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INTRODUCTION OF MAGGI:-

Instant noodles are dried or precooked noodles fused with oil and often sold with a packet of
flavoring. Dried noodles are usually eaten after being cooked or soaked in boiling water for 2
to 5 minutes, while precooked noodles can be reheated or eaten straight from the packet.
Instant noodles were invented by Momofuku Andō of Nissin Foods, Japan.

Contents
[hide]

 1 History
 2 Health concerns
 3 Instant noodles worldwide
o 3.1 Argentina
o 3.2 Australia
o 3.3 Belgium
o 3.4 Brazil
o 3.5 Canada
o 3.6 China
o 3.7 Denmark
o 3.8 Ethiopia
o 3.9 Finland
o 3.10 Germany
o 3.11 Hong Kong
o 3.12 India, Pakistan, and Bangladesh
o 3.13 Indonesia
o 3.14 Ireland
o 3.15 Japan
o 3.16 Malaysia and Singapore
o 3.17 Mauritius
o 3.18 Mexico
o 3.19 Nepal
o 3.20 The Netherlands
o 3.21 Nigeria
o 3.22 North Korea
o 3.23 Norway
o 3.24 Peru
o 3.25 Philippines
o 3.26 Poland
o 3.27 Russia
o 3.28 Saudi Arabia
o 3.29 South Africa
o 3.30 South Korea
o 3.31 Sweden
o 3.32 Taiwan
o 3.33 Thailand
o 3.34 Ukraine
o 3.35 United Kingdom
o 3.36 United States
o 3.37 Vietnam
 4 See also
 5 References

6 External links

History

A package of Nissin Chikin Ramen, the first instant noodles.

Instant noodles were first marketed by Momofuku Ando, who was born in southwestern
Taiwan when the island was under Japanese colonial rule,[1] in Japan on August 25, 1958,
under the brand name Chikin Ramen. In 1971, Nissin introduced the Cup Noodles, instant
noodles in a waterproof polystyrene cup, to which boiling water could be added to cook the
noodles. A further innovation added dried vegetables to the cup, creating a complete instant
soup dish.

According to a Japanese poll in the year 2000, instant noodles were the most important
Japanese invention of the century.[2] As of 2008, approximately 94 billion servings of instant
noodles are eaten worldwide every year. China consumes 45 billion packages of instant
noodles per year – 48% of world consumption – Indonesia, 14 billion; Japan, 5.1 billion. Per
capita, South Koreans consume the greatest amount of instant noodles, 69 million per year.[3]

Instant noodles are not only popular with college students, they can also be an economic
indicator. In 2005, the Mama Noodles Index was launched to reflect the sales of Mama
Noodles, the biggest instant noodle manufacturer in Thailand.[4] The index was steady
following recovery from the 1997 Asian Financial Crisis, but sales increased about 15% on a
year-to-year basis in the first seven months of 2005, which was regarded as a sign of
recession. The theory was that the increase in sales of instant noodles, which are usually
cheap, occurred because people could not afford more expensive foods.

Health concerns
Instant noodles are often criticized as unhealthy or junk food. A single serving of instant
noodles is high in carbohydrates but low in fiber, vitamins and minerals. Noodles are
typically fried as part of the manufacturing process, resulting in high levels of saturated fat
and/or trans fat. Additionally, if served in an instant broth, instant noodles typically contain
high amounts of sodium. The current U.S. Recommended Dietary Allowance of sodium for
adults and children over 4 years old is 2,400 mg/day; in extreme cases, some brands may
contain over 3,000 mg of sodium per package. Instant noodles and the flavoring soup base
also contain high amounts of monosodium glutamate.

Instant noodles (raw)


Nutritional value per 100 g (3.5 oz)
Energy 1,895 kJ (453 kcal)
Carbohydrates 65 g
Dietary fiber 2.4 g
Fat 17 g
saturated 7.6 g
monounsaturated 6.5 g
Protein 9g
Thiamine (Vit. B1) 0.7 mg (54%)
Riboflavin (Vit. B2) 0.4 mg (27%)
Niacin (Vit. B3) 5.4 mg (36%)
Folate (Vit. B9) 147 μg (37%)
Iron 4.3 mg (34%)
Potassium 120 mg (3%)
Sodium 1160 mg (50%)
One package is 80 g
Percentages are relative to US recommendations for adults.
Source: USDA

The most recent controversy concerns dioxin and other hormone-like substances that could
theoretically be extracted from the packaging and glues used to pack the instant noodles. It
was reasoned that harmful substances could seep into the soup as hot water was added to cup
style instant noodles. After a series of studies were conducted, various organizations
requested changes in the packaging to address these concerns.[5][6]

Another concern regarding the consumption of fried foods, including instant noodles, is the
possible presence of oxidation products resulting from poor maintenance of the oil. If the
cooking oil is not maintained at the proper temperature or changed as often as necessary,
these oxidation products, which are suspected to pose various health risks, can be present in
the foods. Proper production standards minimize the risk.[7][8][9]

Instant noodles worldwide


Cup noodles from modern Singapore.

Instant noodles have become a popular food in many parts of the world, undergoing changes
in flavor to fit local tastes.

Argentina

In Argentina instant noodles are gaining popularity and can be found in most major cities in
supermarkets. The brand is usually Sapporo Ichiban. The Maruchan brand can also be found
at Disco and Coto supermarkets. Due to the recent Chinese immigration wave, specialized
Chinese supermarkets offer a wide variety of instant noodle brands.

Australia

The most popular brand of instant noodles in Australia was Maggi noodles for some time
and, because of a strong advertising campaign, continue to be highly popular despite being
amongst the highest-priced packet noodles.[citation needed] Many other brands have entered the
market; almost every popular brand of Japanese and Indonesian noodles is available in
Australian supermarkets and convenience stores, because of the cultural mesh of Asian
cuisine in Australian life. Among cup noodles, the most popular brand is Fantastic Noodles.
Among packet noodles, there are four popular choices, Indomie Mi Goreng (fried Indonesian
noodles served without broth), Ibumie Har Mee (Malaysian traditional Penang Prawn
Noodles) Nissin's Demae Ramen, and Nong Shim's Shin Ramyun served with broth.

[edit] Belgium

Instant noodles are not widely popular in Belgium and are expensive. The most common
brand is the Westernized "Aiki Noodles", but sales are low. Authentic Japanese and Thai
instant noodles can be found only in Asian specialty stores, and in very limited quantity in
some supermarkets.

[edit] Brazil
Brazilian instant noodles of Maggi brand, being cooked.

For a long time, the main manufacturer of instant noodles was Nissin Miojo, to the extent
that, in Brazil, the most common name for them is "miojo", although the manufacturers call
them "lámen" or "l'amen". Many other companies, such as Maggi and Nestlé, also offer this
product. There are many variants, such as "Lámen Cremoso", which has a creamy sauce, and
"Lámen Hot", which includes pepper, as well as yakisoba and spaghetti.

[edit] Canada

The major brands available in Canada are Sapporo Ichiban, Knorr and Mr. Noodles. In some
areas, the noodles are referred to simply by these brand names. These main-brand packages
generally only contain one flavoring pouch. Other brands may include a small package of
sesame oil. Korean brands such as Nong Shim are readily available in most large grocery
stores, and in some major cities, brands imported from Europe are available. Asian markets
found in larger cities typically carry dozens of different brands and varieties. Due to the large
South Asian population in some major cities, Maggi is also a popular brand. The term kimchi,
in reference to imported Korean ramen, is also popular, particularly in the West Coast cities
of Vancouver and Victoria.

[edit] China

A bowl of Chinese Toon Veggie Noodles issued by Weichuan (味全) Food Industries

China is a fast-growing market for instant noodles.[citation needed] The market is focusing on
higher-end products, generally costing more than 1 RMB. The top three brands in this
category dominate more than 85% of the market; for the lower end, those costing less than 1
RMB, the leading five brands hold about 60% of the market share.

The dominant brands in the Chinese market are:

 Ting Yi (aka Master Kong or Kang-shi-fu, 康師傅), owned by the Taiwanese Tingyi
(Cayman Islands) Holding Corporation and managed with a Japanese strategic
alliance partner Sanyo Food, the third-largest player in the Japanese market. Master
Kong is the largest brand, with a business scope extending to beverages (RTD) and
bakeries.
 Uni-President (aka President or Tong-Yi, 統一), a PLC listed in Taiwan. Like Master
Kong, it once had its own businesses in beverages and bakeries. However, the
company recently formed a JV partnership with Hwa-Long and Nissin to distribute
beverages. Uni-President's home market is Taiwan, but the company is now
expanding aggressively in mainland China.
 Hwa-Long (華龍, i.e. Chinese Dragon), a local company allied with Nissin. Because
of that relationship, Hwa-long has long been regarded as Nissin's agent in the world's
largest consumer market. Recently Hwa-long, Nissin, and Uni-President formed a
partnership in the beverage business in order to collectively compete against Master
Kong.
 Bai-xiang (白象, i.e. White Elephant), a local company spin-off based on a former
state-owned enterprise, which still enjoys a strong local customer base. It is a leading
brand in terms of volume, and its products fall into the lower price range.

Denmark

Virtually all supermarkets sell instant noodles of some sort, but they tend to be Westernized
and come in foam containers, costing upwards of 10 kroner (2 dollars). Ethnic stores and
specialty shops offer the most popular alternative, Yum Yum, whose prices range from 4–6
kroner; "3 for 10" offers are nearly universal. Its popularity has been sufficient to become a
generic brand name. Mama, another brand from Thailand, is the second most popular Eastern
brand but has a much smaller market share. Wai Wai, made in Nepal, is also available. Most
Danish supermarket instant noodles contain MSG as a flavor enhancer.

Ethiopia

In Ethiopia, the most popular instant noodle brand is Indomie because of its variety of flavors
and affordable price. It is referred to as "Lehulum Tesmami", meaning "Suitable For All" in
the Amharic language.

[edit] Finland

Noodles are ubiquitous in all urban grocery stores and supermarkets. Packet noodles are the
norm, while cup noodles are often pricier and are seldom available outside ethnic food shops.
Yum Yum and Mama cost about half a euro, while Koka's higher-end offering, featuring a
larger portion of non-fried noodles with no trans fat and no preservatives, costs about one
euro a piece.

[edit] Germany
nstant soups have a long tradition in Germany, back to 19th century, with, for example, the
inventions of Justus von Liebig, or Maggi products. Instant noodles as discussed here,
however, were relatively unknown in Germany until the 1990s, but they have since
continually gained in popularity.

There are two types of ramen in Germany: the first, generally called "Instant-Nudeln" (instant
noodles), tends to be a mild, Westernized version and comes in flavors such as chicken,
vegetable, beef and button mushroom. The second type is called "Ramen" and is quite similar
to traditional ramen as it is known in Asia. German "Ramen" was originally considered an
ethnic food and was only available in specialty stores. Since the mid-1990s, it has become
available at German supermarkets. The most popular brands are Yum Yum, Nissin Cup
Noodles and Maggi.

Hong Kong

Cantonese people have a long history of cooking yi mein, an early form of instant noodles
invented in the Qing Dynasty. Modern instant noodles were publicly introduced as "Doll
Noodles" in the late 1960s by Winner Food Products Ltd, which was bought by Nissin in
1984. That term has since become a synonym for instant noodles irrespective of brand in
Hong Kong and Southern China. Shin Ramyun as well as Demae Itcho is another well-known
brand.

India, Pakistan, and Bangladesh

The most popular brand in the three countries is Nestlé's Maggi, which is regarded in popular
culture as a two-minute noodle. Other popular brands include Top Ramen Smoodles and Cup
Noodles manufactured by Indo-Nissin Ltd, Ching's Instant Noodles, AA Nutritions's Yummy,
and Wai-Wai, owned by the Chaudhary Group from Nepal and India. Smith & Jones and
Ching's secrets are also popular new brands of instant noodles in India.

Local flavors such as masala and chicken tikka dominate. The most popular flavor of Top
Ramen is known as "Curry Smoodles"; its flavorings mimic a basic curry, including onion,
garlic, coriander, and a curry masala. A package sells for 10–12 rupees in India and 16 rupees
in Pakistan. In India, there is also great demand for unflavored instant noodles; brands such
as Bambino and Ching's dominate the market.

Because of increasing health consciousness, Nestle introduced an instant noodle based on


whole wheat grain flour, called Atta Noodles. Instant rice noodles are also available in
various flavors. However, Nestle's original "Maggi" masala flavored noodles continue to be
the most successful brand of instant noodles not only in India but in the United States for
Indian Americans, as well. Although, Nestle is yet to introduce a microwaveable version of
"Maggi" noodles, their current products continue to be increasingly popular.

Foodles, a new instant noodle brand was launched in late 2010, focussing on health issues,
with the tagline, ' Noodles without the No '. This range has significantly higher nutrition
values compared to other popular brands. It comes in both Multigrain and Wheat-only forms.

Indonesia
The first widely known instant noodle in Indonesia was "Supermi", introduced in the 1970s
by Indofood Sukses Makmur, the largest instant noodle producer in the world. It later
introduced two additional brands – "Indomie" and "Sarimi".

Currently, Indofood Sukses Makmur has a market share of about 70% of Indonesian instant
noodle production. In 1999, the figure was about 90%; their market share declined following
the introduction of "Mie Sedaap" by Wings Food in 2003.

Indonesians prefer noodles with a strong flavor. Popular flavors of Indonesian instant noodle
include Chicken Curry, Onion and Chicken, Beef Meatball, and Chicken Soto, a traditional
Indonesian chicken soup. In the past, Indomie tried to produce 30 different flavors to reflect
various traditional dishes, but the product line was discontinued after disappointing results.
Strong local preferences contribute to the low volume of sales of Japanese and other foreign
instant noodles in Indonesia; hot and spicy Korean noodles appeal most to these tastes and
have the largest market share among foreign instant noodles.

A dry instant noodle meant to replicate the traditional Indonesian dish Mi Goreng, or fried
noodle, is also popular in Indonesia. Most of the market share is owned by the product
Indomie Mi Goreng.

Ireland

The most popular brands of instant noodles in Ireland are Koka Noodles[citation needed] and Pot
Noodle. Koka are distributed by the Boyne Valley Group for the Irish market.

Japan

Japan is the country of origin of instant noodles. Instant noodles remain a "national" light
food. The average Japanese person eats 40 packs of instant noodles per year.[3]

After their invention by Taiwanese-Japanese Momofuku Andō in 1958, instant noodles


became very common in Japan. In the 1970s, makers expanded their flavors to include such
examples as shio (salt ramen), miso, or curry. Beginning in the 1980s, makers also added
dried toppings such as shrimp, pork, or eggs. This, however, made instant noodles more
expensive,[citation needed] and their popularity decreased for a while. Today, instant noodles are
divided into two groups: "traditional" cheap (¥150 to ¥200) noodles with few toppings and
expensive (¥200 to ¥500) noodles with many toppings, which are often packed into a pouch.
Various kinds of instant noodles are produced, including ramen, udon, soba, yakisoba, and
pasta.

Major makers in Japan are:

 Nissin Food Products 日清食品, whose famous brands include Chicken Ramen and
Cup Noodles, has a 40.4% market share As of 2005.
 Tōyō Suisan 東洋水産, nicknamed Maruchan, whose brands include Akai Kitsune
and Midori no Tanuki, has a 19.2% market share.
 Sanyō Foods サンヨー食品, Sapporo Ichiban, has a 11.5% market share.
 Myōjō Foods 明星食品, Charumera, has a 9.9% market share.
 Acecook エースコック, Super Cup, has a 8.3% market share.
Malaysia and Singapore

Ingredients such as vegetables and eggs are often added when cooking instant noodles.

The most well-known brand is Maggi, which has become practically synonymous with
instant noodles. Curry (Kari) is a favorite flavor; other popular flavors include chicken, tom
yum, and asam laksa. Both soup-based and dry variants are readily available. Indomie,
Nissin, Cintan and Mamee brands of instant noodles are also well-loved by both Malaysians
and Singaporeans.

Though instant noodles are usually eaten at home, they are also becoming increasingly
popular as restaurant or cafe meals, especially in Hong Kong-themed "cha chan teng" cafes
and "Mamak" food shops. These meals are usually modified according to the chef's taste and
include minimal monosodium glutamate.

In recent years, instant noodles manufacturers have tried to introduce low-MSG seasonings,
as well as new processes that do not require frying for the noodles, and have introduced new
flavors such as chilli crab and seafood.

Mauritius

The Apollo noodle is very popular in Mauritius. Popular flavors include shrimp, curry,
chicken and vegetable.

Mexico

Instant noodles are gaining popularity in Mexico, where they are often viewed as a snack-
grade food. Flavors such as lime or chili are popular, often combined with shrimp. It is
available in almost every store and convenience store in Mexico. This kind of soup was
introduced in the 1980s by the Maggi Corporation as "Instant Maggi Ramen", marketed in a
small plastic bag with artificial flavors, but it did not become popular until cup noodles were
introduced in 1990 by Maruchan. Today, many local brands such as "La Moderna" and
"Herdez" have developed their own cup noodles, adapting local flavors such as "fideos",
"sopa azteca" and "mole de olla".

[edit] Nepal

Instant noodles are very famous in Nepal. In early 1980s, Gandaki Noodles (P.) Ltd. [10] of
Pokhara city, introduced Rara, a white instant noodles named after a famous lake of Pokhara.
It was a fair success among urban population. Then in around 1985, Chaudhary Groups(CG)
[11]
entered the market with Wai Wai. Wai-Wai (food) noodles, a brown, spicy and precooked
noodle became a big hit among the people. [12] Over the years, its popularity has grown
heavily and consist of a major part of the dry foods sold in Nepal and are available in any part
of the country. There are many producers and brands of instant noodles in Nepal, where they
are a staple food. Famous instant noodles brands are:

 Wai-Wai (food) noodles, Golmol produced by CG. [13] Wai Wai is popular in India
too. CG has established its factories in India.
 Mayos, Ru-Chee, Hurray produced by Himalayan Snax & Noodles Pvt. Ltd.
(HSNPL) [14]
 2pm, Rumpum by Asian Thai Foods Pvt. Ltd. (ATF) [15]

[edit] The Netherlands

The Netherlands is home to a fairly large Indonesian community, which has generated
Indonesian supermarkets known as Toko. Various brands of instant noodles are sold through
both these outlets and non-specialty supermarkets, including Indomie Mi Goreng, Maggi,
Unox, Thai varieties such as Yum Yum, and some cheaper alternatives, such as Good
Noodles. Both cup and packet varieties are available.

[edit] Nigeria

In Nigeria, Indomie is the most popular instant noodles brand. Since its introduction in 1988,
Indomie has had a remarkable impact on the Nigerian culinary landscape. Instant noodles are
now eaten in most households across the country.[16] By 2008, nine other brands of noodle
had appeared on the market. Affirming Indomie's hold on the market, Christopher Ezendu, a
distributor at the popular Oke-Arin market on Lagos Island, reported that these other brands
are aspiring to be like the market leader.[17]

According to the World Instant Noodle Association, in the year 2007, Nigeria was the 13th
largest consumer of instant noodles in the world.[18]

[edit] North Korea

Instant noodles were first introduced to North Korea by way of food aid from South Korea in
the 1990s. In 2004, over 600,000 boxes of Shin brand Ramyeon were sent to North Korea as
part of the aid relief program when Ryongchŏn train station exploded, injuring many North
Korean civilians. However, insider sources state that most of it was sold in North Korean
black markets, making its way to Pyongyang, instead of distributed as aid. North Korean
visitors to China also frequently purchase South Korean ramyeon from Chinese stores, where
Shin Ramyeon is known as "Korean Tangmi Ramyeon".

Indigenous production of Ramyeon in North Korea began in 2000. The first Ramyeon brand
was "kkoburang kuksu", which literally means curved noodles in Korean. Later, a joint
venture by North Korean and Hong Kong-based companies began producing "chŭksŏk
kuksu" (즉석 국수), which literally means "instant noodles". Ramyeon are popular among
North Korean elites who live in Pyongyang and Nampo. In contrast to hot and spicy South
Korean Ramyeon, North Korean Ramyeon has a much milder and brothier flavor.[19]
[edit] Norway

In Norway, every supermarket sells instant noodles of some kind. The top-selling brand is the
Yum Yum! brand imported from Thailand, which is sold at the supermarket chain Rema
1000 or in ethnic stores in larger cities. Another popular brand is the Norwegian brand Mr.
Lee. Yum Yum is often sold in 5-packs for 14 Norwegian kroner or in a "3 for 10" deal. Mr.
Lee is typically more expensive, costing 6–9 kroner.

[edit] Peru

In Peru, Maruchan brand ramen had been the only brand sold for a long time. Recently, Aji-
no-men ramen became available in a wide range of flavors, including beef, chicken, chicken
with greens, hen, spicy hen, creole-style hen, shrimp, and oriental-style.

[edit] Philippines

There are many local and imported brands of instant noodle in the country, which are locally
known as "instant mami", after the Philippine version of chicken noodle soup, developed by
Ma Mon Luk. Well known brands in the Philippines include Payless, Nissin Cup Noodles,
QuickChow, Ho-Mi and Lucky Me. They are sold in packets, sealed cups or sealed styrofoam
bowls. Because of their fast preparation and affordability, instant noodles are popular as a
quick snack or for breakfast.

Filipinos sometimes add a scrambled egg into the chicken noodle soup while cooking it.
Another popular variation is the instant pancit canton, stir-fried noodles resembling the local
pancit. These noodles are boiled and drained, then a flavoring powder, soy sauce, oil and bits
of carrot and celery are added.

[edit] Poland

Instant noodles began appearing on Polish store shelves during the early 1990s. Despite being
called "Chinese soup", the first brands on the market were produced in Vietnam and had a
somewhat spicy, garlic-flavored taste. The noodle packages contained pouches of flavored
soup base, spicy oil, dried vegetables or even minuscule shrimps.

The product gained particular popularity among students due to its affordability and
convenience. "Kaczka łagodna" (Mild duck), "Kurczakowa łagodna" (Mild chicken) and
"Krewetkowa ostra" (Spicy shrimp) were the most common flavors. Today, the local Kim
Lan and worldwide Knorr brands offer varieties ranging from cheese-and-herb flavored
noodles to local Polish specialties like barszcz czerwony or żurek.

Ngoc Tu Tao, who emigrated to Poland from Vietnam and established the Tan-Viet Group in
1990, is credited with introducing instant noodles to Poland. His Vifon brand holds a 25%
share of the Polish instant soup market, selling over 100 million packages a year. Ngoc Tu
Tao has appeared in Wprost magazine's annual ranking of the 100 most wealthy Polish
citizens.[20]
Inexpensive supermarket private-label brands and regular midmarket products do not differ
much in taste, while their prices can range from PLN 0.49 to PLN 2.00. Noodles packaged in
foam bowls are slightly more expensive, priced from PLN 3.00 to PLN 5.50.

[edit] Russia

Russia's most popular instant ramen are the local brand Rollton and the Korean brand
Dosirac (Korean for "lunch box"). They have been popular in the Far East since the late
1980s and made their way west in the early 1990s. In Russia, like most noodle products, they
are still considered a lesser-quality option to turn to in lean economic times. They are popular
among college students as a snack but not as a regular meal.[21][22]

[edit] Saudi Arabia

The most popular brand is Indomie, with a 96% market share. Indomie is the generic name
for instant noodles in the region; the brand is produced by Pinehill Arabia Food at plants at
Jeddah and Dammam.[citation needed]

[edit] South Africa

South African flavour noodles

Instant noodles have become commonplace in South Africa since the 1990s, when they were
first introduced to the general consumer market. While various brands are available, the most
common is Maggi 2 Minute Noodles. South Africans prefer milder flavors, and the most
common flavors are chicken, beef, cheese and prawn. Because of their low cost, instant
noodles are popular in South Africa's poorer communities. They are also popular among
students and office workers as a quick snack.

[edit] South Korea


A Korean ramyeon

In the 1960s, instant ramen was introduced to South Korea from Japan,[23] and its quick and
easy preparation and cheap price made it quickly popular. In South Korea, instant noodles are
more common than non-instant ramen noodles; the word ramyeon (라면), a cognate of the
Japanese ramen, generally means the instant kind. Most South Korean food stalls make
instant ramyeon and add toppings for their customers. Instant ramyeon is also often added to
budae jjigae (literally "army base stew"), a stew made with assorted ingredients, which was
invented in the 1950s in the vicinity of U.S. military camps in South Korea.

Ramyeon is typically spicy. Shin Ramyun (신[辛], literally "spicy") is the best-selling brand
in Korea.[24] It has also become popular in China and the United States. The leading
manufacturer of ramyeon in Korea is the Nong Shim company, which exports many of its
products overseas.

[edit] Sweden

Instant noodles have been widely available in Swedish supermarkets for more than 10 years
and are very popular, especially among students. The most common brands include Nissin's
Demae Ramen, Samyang, Euroshopper, Eldorado and ICA. Other brands include Mr. Cup
cup noodles and Little Cook. Cup noodles are usually sold for 10 SEK per package, while
packet noodles are usually sold at 4 for 15, 5 for 20 or 6 for 30. Brands like Yum Yum,
Mama's and Wai Wai are widely available in immigrant food stores, often priced at 3 for 10.
[citation needed]

[edit] Taiwan

Instant noodle inventor Momofuku Andō (安藤百福) was born in Taiwan. According to
statistics from the International Ramen Manufacturers Association, Taiwan is the world's
12th largest instant noodle market, with an annual NT$10 billion (US$300 million) in sales.
This translates into an annual total of 900 million packs, or 40 per person.[25] Uni-President
(aka President or Tong-Yi, 統一) takes the largest market share of instant noodles in the
country, and is a major player in the global instant noodle market.

The most popular flavors in Taiwan are beef noodle soup and minced pork noodle.

[edit] Thailand
The most popular instant noodle in Thailand is "Mama" or dindin cup noodles; Tom Yum
Shrimp is the favorite flavor. Other local players in the market include the Wai Wai and Yum
Yum brands. Due to their ubiquity, instant noodles were chosen as a vehicle for dietary
fortification by a joint effort of the Federation of Thai Industries, instant noodle producers,
and the Ministry of Public Health about 10 years ago. The vitamins and minerals added are
iron, iodine and vitamin A. Unlike Japanese or Malaysian instant noodles, Thai noodles are
seasoned with chicken stock before frying, giving them extra flavor, and they are sometimes
consumed directly as a snack without further cooking. Instant noodles have spread all over
Thailand, and now include real dehydrated meat such as pork and beef.

[edit] Ukraine

Instant noodles have been quite popular in Ukraine in the past 10 years because they are
cheap and save time. Mivina, a former food producer for cosmonauts located in Kharkiv, is
the most popular producer of instant noodles in the country. Mivina noodles can be cooked as
soup or eaten dry; dry instant noodles are as popular in Ukraine as potato chips and croutons.
Mivina is rivaled by the Russian Rollton, which also produces instant noodles for quick
soups.

[edit] United Kingdom

The most common form of instant noodles in Britain is Pot Noodle, a cup noodle founded by
Golden Wonder in the late-1970s. These use artificial flavorings (there is no chicken in
Chicken Pot Noodles, for example) and are sold by virtually every major supermarket chain,
general groceries shops, and convenience stores.

Packet noodles such as Batchelors' Super Noodles are also popular and are synonymous with
student life; some supermarket chains offer value noodles for as little as 10 pence. Several of
the larger supermarkets also offer eastern brands such as Nissin, Koka noodles and Shin
Ramyun, which once could only be found in Asian groceries. Noodles such as Maggi can
also be found in many groceries, but are less widespread.

[edit] United States

In the United States, the ubiquitous instant noodle product is known as ramen, after the
Japanese dish on which it is based, and it comes in a variety of mostly meat-based flavors.
Common flavors in the United States include chicken, pork, beef, mushroom, shrimp, roast
beef, roast chicken, chili, chili lime, and "oriental". Other flavors, including shoyu, miso, and
kimchi, are also available at supermarkets and convenience stores. The three major brands are
Nissin Top Ramen, Maruchan Ramen, and Sapporo Ichiban. Thailand's "Mama" brand is also
quite common in the United States. Ramen noodles are extremely popular among college
students, due to their low cost and ease of preparation.

[edit] Vietnam

Instant noodles are popular in Vietnam, where they are often eaten as a breakfast food. Both
wheat and rice noodles are common. Acecook Vietnam JSC is a leading producer of instant
noodles.[26] Another major producer and exporter is Vifon. Popular Vietnamese instant noodle
soups include Oriental, Bún bò Huế flavored, Phở and Hủ tiếu Nam Vang, a Phnom Penh-
style rice noodle.

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