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Dealership Metrics Evaluation

ABC Ford
Ford Reported Metrics
Your Overview Your Benchmark Your Overview Your Benchmark
Dealership Region Close Rate Dealership Region Close Rate
ConsumerTRAC Internet Closing Ratio
Closing Ratio 2.00% 10.00%

Internal Metrics
Sales Call Showroom Visit
Inbound Phone Appt Set Set % Appt Kept Kept % Sales Close Rate
Volume Close Rate

Your Dealership
Benchmark 50% 50% 15%
Customer Showroom Visit
ConsumerTRAC Appt Set Set % Appt Kept Kept % Sales Close Rate
contacts Close Rate

Your Dealership
Benchmark 10% 80% 2%
Total Lead Showroom Visit
Internet Appt Set Set % Appt Kept Kept % Sales Close Rate
Volume Close Rate

Your Dealership
Benchmark 35% 60% 10%
Showroom Unsold Customer Showroom Visit
Appt Set Set % Appt Kept Kept % Sales Close Rate
Follow up contacts Close Rate

Your Dealership #DIV/0! #DIV/0! #DIV/0! #DIV/0!


Benchmark 35% 60% 25%
Customer Overall Showroom Overall Close
Overall Lead Metrics Appt Set Set % Appt Kept Kept % Sales
contacts Visit Close Rate Rate
Your Dealership
Benchmark 25% 50% 50%

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