Agency Credentials 2012. The award-winning ideas agency.

ConTenTs

01
02 03 04 05 06 07 08 09 10 11

A biT AbouT us The wAy we work whAT mAkes us unique Amin worldwide our serviCes senior mAnAgemenT TeAm reCenT indusTry reCogniTion reCommended AgenCy regisTer our ClienTs infrAsTruCTure / resourCes whAT neXT?

01 A biT AbouT us

we give our clients what they want. Fresh ideas. That work.

Thinking Juice is an award-winning integrated creative agency. since our birth in 2003, we have been in the business of creating, growing, building, and reviving brands - and delivering mouthwatering marketing results. we do everything from advertising campaigns, direct, packaging, Pos, identity and brand communications through to social media, apps, seo, websites, face-to-face and a whole lot more. Basically, we do whatever it takes. we have been named UK Advertising Agency of the Year. And integrated Agency of the year. weve been in the uks Top 10 Creative Agencies.

The rAr said we were the uks most effective and most Creative Agency. And we continue to win lots of shiny awards. we come with top international agency and client side experience (saatchi, JwT, ogilvy, grey, rrAP) each of us challenging perceptions and questioning assumptions. And we are very proud to have built a reputation for being incredibly effective, creative, easy to work with and great value for money. most importantly, every day we give our clients exactly what they want. Fresh ideas. That work.

02 The wAy we work

we blend our curiosity for customer insight with brilliantly effective strategy, powerful creativity and brand building, every single day.
it has always been our aim to be the kind of agency that a client would want to work with. one that finds new ways to engage, excite and build brands making big things happen. Today, we are one of the highest regarded agencies in the uk, winning many awards for creativity, effectiveness and strategy. why? because we seamlessly build brands and drive sales across all media, with powerful and commercial ideas that rely on smart thinking not simply hefty spending. Thinking about social media, creating new digital platforms, leveraging the power of your brand or finding new ways of doing business for our clients is as traditional for us as a Tv campaign, new identity or anything else. These are truly the most exciting times (ever) to be in the marketing business. we see a world full of opportunity to find new ways to sell your products and build your brand. And to create powerful and profitable customer relationships that deliver big returns. Today, we also have the back-up of the emerge group. our founders became partners in the 220 strong group in 2011, adding superb production, buying power and media resources to our offering. And, importantly, we havent lost any of the youthful enthusiasm that we had when we opened our doors.

insight

strategy

ideas

03 whAT mAkes us unique

we unleash the power of your brand.

we work for clients large and small. for many we are lead agency, providing full integrated services. for others we work on channel specific work such as brand identity, product launch, social media, pack design, digital services or campaigns. whats unique about our team, is not just our focus on great service - but our view of the world. we create ideas that last. ideas that solve problems. ideas that move brilliantly from channel to channel. Ideas that deliver big results today. And tomorrow.

TrAdiTionAl

THINKING JUICE

digiTAl

04 Amin worldwide

local insight. local capability. Globally.

while we remain completely independently owned as an agency, we are also part of the $2.5 billion global advertising agency network AMIN Worldwide. This gives us and our clients a truly global reach, allowing us to deliver campaigns worldwide with absolute control, total precision, insight and regionalisation in any language. spanning north America, europe and Asia the network is made up of over 50 independent agencies - all full service and highly regarded for creativity, strategy and effectiveness in their regional markets. We really can market your brand globally, at a local level.

05 our serviCes

we do everything you would expect, and probably a whole lot more.

AdverTising Conceptual thinking to finished production across all media channels. brAnding not just analysing, but shaping, creating and delivering a powerful and profitable image, through naming, design, brand strategy and communications planning. design Award-winning design that informs and excites, cutting through the clutter whether its corporate literature, identities, packaging, point of sale or anything else.

direCT resPonse from Tv to data handling, sourcing or manipulation we create campaigns that couldnt be any more direct if they tried! eXPerienCe in-store, on the street or up a mountain, we know how to take your message to hard-to-reach customers with impact. mediA Planned, bought and heavily negotiated through independent houses with excellent buying power with complete transparency across all media. PACkAging we create packaging that screams

PubliC relATions we generate big ideas with impact that engage, cut-through and stand-out, as well as handling day-to-day Pr services. reTAil CommuniCATions Changing buyer behaviour with powerful window, in-store, Pos and interiors produced to the highest quality and delivered fast. soCiAl we love social! from day-to-day management through to complex business changing strategies, we know how to connect with your audience. sTrATegiC PlAnning & mArkeT reseArCh we place great emphasis on the planning process basing our recommendations on marketing fact.

digiTAl we turn visitors into customers and followers into believers through powerful digital, social, viral, direct, seo, PPC, Cro and eCommerce strategies through to apps, social strategy and beyond.

buy me from the shelf, maximising every touch of consumer time.

06 senior mAnAgemenT TeAm

A quick introduction to our senior management team.

gellAn wATT mAnAging direCTor, heAd of sTrATegy And Chief CreATive offiCer

george beverley CreATive direCTor guy sTrAdling

Chris williAms grouP ACCounT direCTor - digiTAl dAvid rose heAd of CoPy Colin huCkle ProduCTion direCTor

debbie wATT ClienT serviCe direCTor

heAd of digiTAl PeTer Jones

mATT fleming direCTor

direCTor

07 reCenT indusTry reCogniTion

big ideas get big results. mostly for our clients, but quite often, a few awards for us.

MARKETING INDUSTRY UK AGENCY OF THE YEAR

RAR AWARDS 2011 UK BEST IN CREATIVITY

RAR AWARDS 2011 UK BEST IN EFFECTIVENESS

INTERNATIONAL AWARDS 6 x GOLD

INTERNATIONAL AWARDS 4 x SILVER

THE DRUM INTEGRATED AGENCY OF THE YEAR - SOUTH

THE DRUM BRANDING AGENCY OF THE YEAR - SOUTH

UTALK TOP 20 UK CREATIVE AGENCY

RAR RECOMMENDED AGENCY 2011

08 reCommended AgenCy regisTer

Thanks so much for the mention.

The recommended Agency register is an independent evaluation of marketing services companies. And in 2011, we were one of the highest rated agencies in the uk. heres what some our clients have to say: Quite simply, everything you could ever wish for in an agency you get with Thinking Juice. They make it seem easy; but its surprising how so many others get it so very wrong. Unbelievably good team of people with the most fantastic ideas! Cannot recommend Thinking Juice highly enough.
70 80 90 100

Thinking Juice All recommended Agencies All recommended design Agencies All recommended southern Agencies

effe ctive ness

Crea tivity

quickly. Its all due to hard work, great results and maintaining excellent relationships with clients whilst delivering value for money.

Prof essi onal ism

Clie nt serv ice

valu e fo mon r ey

Im not at all surprised to see them growing so

stra tegic Thin king

09 our ClienTs

from the brightest start-ups and challenger brands through to the biggest, best and most established businesses in the world, we have worked with some amazing clients.

10 infrAsTruCTure / resourCes

we invest heavily in both our systems and working environment to ensure we have the best platform to give you brilliant ideas and the best service, every day. AdminisTrATive neTwork/ emAil fully networked administration, workflow and job management system All PCs with latest ms office tools and Traffic live (Cloud) by sohnar All macs with latest Adobe Creative suite, Traffic live (Cloud) by sohnar and latest ms office tools Cloud based email and group diaries

TrAffiC by sohnar A fully networked enterprise and information management system incorporating: Account services time analysis briefing procedures budget and cost control Creative, client service and production time analysis external purchase recordings full detailed costs analysis historical and current project information Job progress / status reporting digiTAl sTudio

PorTfolio logo and image databases PC to mac compatible ConTinuiTy & reCovery daily and weekly live work and system back-up daily and weekly network storage back-up offsite back-up daily

A fully integrated cross-platform (mac to PC) design and artwork studio with: digital output facility, Adobe workflow each station equipped with all the latest software and fonts full image manipulation and retouching networked mac & PC workstations wide internet pipeline (CAT6e network) fTP file transfer

11 whAT neXT?

Together we can make big things happen.

if you would like more information or to arrange a meeting, please get in touch. We look forward to working with you.

Gellan Watt, Managing Director gellan@thinkingjuice.co.uk Thinking Juice holland house, st Pauls Place bournemouth, dorset bh8 8gg uk T: +44 (0)1202 294 114 thinkingjuice.co.uk ideas@thinkingjuice.co.uk