338.655 287.450 7.581 141310 10% 300 630 993 1.146 577.415 7.832 2.906 36.147 25.317 104.136 385.300 6.479 15.915 32.256 1.952 299.554 45.325 26.738 44.886 18.654 30000 1.846 3.747 204.781 5.363 462.229 271.432 27.430 448.911 70.930 13.569 45.320 2.533 12.468 664.887 33000 2131 36.458 18.139 55.153 70.723 27.000 2940 45.613 321.227 23.287 774.338 45.147 329.687 82.720 116.256 122.000 5.575 20.577 17.554 153.221 24.316 32.940 78.000 4.329.005 100.308 37.371 74.980 6.180 2.754 247.358 57.000 2.790 35.865 62.494 1335718 20% 600 1.057 154.000 1.817 2.092 249.397 74.868 139.
they are going to start to take money out out of their pensions (i.000 down considerably. As a result. at under 15% interest you will never be able to retire.4 times better off if you are earning 20% compared to 5%.e. than when you have run out of both money and time at 70. instead of putting money into savings and into taxes. consider this: The baby boomers (you are probably one of them) will start to reach retirement age (65) in 2011.000+) after 18 years.take a look at your financial situation (from Step 3). In fact.e.6m v. it would take you 50 years to build up to a yearly profit of over $30. Notice three things: 1) The dramatic effect of a higher interest . i. Moral: you must go for the very highest rate you can get. there are fewer and fewer young folk having to pay to support more and more of the old folk. And if that has almost caused you a heart attack. we are putting in $3. and value is the value of your portfolio at the end of the year (consisting of the previous end-of-year balance plus the new profit). The problem is that there are ever more elderly people. the Stock Market). and they are living ever longer. yet a whopping 14. out of savings (probably also the Stock Market. So . In other words. as every percentage point makes a huge difference over time. But don't forget safety as well.5-fold increase over 25 years ($1. my pension or the government will look after me". At that point. but if all these retirees are taking money out of the investment markets in order to live. at 5% return.but better to face it now. I am sorry .e. and out of the government (state pensions.000.000).it takes a long time for the profits to build up.7 Steps to Freedom by Noel Swanson Step 6 The column labelled Capital is how much cash you have paid into the plan (in this example. especially at low interest rates. with the bulk of them retiring between 2015 and 2020. At the same time the younger generation will still be putting money into those things.000 a year for 30 years. or property).000 a year for the first 15 years). "that's okay. Especially since inflation will have watered even that $30. a 4-fold rise in interest rates leads to a 2-fold rise in value after 10 years. what do you think will happen to the invesment markets? Yes . profit is the profit earned that year. 3) At 15% you can retire (i.they will -50- .after 10 years you are almost 2. $110. health care). live of your passive earnings of $30. even putting aside $3. So how does that work? Not only that. 2) The effect of time . map onto that your current age. and you can see what your position is going to be when you are too old to work. Now before you say.
At year 20. But rising taxes means that those with wealth. and are thus the most expensive to look after. And we need to start it now. And when the young folk see the market going down rather than up. Steps 5 and 6 are about building confidence.your secure foundation will ensure that you don't get washed away with it. I -51- .000 spaced out over 15 years. That is why we all need a Plan for Comfort. we have put in a total contribution of $45. Then. given all this. the best bet is still the Stock Market. So. The other main option is to invest in residential property (e. Confidence is knowing what you will do if it doesn’t". You could get the same result by starting with a lump sum of just $23. So where do you get a good consistent high rate of return? At present. at 15% interest. Who will pay for this? To meet all these expenses.they will take their money out for safety. However. Despite the bear market we have had over the past 2 years. houses to let). on top of all this is the rising cost of medical care. the government will have to put taxes up. less children to support them. plus that fact that the elderly consume the most medical care. And it also needs as much pump-priming money as you can put into it. what will they do? You got it . Net effect: Stock market crash. but simply by the weight of demographics . But if the wind and the storms come (as they might). there are still some factors that would support a futher boom period before the major crash that will result from the baby boom crisis in the years following 2010.g. Caused not by fear or panic (although both will be there in abundance). Your Plan for Security (step 5) is the bedrock for your confidence. Your Plan for Prosperity (Step 7) will be the building you erect on that foundation. The Plan for Comfort is supposed to be a conservative. and those that run businesses. will leave to go to countries with lower taxes. To work it needs the maximum amount of time. Your Plan for Comfort (this week) is the foundation you build on that rock. nor am I. low risk strategy.7 Steps to Freedom by Noel Swanson Step 6 go down in value.000 and no further contributions. It is supposed to enable us to survive. what do you think will happen to your pension???? Are you happy to rely on it? No. in the above chart. For example. The result is a business depression which. even if all else fails.000.more old people. leads to less taxes actually paid. Why? Because time is working for you. and your house comes tumbling down . Someone once told me that "Optimism is believing the best will happen. in turn. you would have $330.
the system says buy these. Get the picture? BORING! Don’t you wish you had started this 20 years ago? Now. now sell them and buy these. emerging. like glue. every month. gosh. our regular savings into the "system" . on average.. You will find a way. How will you manage without the money? You will. Hungary and Czech Republic) are prime examples. sit on them.. And sit on them. Houses have gone up in value (like shares) for the past 40 years. you will be another year older before you get to enjoy the profits. sit on them. But if property prices should go down (as they did by 80% in Japan during the 90's). you need to develop your plan. you will find yourself very rapidly bankrupt. Sure. But no. property markets to find some real bargains. If you set it up right. If they continue to go up you can. All I have to do is to follow the rules and do what it says. sit on them. You could stop smoking for example (I told you I would keep nagging you!) You will -52- . Whichever you choose. in real life it is never are smooth and regular as that. But. Until we hit the next depression. you can develop a system that could pay you. I mean. No. No matter how boring a 10-20% return seems.. Wait until the crash and then buy as many houses as you can. the reason you make so much money is because of leverage i. and stick to it. Do NOT put it off. There is no excitement in paying the insurance companies their monthly dues.e. or. or buy options on oil. of course. BUT. If you put it off another year. just keep plodding away. Some years are way better. if your business takes off and you make your millions quicker than this. others rather flat. And there is no great excitement in putting aside. using a mortgage to multiply your investment.g. I promise. 10-20% interest year after year. The new entrants to the European Union (e. fine! But if not. So take care.the "bottomless pit" my mother calls it.. Or look to new. as whatever goes in there never comes out again. and STICK TO IT. You see. Put that regular amount of savings away month after month after month. the plans for security and comfort are boring. and your profits. I want to chase the latest "Hot Stock" that is all set to double over the next six months. the system is just that. Start today. over the long haul.7 Steps to Freedom by Noel Swanson Step 6 would caution you on this one. or speculate on gold or currencies. sit on them. anything with a bit of spice (and risk) to it. become very wealthy by investing in them. So. TODAY. indeed. The trouble is.. a system. the effect is the same. that is so hard!!!! I want to do it my way. what do we learn from this? 1) Get your comfortable plan in place. Maybe more. saying "I will start next year when I have a bit more money". at least you have a back up plan. Set up a standing order so it happens automatically. But.
000 a year. Keep learning. The more you develop your financial intelligence. regular. It really is like a hole in your -53- . not confidence. Keep your eyes open. if you were still living on $30. under any circumstances whatever. How to earn up to 20% on your investments Want to know how to do it? Okay. build up to your retirement fund .at least until your yearly profits are double what you want to comfortably live on. Won’t be much at first. 2) Do not. take anything out of your comfortable plan . monthly savings that will. Keep reading.unless. your boring. Do not delude yourself into thinking you don't need it because your plan for prosperity is so sure-fire and risk free.7 Steps to Freedom by Noel Swanson Step 6 be amazed at how much money literally goes up in smoke! In fact. Whatever goes in. you will be very glad that you took my advice! Tax . Are you getting it yet? Put the money in. and I hope it does. Then have a look here to see how close (or not) your guess was. see if you can guess how much a packet a day is worth over 10 years.and it can come from all sorts of unexpected directions. and you could get an average 15% return. Read that last paragraph again. 3) Teach your kids. Even with the very best system you cannot just keep blindly putting money into it without any regard for what is happening in the real world. Now read it again. run for cover before the heavens open and it all comes crashing down. The goal this week is to put together the nuts and bolts of your plan for comfort namely. and don't take it out. When you see the storm clouds gathering. That is optimism speaking. I must emphasise that you must do this. it will work even if you are doing the boring plan for comfort.the hole in your bucket The biggest hindrance to growing your wealth is tax. Imagine if you HAD started when you were 15? Just 10% of your income. Do not put it off any longer. your Plan for Prosperity gets you there quicker. But if adversity comes you way . however. 4) Keep your eye on the (financial) weather. but start the habit and it soon will be. the lower the risk of being destitute when you are old. lets go. Once again. That is the only way the compounding can work. If your plan for prosperity does work. That is why it was called the Bottomless Pit. Using the table above. you could retire in year 18. stays in. over time. of course.
so if you have any doubts about what you are doing. Then you reclaim the tax that you had paid on that money. This is the system used in Britain (ISA's) and the USA (Roth IRA). indeed. I am going to give you some suggestions to think about. So you have to be smart and tax efficient in how you set up your savings plan. consult a suitably qualified professional. after-tax money into the scheme. I am sorry. these suggestions apply to middle class people who are either employed or self-employed. It is fine if you retire on a lower income (and therefore a lower tax bracket) than when you put the money in. have many more tax advantages they can use. They are suggestions only. leaving you with $70 in your hand.no matter how are you work at filling up the bucket. and can be withdrawn tax-free without penalty. Most countries have them and they are normally of two types: Type 1 . People who run or control large businesses. The savings can then grow tax free. But. so you pay $30 tax. Tax-efficient saving schemes First. you are allowed to). So be careful. Do your -54- . If you took all the money out at that time (if. and a major stock market crash looks imminent. so we use what we can at this level. check out whatever government supported tax-efficient savings schemes there are. then you may not have to pay any! This is the system used in Canada (RRSP's) and USA (401(k)).after-tax savings: You put your normal. the drawback is that when you come to take your money out. Suppose the tax rate is 30%. and the rich. But suppose the storm clouds gather.7 Steps to Freedom by Noel Swanson Step 6 bucket .do not rely on my suggestions. if you have decided to retire to a sunny Caribbean tax haven. at this time I do not know which system other countries use. So your $70 of savings has cost you only $40 out of your pocket. it just keeps leaking away. Furthermore. anything you do is at your own risk.before-tax savings: You put your normal after-tax money into the scheme. This means that you can put more into your savings. You put that $70 into the scheme and claim back the $30. Of course. you could inform me? Both types will have rules about how much money you can put in each year. . Type 2 . You earn $100. Once in. The big problem with the before-tax plans is that it is not easy to take your money out once you have put it in. you would likely be hit with a tax bill at the highest rate of tax. you then have to pay tax on it at the prevailing income tax rates. One of the most risky situations to be in is to have no control over what you can do. But right now we are developing your safety net.perhaps. the money can grow tax free. I am not an accountant or tax advisor . but remember.
The whole point of a plan for comfort is. use them to their maximum. that it is a lifeboat in case everything else goes wrong. 401(k) etc) 2) Then think about the other ideas. you may find that you can protect your assets from the tax man. Your goal. Roth Ira. from vindictive ex-spouses. But this is what the rich do .so it obviously works. Using Corporations If you are self-employed. That is to be avoided at all costs. If you do have a company. so make it safe! Having said that . RRSP. from inheritance tax. over all. Then pass the profits up to the holding company for safe keeping. I will tell you in a minute what you are looking for from them. and from personal bankruptcy and disaster by using carefully constructed Trusts. they are at risk should your business go under.7 Steps to Freedom by Noel Swanson Step 6 research. The way around this is to have a holding company that in turn owns. is to get you money into a place where it can grow tax free. it is safe. If the business goes down. So this is what you need to do: 1) Open up your tax-efficient saving scheme (ISA. or running a business. But be careful. and forget about it (see below). these schemes are a must . and then seek professional advice. 'S' or 'C' corporation in the US) and to pay yourself dividends than to be a sole trader or on a salary. the holding company should still remain afloat. it will almost certainly be more tax efficient for you to form a legal company (limited company in UK. and under your control. the company that runs your business. For the average person. or are resident in more than one country. This is your security blanket. if appropriate. Read Robert Kiyosaki's books for more information about how this can benefit you.sign up for one. If the savings are still owned by the same company as your business. after all. as a subsidiary. so make sure that wherever you put your money. know their limitations and. This is very specialised so you must get advice. you may find that it is better to leave your savings in the company than to withdraw them. Using Trusts If you have a lot of money. -55- .you need to get started NOW. But get professional advice. set up your monthly standing order and standing instructions. and be safe from any personal disasters you might face.
over time. Until the crash. you may have some phenomenal years. Allow you to automatically invest a regular. How much do you have? Step 6 Okay. Dow Jones. You will still get excellent returns over the long haul. So. which.in other words you will follow what the market as a whole does (as indicated by the market indices such as the FTSE (pronounced footsie). These are companies that buy stocks and shares in huge quantities. all fund managers have a follow-the-herd mentality. That means that if they do well. that is. You set -56- .000 . Instead. you will invest in an Investment Trust or Mutual Fund.$20. the next question is how much do you have to invest right now? There are three bands to think about: 0 . this is not bad. and if they do poorly. certificates of deposit. will almost certainly give you a better return than fixed interest savings like bank accounts. The bad news is that most. You will not get spectacular. and then let you participate in what they have done.000 You do not have enough. so will you. Don't worry. TSE 100.$50. RRSP. It needs to meet the following criteria: Be suitable for your tax-efficient scheme (ISA.000 $50. Many of then will run their own scheme. so will you. no. etc. the S&P 500. Yes.current investment of less than $20. to invest in individual stocks or shares. 401(k)). which is very convenient. national savings certificate. These are the indices that you hear quoted on the news. yet. consistent results. here are the steps to take: 1) Find a good fund in which to invest. T-bills. or bonds (gilts in UK).000 + Follow plan A below Follow plan B below Follow plan C below Plan A .7 Steps to Freedom by Noel Swanson You cannot afford to dilly dally. monthly sum by standing order. The good news is that this allows you to participate in the stock market. but on average you will do averagely .000 $20.
using a company or trust. and make sure that they are either nil . never. 4) Set up your regular standing order for a minimum of 10% of your gross (pre-tax) pay to go straight from your bank to the scheme. So maximise the use of the ISA. Actually. and 10 years. Don't forget to see if you can use your children's allowances too.000 . This is how much the company charges you each year for running and administering your account for you. never. 3) Invest your initial lump sum in the scheme. If all else fails. there is a lot of sense in thinking about this: Many of them are not only tax -57- . and they automatically invest it into the scheme. look for which company has been consistently at the top of the pile over 3. 2) Do the same for your partner. Instead. Set it up so that it goes right after your pay arrives in the bank. still put 10% aside. 401(k) etc. above average. When that happens.they rarely perform well this year. completely stop the monthly savings . Don't forget to increase the amount whenever you get a pay rise! If you have a decrease in income.000 At this level you have a bit more flexibility .current investment of $20. but the only alternative is to move to a lower tax country. Some companies charge as much as 5% for you to invest in their fund! Check the charges very carefully. you probably have too much to put straight into a tax-efficient scheme. A real pain.or that the charges go down to nil if you leave the money in for a few years.and some more challenges. you will just have to put it into an ordinary investment account and pay up the taxes when they are due. RRSP.000. Management charges should be low (less than 1%). 6) Keep going until the total amount invested is worth over $20.7 Steps to Freedom by Noel Swanson Step 6 up the order. track record.however little you are earning.$50. First of all. try to resist the temptation to lower the amount. 5. never. Then investigate the alternatives . Commissions or other front or rear-end charges ("load") must be minimal. buying the shares or units at the prevailing price at the time. Don't look for last year's stars . not hot-shot flash in the pan. 5) Readjust your expenses so that you can live within your means. You want solid consistency. move onto Plan B Plan B . The company should have a proven. Above all.
it is very little work. but also they have lovely climates.. and spread it evenly across the 10 shares that qualify.escapeartist. There are now many. Isle of Man. In England. companies that offer on-line or telephone trading at $29 or less per trade (some as low as $8). have a look at www.sharepeople. Just follow the instructions. E*Trade. You are also looking for low trading costs (commission on buying and selling shares). So for not a lot of money you can live like kings. If you can't . In fact. 2) Invest the maximum amount you can into the scheme. Goa (India). Just do it. Why struggle to become a millionaire. Note: these strategies will work equally well on your own country's stock exchange. Then put into practice one of the smaller (10-share) strategies such as "Dogs of the Dow". These are known as discount brokers. You are. Mutual Funds and Investment Trusts. I know its boring. Vanuatu. Charles Schwab. Yes. Scottrade.. At this level you move on from investing in Unit Trusts. which is just what you want. Philippines. They will not give you any advice about what to buy or sell . Normally you can do this by phone. when you could move to one of these places and live like one right now? Anyway. Belize. 3) Find a non-tax efficient discount broker and set up an account for the remainder of the money (or use a company.com for information on various expatriate havens around the world..then just invest in US shares (provided your scheme's rules allow it. trust. You now have enough to begin investing in individual shares.. All they will do is take your instructions and act on them. or whatever if you can). Divide up the total amount that you have to invest. or online. The only thing that stops you is your fear. and so on. Follow 0'Shaughnessy's instructions exactly . www. Don't try to second-guess the market. looking for minimal set up and maintenance charges. but it still -58- . Read it. 4) Set up your monthly standing order to go into the second account for the rest of this financial year. many. this is what you do: 1) Find a tax-efficient scheme that allows you to make your own choice about what shares to invest in. You will earn a higher return than Plan A.co. In Canada this is called a self-directed RRSP.7 Steps to Freedom by Noel Swanson Step 6 free.uk run a self-directed Maxi ISA. Canadian RRSP's restrict the amount the you can invest in non-Canadian shares). fax. Next year you will be able to put this into the tax efficient scheme as you will have a new yearly allowance. back to the plot. again.. TD are examples.but you don't want that anyway. Take a look at the British Virgin Islands. So. provided you can find the information you need. and a very low cost of living. 5) Get hold of How to Retire Rich by James 0'Shaughnessy.
read Financial Reckoning Day and Conquer the Crash). sounds kind of like I am contradicting myself here doesn't it? I tell you to put your money in shares. it may well be a rocky ride for the next few years. Then move on to Plan C. Hmm. And even cash might not be safe. But this is supposed to be a mechanical. just because the market has gone up for 40 years doesn't mean it will go up forever.and don't let any fancy market analyst tell you that they have . Please note. probably the safest bet would be gold (if you want to read more about the likelihood of a depression. just follow the rules. Preferably 15 or 20.but do you have a better plan? So how come your not already rich and free? -59- .e. In fact probably quite the opposite. I don't have a crystal ball . and then invest after the crash (always the best time). mechanical plan for comfort. you should make 18-19% return. however. That means that some years you may make a loss! Overall. Any less and you could be in for a nasty shock if luck is against you. put the money away each month and forget about it. But for your boring. Particularly over the next 2 or 3 years as I personally believe that we are likely to have another serious market crash very. But be warned. First. Leaders with Lustre.current investment of more than $50. I would tell you to keep your money in cash until then. But you must view this as a long term strategy of at least 10 years.7 Steps to Freedom by Noel Swanson won't be 20% Step 6 6) Continue with this strategy until your total portfolio is worth $50. We are probably even going to go into a depression as serious as the 1930's.e. the crash might not happen for another 5 to 10 years as predicted by Robert Kiyosaki in Rich Dad's Prophecy. and you may start panicking that you are losing instead of making money.they don't! Second. which defeats the object of having a mechanical plan.000. that Reasonable Runaways has significant volatility.4 of Plan B. On the other hand. In fact. passive. however. Plan C . no-brain.000 Now you are really rocking. long-term plan. then read James 0'Shaughnessy's book and do one of the big strategies (Reasonably Runaways. At this stage you can go for a full-blown diversified portfolio of 25 different shares. if I knew for sure the market would crash next year. or the combination of the two). Maybe you will over the short term. Follow steps 1 . Leave the thinking and predicting and speculating to your active plan-for-prosperity (next week). But that would mean you have to get into the game of trying to predict the market. perhaps in 2004 or 2005). I. and then tell you the market will crash? Tricky. So. soon (i. and maybe it won't earn 20% or even 15% or 10% over the next 15-20 years . very.
once the plan is up and running on autopilot. So.7 Steps to Freedom by Noel Swanson Step 6 As you can see. You can literally forget about them from year to year. They will take a few days to set up. let me ask you one thing: Are you actually going to do it? Set -60- . get to work developing your financial intelligence. Remember this is your long term back-up plan. I am not your financial advisor. Hopefully it will prevent you from being poor. This is your Plan for Comfort. as a result. you will have learnt enough to be able to protect yourself from it. you are asleep and oblivious when the crash comes. Don't wait to know more before you start . Especially forget about it during the rest of the year .Your Plan for Prosperity! STOP! Before you go. and have a backup plan. That is what this is all about. You can even learn to make money when the market is going down. but it will require more work. After the crash they will work again. before too long will probably start to take a more active interest in your plan. namely following the market each week according to some pre-defined rules. The will work excellently up until we have a major stock market crash. this is all about getting your head straight. this is my suggestion (and it is a suggestion only. So play for the long term. Okay there it is: now you need to go out and make it happen. and then you just forget about them from one year to the next. You are on your own and you have to figure it out yourself. so can accept no responsibility for how much you win or lose by doing this): Start the plan NOW. Hopefully. That is not the goal. In fact. In the meantime your lifeboat is in place and you are allowing time and compound interest to do some work for you. The disadvantage is that they are completely mechanical and require no thought. See you next week for Step 7 . Follow O'Shaughnessy's instructions exactly. You can literally forget about them from year to year. But none of this is applicable to your plan for comfort at this stage.thinking about it will only make you stressed. You can probably quite easily get a higher return than these (20%+) with greater safety and less volatility. Follow the instructions religiously. by the time the crash comes.you have to start pedalling the bicycle before you can start to steer it. There are NO guarantees in life. That might cost you big-time if. if you do devote yourself to developing your financial IQ. Then. so stop worrying about it and go and get a life! All three of these plans require minimal work. It won't make you rich. The advantage of these systems is that they are completely mechanical and require no thought. That is the goal.
yet rarely followed! Also get hold of Robert Kiyosaki's Rich Dad's Prophecy. Step 6 Do you know why I say that? Because it is so boring . -61- .there always seem to be much better/easier ways of making money than putting 10% into savings each month. will you still be broke like you are now (And like 95% of everyone else)? Wishing you had started this 20 years ago? Or will you have a tidy sum in your investment account? Don’t put it off. since you are then less likely to fiddle with them!. or The Richest Man in Babylon. I bet you don’t. by the way!). I think you would be stupid to try to invest in the stock market (other than by a mechanical plan as above) without first reading them...7 Steps to Freedom by Noel Swanson up your comfortable plan. And when then do. you must first read Trading for a Living and Come Into My Trading Room. 15. 20 years. Who wants to wait that long to make some decent money? But you know what? 10. These are the best books I have ever read on how to invest (and I have read plenty). do it now. Two excellent books that have been widely read . And it takes so long. it is probably better if you don't. Alexander Elder (another psychiatrist. both by Dr. Beside you "can’t" spare the money right now.10. 15 and 20 years will pass. You need know nothing about the stock market to operate them successfully. In fact. They are absolutely essential reading. If you are having any thoughts at all about playing the stock market in any way. Essential Stock Market Books The plans described above are completely mechanical. I mean. In fact. Want to read more about this principle? Get hold of The Wealthy Barber.
act as a spur to find your own vehicle for success. you shouldn’t complain if it takes you where you don’t want to go! Dreams and goals do two things: 1) They keep you on track. If you know where you want to go. This week we start to plan for the best. -62- . here it is: your Plan for Prosperity. and then work downwards. However. This week we are going to look at some different vehicles that you can use to get to your goal. some of which are a lot easier than others.Step 7 . There are. Perhaps none of these will suit you. you will do what it takes to either find a different bus. you won’t get on the bus that goes somewhere else. I will start with what I believe to be the very easiest ways to make money.Your Plan for Prosperity A t last we are getting the meat of it! This is what you signed up for in the beginning wasn't it? I hope you realised now how important it was to cover all the other stuff first? So. A bicycle will get you to the nearest convenience store. Your Plan for Prosperity is about Optimism. or find another means of transport. you would probably just sit down beside the road and hope that someone comes to rescue you. but hopefully they will. 2) They keep you motivated. Confidence? Your plans for Security and Comfort are about confidence. won’t get you there. If the bus you are on breaks down. But note again. in themselves. they do fall into a number of categories. at least. Which will suit you will depend on your dreams. and on your mission in life (Step 4. Remember we talked about Optimism v. as many ways to reach your goals as there are people. You need a vehicle. Without the passion inspired by the dream. Over the last few weeks we have been planning for the worst. the vehicle you choose depends a lot on the destination you have in mind. If you don’t then living your life is rather like getting on a bus without first checking on where it is going. But Dreams and Goals. By now you will have (I hope) some clear dreams and goals. But you need a jet or a ship to take you to a different continent. If you do that. remember?). and stops you getting side-tracked. of course.
they might employ various search engine optimisation strategies. So how do you make money on the internet? Essentially you have to do one or both of the following: a) sell a product or service b) sell advertising There is no other way. But what is the truth? Well. you can become very wealthy indeed. The greater the value of that service. or Overture. People who are selling products or services need customers. radio and TV. you are going to have to run a business of some sort. To do this. the more money you will make. Except in very rare situations. through which business can be conducted.you just make your boss rich instead! So what business can you run? Having looked a countless numbers of businesses. But if you get it right. direct mail. To do this they need to advertise. But there are many ways of doing the above. Almost always their goal is to attract people to visit their website where they will. They can only get customers by getting the word out and telling them about their products. Or they might buy their position through Google Ad-words. however. Both of these make it ideal for the keen and determined newbie.and then find a way to be at the top of the list. In the end there is nothing special about the internet. the reality is that it is like anything else .7 Steps to Freedom by Noel Swanson Step 7 Ultimately. in order of preference: 1) The internet. and the greater the number of people. be induced to buy. you will have to provide a service to people. is that it is so cheap to get started. You don’t get rich working for other people .com -63- . The beauty about it. here are my suggestions. and persevere. Well I had to put this as number 1 didn't I? There is so much hype about the fortunes to be made on the internet. and so quick to produce results. in order to make money.the majority of websites make no money. It is just another medium. in turn. like newspapers. if you are to be the one that makes the money from the service you provide. work hard. How do they get traffic? Here are some of the many ways (in no particular order): 1) Get listed on the search engines .
you will earn a 40%. 6) Encourage word-of-mouth advertising by giving people some inducement to spread the word. But again. service. you can earn commissions simply by branding this ebook and giving it away free! How hard can that be? And yet. Often this is done by giving away free samples or free information (ebooks) and is termed viral marketing. free ebooks and other tips and tools to get you up and earning money as quickly as possible. and certainly the cheapest. 4) Buy ads in email newsletters that go out to thousands of opt-in or paid subscribers. Like mine.50% commission. 3) Send out regular email newsletters to people who have expressed an interest in their product. most will provide regular emails. once they have successfully sold to a customer. or company. you will earn 15% commission on everything they sell! A good affiliate program will provide excellent training on how to become successful after all it is in the company's best interests to make you as successful as possible.either as a seller of a product yourself. Here are some ideas to get you started: 1) Join an affiliate program . if you want to make money from the web. You can get started with absolutely no capital. But that is only worth doing. and then pay them a commission for each sale. Joining an affiliate program is probably the easiest.such as my own (click here for more details about my own. and some other excellent affiliate programs). if the web pages get a lot of traffic themselves. Now. they will want to sell to that same customer again and again. They will normally do this by repeated e-mailings to their client base. 7) Sell the product by auction using Ebay or similar. for example. every time someone buys something as a result. or as someone who provides services or products to assist in the above process. there is a host of ways in which you can get involved in the above list .7 Steps to Freedom by Noel Swanson Step 7 2) Buy banner ads on other people's web pages. way to start making money on the web. Better still. you would be wise to invest some money on further training and education. 5) Recruit other people to sell on their behalf. -64- . if they then become affiliates themselves. These sales people are called affiliates or associates. Then. With my program. if you don't want to waste a lot of time and really want to make the big time.
How do you build a content-rich site? My recommendation is to go to Site Build It.so I can highly recommend them from personal experience! Click here for more info.for example. and how to avoid the common mistakes people make. not a mini-site (more on those later). or suggest products from which you will earn a commission as an affiliate. it is money well spent. or better still. 3) Develop your own website. skiing. Yahoo.you get paid for everytime someone clicks through on the ad. It can be about anything in the world.7 Steps to Freedom by Noel Swanson Step 7 Frank Garon and Terry Dean's tape set "Instant Internet Income Streams for Ordinary People" explains step by step how to get started. However.on football. your advice and recommendations. games. and trust. Take a look at anonemailer. by providing some kind of free service. ice skating. The great thing about Google's ad sense is that the adverts automatically customise -65- . PPC: Pay per Click . of course. pets. But the bottom line is that you need lots of people to show these ads to. 2) Develop your own mailing list of opt-in subscribers. etc. if you are going to make some money . when you work out the cost of all the services they provide. plus the fact that they walk you through every step of building a successful content-rich site. "Instant Internet Income Streams for Ordinary People" gives the information you need to do this right. This is the affiliate model. that attracts many visitors. Why not start a newsletter about your hobby or other passion? As you develop a loyal following. it was these tapes that got me started on my journey to internet profits . In fact.this could be the number of visitors to your site. Commission: You get paid for each sale. this is for building a contentrich site. You get paid for the number of times the ad is shown .com for an example of a very simple site that attracts people for the free service. they will start to listen to. etc. the CD series "How to Harvest the Gold from your Mailing List" explains it in even more detail. This is the method used by Goodgle Ad-sense.so make your site interesting . All of these work. Again. knitting. but clearly have pros and cons. And you can get everything in-between . At this point you can then sell advertising space in your newsletter. or the number of people in a mailing list. One with a lot more content is. But the more visitors you can get. Note. movies. A quick word about advertising: There are three payment models that are commonly used: CPM: this means Cost per Thousand Impressions. At first sight this appears expensive. the more money you can make by selling advertising on your website. full of content.
hairspray. I know. autoresponders. or how to collect bird feathers.you sell component parts. The key to both of these is to find a niche. how much would that earn you? To do this quickly. Obviously Money.Business to Business . One way of using this strategy is to put up hundreds of different mini-sites. you would be far better off looking for small niche markets like teaching your parrot to sing. etc. if your morals and ethics permit you. skips. e. Do I hear a shocked intake of breath? Are you astounded that I even dare to mention them? Well. Be aware. pornography is the biggest. search engine optimisation. pneumatic drills. -66- .it might be a novel. Each site might earn only $5 . Even better. you need some tools. and so there are huge industries trying to exploit these "niches". B2B .Business to Customer . What are they? Well. Essentially this falls into two types: B2C . a car. services or information to other businesses to help them to succeed. so cannot point you very far in the right direction. each focussed on one niche product. as a newbie. graphic design. There are two other businesses that earn people huge amounts of money. whatever. however. Examples include: accounting services. tools that help automation.lest any of the internet gurus start accusing me of libel!). Have a read of this free ebook for more information about how to find and use niche markets. Highly recommended! (See how they have been successful in promoting word-of-mouth advertising?) 4) Sell your own product or service. But. yet are rarely talked about in internet marketing circles. a newsletter. a boat. and online gambling is a close second. to find a niche that has a desperate need that is currently poorly met. I am quoting silly examples. I will be quick to point out that I have no personal experience of either of these. Sex. The good news (of course!) is that I have put just such a bundle together for you.you sell a retail product or service that the ordinary man in the street wants for personal reasons . But if you had a hundred.7 Steps to Freedom by Noel Swanson Step 7 themselves to the theme of your web site. 5) Not for the faint hearted. they might be worth your consideration. tools. But. or how to be a better transvestite. and Health are major needs that everyone has. But the point is that there are countless tiny markets waiting to be filled.g. Why? Because most people would be too embarrassed or ashamed to admit that they are involved in them in any way (and most of them are NOT involved .$10 a day. Click here to see how I can save you a bundle of time and money in getting your niche mini-sties up and running in no time.
There is loads and loads and loads and loads and loads and loads of information on the web about how to start and run an internet business. That in itself is a problem as you just don’t know where to start. So be very careful about what you go for. different from mainstream marketing. I do have something that could get you started. or sets you off in the wrong direction. okay then. which might cost you $100 . than to try to do it on the cheap by -67- . especially on the web: Information can be: Free Quick Good but rarely all three. of course!): If it is bad advice. your willingness to pay money to learn from others rather than trying to re-invet the wheel yourself. Click here for information on starting an online casino. time is money). you can fit it around your normal daily schedule. so it is ideal for starting alongside your regular day job. How long it takes you depends on your determination. then you are probably well advised to buy a full package of advice and tools. But that's all I am going to say about it! Starting your own internet business Developing an internet business is very flexible. but either it will be of poor quality. you will end up spending more and wasting much more time than if you had purchased quality stuff in the first place.7 Steps to Freedom by Noel Swanson Step 7 that the tactics and methods used to promote these businesses are very. or you will have to spend long hours hunting for it (and remember. you can quickly find a lot of information. Remember also that often the most expensive information is the stuff that comes free (apart from this ebook. probably most importantly. persistence and. or you will have to pay for it. once again. Oh.$3000. In other words. How long will it take you until it is paying you a full time wage? Do not expect to be rich overnight. If you want good quality information then you will either have to pay for it. do your homework before you dive in. And do stay on the right side of the law. very. So. It took Frank Garon eight months of hard work and a lot of hours before he was able to quit his full time job. If you are really serious. There is a very true maxim about information.
repossessions. so don’t be afraid to buy their expertise.g. The resources I have recommended above are invaluable. So if you get it wrong it can be a slow and very painful death. -68- . Then you need to either renovate and sell at a profit. That means that any rise in its value is money that you are making out of thin air! It also means that if the property goes down in value. then you would be better off just investing the money in the bank. 2) Investing in real estate. location. At an auction you can easily end up paying MORE than the property is worth. but once you have it. you are going to be involved in real estate deals. if you make any money.7 Steps to Freedom by Noel Swanson Step 7 picking up little ebooks here and there for free or $9. These guys are the very best. The big advantage of Real Estate is the leverage you can achieve very easily through mortgages. Get them. again. location. is not a hamburger business. has been there. It is not difficult to buy properties for no money down. McDonald’s. for example. Also go and visit Frank Garon and Lee Benson. then you might have to pay out money if you want to sell it. So why not use them to make your millions? Probably more people have made there fortunes from property dealing than any other medium. will cost you some pennies.99 or whatever. Auctions are a good place to look. If you rent out. where do you start? My recommendation is to go to someone who knows what he is talking about. the same applies for every other business . This means you can buy them below market value. or else rent out. So check things out. Obviously this eliminates most of the risk. Carry out your due diligence. Sooner or later. how do you get it right in real estate? Do the sums. you don’t need anything else to get going and to become successful) So. the NET rent (after all maintenance and management costs) needs to pay more than the cost of a 100% mortgage (this is true even if you are not using a 100% mortgage).the Golden Mailbox. If it pays less than this. and is able and willing to share it. that are in an area that is clearly on the way up. (Actually. Ideally you want to find properties that are being sold in distress . So. But be careful. for example. It is a real estate business that uses hamburgers as its tool. done it.e. Check the location.
Don’t be reckless. So do your research and studying now so that you are ready to go when the opportunities strike.the buying costs. You have to do your research. Remember luck = opportunity + preparation. to retire. perhaps a major one. So. etc. At the moment (2004) we are in a property boom. That will be the time to buy. Start with Robert Allen's book. You also need to supplement that with learning about how to invest for yourself (i. And then they wonder why their "perfect investment" is eating them alive! Clearly. But it is not enough if you are about to invest thousands of hard earned dollars. Don’t be just optimistic. you have to do it accurately. Just one point of warning. here are my recommendations: Take the time to learn the business. therefore. At some point there will be a correction. A good one will prompt you for all the important figures. In Japan property prices have gone down by 80%. taxes. A quick sum on the back of an envelope is fine for deciding whether an investment is worth looking at more carefully. First do the preparation. local planning permission rules. renovations. That means two things . However. Learn about financing deals. not just how to sell to other people!). You should do these calculations with your -69- . In the space of two or three years you can easily build up a portfolio of a million pounds worth of properties . People say that property will always go up. legal fees.it is a great time to be an agent. taxation. By working in the field you will rapidly get first hand knowledge of it and get paid at the same time.e. broker's commission. Also look here for ideas on how to buy with no-moneydown. Ultimately. you have a plan for if it all goes wrong). The best way of all would be to get a job as a real estate agent. and then calculate your projected profits or losses. as more sales means more commission. The average length of a property bull market is 7 years. allowance for vacancy rates. this in itself will not be enough. Do not try to jump into this as an amateur. if this takes your fancy.. Stay out of a deal until you are confident (i.you need to know how to recognise a good and bad deal The only way you can do this is to crunch the numbers. how to survey a property for yourself. not now. What is more. you are probably going to want to have a portfolio of income producing properties.e. That is not true. Look at lots of properties before committing to buy . This one has been going on for 10 years or more.. and even the selling costs. A very common mistake that people make is to neglect to include all the incidental expenses involved in an investment . Also is is probably not a good time to get on board as an investor.7 Steps to Freedom by Noel Swanson Step 7 Then you repeat the process.providing you with a very comfortable passive income. landlord-tenant laws. one absolutely essential tool that you need for this is a Real Estate Profit Calculator.
Far better than just charging an upfront. Clearly you will have to do some studying first.g. And you will have to be prepared to work first.yet offers to you enormous leverage if you can get it right.the only fee being that they give you referrals and endorsements to their own contacts so that you can build up a client base. However. Who does this suit? Obviously you have to be the sort of person who can go out there and make it happen. and you would have to protect your interests in setting it up. so once you know your stuff. Only when you have done all of that. (But then that is true of every business. 3) Become a Joint Venture broker This has got to be one of the ultimate ways of making big money with no downside! Suppose. how much you hope prices will go up each year) and also your most pessimistic figures (how bad could it get?). you know of an excellent restaurant. Although you can do no-money down deals. realistically you are going to need a bit of capital to get started in this. Now. Don't try to do real estate investing without it. I will even design specific campaigns. Obviously this is a very small example. Similarly. You can get your profit calculator from here. making this kind of money should be easy. most ordinary companies are absolutely dreadful at marketing. if you take your lady to a restaurant for a special occasion.7 Steps to Freedom by Noel Swanson Step 7 optimistic figures (e. All I ask is that if I earn for you a $1 that you would not otherwise have earned. depending on the size of deals you area wanting to start off with.and you would receive this percentage year after year. You will need to be an analytical and creative thinker. you do a deal with a company that goes like this: "I will give you advice and suggestions on marketing tactics and strategy. As you can see. -70- . if you can become an expert on marketing. and only earn later. I will do all of this entirely at my own expense at no upfront cost. can you make a sensible decision as to whether a particular investment has an attractive risk-reward profile. You will have to be confident of what you know. that you will give back to me just 25c. and confident at approaching people and selling your proposal to them. wouldn't it be lovely if the restaurant presented her with a large bouquet of flowers? So how about you approach the restaurant and flower shop and broker an arrangement between them so that the restaurant can offer this service to their clients? Naturally you would take a cut out of the deal .) Apart from your initial learning costs. but it demonstrates the principle. your capital requirement for this is very low. this proposition carries no risk to the company . And you also know of an excellent flower shop. Then you might have to do some jobs completely free of charge. for example. one-off fee.
Indeed. Why have I put this in the number 4 slot? Because it has unlimited upside (Ted Nicholas made over $200 million off just one product!) Requires minimal time. (But then that applies to just about every other business I can think of!) Risk is low . and for an internet business. In fact. You can create these: ink and paper.bringing your online business to the huge offline market. It does also require you to come up with some products to sell. if you follow them then you can achieve your dreams.you can get started for under $1000 and build it up from there. 4) Direct Mail and Mail Order My next recommendation is a home based business.by that I mean you have to work out for yourself. and do. often in a very short time. Why? Because the statistics show that 90% of conventional businesses fail in the first 5 years . again. until it provides enough for you to retire. Both have made millions from the business so can. but if you can put more money into it. it can very effectively enhance both of these . as it is all done from a distance. information are ideal. That means you can run it in your spare time. It is very time efficient and. and bringing your offline local business to a much wider. However. you are pretty much on your own with this one .7 Steps to Freedom by Noel Swanson Step 7 How do you get started in this? Send me an email. Or you can buy them wholesale. exactly how you are going to run it. naturally. The principles and techniques of direct mail are also invaluable for both a conventional offline business. It is a very easy business to run. Who does it suit? Once again. then you can grow it much faster (which is true for pretty well any business). unlike the first business. Remember that most people are NOT on the internet. tell you exactly what to do and how to do it. and has low risk. and requires no technical ability. It is not a people business. and I will point you in the right direction. you need not have any contact with anyone if you so choose. so there is a huge market offline for the same information that is selling online. has been used by countless people to haul them out of servitude and into the ranks of the wealthy. more distant market. -71- . alongside your day job. i. Click here for more details. allows you to multiply your efforts for maximum profits.e. It can be started on a shoestring. The principles are very easily learnt and. So how do you get started? The very best way is to work through The Golden Mailbox by Ted Nicholas and Stuart Goldsmsith. again. this one can work for pretty well anyone.but 90% of home businesses succeed! This business does have a bit higher start up costs than a pure internet business but.
or selling by direct mail. Works great for the sales agents (that's you) also . therefore. And then they reward you for the sales made by the people you recruit . There is no question that done right. the concept is simple: The company produces a product (ideally one that has repeat customers. changed all of that.provided you can build a large team. down through many levels (hence MLM). MLM can bring you a very substantial passive income.like soap or vitamins) that it wants to sell. Rather than opening up an expensive store. is that the majority of people who get into it never make a dime. But they also give these sales people the authority to recruit more sales people. may live in any country around the globe.and further on. and good at motivating people. Now your prospects. MLM) has come a long way over the past 30 years. The business model is very sound.they just pay on results. Now. of course. you either love it or hate it! But if you are thinking of dragging all your friends around to your house to hear you present something on a whiteboard about how they can make money from selling soap. but also on recruiting more people to sell products as part of your team. goes not just on selling products. In pre-internet days. And you can grow your team much faster than every before. The emphasis. In case you are not familiar with it. or a consumable that is used daily . except that it goes several layers deep instead of just two. they decide to use sales people who are paid strictly on commission. to be honest.and you get a small commission on every item they sell! Works great for the company . You -72- . But still you need to be good at communicating. and your team. but well established type of home based business Network Marketing. right. this meant that you had to compile lists of all the people you knew who might be interested in starting their own home business. Done. think again! Network marketing (also known as muli-level marketing.7 Steps to Freedom by Noel Swanson Step 7 5) Network Marketing My fifth choice is much maligned. as with everything else. and you can have hundreds of people out there selling stuff . like a subscription. and done diligently. The internet has. This is identical to an affiliate program. On the other hand.and the people they recruit . the reality.
so you should know about them and consider them. Different things suit different people. -73- . after listening. Be wise and get the knowledge first. a lot of money. and a lot of grief. Either way. You just have to want your dreams badly enough. perhaps most importantly. Are there other ways of making big money? Of course there are. In the meantime. you will experience times of excitement and exhilaration as you see your dreams getting closer. I believe. Hang in there and just keep working the system. personally. Get hold of the CD set Network Marketing in the Internet Age by Frank Garon who. Be very careful which programs you join. makes half his income from his MLM team. determination and perseverance. You will also have times of deep despair. Quitters never win and winners never quit. You don’t have to be a genius. a great product (that you would use yourself) and. nor do any of them guarantee success (which is why you are still working on your plan for comfort. frustration and disappointment. Want to know how to get started? Whatever you do. that they provide a lot of training and support to help you become successful. do not waste time and money fumbling around trying to find a decent program. you may decide that MLM is not for you. Next week we will look at some other ways to make money. check these five out carefully. Click here for more info. Step 7 Of course there are hundreds of companies that now use MLM as their chief means of marketing. None of them are a free ticket on the gravy train.7 Steps to Freedom by Noel Swanson will still need to use the phone. Others sprang up last month. My guess is that one or other of these is just what you need. For all of them you will need commitment. when you wonder if it is ever going to work. And you will have to love talking to people. are the easiest and most reliable for the ordinary person to get into. Make sure they have a strong and reliable history. Or. When you embark on them. Then all you need to add is your own enthusiasm and determination. But these five. right?). Some have been around for decades. This will absolutely get you off to the very best start. you will have saved yourself a lot of time.
Are you an expert at what you do? Have you been working at a high level in a traditional big business . But still. . then you might be able to branch out as a freelance consultant. Keep listening to tapes. what about offering yourself on a profit-sharing basis? Your work must be valuable to your client.More Paths to Wealth A re you starting to get excited about the possibilities? There is more than enough money in this world for you.it is the way they think. nor their better intelligence.? If so. can fit into a week. or marketing director.and both can be cured! Keep reading. He loses the fortune because he lacks the financial intelligence to safely manage his success. and all your friends to become fabulously wealthy. me. or else they require much higher levels of start-up capital or specialist expertise. Success is 75% in the brain. He learns from his mistakes. But the key to making big money in this is in the way that you do it.perhaps as a senior technical advisor. once you stop working. The only thing that stops you is your fears and your ignorance . After that he then starts a completely different business and becomes a multi-millionaire. The next time he both sees the opportunity AND has the financial intelligence to keep the fortune and even to make it grow. Once again. These are either much harder and more risky than my top five. Mistakes are not bad. Why does all that happen? He makes his first fortune because he is able to see the opportunities. if they suit you better. provided you are willing to learn from them. the more opportunities you will see. etc. Instead. or senior manager. Also. What you do not want to do is to offer your expertise as a flat fee or a fee per hour. Consulting. you may have thought of this before. then go for them! 1). no matter how much you charge. and the more you raise your financial IQ. otherwise they would not think of hiring you. The more you develop as a person. nor luck . Here is a common scenario: A young entrepreneur develops a new business and becomes a millionaire. This week we examine some more ways of making money. The business then fails and he goes bankrupt. your income also stops. Now. the goal is to leverage your time and expertise so that they work for you. you are still limited by the amount of work you. So that value -74- .Step 7 cont. If you do that. and only 25% in the vehicle or tool you use to achieve it. personally. The difference between the rich and the rest is not their special skills.
It is very easy to get burnt. the key to building wealth is first to not lose it! As Robert Kiyosaki says. Either way.7 Steps to Freedom by Noel Swanson Step 7 must translate in some way into either increased income for them. or else decreased expenses for them.then you receive a percentage .if your consulting brings them no benefit. So how do you make money on it? Two things: knowledge. Start to develop your investing knowledge. Then start trading with a "virtual portfolio" before you put any real money into it. But if you can improve their bollom line . or for as long as you can negotiate! To achieve this you will have to position yourself in the market correctly. he lost money too! Ultimately. you will be developing an investment portfolio. you could negotiate with them for you to receive an ongoing percentage of either their increased profits or turnover. down. Now.and indeed the average "expert" is losing money. Once again. How? By using different tools such as options and spread betting that allow you to make money whether the market is going up. The best place to start? Go down to the library and start reading everything you can find about investing and the stock market. and a system. but I can’t recommend highly enough the seminars and tapes produced by Jay Abraham. it can certainly be the means to maintain and even multiply your wealth. it is unlikely to be the means by which you achieve rapid wealth. In other words you work just like the lawyers do with their contingency fees . as you become wealthy. However. you need to have a very disciplined system. Whatever you do. The average man in the street . don't stop doing that! If you choose to take up investing as your Plan for Prosperity. then they pay nothing. To do this you will need some training in marketing yourself. I consider the number 1 most essential books to be those by Dr. or sideways. The most recent boom (most of 2003) seems to have come to an end and now the market does not know what it is doing. we have already talked about using the Stock Market for your Plan for Comfort.each month.remember. risk has to do with ignorance. But the sophisticated investor is making money. as you develop your wealth through other means. year. That is so important. There are systems that work. It is expensive. Return of investment comes before return on investment! As I have said before. -75- . that is fine . Over the past 3 years the stock market has been going up and down like a jack-in-the-box.as long as you also continue the boring Plan for Comfort. that ordinary people can use. 2) Investing. or of the amount your expertise is saving them. But you have to stick to them over the long term. don’t listen to your stock broker . Whatever you do. But unless you are very clever. You will also find invaluable help from the tapes by Nightingale-Conant. and in negotiating. To be consistently profitable. Remember.
you have to pay the franchiser a start up fee in order to learn the system and get on-board. A brilliant concept. you rent the system to other businessmen. But is it a good plan for the franchise buyer? Yes and No. This means that there is quite a high barrier to starting up. and all you have to do is copy it. there is a cap on how much you can earn. as all the details have already been worked out for you.5 years! With business no. The system now works. Get those first. High capital to get started. And you won’t make any money for the first 3. Then you roll out that business in multiple locations.but then the whole idea is that you are trusting them to do it right. however. and limited upside potential (although you can still get pretty rich from some of them). It probably costs about a million to start up a new McDonald’s franchise! And even to run a wheelie bin (type of garbage can) cleaning service in England costs £7000 to get into! And how much money can you make doing that??? Also you have no control over how the marketing is being done . Then you usually have to pay ongoing fees to contribute towards the consolidated advertising budget. because it is a low risk way of getting into business . But there are much smaller franchises also. First you develop a business that works.they are merely -76- . Headaches with staff and government regulations. and still potential for losing everything (it happens . Almost certainly long hours. If you can't afford the time to study.7 Steps to Freedom by Noel Swanson Step 7 Alexander Elder. two problems: First.not to tie yourself down to having to go out there everyday to spray lawns or clean garbage cans! So. Arrrgh! Don’t even go there! 80% chance of failure and losing all your capital. Finally. using the exact same formula. which is all handled centrally. Yes. Be careful with the small ones (like wheelie bin cleaning. then you are laughing all the way to the bank.even to McDonald's) 5) Traditional Businesses. Obviously if you can be the originator of a successful franchise chain. There are.because they are the ones doing the multiplying. McDonald’s is the example everyone knows about.1 (from last week) you could already be retired by that time! Even then. On the positive side.someone has already taken the risk and done the work. you are pretty much guaranteed to make a profit from the business. most businesses are not making their owners rich . and lawn maintenance) that you don’t just end up buying yourself a job! The goal is to become free . But rather than risking your own money on it. my assessment is: high cost to get into. as they have done so in the past. You cannot multiply your business . or the money for the books. then you need to stay well clear of the stock market! 4) Franchises.
How do you build it up? Ah! Now there is the rub! Well. Do you think he is getting rich running that??? Think of all the overheads he is paying. or I will refund the entire cost. guess what? Almost certainly the key is going to be the marketing. The fact is that whether or not you end up using "pure" mail-order. The first place to start is with the financial management. Then start to learn about advertising.7 Steps to Freedom by Noel Swanson Step 7 getting by.and yes. -77- . these materials (together as a bundle) have to earn you at least 10 times their purchase price. Take a look at the owner of your local high street store (non-franchise). maybe you are already in a traditional business.). and turn your traditional business into your retirement cash cow. And I don't mean go and spend a bundle on some radio ads or newspaper displays that earn you nothing. they will work whatever country you are in. But you can have all of those and still go broke? Why? Almost always because of either poor marketing. If. In fact. I know. of course. b) How to Promote Your Offline Business Online I know. You are going to have to do something a bit different if you are going to stand out from the crowd. Go get them now. I will refund you your entire purchase price without any quibbles or hassle. Yes you need good customer service. you are not running a mail-order business and you don't know anything about marketing on the internet. how is this for a plan: Build it up as quickly as you can to a highly profitable level. and then sell it. not yet anyway. traditional business. The good news is that both of those can be fixed! Provided you are prepared to do your homework. For that reason I would suggest you take some money out of your next advertising budget. What then? Well. you are not fully convinced that will have paid for themselves 10-times over. or poor cash-flow management. Use what you have learned from them for a full year. by the end of that time (or at anytime before then). I am so convinced of this that I want you to order both these materials right now (click here to get them together as a bundle for a special price . and buy both of these resources instead: a) The Golden Mailbox and. Yes you need good products. That's right. Well. Okay. or the internet. what you will learn about marketing from these materials and their bonuses will be invaluable for your offline. Go see your accountant and plug all the holes through which your money is leaking out.
His first novel sold 5000 copies. Much has to do with who you know.writing. music.e. This time it sold hundreds of thousands. once again. But only try it if you are a genius at selling. You get a good sized commission cheque up front. Find a brilliant agent and marketing manager. and with luck ( dare I say that word?) and timing. why did it not make it the first time? Or if it was that mediocre.7 Steps to Freedom by Noel Swanson Step 7 6) Creative Arts . The classic example of this is life insurance. And again. or that will reward you in proportion to your success. If you have a genius talent at something. that’s about it. So what was the difference? Why did it only sell 5000 the first time and yet so many the second? If it was that good. But remember the odds are stacked against you there are countless thousands of highly talented people who never get discovered. Keep working the system until it works for you. acting. The key.don't work for a one-off commission work for a piece of the action that will continue to pay you year after year. then you can use your talent to set you free. And stick to it. why did it make it the second time? It takes persistence to write a second one when your first one made no money. is about leveraging your time. And learn about doing Joint Venture and percentage deals . His second became a bestseller. Invest in your financial education. but most will fall into the above categories. Later on. Work hard in the early years to develop a large client base. You sell one policy.even if only for a day! Click here for the low down! 7) Sales. Read all you can. please make sure that you also are developing your plan for comfort and maybe even another business (such as business # 1). -78- . year after year you get a smaller cheque each time the client renews. Choose one (or maybe more). if you have already written what should be a best-seller. Right. developing your mind and your skills will be crucial. There are as many ways to make money as there are people. Above all. In this case it is about selling things that produce a long term residual income. be focussed. His second could just as easily have flopped again. But once again you have to do it right. And then. not your time. do your art as a hobbie until it starts to pay off! Finally. i. you might be interested in learning just what strategies and tactics people like Mark Joyner use to get their books to the number 1 bestseller slot . Take John Grisham as an example. If that is you. You can't do them all. Study and learn. Learn all you can about marketing. Would he then have written a third? Would that one have been discovered? If you follow this path. they re-issued the first novel. and you can continue to receive these cheques for many years to come. then by all means exploit it. and get out there and strut your stuff. Some people are born salesmen. sports.
40 hours a week for 40 years to make someone else rich. Or you can work your own plan .7 Steps to Freedom by Noel Swanson Step 7 To start with you will probably have to continue with your day job until your plan for prosperity starts to pay more. as they say. if you want to build up a real estate portfolio .probably for only a few years . For example. and at the same time you are increasing your knowledge about the market as well as meeting the right contacts. is yours.and then be FREE. But even here you can be smart.then why not get a job as a real estate agent? That way you earn money today. Remember . -79- .you can either keep working the 40-40 plan . The choice.
At school you had 12 years of indoctrination. I’ve heard all this before. Poor. many of them spend literally tens of thousands of dollars doing so. So where do you go from here? Well. indeed. also teaching you how to be a good employee. and Rich. So the end really is the beginning. We have gone full circle. But what has this to do with me becoming free?" I also recommended some reading. we have reached "the end". about daring to believe. to keep you on track. That you have made it to here does. like The Midas Method.evidence that you are not content to stay as an ordinary Joe. At the time you probably thought "Oh. After all that brainwashing it is going to take a bit of time to get your head straight.The end is the beginning S o. After that you maybe had further education or vocational training.Step 8 . in your daily-grind job. yeah. They certainly transformed my thinking! Now that we have been through a bit together . listen to the tapes.. This is attested to by everyone who is a self-made success . change the way you think. I recommended them because I think they are the best. the athletes. you need to write down what your three plans are: your Plan for Security. about possibility thinking. At the beginning I was talking about dreams and goals. employee. the very fact that you were suspicious of the teaching on changing your mindset was a symptom of your old. of course.. You see. the key to wealth is not what you do. knew better than them! Which is. the artists. Inner Circle. Remember. Yet you. the edge that separates the best from the rest is their mindset. In every case. Of course you and I know that it is just the start. Ask the businessmen. teaching you how to be a good employee." In fact. So now. mindset! Everyone who is wealthy says "Read the books. it is how you think. why you are poor and they are rich! But you have stuck with me this far .in whatever field of endeavour they are in. and you probably did not buy any of them . the explorers. Dad. not the finish. We have covered an awful lot of stuff over the past few months.I hope that it is all making more sense to you. your Plan for Comfort -80- . the inventors. guess what? You need to WRITE DOWN YOUR PLAN."how is this going to make me rich?". Dad.and if you have genuinely done the exercises you will have done some hard work . show that you have got what it takes to make it big.
Step 8 I mean actually write down.Education read 2 books a month. Put it in the back of your ring binder. go and look at 3 properties per week. subscribe to auction house mailing lists.to buy one property every 4 months activities . Strand 1 . weekly and monthly activities that you plan to keep doing so that in 2 to 15 years you are able to retire. There will be two parts to each of the three plans . on a piece of paper that you can keep going back to.g.Real Estate goal . the daily. Then the second part will be the more general strategy.like making an appointment with your independent financial advisor. Strand 2 . research shares using his system.Investment goal .7 Steps to Freedom by Noel Swanson and your Plan for Prosperity. or writing your will.regularly read Property Auction News. listen to 4 tapes. You might categorise this into categories or strands: e.first will be your to-do list.long term build up of capital activity . -81- .invest $100 pm into investment account using O'Shaughnessy’s strategy to-do . or opening an investment account. Things that you need to do in order to set the plan up . attend one business training seminar.open up account. Strand 3 .Business Develop mail order business using strategy described in The Golden Mailbox Strand 4 . along with this book.
7 Steps to Freedom by Noel Swanson Strand 5 . At then end of this email you will find a short questionnaire. I would also really like some feedback. If so.. and also more technical. Please would you click on your "reply" button. No. not every one will be the best book you have ever read. -82- .. If you have some favourite books that you recommend. Also. fill in the gaps. educational material about the specific business you are in. if you are running an internet business. Similarly. you will still learn something from each and every one. and send it back to me. or that provides me with the learning opportunity I need (e. Why do I want the info? So that I can fine tune this 7 part course and make it even better for future subscribers.Job look for a job that frees up more time. tips. Why will you fill it in? Well. One of the most crucial things you need to do is to build in a regular habit of feeding your brain with healthy food not junk! Garbage in ! Garbage out! You need a regular diet of positive possibility thinking. Through my newsletter I will continue to provide you with motivation. please tell me. then please let me know so that I can pass that recommendation on to others. Whatever business you have chosen . In this way we can help each other.become the best. then I hope you will be good enough to give me your constructive suggestions on how I can improve it for others. you will have an excellent opportunity for promoting that business further (see below). Notice Strand 4. then doing the questionnaire will be a way of saying thanks. I will certainly try to pick the best ones that I know of.some general motivational stuff to help you to keep going even when it gets tough. if you know of any good resources or links. But even if they are not. I am hoping that you have found this FREE course to be of value to you. If you have not enjoyed the course. then I can pass them on to others. get yourself into a programme of regularly listening to those tapes and reading the books. real estate agent) Step 8 And so on.g. Buy them. So turn off the TV and radio and stop reading the comics (that's what I call the newspapers). encouragement and also some recommendations for further learning and training. You need a combination . They are hardly uplifting! Instead.
to give me some feedback. cash generator. As I said. in return. I am asking you to do one simple thing for me. if you have any products that you would like to offer to others through the newsletter. I will be in touch from time to time with recommendations on reading materials. Your friend. -83- ." Okay. Never. Remember. Never give up.in all areas of your life! If you have any topics or questions you want covered. then please tell me . Would you please take a moment. Thank you for your feedback! Keep working your plan. if I publish it on my website (see.Joint venturing is always the way forward! So. right now. S. Noel Swanson P. my goal is to help you to achieve success . Depending what it is we may be able to work out some kind of deal! . Never. then please get in touch.. parenting etc. But I hope it is not the end of our association. I have given you a lot of valuable free information. Just send me an email at email@example.com Steps to Freedom by Noel Swanson Step 8 This is the end of the 7 Steps to Freedom. including internet marketing. links to useful sites. please also include a URL to your website (a great way to promote it) and maybe even a thumbnail photo that I can attach to your testimonial. and special offers on my own and other people’s products.. What has been most useful to you? How has it made a difference to your life? Is there anything else you would like to have covered? If you are sending me compliments. Don't forget to turn over to the next page for the instructions on how to brand this ebook and use it as your own. Now. Never. the Inner Circle testimonials). for example. These may range more widely over other issues such as home life. remember what Sir Winston Churchill said: "Never give up. Also. as well as financial.perhaps we can start a bit of a dialogue through the newsletter.com and tell me what you think. personal.
Or you can simply tell your friends about the book and point them to my website. The brander will then come up with a dialog box.How to Make Money from this Ebook 1. and you will find the branding tool. click the "Brand!" button. replaced by your 4-digit affiliate code.com/x. Either way. It's that easy. you will earn a commission. I will even introduce you to some other well respected and high-paying affiliate programs. To brand your own copy of this ebook 2.comEnter your email address as you want it to appear on the front cover 5. and pass it out to your friends by email or on disk. 3.) You will know if you have. and sign up to my affiliate program. Click here. if at any time in the next year they buy anything from any of my many websites. Open the 7steps. you will earn money when they pass the book around to their friends! How bad can that be??? To tell your friends about this book Simply use this link: http://7stepstofreedom. PDFbrand. since it will be called "7stepsbrandable.pdf". Click here to download your brandable version of this ebook (if you have not already done so. Run this program. Once you're finished entering your details. The Brander will then come up with some codes and ask you for input as follows: 5134 Enter your 7 Steps to Freedom 4-digit affiliate code Illya Mahatma Enter your name as you want it to appear on the front cover www. of course.php?adminid=483&id=XXXX where XXXX is. When you sign up. and drag-and-drop the PDF book into it. you will emailed your unique 4-digit affiliate code. What's even better is that when they then sign up as affiliates. and when you do you will receive a free mini-course teaching you exactly how to make money as an affiliate. It is absolutely free.zip file. asking you to automatically save the PDF under -84- . You can either brand this book. Write it down! At this point you have two options.com Enter your full website address WITHOUT the http:// firstname.lastname@example.org. 4.
If you have any questions.com Step 8 6.pdf' in the same location as the original file. 'Cancel' if you want to save it under a different name or in a different location.7 Steps to Freedom by Noel Swanson the name '7steps_branded. the more money you could make. don't hesitate to email me at noel@noelswanson. Start giving away the book to your hearts content . But remember .any spamming and you will be fed to the wolves! -85- . Click 'OK' to automatically save the PDF.the more you give it away.
and the odd bit of rambling or ranting.com +44 (0) 1329 513296 (UK time zone) P.g. great wisdom (!?).remember. I shall assume that you are happy for your comments to be printed or quoted on my website. unless you specify otherwise. For whom is it intended? Anyone who wants to see life improved for themselves and isn't afraid of putting a bit of effort into making it happen. Did you sign up for my FREE newsletter? If you were given this ebook by a friend you are probably missing half of the benefit! Take yourself over to www. In the meantime. So. Noel Swanson noel@noelswanson.In addition to valuable tips.S. Normally. Please would you take a moment just to send me a short note with your feedback? Your comments may also be of great interest to others who are wondering if this book could help them solve their problems. If you would also like me to quote your website URL. I would also cite your name and general location (e. stories and suggestions./?:'@~~\=+ -86- .7stepstofreedom. town). you will also receive frequent free gifts and some very special offers. ABCEDEFGHIJKLMNOPQRSTUVWXYZabcedefghijklmnopqrstuvwxyz1234567890! "£$%^&*()-_. Yours warmly.com/index..html and sign up . and/or if you have a thumbnail photo of yourself that I can use. I wish you every success. successes. Naturally you can unsubscribe at any time. please do attach that as well .. it all helps in promoting your own website! I look forward to hearing from you.Have you enjoyed this book? Did you find it useful? Would you recommend it to a friend? I would love to hear your experiences.
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