tr

n the branded gment in India de distinct forays an apparel and tor.

own and trusted been a part of more than ten we continue to ur style and perience through ovation and >>

ce India gets fashionable tt London Contemporary look for Allen Solly An interview with Sooraj Bhat, Brand Head, Allen Solly, on the rebranding exercise >>

ive presents a true ning with celebrated mon Carter

n launches X Lifestylework wear re-defined

Helping Vidya write The Help Vidya Write campaign, a CSR initiative of Madura F&L, saw employees raise funds and donate books to help disadvantaged students >>

If you have feedback, quer want to partner with us, fe to get in touch >>

Overview "The Biggest Brands and Best People" - this is the philosophy driving Madura Fashion & Lifestyle. A part of the Aditya Birla Group, it has in the past decade made a significant shift to establish itself as a premier fashion and lifestyle company. Today, Madura Fashion & Lifestyle is one of the fastest-growing branded apparel companies in India. Each of its brands is an undisputed leader in its segment. The company is considered a benchmark by competition and a Mecca of learning by industry. Madura Fashion & Lifestyle has pioneered various concepts new to the Indian apparel industry. It has effectively managed a multi-brand, multi-product, and multi-channel environment, and all its brands have evolved significantly in terms of both branding and retailing. The companys biggest strength lies in its people. In the words of Mr Kumar Mangalam Birla, Chairman, Aditya Birla Group: For sustainable success, their (peoples) performance orientation and customer focus is imperative. In my view, organisations grow only where people grow. A rigorous selection process enables Madura Fashion & Lifestyle to hire the best people available. The Management Trainee scheme helps employees sharpen their latent skills by taking them through a systematic process of learning and development, thus enabling them to deliver their best. A career at Madura Fashion & Lifestyle is a logical sequence of personal and professional development, leading employees to achieve their career goals.

Fashion & Lifestyle, meritocracy rules. Rewards, and growth opportunities here are based on e. A progressive variable pay scheme is in place and o earn is commensurate with achievement of targets.

oles are clearly defined and are spread across the at Madura Fashion & Lifestyle. Identifying ones ors and interests is the first step, which the company rough a two-day intensive career lab process.

hion & Lifestyle offers a structured career path g the different ways in which an employee could ach his career goal. All developmental initiatives and re aligned to enable the employee to achieve that goal. ation promotes movement across functions to the

e Scorecard approach helps align deliverables to the s goals. Performance parameters are very clearly hat all the employees need to focus on is exceeding