Project On HDFC Life Insurance

HDFC STANDARD LIFE INSURANCE, KANPUR
INTRODUCTION OF THE COMPANY There are three majors that are very different in perspective and career opportunities: Finance, Marketing, and Supply Chain Management. Finance develops skills and knowledge necessary for the management of money. It is concerned with the process, institutions, markets, and instruments involved in the transfer of money among and between individuals, business, and government. This all takes place in a world which is changing in a variety of different directions, and the finance major will learn how to make sound decisions in this constantly shifting environment. It will learn from techniques such as computer simulation, case studies, and field trips. It may learn from representatives of corporations and government agencies who visit as guest speakers. Required study areas for the finance major include financial institutions, financial management, investment policy, insurance/risk
management, and real estate. Additional studies may be taken in such courses as bank management, advanced financial management, security and portfolio analysis, personal and commercial lines of insurance, and real estate financing. Finance majors have excellent prospects for employment in financial institutions, brokerage or investment operations, and corporations or government agencies. Marketing is the activity of developing products and services to satisfy customers needs and then making them available at the right places, at the right times, and at competitive prices. Changes in social and economic systems have created new challenges for marketing professionals. Increasingly, they must
focus on both domestic and global opportunities in-step with ever evolving technologies. They must also be continually responsive to cultural differences and ethical issues. The WIU marketing degree offers students a broad-based education in a variety of marketing specialties including integrated marketing communications, retail management, and sales management. When combined with the capstone course in marketing management, You can qualified to assume a variety of careers including personal selling (for consumer and industrial products), advertising management, marketing research, retailing management, and public relations. BUSINESS HDFC's offerings range from home loans and deposit products, to property related services and a training facility. The company offers specialised financial services through partnerships with international financial institutions. HDFC also provides consultancy services to individuals and institutions on housing finance, urban development and capital markets. BRANDS HDFC Bank, HDFC Mutual Fund, HDFC Standard Life Insurance Company, HDFC Realty, HDFC Chubb General Insurance Company, Intelenet Global Services Ltd and Credit Information Bureau (India) Ltd, are the different brands promoted by HDFC. PARTNERSHIP
In 2006 W L Ross and HDFC teamed up to invest in Indian corporate turnarounds.
In 2005 HDFC and Barclays signed a long term BPO contract. Each of two partners hold a 50 per cent stake in Intelenet.
In 2002, HDFC formed a joint venture with Chubb Corporation, USA to promote HDFC-Chubb General Insurance Company Ltd. for non-life insurance.
HDFC, State Bank of India, Dun & Bradstreet and Trans Union International Inc. have jointly promoted Credit Information Bureau (India) Ltd. (CIBIL).
HDFC has tied up with the Mahindra & Mahindra group to promote propertymartindia.com, a website to provide a range of real estate services.
LOCATION HDFC has its head office in Mumbai and a network of offices all over the world.
LOGO OF HDFC GROUP COMPANIES
Brief History of the Organization: 1996 - The Bank was Incorporated on 30th August. A new private sector Bank promoted by housing Development Corporation Ltd. (HDFC), a premier housing finance company. The bank is the first of its kind to receive an in-principle
approval from the RBI for establishment of a bank in the private sector. Certificate of Commencement of Business was received on 10th October 1994 from RBI. - The Bank transacts both traditional commercial banking as well as investment banking. HDFC, the promoter of the bank has entered into an agreement with National West minister Bank Pc. and its subsidiaries (Nat west Group) for subscribing 20% of the banks issued capital and providing technical assistance in relation to the banks proposed banking business. 1997 - 70 No. of equity shares issued to subscribers to the Memorandum & Articles of Association on 30th August 1994. On the same date 500,00,000 equity shares were allotted to HDFC promoters. 509,20,000 shares were allotted to HDFC Employees Welfare Trust and HDFC Life Insurance Employees Welfare Trust on 22nd December, 1994. - On 16.1.1995, 90,79,930 No. of equity shares were allotted to Jarrington Pet. Ltd. Another 400,00,000 equity shares were allotted on private placement basis to Natwest Group on 9.5.1995. 500,00,000 shares were allotted to the public on 9.5.95 (all were taken up). 5
- The Bank opened its first branch in Ramon House at Churchgate, Mumbai on January 16th. - The Bank has created an efficient operating system using well tested state-ofthe-art software. 1998 - HDFC Life Insurance has entered the banking consortia of over 50 corporate, including some leading multinational companies, flagship companies of local business houses and strong public sector companies. - HDFC Life Insurance has set up a state-of-the-art dealing room to handle all transactions possible in Indian financial markets. - The Certificates of Deposits were awarded a PP1+ rating which is the highest rating for short term instruments indicating superior capacity for repayment. 1999 - The bank is one of the largest mobilizes of retail deposits through its network of 20 branches. Its credit deposits ratio was 53.8%. - The bank has set up a ultra-modern hub at Powai in Mumbai where the bank's central computer is housed. This hub housed in 35,000 square feet of space, houses data of all the branches and facilitates the introduction of new products and services. - HDFC has installed state-of-the-art systems to facilitate inter-connectivity between branches and link up with on line system.
- The bank has also recently signed up as a depository participant, under the newly set up NSDL, wherein the members clearing accounts settlement for dematerialised shares can be done through the bank. - HDFC Bank, one of the nine new-generation private sector banks, has
planned to set up an all-India on-line automated teller machine (ATM) network. - HDFC Life Insurance proposed to launch tele-banking for the first time in June in Mumbai at its Chandiveli branch. - HDFC Life Insurance has drawn up plans to become a niche player in corporate banking by sticking to top-rung corporates. - HDFC Life Insurance has become the first private sector bank to conclude a structured interest rate option deal. - HDFC Life Insurance has launched its Versova branch, the 11th branch in Mumbai. - HDFC Bank, as part of its expansion plans in the South, has opened another branch in Chennai. - HDFC Life Insurancehas entered into strategic alliances with 10 overseas banks to provide customers with a wide range of derivatives including interest rate and foreign currency swaps. - HDFC Life Insurance on October 14 introduced ATMs that converse in a regional language. - HDFC Life Insurance has introduced the Freedom Account for the average retail customer located in the major metros as a means to wean away the middleincome market from nationalised banks.
- HDFC Life Insurance has launched an account in all its 28 branches across India that seeks to free depositors from minimum balance requirement, for the first time in the country. - HDFC has introduced a new loan product for the payment of betterment fees announced by the Bangalore Mahanagar Palike. - HDFC Life Insurance is all set to launch its debit card by April 1998. 2000 - HDFC Life Insurance has tied up with the Ahmedabad Stock Exchange (ASE) to act as its clearing bank. - HDFC Life Insurance proposes to strengthen its branch network in Calcutta with the addition of two new branches in the first quarter of the next fiscal. - HDFC Life Insurance has signed an agreement with the National Stock Exchange (NSE) which will give it a second charge over the brokers deposit for providing loan against share facility to NSE brokers. - The bank has also entered into a similar understanding with the Bombay Stock Exchange (BSE) whereby the bourse will provide support for recovery of money against the card for loan against share facility. - The bank has also entered into `Cirrus' arrangements by which all master card holders across the globe will be able to transact at HDFC Life Insurance in India. - The bank will also provide phone-banking facility in Bangalore. HDFC has tied up with Visa International to offer its Debit Card. - HDFC Life Insurance Ltd has entered into a memorandum of understanding for a strategic business collaboration with Chase Manhattan Bank.
- HDFC Life Insurance has become the first bank in India to link up its automated teller machine (ATM) network with all the three major payment systems world-wide. - HDFC Life Insurance will be the first bank in the Asia-Pacific region to connect the American Express (Amex) payment system. - The HDFC Life Insurance is expanding its ATM network to connect to American Express Interchange based in Phoenix, Arizona, USA. With this
connectivity, HDFC Life Insurance has become the first bank in the Asia-pacific region to connect to the Amex Interchange. - HDFC Life Insurance was the first to sign up with AMEX in December of 1998. - The Bank has tied up with ITC Thread needle Mutual Fund to provide its investors with the High Interest Fund (HIF), a facility to en cash their units through the bank's Automated Teller Machines in addition to a cheque book facility also to be provided by the bank. - Sony India Ltd (SIL) has joined hands with HDFC Life Insurance to work out an innovative car finance package under which a sony car audio system would be installed to a new car for no additional upfront cash outflow. - The bank has decided to issue 1,33,10,000 equity shares of Rs. 10 each to HDFC and a wholly-owned subsidiary of it at a price of Rs. 94 per share. - The bank will also issue 13,70,000 equity shares to India Private Equity Fund and 51,20,000 shares to Indocean Financial Holding, the two equity funds controlled by Chase Manhattan Bank.
- HDFC Bank, has tied up with BPL Ltd to offer Internet-enabled supply-chain management and corporate. - Hutchison Max Telecom and HDFC Life Insurance introduced the country's first-ever mobile-banking services in the city. 2001 - HDFC Life Insurance also signed a memorandum of understanding with Singapore Telecom's e-commerce arm Sesami.Com Pvt Ltd. - The Bank latter also entered into a partnership agreement with National Computer Systems, the e-commerce unit of Singtel. - A new company called SESAMi.com (India) has been formed by a strategic alliance between HDFC Life Insurance and Singapore Telecom's e-commerce company SESAMi.com, to offer e-commerce solutions for the Indian market. - HDFC Life Insurance has a tie-up with Maxtouch for giving the facility to the latter's customers in Mumbai. This is the first and only service of this sort in the country, he said. - HDFC Life Insurance is also launching an online electronic banking solution called Enet which will allow corporates to access their accounts over the net and carry out trade related transactions and cash management functions. - HDFC Life Insurance entered into a tie-up with Telco by which the bank would provide preferential financing options for Tata's range of passenger cars including the Indica, Sumo, Safari, Estate and Sierra. business-to-consumer (B2C) e-commerce services to
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- HDFC Life Insurance allotted 1.98 crore shares of Rs 10 each at an issue price of Rs 94 per share to promoters and strategic investors on March 29. - HDFC Life Insurance is also set to become the first bank in the country to offer wireless application protocol (WAP) services to customers. - SkyCell Communications Ltd, one of the two cellular service providers in Chennai, has launched `Sky Banking', for which the company has tied up with ICICI Bank and HDFC Bank. - The bank has tied up with 12 utility companies nationwide including BSES, MSEB, BEST, Orange, BPL and MTNL. - The Bank has tied up with financial portals, e-brokerages and the National Stock Exchange to enable broker payments for e-broking ventures. - The Bank has set up 100 new electronic data capture (EDC) terminals in Mumbai. - HDFC Life Insurance has launched its first B2C payment gateway which allows Visa and MasterCard credit card-holders to do transaction online and real time. - CYBERITMALL.COM has joined hands with HDFC Life Insuranceto provide VISA/MasterCard users with an online payment gateway solution to enable them to have a secure eshopping experience. - HDFC Life Insurance plans to extend its mobile phone banking services introduced in select metros to mobile phone broking when it introduces its Internet on-line trading in July. - HDFC Life Insurance and portal clickforsteel.com have signed a memorandum of understanding for offering online credit and services to facilitate
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`post transaction' activities through the portal's àllied services providers' programme. - Indianfoline.com signed an agreement with HDFC Life Insurance for the use of payment gateway to enable online financial transactions. - HDFC Bank, in association with cellular service provider Orange, has launched the entire range of mobile banking services and mobile commerce services using wireless application protocol (WAP) technology. - The Company has introduced a new scheme whereby it will provide loans to individuals for payment of self assessment tax on their properties in Bangalore. - The Foreign Investment Promotion Board has cleared the proposal of the HDFC Group to enter into a joint venture with Singapore Telecom's e-commerce company for providing a comprehensive range of business-to-business ecommerce solutions to companies in India. - The Company proposes to pick up an equity stake in Softcell Trade and Technologies Ltd., a Mumbai-based software company. - BPL Mobile has tied up with HDFC Life Insuranceto offer Internet banking through the mobile phone. - HDFC Life Insurance launched èInstant Car Loans' a new scheme for offering customers a range of net-enabled loan products. - HDFC Life Insurance launched depository services on the net. - HDFC Life Insurance tied up with NSE.IT, a wholly owned subsidiary of the National Stock Exchange, for providing payment gateway services for the latter's Internet trading operations.
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- HDFC Life Insurance has been identified as the best domestic commercial bank for the second consecutive year by FinanceAsia.com, which provides a network for financial decision makers. - The Mumbai-based Geojit Securities Ltd. has tied up with HDFC Life Insurance for Internet trading of shares. - Calcutta's cellular services provider Modi Telstra, and HDFC Life Insurance have entered into a collaboration to provide mobile commerce in Calcutta. - HDFC Life Insurance has got the Kerala-based Nedungadi Bank as its first customer for its new joint venture company with I-Flex Solutions. - HDFC Life Insurance has set a target of attaining a business of over Rs 15,000 crore this fiscal mainly through expansion and new product launches, including a credit card. - HDFC Bank, in association with Tata Cellular, has launched Mobile Commerce Service, for customers in Hyderabad and Vishakaptnam. - HDFC Life Insurance has tied up with about 25 equity brokerages for enabling third party transfer of funds and securities through its portal -- è-Net'. - The Bank has entered into an alliance with Deloitte Haskins and Sells, a member firm of Deloitte and Touch, to offer banking services to its non-resident Indian customers. - HDFC Life Insurance has launched its 123rd outlet at Delhi Stock Exchange building at Asaf Ali Road. business-to-business
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- The Bank proposes to acquire up to 24.5 per cent stake in the MIEL e-Security Pvt. Ltd., which is engaged in the business of developing and marketing of security products and services for a range of e-commerce and enterprises security applications. - The Bank has tied up with Rajan Raheja-owned Hathway for providing banking at home as part of the Net-over-cable initiative of the latter in Mumbai. - HDFC Life Insurance launched its on-line bill payment facility in alliance with the Maharashtra State Electricity Board has also begun to offer bridge loans against fixed deposits of parent Housing Development Finance Corporation the financial institution. - HDFC Life Insurance has tied up with portal brainvisa.com to retail education loans to students. - The Gujarat Cellular operator Fascel, has signed up with the HDFC Life Insurance to introduce mobile commerce for the first time in the State. - HDFC Life Insurance has tied up with BPL Mobile for mobile commerce facility. - CricketNext.com, a sports e-commerce site has tied up with HDFC Life Insurance to provide an on-line payment gateways and marketing opportunities for a wide range of cricket sports gear on its on-line shop BatNext. - Singapore-based Growasia.com has entered into an understanding with
HDFC Life Insurance and credit rating agency Icra, for picking up equity in the company's Indian subsidiary Gasia.com. - The Bank has launched `Freedom - The e-Age Savings Account' for cellular phone users.
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- Spice Cell has tied up with Citibank N A, HDFC Life Insurance and ICICI Bank for mobile bill settlements. - HDFC Life Insurance and Cosmos Bank launched a co-branded ATM card. - The Chatterjee Group-promoted Captech Online Ltd. has signed memorandum of understanding with HDFC Life Insurance and UTI Bank for setting up a payment gateway for its debt negotiation platform, Riskxpress.com. - HDFC Securities Ltd., promoted by the HDFC group with equity participation from the Housing Development Finance Corporation Ltd., HDFC Life Insurance and Chase Capital Partners, has launched its brokerage services for retail investors in the Capital. - The HDFC Life Insurance and Airtel launched their mobile-banking service through WAP in Delhi. - HDFC Life Insurance has launched wireless application protocol-based mobilebanking in Coimbatore and Trichy in association with Aircel. 2002 - The Bank has opened its first branch in Aurangabad. - HDFC Standard Life Insurance has entered into a memorandum of understanding with the Chennai-based Indian Bank. - The Bank has launched the international Maestro debit card in association with Master Card. - HDFC Life Insurance will launch its credit card in June through link-ups with MasterCard and Visa.
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- LTtrade.com has entered into a strategic tie-up with HDFC Life Insurance to provide Net banking services to online investors. - Standard Chartered Bank, HDFC Life Insurance and Bharat Petroleum Corporation have joined the Cash Forum which has been set up by the Smart Card Forum of India. - HDFC Life Insurance has launched a new campaign for its eage savings account. - HDFC Life Insurance entered into a strategic tie-up with Tally Solutions Pvt. Ltd. to offer online real time accounting services to small and medium enterprises. - The Bank has opened four ATMs outlets in Bangalore at Coles Road, RT Nagar, Rajaji Nagar and Jaya Nagar on March 26. - HDFC Standard Life Insurance has launched a `Development Insurance Plan' a low cost life insurance product developed specifically to meet the needs of economically weaker sections. - Two Directors, Mr. S.S. Thakur and Mr. Amit Judge, have resigned from the board of the bank effective from March 30. - HDFC Life Insurance files with US regulators to list more than 11 million American Depositary Shares on the New York Stock Exchange.
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2003 - HDFC Life Insurance unveiled a new online account aggregation service ÒneView'. - HDFC launched 'One View' service to customers - HDFC Life Insurance launched its 9th branch in Karnataka. - HDFC opens its branch in Mangalore. - HDFC Life Insurance unveils Silver card in Hyderabad. - HDFC Life Insurance opens first overseas representative office. - HDFC Life Insurance unveils gold card - Mediclaim facilities to HDFC Life Insurance gold cardholders. - HDFC Life Insurance Ltd has informed BSE that Mr Deepak Satwalekar has submitted his resignation as Director of the Bank. The Board of Directors has accepted the same. The Board of Directors has co-opted Mrs Renu Karnad as Additional Director of the Bank. - Mrs. Renu Karnad has been co-opted as an Additional Director of the Bank. Mrs Karnad shall represent the promoters of the bank i.e. HDFC Ltd. Also Mr. Deepak Satwalekar, Managing Director of HDFC Standard Life Insurance Company Ltd, has been on the Board of the Bank as nominee of HDFC Ltd since September 12, 1994 and shall complete the period of 8 yrs before the next scheduled board meeting. In view of the provisions of the Banking Regulation Act, 1949, Mr. Satwalekar has submitted his resignation as Director of the Bank and the Board has accepted the same.
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- HDFC Life Insurance launched new products to its wealth management programme to increase its customer base. The bank introduced a non-interactive product named Financial Planner, which would be available for all its customers for an annual fee starting from Rs 10,000. The bank is offering fee based advisory programme to the mass affluent segment, which was earlier offered to high net worth customers. The wealth management programme would cater to individual needs taking into account various factors such as customer's age, financial goals and risk profile, which includes equity, MFs and debt instruments such as RBI Relief Bonds. - Orange JV with HDFC Bank. 2004 - HDFC Life Insurance unveils resident foreign currency account. - HDFC Life Insurance unveils co-branded credit card with e-Seva. - The Board of Directors of HDFC Life Insurance Ltd at their meeting held on January 15, 2003 approved the appointment of Mr. Arvind Pande as an Additional Director pursuant to section 260 of the Companies Act, 1956. - EPFO JV with HDFC Life Insurance for its pension distribution. - HDFC enters into agreement with HDFC Life Insurance to source housing loans. - HDFC Bank, IRCTC in tie up for online railway booking. - HDFC Life Insurance inks pact with ANB for remittance service - HDFC Life Insurance introduces 'HDFC Life Insurance Health Plus Credit Card'.
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- Uma Krishnan resigns HDFC Life Insurance as country head. - Escotel ties up with HDFC Life Insurance for Global Debit Card. - HDFC Life Insurance launches India's first mobile payment solution. - HDFC Bank's debt programme of Rs 400-crore has received triple A (ind) rating from CREDIT rating agency FITCH. -Mumbai - HDFC Life Insurance in collaboration with Tally Solutions is planning to launch electronic data interchange (EDI) system for small and medium enterprises (SMEs). -Warburg Pincus sells 2% stake in HDFC for Rs 235 cr - HDFC Life Insurance began selling home loans of its promoter Housing Development Finance Corporation (HDFC). -Board approved to allot 4,16,400 equity shares to the employees of the Bank under the Employee Stock Option Scheme 2006 -Mr Ranjan Kapur & Mr Bobby Parikh appointed as Additional Directors -NMCE inks pact with HDFC Life Insurance for warehouse receipts - HDFC Life Insurance has entered into an alliance with Clearing Corporation of India Ltd (CCIL). The tie-up offers the latter's collateral borrowing and lending obligation (CBLO) product to cooperative banks that are not direct members of the negotiated dealing system (NDS). -HDFC Life Insurance repurchases HDFC loans worth Rs 208 cr -Launches Quickremit, a unique online service that enables NRIs in the US to send money to their relatives in India from the comfort of their homes.
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-Andhra Bank has entered into an alliance with HDFC Life Insurance for sharing its network of automated teller machines (ATMs). On March 29, 2004 - HDFC Life Insurance and Bahraini Saudi Bank (BSB) have announced an alliance to cater to service the needs of the non-resident Indians (NRIs) in Bahrain. - HDFC Life Insurance Ltd has informed that Dr (Mrs) Amla Samanta has ceased to be a director of the Bank wef April 25, 2004. - HDFC Life Insurance launches new scheme for Maruti 800 buyers, providing 85 per cent finance on the on-road price of the car for seven years. -HDFC Life Insurance wins Asiamoney award for Best Domestic Bank -HDFC Life Insurance managing director Aditya Puri has been awarded the management man of the year by the Bombay Management Association (BMA) -HDFC Life Insurance has entered into an agreement with Shrachi Securities Ltd, the flagship company of the Kolkata-based Rs 300-crore Shrachi Group, for financing of multi-utility vehicles all over India -HDFC Life Insurance has launched an online bill payment facility for its customers who are also subscribers to Tata Teleservices -HDFC Life Insurance join hands with NCR Corporation to offer managed ATM services - IKF Finance Ltd has entered in to a Joint Lending Arrangement with HDFC Life Insurance Ltd 2007 -TMB forges alliance with HDFC Life Insurance
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-HDFC Life Insurance inaugurates first ATM in Hotel - HDFC Life Insurance ties up with the International Bank of Qatar (IBQ) to launch banking services in Qatar. - HDFC Life Insurance launches loyalty rewards programme for its debit and credit cardholders under the name InstaWonderz. -HDFC Life Insurance along with MasterCard International launched credit card targeted at small and medium-sized enterprises -HDFC Life Insurance has tied up with US-based WL Ross and company LLC for investing in corporate restructuring -HDFC Life Insurance unveils credit card for farmers 2008 -HDFC sets up two more branches in AP 2009 -HDFC Life Insurance has signed an agreement with Tata Pipes to offer credit facilities to farmers across the country. -HDFC Life Insurance Ltd has appointed Mr. Pandit Palande as an additional Director of the Bank at the Board Meeting held today i.e. on 24th April 2007. - HDFC Life Insurance Ltd has informed that the Board of Directors of the Bank at its meeting held on October 12, 2007, has been appointed Mr. Paresh Sukthankar & Mr. Harish Engineer as Executive Directors on the Board of Directors of the bank. Mr. Sukthankar & Mr. Engineer have been senior employees of the Bank since 1994 and have held various positions of responsibility.
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MISSION OF THE ORGANISATION
a) individual households.
To
develop
close
relationship
with
b)
To maintain its position as the top
housing finance institution in country.
c) solutions.
Transform ideas into viable and creative
d) shareholders.
To provide consistently high returns to
e)
To
grow
through
diversification
by
leveraging off the existing client base.
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LOANS OFFERED BY HDFC BANKS
PERSONAL LOANS HOME LOANS TWO WHEELER LOANS NEW CAR LOANS EXPRESS LOANS USED CAR LOANS OVERDRAFT AGAINST CAR EXPERESS LOANS LOAN AGAINST PROPERTY LOAN AGAINST SECURITY HEALTH CARE FINANCE COMMERCIAL VEHICAL WORKING CAPITAL FINANCE CONSTRUCTION EQUIPMENT FINANCE
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ORGANIZATION STRUCTURE AND ORGANIZATION CHART ORGANIZATIONAL STRUCTURE Organizational structure depends on the product to be developed. Wheelwright and Clark define a continuum of organizational structures between two extremes, functional organizations and project organizations. Functional organizations are organized according to technological disciplines. Senior functional managers are responsible for allocating resources. The responsibility for the total product is not allocated to a single person. Coordination occurs through rules and procedures, detailed specifications, shared traditions among engineers and meetings (ad hoc and structured). Products that need a high level of specialized knowledge require a functionally organized structure. A light-weighted matrix organization remains functional and the level of specialization is comparable to that found in the functional mode. What is different, is the addition of a product manager who coordinates the product creation activities through liaison representatives from each function. Their main tasks are: to collect information, to solve conflicts and to facilitate achievement of overall project objectives. Their status and influence are less as compared to functional managers, because they have no direct access to working-level people.
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A heavy-weighted matrix organization exists of a matrix with dominant the project structure and underlying the functional departments. The product manager has a broader responsibility. Manufacturing, marketing and concept development are included. The status and influence of the product manager, who is usually a senior, is the same or higher as compared to the functional manager. compared to functional managers, because they have no direct access to working-level people. A project organization exists of product oriented flows: project and teams. The project members leave their functional department and devote all their time to the project. They share the same location. The professionals are less specialized and have brioader tasks, skills and responsibilities. The functional manager is responsible for the personnel development and the more detailed technology research in the functional groups. Companies can be classified to their organizational structures. Another variable companies can be classified to is the nature of the projects undertaken. We characterize projects by the number of employees needed to perform the tasks, or workload, and the number of tasks that are fundamentally different in nature. An example of the latter aspect is PCB development and structural design. Another way to classify organization structure is by one of the following four categories: I. The product to be developed is comprehensible for one person. One person is likely to have all the knowledge needed to develop
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Manufacturing and Assembly. The development department in companies that undertake these kinds of projects are usually very small. If a company consists of more than one department, it is usually structured as a functional organization. II. The product to be developed has a fairly low complexity, but total work is high. These kinds of products are likely to be developed within one functional department. A research department may also be an example of a department in which type II projects are undertaken. Are more departments involved, and then the light weighted matrix structure is preferable. Employees are involved on a full-time basis. Tasks may be performed concurrently. The sequence can be determined using the Design Structure Matrix. III. The product to be developed consists of a lot of different elements, such as software, PCB, power supply and mechanical structure. The product is however in the engineering phase, i.e. it is clear what needs to be done to get the product into production. Various disciplines perform their own tasks. These tasks have mostly a low workload. Employees cannot work full-timee on one project. This creates a complex situation, that may be compared to a job shop situation in production logistics. Though the comparison between manufacturing and product development is not accepted by all product development managers, it may yield good results. Studying each step in the Product Development Process and fluctuations in workloads reveals ways to
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reduce variation and eliminate bottlenecks. It is necessary to view the Product Development Process as a process and not as a list of projects. Three important findings regarding this are: 1. Projects get done faster if the organization takes on fewer at
a time. 2. Investments to relieve bottlenecks yield disproportionately
large time-to-market benefits. 3. Eliminating unnecessary variation in workloads and work
processes eliminates distractions and delays, thereby freeing up the organization to focus on the creative parts of the task. Creating cross-functional concurrent engineering teams is the right way to develop products. However, the pitfall is too many project at the same time, so that key people from engineering, marketing and manufacturing work at five or more projects at once. This results in congestion. Striving to work at 100% of the product development capacity legthens product development lead times enormously. A more realistic percentage is 80%. Attention must be focused on bottlenecks, these days most commonly found at the software development side of the project. IV. The product is complex. Total work is high. Employees can thus participate on a full-time basis. A project organization is the most appropriate organizational structure for these kind's of products.
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ORGANIZATIONAL CHART
Chairman Sales Director U.P. Unit Head Territory Development Manager Accounts Development Customer Executive Staff
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COMPANY PRODUCTS & SERVICES
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Credit Approval Process Personal Loans Credit Approval Process Flow Chart Field are processed in one batch daily Day-1 SERVICES OF HDFC BANKS PRODUCT AND COMPETITORS SERVICE PROFILE OF THE ORGANIZATION
At HDFC Standard Life, we offer a bouquet of insurance solutions to meet every need. We cater to both, individuals as well as to companies looking to provide benefits to their employees. This section gives you details of all our 30
products. We have incorporated various downloadable forms and product details so that you can make an informed choice about buying a policy. For individuals, we have a range of protection, investment, pension and savings plans that assist and nurture dreams apart from providing protection. You can choose from a range of products to suit your life-stage and needs. For organisations we have a host of customised solutions that range from Group Term Insurance, Gratuity, Leave Encashment and Superannuation Products. These affordable plans apart from providing long term value to the employees help in enhancing goodwill of the company. Individual Products We at HDFC Standard Life realise that not everyone has the same kind of needs. Keeping this in mind, we have a varied range of Products that you can choose from to suit all your needs. These will help secure your future as well as the future of your family.
Protection Plans You can protect your family against the loss of your income or the burden of a loan in the event of your unfortunate demise, disability or sickness. These plans offer valuable peace of mind at a small price.
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Our Protection range includes our Term Assurance Plan & Loan Cover Term Assurance Plan. Investment Plans
Our Single Premium Whole Of Life plan is well suited to meet your long term investment needs. We provide you with attractive long term returns through regular bonuses.
Pension Plans Our Pension Plans help you secure your financial independence even after retirement. Our Pension range includes our Personal Pension Plan, Unit Linked Pension, Unit Linked Pension Plus
Savings Plans Our Savings Plans offer you flexible options to build savings for your future needs such as buying a dream home or fulfilling your childrens immediate and future needs.
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Our Savings range includes Endowment Assurance Plan, Unit Linked Endowment, Unit Linked Endowment Plus, Unit Linked Endowment Plus II, Money Back, Unit Linked Enhanced Life Protection II, Children's Plan, Unit Linked Young Star, Unit Linked Young Star Plus, Unit Linked Young Star Plus II. Group Products One-stop shop for employee-benefit solutions HDFC Standard Life has the most comprehensive list of products for progressive employers who wish to provide the best and most innovative employee benefit solutions to their employees. We offer different products for different needs of employers ranging from term insurance plans for pure protection to voluntary plans such as superannuation and leave encashment. We now offer the following group products to our esteemed corporate clients: Group Term Insurance Group Variable Term Insurance Group Unit-Linked Plan
An investment solution that provides funding vehicle to manage corpuses with Gratuity, Defined Benefit or Defined Contribution Superannuation or Leave Encashment schemes of your company. Also suitable for other employee benefit schemes such as salary saving schemes and wealth management schemes.
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Social Product Development Insurance Plan
Development Insurance plan is an insurance plan which provides life cover to members of a Development Agency for a term of one year. On the death of any member of the group insured during the year of cover, a lump sum is paid to that members beneficiaries to help meet some of the immediate financial needs following their loss.
Eligibility Members of the development agency and their spouses with: - Minimum age at the start of the policy 18 years last birthday - Maximum age at the start of policy 50 years last birthday Employees of the Development Agency are not eligible to join the group. The group to be covered is only eligible if it contains more than 500 members.
Premium Payments
The premium to be paid will be quoted per member in the group and will be the same for all members of the group. The premium can only be paid by the Development Agency as a single lump sum that includes all premiums for the
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group to be covered. Cover will not start until the premium and all the member information in our specified format has been received.
The premium rate is Rs. 25 per Rs. 10,000 of lump sum, per member. Benefits On the death of each member covered by the policy during the year of cover a lump sum equal to the sum assured will be paid to their beneficiaries or legal heirs. Where the death is as a result of an accident, an additional lump sum will be paid equal to half the sum assured. There are no benefits paid at the end of the year of cover and there is no surrender value available at any time.
The role of the Development Agency Due to the nature of the groups covered, HDFC Standard Life will be passing certain administrative tasks onto the Development Agency. By passing on these tasks the premium charged can be lower. These tasks would include: Submission of member data in a specified computer format Collection of premiums from group members Recording changes in the details of group members Disbursement of claim payments and the mortality rebate (if any) to group members These tasks would be in addition to the usual duties of a policyholder such as:
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o Payment of premiums o Reporting of claims o Keeping policy holder information up to date Training and support will be available to give guidance on how to complete the tasks appropriately. Since these additional tasks will impose a burden on the Development Agency, the Development Agency may charge a Rs. 10 administration fee to their members. Prohibition of rebates Section 41 of the Insurance Act, 1938 states No person shall allow or offer to allow, either directly or indirectly, as an inducement to any person to take out or renew or continue an insurance in respect of any kind of risk relating to lives or property in India, any rebate of the whole or part of the commission payable or any rebate of the premium shown on the policy, nor shall any person taking out or renewing or continuing a policy accept any rebate, except such rebate as may be allowed in accordance with the published prospectus or tables of the insurer If any person fails to comply with sub regulation (previous point) above, he shall be liable to payment of a fine which may extend to rupees five hundred Bank HDFC Bank provides correspondent bank services to Co-operative Banks, Private Banks, Foreign Banks & RRB's. Banks can leverage HDFC banks branch network , technology and product capability. We have a wide range of products
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engineered to suit the needs of the banking sector this is backed up by a dedicated Relationship Management Team and dedicated servicing department. Financial Institutions Institutions need a bank that uses its financial skills to streamline performance and build business. Therefore we at HDFC Bank focus on responding to the unique environments of each and every client, configuring our core capabilities to satisfy those needs within locations or sectors.
Stock Brokers Clearing Bank Services to Currency Derivative Brokers HDFC Bank is the leading clearing Bank for currency derivative segment of National Stock Exchange of India Limited (NSEIL), Bombay Stock Exchange Limited (BSE) and MCX Stock Exchange Limited (MCX-SX). HDFC Bank with its rich and multitudinous expertise as clearing Bank, is poised to cater to the needs of all intermediaries, particularly brokers, in currency derivative segment. Bank is offering slew of products to suit working capital requirements of the brokers and can also offer structured products, to meet specific requirements for the clearing member.
Clearing Bank Services to Capital Market Brokers HDFC Bank Limited is the leading clearing Bank for National Stock Exchange of India Limited (NSEIL) and Bombay Stock Exchange Limited (BSE) offering a range of products and services in the Capital Market Business.
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HDFC Bank is also a Clearing Bank for other Stock Exchanges in India namely Ahmadabad Stock Exchange, Calcutta Stock Exchange, OTC Exchange of India and the Interconnected Stock Exchanges. The clearing and settlement bank activities are handled by the Capital Market Division of the Bank, which is manned by highly experienced staff specifically trained to handle the ever changing/ urgent requirements of the clearing members. Products and Services for Capital Market Brokers HDFC Bank offers the following products and services to client members: Fund based Non Fund based Transaction based to Settlement Activities Others Corporate Salary Accounts DP Accounts
Loan against Bank guarantees securities NSE/BSE Structured Products
Bank Guarantees to Payment Professional clearing Gateways members ENet Supply chain Management Cash Management Services
Custodial Service
Insurance Companies The Insurance business is a key focus area for HDFC Bank. Our experience in this sector has created a benchmark in providing services to all institutions of this industry, namely, Life Insurance Corporation of India Ltd,
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National Insurance Company Limited, Oriental Insurance Co Ltd., New India Assurance Co. Ltd. and United India Insurance Ltd. Commodity Businesses HDFC Bank is the leading clearing bank for National Commodity & Derivative Exchange Ltd., (NCDEX), Multi Commodity Exchange of India Ltd., (MCX) and National Multi Commodity Exchange of India Ltd. (NMCE), offering a range of products and services in the Commodity Exchange Business. Trusts The trust services at HDFC Bank provide you with the dual advantages of a secure depository and efficient administration of your securities. Through our solutions we help you maximize returns, meet fiduciary responsibilities, and improve operational efficiency. In other words HDFC Bank provides complete administrative and fiduciary support for a wide range of financing and investing structures.
STUDY OF SELECTED RESEARCH PROBLEMS Statement of Research Problem Marketing research implies the collection of data and implementing it for the purpose of making marketing decision. In general sense making research
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consist in the use of logical methods for scientific enquiry for the identification and solution of any marketing problem. Marketing research is a systematic problem analysis, model building and fact finding for the purpose of important decisions maki9ng and control in the marketing of goods and service Marketing research is a search of knowledge The above definitions on marketing research indicate clearly that all research activities carried, on the condition with management of marketing task, its purpose is to aid marketing control.
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Need of the Study ORIGIN AND DEVELOPMENT OF THE STUDY Insurance means being covered or protected against any hazards of life. It is a financial agreement that binds two people to certain obligations which is known as Policy. One who buys insurance/ gets insurance coverage is the policy holder or insured and the one who sells the policy is the insurer. From the time the insured signs the policy he/she has an obligation to pay a certain amount of money known as premium at regular intervals for a stipulated period to the insurer. In fact, insurance is a contract to pay a premium in return for which the
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insurer will pay compensation in certain eventualities e.g. fire, theft, motor accident, etc. The Indian insurance industry has witnessed exceptional growth with private participation. It has a mix of public and private players both in the field of life and non-life business. This sector not only provide a protective shield to the lives and assets of the nation but also generate thousands of jobs and career opportunities. The foremost choice to open a career in this field is to start as an insurance agent. They are the people who advice the individuals and enterprises about insurance protection to their health, life and properties and sell the policies to provide protection against financial loss. Depending on their educational qualification and strengths, the agents have a good chance of becoming an employee of the company. This industry also provide great opportunities in marketing, distribution, actuarial, underwriting operations and investing
departments. There are about 30 insurance companies in India. The major government companies are Life Insurance Corporation of India (LIC), General Insurance Corporation (GIC) and Postal Life Insurance. While LIC deals with insurance of life, GIC and its subsidiaries are concerned with non life aspects of insurance such as car, marine, accident, medical and fire insurance.
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Many multinational companies have come forward in the insurance field. ICICI Prudential, Om Kotak Mahindra, Birla Sun-Life, Tata AIF Life, Reliance, HDFC Standard Life-Insurance Co., Max New York Life, SBI Life Insurance, ING Vysya Life etc. are the top companies in the private sector. In non-life insurance segment, major private players are ICICI Lombard, Royal Sundaram, Cholamandalam, IFFCO Tokyo, Tata AIG etc. All Insurance companies come under the Insurance Regulatory and Development Authority (IRDA) which is established to regulate, promote and ensure orderly growth of Life and General insurance industry in India. DEVELOPMENT Housing Finance Sector Against the milieu of rapid urbanisation and a changing socio-economic scenario, the demand for housing has grown explosively. The importance of the housing sector in the economy can be illustrated by a few key statistics. According to the National Building Organisation (NBO), the total demand for housing is estimated at 2 million units per year and the total housing shortfall is estimated to be 19.4 million units, of which 12.76 million units is from rural areas and 6.64 million units from urban areas. The housing industry is the second largest employment generator in the country. It is estimated that the budgeted 2 million units would lead to the creation of an additional 10 million man-years of direct employment and another 15 million man-years of indirect employment.
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Having identified housing as a priority area in the Ninth Five Year Plan (1997-2002), the National Housing Policy has envisaged an investment target of Rs. 1,500 billion for this sector. In order to achieve this investment target, the Government needs to make low cost funds easily available and enforce legal and regulatory reforms.
Background HDFC was incorporated in 1977 with the primary objective of meeting a social need - that of promoting home ownership by providing long-term finance to households for their housing needs. HDFC was promoted with an initial share capital of Rs. 100 million.
Business Objectives The primary objective of HDFC is to enhance residential housing stock in the country through the provision of housing finance in a systematic and professional manner, and to promote home ownership. Another objective is to increase the flow of resources to the housing sector by integrating the housing finance sector with the overall domestic financial markets.. Organizational Goals
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HDFC's main goals are to a) develop close relationships with individual households, b) maintain its position as the premier housing finance institution in the country, c) transform ideas into viable and creative solutions, d) provide consistently high returns to shareholders, and e) to grow through diversification by leveraging off the existing client base.
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SCOPE OF THE STUDY Growth And Present Status Of The Industry MILESTONE- 30 YEARS 2006
Rs. 1,00,000 Crore Home Loan Approvals HDFC Crosses Rs. 1,00,000 Crore in Home Loan Approvals
Padma Bhushan Padma Bhushan for HDFC Chairman Deepak Parekh
The ICAI Award Ms. Renu Sud Karnad, Executive Director, HDFC receiving the ICAI Award from Mr. P C Gupta, Hon'ble Union Minister of State for Company Law Affairs
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'The Best Presented Accounts' ICAI confers gold shield to HDFC for 'The Best Presented Accounts' Corporate Governance Approach Institute of International Finance hails HDFC's Corporate Governance approach WL ROSS and HDFC WL Ross and HDFC Team-up to Invest in Indian Corporate Turnarounds. Awards 2007 HDFC scored a rating of 4 out of 5 at the Karmayog Corporate Social Responsibility Ratings - 2007
Renu Sud Karnad as a Powerful Woman Business Today selects Renu Sud Karnad as a Powerful Woman in Indian Business
Best 'Investment Management Company HDFC emerged as the best 'Investment Management Company in India at the Liquid Real Estate Awards 2007 organised by EUROMONEY
HDFC ranked 3rd Asian Banking and Finance Sector HDFC ranked 3rd amongst the Asian Banking and Finance Sector for Highest Return on Equity by Asiamoney
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Ms Renu Sud Karnad eminent women felicitated Ms Renu Sud Karnad, Executive Director, was one of the eminent women felicitated by the FICCI Ladies Organization at their Women Achievers Award 2007
Ranked 3rd: 'Highest Return on Equity HDFC ranked 3rd amongst the Asian Banking and Finance Sector for 'Highest Return on Equity by Asiamoney
Ranked top 3 Best Managed Companies HDFC Ranked amongst the Top 3 Best Managed Companies by FinanceAsia 2007
Subsidiaries and associate Companies HDFC Bank HDFC Mutual Fund HDFC Standard Life Insurance Company HDFC Sales HDFC General Insurance Other Companies Co-Promoted by HDFC Financial Information with regard to Subsidiary Companies HDFC Consulting Services
HDFC is a unique example of a housing finance company which has demonstrated the viability of market-oriented housing finance in a developing
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country. It is viewed as an innovative institution and a market leader in the housing finance sector in India. The World Bank considers HDFC a model private sector housing finance company in developing countries and a provider of technical assistance for new and existing institutions, in India and abroad. HDFCs executives have undertaken consultancy assignments related to housing finance and urban development on behalf of multilateral agencies all over the world. HDFC has also served as consultant to international agencies such as World Bank, United States Agency for International Development (USAID), Asian Development Bank, United Nations Center for Human Settlements, Commonwealth Development Corporation (CDC) and United Nations
Development Programme (UNDP). HDFC has also undertaken assignments for the United Nations Capital Development Fund in Ethiopia, for the UNCHS in Nairobi, for USAID in Russia and Bulgaria, and projects of the World Bank in Indonesia and Ghana. At the national level, HDFC executives have played a key role in formulating national housing policies and strategies. Recognising HDFCs expertise, the Government of India has invited HDFCs executives to join a number of committees and task forces related to housing finance, urban development and capital markets.
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A widely quoted definition by the World Business Council for Sustainable Development states that 'Corporate Social Responsibility (CSR) is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large'. Although the term 'CSR' is of relatively recent vintage, it is this commitment, that HDFC has exemplified with zeal, perseverance and enthusiasm since its nascent years. The initiatives undertaken by the Corporation from its earliest days flow from a wellspring of voluntary efforts as opposed to obligatory commitments. The following pages describe some of the projects supported by HDFC through the Shelter Assistance Reserve, initiatives undertaken by HDFC employees and our continued bulk lending operations in the area of microfinance and low-income housing. Shelter Assistance Reserve The year saw the utilisation of the Shelter Assistance Reserve towards a wide array of development projects across the country. The Reserve supported close to 160 nonprofits and development organisations with the overall utilisation at Rs. 4.68 crore. The segment-wise break-up of the utilisation is highlighted in the chart below:
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Cited below are a few cases in no specific order that broadly illustrate the deployment of the Shelter Assistance Reserve during 2006-07 The Poona School & Home for the Blind Vidya Nanhi Kali Saathi Prayas
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OBJECTIVE OF THE STUDY
To develop close relationship with individual households.
To maintain its position as the top housing finance institution in country.
Transform ideas into viable and creative solutions.
To provide consistently high returns to shareholders.
To grow through diversification by leveraging off the existing client base.
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RESEARCH METHODOLOGY Future of the Industry HDFC Future HDFC has always been market-oriented and dynamic with respect to resource mobilisation as well as its lending programme. This renders it more than capable to meet the new challenges that have emerged. Over the years, HDFC has developed a vast client base of borrowers, depositors, shareholders and agents, and it hopes to capitalise on this loyal and satisfied client base for future growth. Internal systems have been developed to be robust and agile, to take into account changes in the volatile external environment.
HDFC has developed a network of institutions through partnerships with some of the best institutions in the world, for providing specialised financial services. Each institution is being fine-tuned for a specific market, while offering the entire HDFC customer base the highest standards of quality in product design, facilities and service.
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ORIGIN OF THE ORGANIZATION
HDFC Standard Life Insurance Company Ltd. is one of India's leading private insurance companies, which offers a range of individual and group insurance solutions. It is a joint venture between Housing Development Finance Corporation Limited (HDFC Ltd.), India's leading housing finance institution and a Group Company of the Standard Life, UK. HDFC as on December 31, 2007 holds 72.38 per cent of equity in the joint venture. The Standard Life Assurance Company ("Standard Life") was established in 1825 and the first Standard Life Assurance Company Act was passed by Parliament in 1832. Standard Life was reincorporated as a mutual assurance company in 1925. The Standard Life group originally operated only through branches or agencies of the mutual company in the United Kingdom and certain other countries. Its Canadian branch was founded in 1833 and its Irish operations in 1838. This largely remained the structure of the group until 1996, when it opened a
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branch in Frankfurt, Germany with the aim of exporting its UK life assurance and pensions operating model to capitalise on the opportunities presented by EC Directive 92/96/EEC (the Third Life Directive) and offer a product range in that market with features which local providers were unable to offer. In the 1990s, the group also sought to diversify its operations into areas which complemented its core life assurance and pensions business, with the intention of positioning itself as a broad range financial services provider. Banking, Healthcare & Investments The group set up Standard Life Bank, its UK mortgage and retail savings banking subsidiary, in 1998 and Standard Life Investments, which had previously been the in-house investment management unit of the groups life assurance and pensions business, was separated into a distinct legal entity in the same year, with the aim of establishing it as an independent investment management business providing services to both the group and third party retail and institutional clients. The group acquired Prime Health Limited (subsequently renamed Standard Life Healthcare) in the United Kingdom in 2000. Standard Life Healthcare expanded in March 2006 with the acquisition of the PMI business of FirstAssist. Standard Life Asia Limited/Joint ventures The groups Hong Kong subsidiary, Standard Life Asia Limited (SL Asia), was incorporated in 1999 as a joint venture and became a wholly-owned 56
subsidiary of Standard Life in 2002. The groups operations in Hong Kong were established to give the group a presence in the Far East from which it could expand into China. The groups joint ventures in India with Housing Development Finance Corporation Limited (HDFC) were incorporated in 2000 (in relation to the life assurance and pensions joint venture) and 2003 (in relation to the investment management joint venture). The groups joint venture in China with Tianjin Economic Development Area General Company (TEDA) became operational in 2003. Standard Life International Limited The group also incorporated Standard Life International Limited (SLIL) in 2005 for the purposes of providing the group with an offshore vehicle, based in Ireland, through which it could sell tax-efficient investment products into the United Kingdom. Sales of these products commenced in 2006. Service company Following the groups strategic review in 2004, the group established a service company structure for the provision of central corporate services to the groups business units. Standard Life Employee Services Limited (SLESL) supplies a wide range of central services to the rest of the group, including IT, facilities, legal and human resources services, and employs staff working in the groups UK and Irish operations (other than SLI, SLB and SLH, which employ their staff directly). This service company structure was created to enable
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Standard Life to comply with regulatory restrictions on the provision of noninsurance services and to exploit group-wide synergies. Our key strengths Financial Expertise As a joint venture of leading financial services groups, HDFC Standard Life has the financial expertise required to manage your long-term investments safely and efficiently. Range of Solutions It is individual and group solutions, which can be easily customised to specific needs. Our group solutions have been designed to offer you complete flexibility combined with a low charging structure. Track Record so far Companys gross premium income, for the year ending March 31, 2008 stood at Rs. 4,859 crores and new business premium income stood at Rs. 2,685 crores. The company has covered over 9,59,000 lives year ending March 31, 2008.
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GROWTH AND DEVELOPMENT OF THE ORGANIZATION HDFC Standard Life Insurance, which is in an expansion phase, inaugurated its 2nd branch in Nagpur. The company has shown strong growth in Vidarbha and is confident about a strong performance for the current financial year. According to Mr Deepak M Satwalekar, CEO & MD HDFC Standard Life Insurance, The company wants to be as close to its end customers as possible and wants to ensure complete customer convenience and delight. We felt the need to increase our spread in Nagpur because of its growing potential, and hence opening up of our second office in this city was an obvious choice. This launch is in line with the companys strategy of strengthening its presence across the country to consolidate its position in the life insurance business in India. With its new office in Nagpur, HDFC Standard Life will have 9 branch locations in 6 cities in the Vidarbha region. The company will now have presence in Nagpur, Amravati, Akola, Chandrapur , Yavatmal, Wardha, Bandara and Gondia. Nationally the company continues to have one of the widest reach among private life insurance companies with 341 branches doing business in more than 679 cities and towns in India.
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HDFC Standard Life has been recording consistent growth since its inception. The company recorded a strong year on year growth of 112% for the period April-March 2005- 06, in comparison with the same period 2004-05, with new business first year premium of Rs. 1029 crore. The growth achieved by the company was considerably higher than the private sector industry average of 84% for 2005-06. HDFC Standard Lifes Effective Premium Income (EPI) grew by 103% from Rs. 436.08 crore to a commendable Rs. 887.30 crore.
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DESCRIPTIVE WORK ON SUBTOPIC OF STUDY Present Status of the Organization HDFC Standard Life Insurance Co. Ltd was incorporated on 14th august 2000. It is a joint venture between Housing Development Finance Corporation Limited (HDFC Ltd.) India and UK based Standard Life Company. Both the joint venture partners being one of the leaders in their respective areas came together in this 81.4:18.6 joint venture to form HDFC Standard Life Insurance Company Limited.
The MD and CEO of HDFC Standard Life Mr. Deepak Satwalekar, has given the company new directions and has helped the company achieve the status it currently enjoys. HDFC Standard Life brings to you a whole range of insurance solutions be it group or individual or NAV services for corporations, they can be easily customized as per specific needs.
HDFC Standard Life Insurance India boasts of covering around 8.7 lakh lives by March'2007. The gross incomes standing at a whopping Rs. 2, 856 crores, HDFC Standard Life Insurance Corporation is sure to become one of the leaders and the first preference for any life insurance customer.
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The Bancassurance partners of HDFC Standard Life Insurance Co Ltd are HDFC, HDFC Bank India Limited, Union Bank of India, Indian Bank, Bank of Baroda, Saraswat Bank and Bajaj Capital.
The various products by HDFC Standard Life include:
INDIVIDUAL PRODUCTS:
Protection Plans Term Assurance Plan Loan Cover Term Assurance Plan
o o o
Investment Plans: Single Premium Whole Life Plan
Pension Plans:

Personal Pension Plan Unit Linked Pension Plan Unit Linked Pension Plus
Savings Plans:
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o o o o o o o
Endowment Assurance Plan Unit Linked Endowment Unit Linked Endowment Plus Money Back Plan Children's Plan Unit Linked Youngstar Unit Linked Youngstar Plus
GROUP PRODUCTS Group Term Insurance Group Variable Term Insurance Group Unit Linked Plan
o o o
OTHER PRODUCTS

Rural Products Social Development Insurance Plan Tax Benefit Schemes The premium payment options available to the customers vary from online
payment to direct desk payments at the HDFC Standard Life Branches, by courier services or in drop boxes provided. You can also pay by ECS or Automatic Debit System or credit cards or standing instruction mandate. HDFC
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Standard Life Insurance Company is a customer oriented corporation and aim at complete customer satisfaction. The lapsation and renewal policy of HDFC Standard Life are clearly defined on the official website. Online renewal forms are also available. For any change in personal details like the contact details or the nominee of the policy or policy benefits, online servicing is also available. Even the claim procedure has been simplified since affect of the loss life is irreparable and is thus fully understandable at HDFC Standard Life. A completely hassle-free process has been formulated to provide maximum convenience.
Rawlani explains, Ours is a paper-intensive business, and new businesses, policy services and claims ended up making things worse. We have always looked upon IT as an enabler. With this belief we found Wonders as a solution to our requirements. Wonders assisted us in standardisation of documents for mapping into the document management system. It has helped us to get rid of paper by using images instead. Moreover, all the operations are automated making the processes more efficient and effective.
Products and technologies used Workflow Engine Imaging Image Services version 3.6 ESE and Capture 4.1 from Filenet TIBCO Staffware version 9.0
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Systems Integrator
Siemens Limited
Information
Systems
About HDFC Standard Life Insurance Co. HDFC Standard Life Insurance Company Ltd is one of Indias leading private life insurance companies, offering as it does a range of individual and group insurance solutions. It is a joint venture between the Housing Development Finance Corporation Limited (HDFC Ltd.), Indias housing finance institution, and one of the subsidiaries of Standard Life Plc, that provides financial services in the United Kingdom. The companys strengths include:
Financial Expertise : As a joint venture of leading financial services groups, HDFC Standard Life has the financial expertise required to manage long-term investments.
A wide range of solutions: The Company has a range of individual and group solutions, which can be customised to specific needs. The group solutions have been designed to offer complete flexibility combined with a low charging structure.
Track record so far : HDFC Standard Lifes cumulative premium income, including the first year premiums and renewal premiums is Rs. 1,532.21 crores April-March 2005 - 06. The company has covered over 1.6 million individuals of whom over 5,00,000 have been covered through its group
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business tie-ups. An integrated document management system helps users with features such as document access rights, document structure definition, and the facility to convert multiple images into a simple image. Wonders provides on-demand MIS generation, and provides deadlines while awaiting responses. The workflow has the business logic to route the cases electronically to pre-determined selected items.
Implementation in a nutshell Company Solution Project started Project completed Aim of implementation HDFC Standard Life Insurance Wonders, or Workflow on Demand and Enterprise Retrieval System May 2003 January 2006 the To improve efficiency, process monitoring, process control and tracking; improve customer proximity; increase personalised services; improve brand image by innovative utilisation of internal resources

Challenges faced
Standardisation of documents for mapping into the document management system Well-defined path for every process Working with images vs paper Requirement of additional resources initially
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Major benefits
Productivity improvement due to reduction in complaints from sales, instant retrieval of information, and increased capacity Reduction of average policy insurance time Faster response leading to high customer satisfaction Improved and consistent customer service Increased revenues
Technically speaking Wonders has an n-tier modular architecture with a Web-based front-end. This reduces effort in maintenance, scalability, flexibility and loosely-coupled integration. The implementation of Wonders technically involved a number of innovations such as a Web-based front-end which is customised to improve the productivity of users. The GUI provides dual monitor support so that the electronic form image can be shown alongside the data entry form on separate monitors. HDFCSL is using a 15 and a 17 monitor for this purpose. The 17 monitor is turned at 90degrees, letting users see a scanned image in its entirety without having to scroll. By using two smaller monitors instead of one large 20-25 monitor, the company has made significant savings. Guided data entry with the relevant images being shown automatically improves the speed of this process. A document tree hierarchy is also provided to navigate through documents. Document image retrieval is automated, and hotkey functions are provided to reduce key strokes. Says Rawlani, Users can open
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multiple windows to access information, but they are only shown the functions and queues to which they have access. This has helped us safeguard the confidential data of our customers. He concludes, After observing the success of Wonders we have planned to automate the remaining processes in our organisation and have decided to go in for customer-centric value-adds to the existing solution. Our future innovation strategy includes the implementation of a real-time dashboard with key operational and business health indicators that will help the top management monitor and gain on cost arbitrage or revenue pools. CONTACT DETAILS:
Website: http://www.hdfcinsurance.com/ Toll Phone:1800 free 228 Number: 228
Mumbai HDFC 'Trade Junction Andheri-Kurla Phone: Standard Star', of Road, 91Life 2nd
Head Insurance floor, and (East), Mumbai Company 'A' M.V. 400
Office: Limited, Wing, Road, 059. 0055
Kondivita Andheri 22
2822
Fax: 91 -22- 2822 9998
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Bhopal HDFC Standard Life Insurance Co.
Branch: Ltd.,
'1st Floor, Star Planet, Plot No. 9, Zone II, M. P. Nagar, Bhopal - 462 011 Phone: 91-755-400 66665
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FUNCTIONAL DEPARTMENTS OF THE ORGANIZATION Board Members Brief profile of the Board of Directors Mr. Deepak S Parekh is the Chairman of the Company. He is also the Executive Chairman of Housing Development Finance Corporation Limited (HDFC Limited). He joined HDFC Limited in a senior management position in 1978. He was inducted as a whole-time director of HDFC Limited in 1985 and was appointed as its Executive Chairman in 1993. He is the Chief Executive Officer of HDFC Limited. Mr. Parekh is a Fellow of the Institute of Chartered Accountants (England & Wales).
Mr. Keki M Mistry joined the Board of Directors of the Company in December, 2000. He is currently the Managing Director of HDFC Limited. He joined HDFC Limited in 1981 and became an Executive Director in 1993. He was appointed as its Managing Director in November, 2000. Mr. Mistry is a Fellow of the Institute of Chartered Accountants of India and a member of the Michigan Association of Certified Public Accountants. Mr. Alexander M Crombie joined the Board of Directors of the Company in April, 2002. He has been with the Standard Life Group for 34 years holding various senior management positions. He was appointed as the Group Chief Executive of the Standard Life Group in March 2004. Mr. Crombie is a fellow of the Faculty of Actuaries in Scotland.
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Ms. Marcia D Campbell is currently the Group Operations Director in the Standard Life group and is responsible for Group Operations, Asia Pacific Development, Strategy & Planning, Corporate Responsibility and Shared Services Centre. Ms. Campbell joined the Board of Directors in November 2005. Mr. Keith N Skeoch is currently the Chief Executive in Standard Life Investments Limited and is responsible for overseeing Investment Process & Chief Executive Officer Function. Prior to this, Mr. Skeoch was working with M/s. James Capel & Co. holding the positions of UK Economist, Chief Economist, Executive Director, Director of Controls and Strategy HSBS Securities and Managing Director International Equities. He was also responsible for Economic and Investment Strategy research produced on a worldwide basis. Mr. Skeoch joined the Board of Directors in November 2005.
Mr. Gautam R Divan is a practising Chartered Accountant and is a Fellow of the Institute of Chartered Accountants of India. Mr. Divan was the Former Chairman and Managing Committee Member of Midsnell Group International, an International Association of Independent Accounting Firms and has authored several papers of professional interest. Mr. Divan has wide experience in auditing accounts of large public limited companies and nationalised banks, financial and taxation planning of individuals and limited companies and also has substantial experience in structuring overseas investments to and from India. Mr. Ranjan Pant is a global Management Consultant advising CEO/Boards on Strategy and Change Management. Mr. Pant, until 2002 was a
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Partner & Vice-President at Bain & Company, Inc., Boston, where he led the worldwide Utility Practice. He was also Director, Corporate Business
Development at General Electric headquarters in Fairfield, USA. Mr. Pant has an MBA from The Wharton School and BE (Honours) from Birla Institute of Technology and Sciences.
Mr. Ravi Narain is the Managing Director & CEO of National Stock Exchange of India Limited. Mr. Ravi Narain was a member of the core team to set-up the Securities & Exchange Board of India (SEBI) and is also associated with various committees of SEBI and the Reserve Bank of India (RBI).
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COMPETITORS
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The following are the main competitors of the HDFC Standard Life Insurance : Bajaj Allianz Bajaj Life Insurance co. Ltd. Reliance Life Insurance Ltd.
Products & Services of Bajaj Allianz Life Insurance : Bajaj Allianz life Insurance Co. ltd. is offering many individual & group plans. Individual Plans Group Plans Insurance of NRIs Individual Plans: Century Plus Score a century with your investment plan Unit Gain Plus Gold A plan that is flexible eternal and precious Just the gold. Pension Guarantee A plan that ensures you regular income after retirement House holder Policy : Bajaj Allianz provides unique comprehensive fire insurance for your own home & its contents including theft, breakdown & repair for equipments in your home with high priority clams services throughout the country. your home is our
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most valued possession an haven of safety. But is it really as safe as we would like to believe? We at Bajaj Allianz realize your need to make your home as secure in reality as it is in your mind. This is why we bring to you the HouseHolders Insurance policy designed to cover variousrisks and contingencies faced by householder under a single policy. Reliance : Reliance Child Plan : This insurance policy is designed for the people who wish to save money for future period of time when there will be a recurring need for sub stand amount of money. This is specially needed when the children of the insurance for some professional course like engineering. Medical. MBA and to specialized fields.
Reliance Term Plan : This policy is designed for those, who want only life cover for the protection their family and do not themselves. it is useful in the case of business firm which provide financial security for the future against the death of partner loss of manpower.
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MARKET PROFILE OF THE ORGANIZATION HDFC Standard tapping corporate agency route Our Bureau KOCHI, Jan. 7 HDFC Standard Life Insurance is aggressively tapping the corporate agency route in a bid to broadbase its distribution network and shore up its customer base. The insurer today announced its tie-up with the Kochi based JRG Financial Services Pvt Ltd as its new corporate agency channel, after Indian Bank and Union Bank. Speaking on the occasion of the launch, Mr Paresh Parasnis, General Manager, Distribution, said, "With the change in regulations for corporate agency, we are now focusing on activating our relationships with distribution houses and commercial banks. This tie-up will enable us to reach out to a large number of customers in Kerala." According to Mr Parasnis, the company proposes to broadbase its distribution network through this route rather than opening up of branches across the country. "We already have around 34 branches across the country but our growth route will be via the corporate agency route. A lot of business is coming up from say, B and C category towns and it is not feasible to open offices in every such location," he said. Mr Parasnis said that the company was not looking for agents, but was attempting to tap an already existing base of customers.
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A fully-owned subsidiary of JRG Associates Pvt Ltd, JRG Financial an active member of NSE and NSDL, will now be marketing the life insurance and pension products of HDFC Standard Life. Commenting on the size of the market, Mr Parasnis said that in terms of new business private players have around 9 per cent of the total market share in comparison to life Insurance Corporation of India (LIC) which holds around 91 per cent of the market share. In terms of whole business, he said a fair size of the market would be held by LIC alone. According to the company, Life Insurance premium as a percentage of gross domestic savings is expected to increase from 6-18 per cent over a 10year period. Life insurance premium is expected to grow by about 18-20 per cent every year with pension premium going up by about 20-30 per cent. With these projected numbers, the number of policies in force will increase from about 10 crore to about 18 crore. HDFC Standard Life is also talking to potential institutional partners in a bid to strengthen its presence in rural and semi-urban areas.
DISCUSSION ON TRAINING
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STUDENTS WORK PROFILE (ROLE AND RESPONSIBILITIES)
At HDFC Standard Life Insurance Corporation I worked as a Recruitment Officer. I was dealing the persons to make them an Advisor to sell the different Insurance Plans. I worked for some months, and I got a professional experience of Marketing and I also sold so many insurance plans. I knew the customer perception about company, marketing share of HDFC Standard Life Insurance Corporation in Insurance Sector, Company's Functioning, Schemes and Services provided by company and so many other things.
I was responsible for-
To increase the Sales of Insurance Plans.
Marketing activity for Kanpur region.
Customer survey, providing feedback to management for improvement.
Sales Promotion activities.
WORK EXPERIENCE
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HDFC Standard Life Insurance Corporation is a professionally managed company. During my training in starting I was nervous in customer dealing, customer interaction and responding in customer queries. But after some time I got confidence and become able to deal the customers. During Training period I worked as a marketing executive. I was responsible to sell the Insurance Plans of HDFC Standard Life Insurance Corporation. During my job I worked very hard, I tried to perform better to get professional experience. My seniors were more knowledgeable and experienced. I learned so many things from them. During the Job I found that the customers dealing is a very interesting work.
I understood the attitude and perception of customers about company. After some time I knew that any professional course is incomplete without on the job training. On the job training is very important for professional courses.
LEARNING EXPERIENCE
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There are so many thing, which can not be learned by theory, live customer dealing, marketing and so many aspects come in practical training. At HDFC Standard Life Insurance Corporation I learned so many things; I got professional experience, which can not be gained with practical job. HDFC Standard Life Insurance Corporation is a well diversified company and it offers so many good insurance schemes, and increasing their customers 10 millions. Customer dealing gives a confidence and maturity, without this today it is very typical to survive in any company in present scenario.
Statement of Research Objective To gain familiarity with a phenomenon or to achieve a new insights into it. To portray accurately the characteristics of a particular individual,
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situation or a group. To determine the frequency with which something occurs or with which it is associated with something else. To test a hypothesis of a causal relationship between variables.
Organization Name
HDFC Standard Life Insurance Corporation
WEBSITE
www.hdfcinsurance .com
Identification of problem The first step determines the problem of market research .The marketing researcher like marketing decision maker looks problem identification as fixed step in his work.
Preliminary exploration and the situation analysis While identification the problem the market research commences his preliminary exploration of data sources that might help him gain insight into the nature of problem. Preliminary exploration as a situation analysis. Developing research design Research design- blue print of the research work and when it implemented must bring out information required for method of data collection, the method of sampling, amount of time, and money to spend.
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Data collection Data is the fundamental foundation of all marketing research the data may be collected form various sources. It may be either primary or secondary.
Analysis and interpretation of data The data collection through research are compiled and tabulated for the purpose of statistical techniques of classification
Preparing the research report The report represents the end of the research process. The types of report will vary a great deal depending on the nature of the project and the audience for which it is prepared.
RESEARCH DESIGN AND METHODOLOGY The purpose of the methodology section is to describe the research procedure. Research design Every research project conducted scientifically has a specific frame work for the data collection. This framework is called research design. Their function is to ensure that data are collected accurately and economically. In marketing research project mainly there are two types of research design 82
1. Exploratory research: It is used when little is known about the giver research area and hypothesis cannot be formulated. 2. Conclusively research: Decision taking on certain of action. Types of statistical data Study of primary data Study of secondary data
DATA ANALYSIS AND FINDINGS Life insurance industry grew by 21 percentages with
LIC and private player mopping up Rs. 4437 crore in the first three learn months 2005-2006 according to agency reports. Private players expending business by 73
percentages while state owned LIC grew by 10.2 percentage. Fueled by aggressive growth the private players have
now concerned over 25 percentage of the life insurance market till June 2005 compared to 17.61% a year ago in terms of premium income from fresh business as per data released by regulator IRDA LIC continues to shed ground as its market share comedown to 74.87% till June 2005 as against 82.93% during the corresponding period last year. 83
LIC mopped up Rs.3322 crore in premium income
during April-June this fiscal year by selling 33.86-lakh policies. To arrest the decline in the market share LIC is
planning to engage a large chunk of its 60000 odd 3 staff in selling products. ICICI PRUDENTIAL topped the chart of private
players with a market share of 7.53% after logging a business growth of 51% at Rs. 334 crore. BAJAJ ALLIANZ was second with market share of
4.18% followed by HDFC STANDARD (3.2%), TATA AIG (1.93%), BIRLA SUN LIFE (1.84%) , SBILIFE (1.69%) , AND AVIVA (1.44%). The year 1999 saw a revolution in the Indian insurance sector , as major structural changes took place with theS ending of government monopoly and passage of the INSURANCE REGULATORY AND DEVELOPMENT
AUTHORITY (IRDA) BILL, LIFTING ALL ENTRY RESTRICTION FOR PRIVATE PLAYERS AND ALLOWING FOREIGN PLAYERS TO ENTER THE MARKET WITH SOME LIMITS ON DIRECT FOREIGE OWNERSHIP. Though the exiting rule say that a foreign partner can 26% equity in an insurance company, proposal to increase this limit to 49% is pending with the government. Sine opening up of insurance sector in 1999, foreign investment of 8.7 billion has poured into the Indian market and 21 private companies has been granted license.
84
The life insurance industry in India grew by an impressive 36% with premium income form new business at Rs. 253.4 billion during year 2004 05 . Braving stiff competition from private insurers. This report Indian insurance industry, new avenues for growth 2012 . Find that the market share of the state behemoth LIC has clocked 21.87% growth in business at Rs.197.86 billion by selling 2.4 billion new policy in 2004-2005. But this was still not enough to arrest the fall in its market share as private players by 120% top up Rs. billion in 200405 from Rs.24.29 billion in 2003-04. Though the total volume of LIC business increased in the last fiscal year 2004-05 compared to the previous one its market share came down from 87.04 to 78.07, the 14 private insurers increased their market share about 13% to about 22% in a year time. The figure for the first two months of the fiscal year 2005-06 also speak of the growing share of the private insurer, the share of LIC for this period has further come down to 75% while private players have grabbed over 24%. There are presently 12 general insurance companies with four public sector companies and eight private companies in India. According to estimates, private insurance companies collectively have a 10% share of the non-life insurance market.
85
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GROWTH RATE OT THE COMPANY : COMPANY Bajaj Allianz ICICI PRUDENTIAL HDFC STANDARD KOTAK LIFE PERCENTAGE 38.25% 35.79% 23.48% 28.25%
THE GROWTH RATE OF THE COMPANY

50.00% 40.00% 30.00% 20.00% 10.00% 0.00% 1 38.25% 35.79% 28.25% 23.48%
BAJAJ ALLIANZ ICICI PRUDENTIAL HDFC STANDARD KOTAK LIFE
FINDING : 87
The growth rate of the Bajaj Allianz is the highest comparison to other company. TOP MARKET PERFORMERS (Annualized Return): Company Bajaj Allianz ICICI prudential Dabur Aviva HDFC Standard Annualized Return 48.16% 18.12% 28.54% 13.55%
Top Market Performers

120.00% 100.00% 80.00% 60.00% 40.00% 20.00% 0.00% 1 48.16% 18.12% 28.54% 13.55%
DABUR AVIVA HDFC STANDARD ICICI PRUDENTI AL BAJAJ ALLIANZ
FINDINGS: Annualized Return (2005-2006) the Bajaj Allianz situated in the form of Top market performers comparison to other company MARKET SHARE OF BAJAJ ALLIANZ IN KANPUR CITY:
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COMPANY ICICI Prudential Bajaj Allianz HDFC Standard SBI Life
MARKET SHARE 32.11% 17.82% 14.49% 7.20
Market share in kanpur city

35.00% 30.00% 25.00% 20.00% 15.00% 10.00% 5.00% 0.00% ICICI PRUDENTIAL BAJAJ ALLIANZ HDFC STANDARD SBI LIFE
CONCLUSION AND RECOMMENDATIONS HDFC Standard Life Insurance Corporation the fasted growing and one of the leading life insurance in the country, now reigns at no. Position form no. 6 at
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the end of last financial year as per the latest IRDA result for the financial year 2004-05 setting standard in growth and steady progress in a short span of time it has raced past Rs. 1001 crores GPW AND FYPro of 860 crores at an accelerated growth rate of 380% as per the audited results for financial year 2004-05. Market share of HDFC Standard Life Insurance Corporation has jumped significantly form 0.95% in 2003-04 to 3.39% in 2004-05 almost a 4-fold leap. While market share amonst the private life insurers, HDFC Standard Life Insurance Corporation has ascended two fold from 7.3% in 2003-04 to 15.5% in 2004-05. Commenting on the occasion Mr. rahul bajaj, chairman HDFC Standard Life Insurance Corporation said. We are very proud to achieved this result at HDFC Standard Life Insurance Corporation which would have not been possible with out the sustained and continuous effort of out highly motivate insurance consultants. The catalyst and chief architect for the turn around of HDFC Standard commented this turn around is just not limited to superlative growth on the sales side but in financial management and cost consciousness across department and employ at all levels was even amazing as our capitals utilization is the most efficient a amongst all Pvt. Life insurance company. Our paid up capital of Rs. 267 Cr. One of the lowest amongst large Pvt. life insurance companys and still generated new business worth 860 Cr. and increased out distribution to 300 towns. He further added this year we would be continuing our effort to reach out
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to more towns to provide valuable benefits of life insurance and world class products and service to common man and grow our market share in the towns where we are already operation.
QUESTIONNAIRE 1) NAME: -----------------------------------------------------------
2) ADDRESS:---------------------------------------------------------3) CONTACT NO.---------------------------------------------------4) OCCUPATION/NATURE OF JOB:---------------------------
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5) DETAILS OF WORK:-------------------------------------------6) DO YOU KNOW HDFC STANDARD LIFE INSURANCE? (a) Yes (b) no (n )
7) HDFC Standard Life Insurance offers:(a) Only life insurance (b) Only general insurance (c) Life and general insurance 8) Have you taken and policy of life insurance of any company? (a) Yes (b) no (n )
9) If yes, which company? --------------------------------------------------------------10) Are you satisfied with your present insurance company? (a) Yes (b) no (n )
11) If no, then reason? ----------------------------------------------------------------12) If no, would you like to buy in near future? (a) Yes (b) no (n )
13) What is your opinion about insurance company? -----------------------------------------------------------------14) Which private insurance company is well know to you? (a) HDFC Standard Life Insurance ( ) (C) ICICI PRUDENTIAL ( ) (B) SAHARA ( ) (D) BIRLA SUN LIFE
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(e) OTHERS ( ) (15) Which insurance policy would you like to purchase? (1) Traditional plan ( ) (3) unit Link Plan (2) Money back ( ) (4) Others ( )
(16) Are you satisfied with your insurance agent? --------------------------------------------------------------------(17) About the growth of the company? (1) No. 1 performance fund with highest return 48.16% (2) Superior to any other saving plan (3) Stock market has risen by an average of 15% (4) Tax relief (1) Excellent (3) Good (2) Very good (4) Average
18) Are you satisfy with service rendered by HDFC STANDARD LIFE INSURANCE (If any suggestion for improvement)
19) Any problem with HDFC STANDARD LIFE INSURANCE? -----------------------------------------------------------------------------------------20) Have ever any employee of HDFC STANDARD LIFE INSURANCE approach to you for policy? If yes, when? ------------------------------------------------------------------------------------------21) Would you like work with HDFC STANDARD LIFE INSURANCE if you get the offer?
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-----------------------------------------------------------------------------------------22) two reference of your friends/ relatives who would to take a policy:Name (1) (2) Address Contact No.
Date:
Signature
BIBLIOGRAPHY
SEARCH ENGINE: S.No. 1. 2. SEARCH ENGINE www.google.com www.yahoo.com TIME 03.30 pm 04.00 pm DATE 12.10.2008 16.10.2008
WEBSITES: 1. 2. 3. www.hdfc.com www.hdfcstandardlifeinsurane.com www.relainceinsurance.com 01.30 pm 01.30 pm 2.20 pm 12.10.2008 12.10.2008 16.10.2008
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4.
www.bajajallianze.com
3.20 pm
16.10.2008
BOOKS: By Philip Kotler By R.P. Rustagi By K. Aswathappa Marketing Management Financial Management Human Resource & Personnel Management page-49 page -54 page-35
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HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

In 2006 W L Ross and HDFC teamed up to invest in Indian corporate turnarounds.

HDFC STANDARD LIFE INSURANCE, KANPUR

LOGO OF HDFC GROUP COMPANIES

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

MISSION OF THE ORGANISATION

To maintain its position as the top

housing finance institution in country.

Transform ideas into viable and creative

To provide consistently high returns to

leveraging off the existing client base.

HDFC STANDARD LIFE INSURANCE, KANPUR

LOANS OFFERED BY HDFC BANKS

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

a time. 2. Investments to relieve bottlenecks yield disproportionately

large time-to-market benefits. 3. Eliminating unnecessary variation in workloads and work

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

COMPANY PRODUCTS & SERVICES

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

Social Product Development Insurance Plan

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

Loan against Bank guarantees securities NSE/BSE Structured Products

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

HDFC STANDARD LIFE INSURANCE, KANPUR

Padma Bhushan Padma Bhushan for HDFC Chairman Deepak Parekh

HDFC STANDARD LIFE INSURANCE, KANPUR