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4Above Standards
3Meets Standards
2Approaching Standards
1Below Standards
Score
Attention Grabber
The introductory paragraph has an The introductory The author has an attention grabber that is paragraph has an interesting appropriate for the attention grabber, but it is introductory audience. This could be a weak, rambling or paragraph but the strong statement, a inappropriate for the connection to the relevant quotation, audience. topic is not clear. statistic, or question addressed to the reader. Student makes 3-4 Student makes no errors Student makes 1-2 errors errors in grammar in grammar or spelling in grammar or spelling or spelling that that distracts the reader that distract the reader distract the reader from the content. from the content. from the content.
The introductory paragraph is not interesting AND is not relevant to the topic.
Student makes more than 4 errors in grammar or spelling that distracts the reader from the content.
Professional and clean Professional and clean looking. Press Release is looking. Press Release is colorful and creatively slightly colorful and styled. creative.
NOT professional and NOT clean looking. NO color and hardly any effort.
Information
Formatting
Student makes ALL necessary and requested modifications to the Press Release. Format is appropriate.
Student makes some of the necessary and requested modifications to the Press Release.
Student makes only one of the necessary and requested modifications to the Press Release.
Student makes NONE of the necessary and requested modifications to the Press Release. Time was not budgeted well, forcing the student to hand in an Incomplete assignment, thus showing minimal effort
Time was not Time was budgeted well; Time was budgeted budgeted well, and Excellent effort put forth somewhat well; little effort put forth in completing assignment sufficient effort put forth leading to Several errors in completing assignment
Total: __________/20